• Title/Summary/Keyword: tourist industry

Search Result 263, Processing Time 0.024 seconds

Domestic Tourism Revitalization Policies According to the Satisfaction of Visitation with the Image of Tourist Attraction for Experiential Tourism (체험관광 방문동기가 관광지 이미지의 방문 만족에 따른 국내 관광 활성화 정책 연구)

  • Park, Hwan-Tae;Lee, Youn-Oak
    • Journal of Korea Entertainment Industry Association
    • /
    • v.15 no.7
    • /
    • pp.235-247
    • /
    • 2021
  • The purpose of this study was to examine whether the motivation for visiting experiential tourism can be maximized by revitalization of domestic tourism according to tourist image and visit satisfaction. In order to achieve this purpose, the four factors of educational motive, experiential motive, cultural motive, and communion motive of experiential tourists who visited domestic experiential tourist destinations, as well as the image of tourist destination, and suggestions for revitalizing domestic tourism through visit satisfaction were proposed. Therefore, the implications of this study are as follows. First, theoretical significance can be found by establishing the concept of domestic experience tourists' visit motives, image of tourist destinations and results related to visit satisfaction in the COVID-19 according to this study. It suggests that it is an essential condition for promoting a new change in which tourists participate in experiential tourism motives in the era of the pandemic by providing experiential tourism programs that are tailored to the level of tourists through research on the image of tourist destinations and their satisfaction with their visit motives. are giving Second, in terms of experiential tourism programs operated by domestic experiential tourism companies, it should be possible to promote the image of a safe tourist destination utilizing the characteristics of untact services that can provide non-face-to-face services. In addition, in an environment where visits to experiential tourism activities are somewhat limited in the era of the pandemic corona, it will help to revitalize domestic tourism and the local economy by expanding the non-face-to-face service to discover and develop direct experience programs in the region.

An Influence of Tourists' Selective Inclination of Destination on their Tour Satisfaction, Revisit and Public Relations (관광목적지 선택속성이 관광만족, 재방문 및 구전에 미치는 영향)

  • Jee, bong-gu
    • Proceedings of the Korea Contents Association Conference
    • /
    • 2009.05a
    • /
    • pp.1049-1054
    • /
    • 2009
  • Jeju Special Self-governing Province continues to try to attract tourists on the basis of an active investment in the tourist industry. But most of the researches and studies on Jeju Tourism were made on a viewpoint of hardware. Therefore, the researches and studies which are related to 'the inclination of tourists who visit Jeju Island', 'the tourist satisfaction by a selection of tourist destination' and 'tourists' activities after the visit to Jeju Island' are insufficient. Accordingly, this study will support a basic datum needed for formulating a policy of Jeju tourism by closely examining the related influences among the Jeju tourists' inclination, their satisfaction and their activities after a tour of Jeju.

  • PDF

A Study on Improvement Plan of Korea Tourist Police through Application of Community Policing (지역사회 경찰활동 적용을 통한 한국관광경찰대의 개선방안에 관한 연구)

  • Kim, Sung-Hwan
    • The Journal of the Korea Contents Association
    • /
    • v.17 no.12
    • /
    • pp.582-589
    • /
    • 2017
  • Foreign tourists visiting our country are increasing. Accordingly, diverse crime and inconvenient points of tourism are occurring. It may have the negative effect on the development of tourist industry of our country if this is neglected. The Tourist Police Force has been introduced in 2013 to prevent this. The current status for the Tourist Police Force being implemented in Seoul, Incheon and Busan and the current status in relation to the tourism of our country are checked and following 4 kinds of points at issue have been deducted in this research. First, the cooperation deficit with the regional community and related institutions, second, the incompletion for the selection criteria of Tourist Police Force, third, the insufficient manpower, finally, it is the uniformity of maneuver. The application for the community policing has been proposed as the plan to improve this. For further details, the improvement plan has been proposed by applying the Problem-Oriented Policing, Neighborhood-Oriented Policing and Strategic-Oriented Policing being the component of community policing.

