• Title/Summary/Keyword: tourism hub

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Development of the Cooperative Tourism Model for Rural Experience Tourism Villages - Focused on the Cheongwon-gun, Chungbuk - (농촌체험관광마을의 협력관광 모델 개발 - 충북 청원군을 대상으로 -)

  • Rhee, Shin Ho;Yoon, Seong Soo;Song, Yi;Jeong, Dayeong;Min, Heunggi
    • Journal of The Korean Society of Agricultural Engineers
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    • v.54 no.6
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    • pp.1-8
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    • 2012
  • To increase the synergies of rural experience tourism and overcome the limitations rural tourism are study. A basic cooperative model and theme model have been set up and comprehensive cooperative tourism model has been offered. In order to the development of model example, experience resources has been investigated and problems and features for 7 rural experience tourism villages of Cheongwon have been identified. The basic cooperative model has been selected main line and part hub type. The theme model has been separated nature experience, history and character experience, traditional culture and theme experience, agriculture and rural area experience. Based on this, The thematic cooperative tourism model and the comprehensive cooperative tourism model, its a schedule have been exemplified.

Choice Attributes of International Medical Tourism Consumers (국제의료관광 소비자의 선택속성에 관한 연구)

  • Lee, Hee-Seung;Chun, He-Jin;Kim, Kee-Hong
    • International Commerce and Information Review
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    • v.12 no.4
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    • pp.345-362
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    • 2010
  • It is necessary to develop new competitive products under the world economic downturn. The medical tourism industry a good example and it has grown rapidly for last couple of years. This paper aims to investigate socio-demographic proxies of inbound medical tourists in Korea. In particular, the medical tourist behaviors are modeled by considering the factors such as acquisition process of medical tourism information, service level of medical tourism industry and the choice attributes. The results of this study are summarized that: 1) Moot inbound medical tourists are over 40-years old with professional occupation accompanied with families; 2) The information resources are mainly acquired from travel agents and WOM(Word of Mouth) such as friends and relatives; 3) Current problems are lack of various promotion channels and the competitiveness of medical coots; 4) The inbound medical tourists are not homogeneous but vary in different segments. The study suggests that various marketing strategies should be implemented for target market segments to promote Korea as a medical tourism hub.

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Neo-Service Industry, Medical Tourism as an international trade product in 21st Century : A case of H University Hospital (21세기 신(新)성장동력 서비스산업인 의료관광 수출활성화방안에 관한 연구)

  • Chun, He-Jin;Lee, Hee-Seung;Kim, Kee-Hong
    • International Commerce and Information Review
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    • v.10 no.4
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    • pp.579-595
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    • 2008
  • Medical tourism is a contemporary phenomenon which has its roots in both tourism and health care industry. This market has grown significantly' for the last 10 years. The purpose of this study is to suggest strategies to develop medical tourism in Korea by studying cases of the medical tourism developed countries such as Singapore, Malaysia, India, Thailand as well as analysis medical tourists who has visited to H university hospital. In total of 254 medical tourists were analysed and the results of the study are followed: Korean government need to appease medical law to be able to attract more medical tourists; medical industry and tourism industry need to develop Korean specialized medical tourism package, Middle-Eastern markets, where the oil money exists, should be developed.

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Yeosu Internationalization Strategy for Holding 2012 World EXPO (세계박람회 유치를 위한 여수시 국제화전략)

  • Kim, Gil-Sung;Park, Bok-Jae
    • Journal of Korea Port Economic Association
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    • v.22 no.1
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    • pp.105-124
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    • 2006
  • We, in this paper, suggest the Yeosu internationalization strategy for holding the 2012 World EXPO in Yeosu successfully, First of all, we analyze some problems that hinder the internationalization of Yeosu. Our analysis, also, provides several strategic solutions to those problems by foreign direct investment, international trade, hub port development, and international tourism. first strategy is to create a more favorable business environment for foreign investors. Foreign direct investment is the most effective way to internationalize the specific district. Second strategy is to expand the export of small and medium-sized firms in Yeosu. Especially, local firms with agricultural/fishery products have to develop various new products and introduce the effective international marketing strategy. Final strategy is to develop the hub port in Yeosu and the new tourist resources to attract foreign tourists.

