• Title/Summary/Keyword: three target groups

Search Result 232, Processing Time 0.029 seconds

In Search of Corporate Growth and Scaleup: What Strategies Drive Unicorns and Hyper-Growing Companies?

  • Lee, Young-Dall;Oh, Soyoung
    • 한국벤처창업학회:학술대회논문집
    • /
    • 2021.04a
    • /
    • pp.33-42
    • /
    • 2021
  • Based on the findings of Lee et al.(2020) and Lee & Oh(2021), this paper aims to fill the gap in our knowledge regarding the relationship between strategic choices and corporate growth by utilizing a novel dataset of 'Unicorn' and 'Hyper-growing' companies. Two previous studies provide coherent findings that the relationship between firms' strategies and their performance should be explored under a more comprehensive framework with consideration of both internal and external factors. Therefore, in this study, we apply a single conceptual framework to two different datasets, which considers the strategy factors as independent variables, and the industry(market) and the firm age as moderating variables. For our dependent variables, valuations for unicorn companies and revenue CAGR for hyper-growing companies are used after categorizing them into three uniform groups. The strategy variables include 'Generic (Cost-leadership, Differentiation, focus) strategies', 'Growth(Organic, M&A) strategies', 'Leading(Pioneer, Fast-follower) strategies', 'Target market(B2B, B2C, B2G, C2C) strategies', 'Global(Global, Local) strategies', 'Digital(Online, Offline) strategies.' For industry(market) factors, it consists of historical growth rate for industries and economic, demographic, and regulatory aspects of states and countries. To overcome the differences in their units, they are also uniformly categorized into multiple groups. Before we conduct a regression analysis, we analyze the industry distribution of the 'Unicorn' and the 'Hyper-growing' companies with descriptive statistics at the integrated and individual levels. Next, we employ hierarchical regression models on Study A('Unicorn' companies in 2019) and Study B('Hyper-growing' companies in 2019) under the same comprehensive framework. We then analyze the relationship between the 'strategy' and the 'performance' factors with two different approaches: 1) an integrated regression model with both the sample of Study A and B and 2) respective regression models on Study A and B. This empirical study aims to provide a complete understanding and a reference to which strategy factors should be considered to promote firms' scale-up and growth.

  • PDF

A Cross-cultural Study on the Affection of Color with Variation of Tone and Chroma for Automotive Visual Display

  • Jung, Jinsung;Park, Jaekyu;Choe, Jaeho;Jung, Eui S.
    • Journal of the Ergonomics Society of Korea
    • /
    • v.36 no.2
    • /
    • pp.123-144
    • /
    • 2017
  • Objective: The objective of this study is to evaluate affection on how users perceive colors viewed from an automotive visual display according to cultural and radical differences including North America, Europe, and Southeast Asia. This study especially aims to identify effects of the variation of tone and chroma of representative color groups by analyzing affection differences depending on cultural and racial differences targeting the colors constituted through variation of tone and chroma, centered on representative colors. Background: The colors of the menu, information display or background viewed through an automotive visual display are an important factor stimulating consumer's affection, and therefore an effort to express the vehicle's brand and product image through colors is made. The studies on colors focus only on the research on unique characteristics of colors, but an affective approach lacks according to cultural and racial differences on colors considering tone and chroma variation within a color from the currently used automotive visual displays. Method: To grasp the visual affection felt by users, this study extracted affective adjectives related with colors through existing literature and a dictionary for adjectives, and presented human affection dimensions on colors through evaluation of various colors. Prior to carrying out affection evaluation, the basic light sources, red (R), green (G), and blue (B) constituting the colors used for automotive visual displays were defined as a representative color group, respectively. When colors in a color group are constituted, the evaluation target of each color group consisted of the colors considering the variation of tone and chroma by changing color sense through RGB values of the remaining two light sources. And then, this study carried out affection evaluation on the constituted colors targeting the subjects with cultural and racial differences. Results: As a result of evaluating the constituted colors with representative affections, there were statistically significant differences between the groups having cultural and racial differences. As a result of S-N-K post-hoc analysis on the colors showing significant differences, North America and Europe were classified as heterogeneous groups. In some cases, Korea was classified as the homogeneous group with North America, but Korea was mainly classified as the homogenous group with Europe. Conclusion: The representative affections on colors from an automotive visual display was drawn as three affective dimensions: passionate, neat, and masculine. Based on these, the affection of Korea and Europe on the constituted colors showed significant differences from that of North America, as a result of affection evaluation on the constituted colors viewed through the visual display by reflecting cultural and racial factors. Regarding representative color groups, bigger cultural and racial differences were revealed in terms of affection on red and green colors than on blue color, and variation of affection was the biggest in the red color. Application: This study analyzed correlations of affection considering the colors constituted through variation of tone and chroma, and the culture and race in the representative color groups constituting a visual display. The results of this study are predicted to be utilized in coordination and selection of colors viewed from an automotive visual display taking into account culture and race.