Development of Natural Dyeing Pigments and Culture Goods with Useful Biological Resources - Research on Development of Tourist Souvenirs for Hampyeong Butterfly Festival - (유용생물자원을 이용한 천연염료의 개발 및 문화상품전개 - 함평나비축제를 위한 관광기념품 개발에 관한 연구중심으로 -)

  • Park, Mi-Ryung;Kim, Sang-Yool
    • Fashion & Textile Research Journal
    • /
    • v.8 no.6
    • /
    • pp.665-671
    • /
    • 2006
  • This study is to develop tourist souvenir which designed image of butterfly, the symbol of Hampyeong Butterfly Festival, using natural dyeing product, the specialty of Namdo region. Results of market survey of tourist souvenirs for Hampyeong Butterfly festival showed that souvenirs of butterfly design sold in market which were not discriminated from that of general products and locality or characteristic of the region could not be exhibited. According to the results of market survey, design of souvenirs of Hampyeong Butterfly Festival is as follows; Butterfly pattern of hinge and Dangcho pattern are developed to graphic motive of modern sense with traditional beauty to make design which can be consumed by modern consumers in their actual life and then proper pattern is planned by combining, repeating and disassembling them. Such a pattern is applied to souvenirs like T-shirts, necktie and scarf to make tourists feel identity and unification of the festival visually. In addition, design of souvenirs was made to be coordinated with casuals. Therefore, visual factor could be extracted from Korean cultural heritages suitable to concept of local festivals and it is considered that ways of commercialization and development of traditional pattern suitable to consumers' demands can be suggested.

A Study on the Moderating Effect of Psychological Power in the Relationahip between Service, Image, and Satisfaction in the Tourism Context

  • Davaanyam, BOLORTUYA;Muhammad, RAZA;Jin-Kwon, KIM;Tony-Donghui, AHN
    • The Journal of Economics, Marketing and Management
    • /
    • v.11 no.1
    • /
    • pp.45-52
    • /
    • 2023
  • Purpose: The purpose of this study is to investigate the relationship between service quality, destination image, and tourist satisfaction for foreign tourists visiting Korea, and in particular, to analyze the moderating effect of psychological power in the relationship. Research design, data, and methodology: A research model was derived through existing literature research and a survey was conducted on foreign tourists visiting Korea. Structural equation model of SPSS and AMOS24.0 were used for data analysis and hypothesis testing. Results: The tourism service quality affects the image of tourist attractions. Images of tourist attractions were found to affect tourism satisfaction. It was found that the lower the psychological power, the greater the effect on the relationship between service quality and image, and the relationship between image and satisfaction. Conclusions: This study demonstrated that service quality at travel destinations is a key factor in order to enhance the image and satisfaction of Korean tourist destinations for foreigners visiting Korea. On the other hand, since the image and satisfaction level of the tourism destination vary depending on personal factors such as psychological power, it suggests that travel industry workers or researchers should develop and operate services tailored to the individual characteristics of the tourists.

헌법정신을 근거로 하는 관광이념설에 관한 연구

  • 이항구
    • Journal of Applied Tourism Food and Beverage Management and Research
    • /
    • v.8
    • /
    • pp.9-19
    • /
    • 1997
  • 1. The tourist industry of Korea should be operated whithin the limit of keeping order and respecting the Law, especially the constitution which is the fundamental Law of a Nation. 2. The idealogy of tourism, when support the regulations of tourism and a tour, is prescribed in the constitution. 3. No part of Article which does not have related to tourism can be found in the constitution from Article 1 through Article 130. 4. These part, However, have not yet been the subject of the tourism of study in Korea. 5. Therefor what is called the idealogy of tourism, which relate to tourist industry in every text of the constitution, is going to be studied in this research paper.

  • PDF

Research regarding mobile service fusion technology and develpement on jeju area (제주 지역의 모바일서비스 융합 및 발전방향 연구)

  • Im Gi-Duck;Lee Dong-Cheol
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
    • /
    • 2006.05a
    • /
    • pp.672-674
    • /
    • 2006
  • Information and communication technology joins in and with development the mobile service pattern which the tourist uses is various and it is changing. Jeiu area is the domestic maximum tourist resort which the annual 5 million visit. The mobile service pattern change from mobile market predition does to be possible. Research analysis against sightseeing industry which is major industry and a mobile service market it led from the research which it sees location base and the mobile fusion technology.