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Potential and Strategy on Tourism Development of the Southern Costal Area in Korean Peninsular (한국 남해안 관광개발의 잠재력과 전략)

  • Lee, Jeong-Rock;Yoo, Seong-Jong;Ahn, Zong-Hyun
    • Journal of the Korean association of regional geographers
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    • v.11 no.3
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    • pp.410-423
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    • 2005
  • The southern coastal area of Korean peninsula maintains unique natural views, social environment and tourism infrastructure. Even though the coastal area has world-class tourism resources and a great potential for development, it was an outsider from the tourism development in Korea. The coast development has recently reemerged because of increased tourism demand in the Northeast Asia, however, increased interest for the outstanding marine tourism resources and the marine culture, improvement of accessibility to the coast Considering these characteristics, the southern coastal area will be grown to a marine resort-belt, which will serve as a marine tourism hub in the Northeast. In the long run, it can be developed for leisure residential space with environment-friendly well-being fashion, new growing area that continuously drives the local development and area for a mutual development between Yeongnam and Honam Region. To accomplish this vision, several strategic matters should be resolved. Mall strategic issues are as follows: the loosening related rules and regulations that limit the development, legislation of a special law for tourism promotion, supporting for investment in public service and strategic investment, establishment of a marine tourism route connecting China-Korea-Japan, formulating new planning for Hallyo-Haesang Marine Park, designation of special marine tourism development zone, and invitation of the World Expo 2012.

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The Utilization of Urban Park for the Activation of Rural Area - Focus on the Baelyeonje Nearby Tourism Resources Development, Gulye-gun- (농촌지역 활성화를 위한 도시공원의 활용 - 구례군 백련제 주변 관광자원화사업을 사례로 -)

  • Park, Ji-Hwan;Oh, Chang-Song
    • Journal of Korean Society of Rural Planning
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    • v.24 no.3
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    • pp.105-115
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    • 2018
  • This study is conducted to propose urban park utilization and master plan in rural areas. Urban parks designed for the rural areas can be divided into three types: a themed type for rural tourism, a community type for hub regenerations and a waterfront type for using agricultural reservoirs. To use the themes and characteristics of ruralness, these types are required a multi-layered spatial structure. And ecological, cultural and economic networks of local tourism resources have to be integrated by utilizing agricultural reservoirs. Therefore, urban parks in rural areas can be defined as a part of the public benefit project aiming to revitalize the local economy. Also, urban parks are necessary to use attractions and amenities in rural areas. Based on theoretical backgrounds, this study proposed two sustainable master plans as the tourism resource development project for Baelyeonje, Gulye-gun. For ecological and cultural sustainability, this study proposed the environment restoration plan which reinforces the scenic resource of Nogodan in Mt. Jiri by developing the underdevelopment plan with consideration of the local landscape characteristics and resources. For economic sustainability, building the Mt. Jiri tourism complex and economic communities are needed to promote investments for securing mutual economic benefits. To achieve the sustainability, further studies related to the social equity and investment of private capital in rural areas are needed.

The MICE Participants' Importance & Performance Analysis on Smart Tourism Technology Attributes (스마트관광기술 속성에 대한 MICE 참가자의 중요도-실행도 분석)

  • Eun-Soo, Lee
    • The Journal of the Convergence on Culture Technology
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    • v.9 no.4
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    • pp.437-443
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    • 2023
  • We investigates MICE participants's evaluation on the application of smart tourism technology by comparing their importance and performance. Date were collected from MICE participants who had attended in hybrid MICE in recent five years, The three dimensions of smart tourism technology were event management, extension of contents, and community. We found that event management and community affected on overall satisfaction of MICE participants. The result of paired t-test revealed that there were significant differences in audience interaction, webinar, virtual showcase, communication by social hub, virtual marketplace, and matchmaking The importance-performance matrix also indicated that matchmaking, virtual marketplace, audience interaction, communication by social hub, and webinar were major weakness and should be improved in the future.