  • PDF

Moderate Effects of Managerial Response on Hotel Ratings of Japanese Tourists (일본인 관광객의 숙박 후기 평점에 대한 관리자 응답의 조절효과)

  • JANG, Juhyeok
    • The Journal of Industrial Distribution & Business
    • /
    • v.10 no.7
    • /
    • pp.83-89
    • /
    • 2019
  • Purpose - It is a very important issue for the Korean tourism industry to increase tourism revenue by attracting foreign tourists. Although Japanese tourists have been an important part of the Korean tourism industry for a long time, the level of tourist satisfaction including accommodation has been at the worst compared to other foreign visitors, which strongly requires concrete solutions. Therefore, this study focuses on improving the satisfaction level of Japanese visitors in the use of accommodation, and find out the influence of the managerial response. Research design, data, and methodology - In this study, customer review and managerial response of hotels in Seoul were collected from "Rakuten Travel" which is the most representative online travel agency in Japan. As a result of collecting data from 2016 to 2018, 6,190 customer reviews and 1,241 managerial responses from 120 hotels were used for analysis. In addition, information on the properties of 120 hotels, such as the number of rooms, classification, types of hotel facilities, types of room facilities, accessibility and prices, were collected. To test the hypotheses, moderated multiple regression analysis was conducted with SPSS 22.0. Results - It was found that only 25 sites, 20.8% of the total 120 sites, were implementing managerial response and average response rate was 66.42% among them. As a result of examining the main effects of the hotel attributes on the ratings, accessibility and price are confirmed as effective variables. We also found that the response rate has a significant moderate effect in both the accessibility and price. In other words, there was a significant difference in the influence of accessibility and price on the ratings depending on the response rate. Also, it was confirmed that the response rate is not a pure moderator variable but a quasi moderator variable. Overall, the evidences partially supported the hypothesis. Conclusion - It was possible to provide important suggestions to the hotel managers who were concerned about managing tourist satisfaction with accessibility problems. It was found that the accessibility problem could be overcome by increasing the response rate. It was also confirmed that high ratings can be more effectively achieved for high priced hotels by increasing the response rate.

The Study of Tourist Stress on Overseas Traveling (해외여행중 발생하는 여행객 스트레스에 관한 연구)

  • Cho, Sang-Hee
    • Journal of Global Scholars of Marketing Science
    • /
    • v.16 no.1
    • /
    • pp.27-43
    • /
    • 2006
  • Little research has been done regarding the issues of tourist stress in overseas traveling. Thus, this study investigated what causes travel stress and to what level of stress that overseas tourists experience. The key variables of this study were 1) destination country, 2) tourist value, 3) types of travel, and 4) causes of travel stress. For the analysis of this study, SPSS 12.0 was used which included Factor analysis, Discriminant analysis, ANOVA and Cluster analysis. The findings of this study suggest that there is a correlation between the level of travel stress and the other variables such as travel destination, tourist value, and types of travel. Especially, tourist value and types of travel significantly affect travel stress. Based on the findings, this study suggests that tourism industry should take proper steps in order to make overseas traveling more enjoyable.

  • PDF

BLE Beacon Based Online Offline Tourism and Solutions for Regional Tourism Activation (지역관광 활성화를 위한 비콘 기반의 온오프라인 관광 솔루션)

  • Ryu, Gab-Sang
    • Journal of Internet of Things and Convergence
    • /
    • v.2 no.2
    • /
    • pp.21-26
    • /
    • 2016
  • In this paper, it is possible to update the tourist information in real time, on/off-line tour proposes a solution(BBTS) based on a bluetooth beacon can provide tourist information without the need for wireless data network. BBTS consists of a bluetooth based data of the low-power supply system and the beacons and interoperable smart applications. Data supply system consists of the BLE & Beacon Pairing-based / non-pairing data transmission module with integral hardware. Smart application modules that provide indoor location of users information, internal server module and tourist information collection and information guide around comprised of applications. The proposed BBTS is possible that indoor service tourism tourist demand due to utilizing the beacon technology. Outdoor tourist information is designed to be downloaded to the smartphone receives the information received from the beacon APK file to provide services. BBTS system is expected to make a big impact on the smart tourism services industry.