The Uniform Design Development to Build a City Brand using its Culture - Focusing on 'Kwangju, The Cultural Hub City of Asia' - (문화도시 브랜드 이미지 구축을 위한 유니폼 디자인 개발 - '아시아문화중심도시' 광주를 중심으로 -)

  • Lim, Song-Mi;Lee, Mi-Suk
    • Journal of the Korean Society of Costume
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    • v.63 no.4
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    • pp.70-83
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    • 2013
  • Lately, cities have been trying to build a certain brand by using its identity and culture in public designs. Cities are using its public design to show its cultural identity and to differentiate itself from other cities so it is playing a significant role in establishing a city's overall image. Public uniform is used to reflect the symbolism and identity of the city, an image of the city's culture and is used as a means of communication for specialization. Thus, the purpose of this study is to develop public uniform designs to build and strengthen the brand of Gwangju as Asia cultural hub city. Research presents a review of the literature including concept and type of a cultural city, correlativity between public design and urban competitiveness, domestic and foreign culture city branding case: focusing on Gwangju which is a cultural hub city in Asia, and then study sets up the development direction and motifs of uniform designs, and uniforms are designed by making use of the textile with symbols and logos, colors, and architectural motifs of Asian Culture Complex. Development ranges of uniforms were limited to Cultural Tourism Narrators and the Asian Culture Complex Advertisements staff uniforms, within the region of cultural tourism. Textile design, illustration, uniform simulation using Adobe Photoshop 7.0 and Adobe Illustrator CS 3 program is presented.

The Role of Tourist Information Centers and Tourism Information Systems (관광정보안내체계의 문제점 및 개선방안)

  • 한상겸;전창석
    • The Journal of Information Technology
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    • v.5 no.1
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    • pp.143-156
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    • 2002
  • Tourist Information Center has been played an important part of role in the promotion of tourism for both inbound and domestic market. The purpose of this paper is to examine the situation of our tourist information centers in context with information and personnel service. As a result we suggested some findings. According to studies, tourism information provided by TIC is critical and decisive for specific travel type and leisure travelers visit TIC more often than the other types of travelers. The specific aspects of tourism information is accuracy and currency which based on the characteristics of intangibility and perishability. According to this encouragement tourism information system should have to shifted to internet basis. This movement enabled tourism industry to make the atmosphere for portal or hub site for the effective operation of this system. The regionally networked system can make it possible to cope with some characteristics of tourism products. Reservations and information retrievals are major function of portal site. The data from suppliers (hotels, restaurants, event organizers, transportation, attractions etc) must be up-dated, controled by regional TIC and the connections should be extended among the regional TICs.

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Promotion Strategy for the Korean Tourism Industry (동북아시대 한국관광산업 진흥전략에 관한 연구)

  • Choi, Seung-Kuk
    • Proceedings of the Korea Contents Association Conference
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    • 2006.11a
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    • pp.364-368
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    • 2006
  • Recently the Northeast Asia region, which includes Korea, China and Japan, has become one of the top three regions for trade and, therefore, is being recognized as a new hub for the global economy. Meanwhile, tourism not only improves the economy, but also enhances mutual understanding through interchange and has cultural functions such as that of the sharing of human values for a bright future. In addition, the promotion of the tourism industry will not only ensure Korea of becoming a hub for the Northeast Asia economy, but it can be a win-win plan that contributes in forming a future Northeast Asian community achieved through peace and prosperity based on the social and cultural connections within the region. Taking the above into consideration, there is a need to carefully scrutinize the status of tourism in Northeast Asia for the management of the future of Korea.

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