Engraftment of Human Mesenchymal Stem Cells in a Rat Photothrombotic Cerebral Infarction Model : Comparison of Intra-Arterial and Intravenous Infusion Using MRI and Histological Analysis

  • Byun, Jun Soo;Kwak, Byung Kook;Kim, Jae Kyun;Jung, Jisung;Ha, Bon Chul;Park, Serah
    • Journal of Korean Neurosurgical Society
    • /
    • v.54 no.6
    • /
    • pp.467-476
    • /
    • 2013
  • Objective : This study aimed to evaluate the hypotheses that administration routes [intra-arterial (IA) vs. intravenous (IV)] affect the early stage migration of transplanted human bone marrow-derived mesenchymal stem cells (hBM-MSCs) in acute brain infarction. Methods : Male Sprague-Dawley rats (n=40) were subjected to photothrombotic infarction. Three days after photothrombotic infarction, rats were randomly allocated to one of four experimental groups [IA group : n=12, IV group : n=12, superparamagnetic iron oxide (SPIO) group : n=8, control group : n=8]. All groups were subdivided into 1, 6, 24, and 48 hours groups according to time point of sacrifice. Magnetic resonance imaging (MRI) consisting of T2 weighted image (T2WI), $T2^*$ weighted image ($T2^*WI$), susceptibility weighted image (SWI), and diffusion weighted image of rat brain were obtained prior to and at 1, 6, 24, and 48 hours post-implantation. After final MRI, rats were sacrificed and grafted cells were analyzed in brain and lung specimen using Prussian blue and immunohistochemical staining. Results : Grafted cells appeared as dark signal intensity regions at the peri-lesional zone. In IA group, dark signals in peri-lesional zone were more prominent compared with IV group. SWI showed largest dark signal followed by $T2^*WI$ and T2WI in both IA and IV groups. On Prussian blue staining, IA administration showed substantially increased migration and a large number of transplanted hBM-MSCs in the target brain than IV administration. The Prussian blue-positive cells were not detected in SPIO and control groups. Conclusion : In a rat photothrombotic model of ischemic stroke, selective IA administration of human mesenchymal stem cells is more effective than IV administration. MRI and histological analyses revealed the time course of cell migration, and the numbers and distribution of hBM-MSCs delivered into the brain.

A Study on Effectiveness of Hang-Tag Type and Preferred Method of Functional Information for Outdoor Jackets (아웃도어 재킷의 기능성표기 행택 유형에 대한 소비자의 이해도 및 선호도 연구)

  • Bang, Giseong;Yoo, Shinjung
    • Science of Emotion and Sensibility
    • /
    • v.19 no.4
    • /
    • pp.83-94
    • /
    • 2016
  • The aim of this study was to investigate effective expression method of performance information of functional clothing and preferred alternatives for the categorized consumer groups according to the perception about the functional outdoor jacket. 472 males and females in their 20s-60s' were surveyed and their answers were analysed and categorized by using SPSS 21.0 statistical program. For the study, four different expression methods for waterproof & breathable fabric, 'illustration only', 'illustration+Korean text', 'illustration+foreign text', and 'chart with Korean text', were presented and asked for finding correct answers. The analysis was done for three categorized consumer groups from the former study, 'unconversant/brand & design pursuing group', 'conversant/function pursuing group' and 'high price/high function preferring group'. The results showed that regardless of groups, 'picture only' was the most preferred method and 'graph' was the least. However, the percentage of correct answers for the 'graph' was the biggest, especially for 'conversant/function pursuing group'. It implied that the effective expression method should be differentiated depending on the target consumer groups. 'Conversant/function pursuing group' more agreed on the need for additional information, such as 'after-washed performance', than other two groups.

The Study of Change in Renin-Aldosterone, Neurotransmitters, Cognitive Function and Working Memory in Middle Aged Women by Intensities Aerobic Exercise (강도별 유산소운동이 중년여성의 레닌-알도스테론, 신경전달물질 및 인지기능, 작업기억의 변화에 관한 연구)

  • Cho, Won-je
    • 한국체육학회지인문사회과학편
    • /
    • v.55 no.2
    • /
    • pp.603-615
    • /
    • 2016
  • This study was conducted by performing intensities aerobic exercise for 12 weeks, three times a week targeting 28 middle aged women. The purpose of this study was analyzing factors which affect cognitive function and changes of blood pressure, renin-aldosterone system, neurotransmitter, cognitive function and working memory after treatment. The participants were divided into three groups which are the control group(n=9, non exercise), moderate intensity aerobic exercise group(n=10, 50%V02max), high intensity aerobic exercise group(n=9, 70%V02max). The two-way ANOVA(repeated measure) and multiple regression analysis were carried out to target those three groups before and after treatment. The results were as follows like this. The moderate intensity aerobic exercise increased renin, brain derived neurotrophic factor(BDNF), cognitive function and working memory. Also, it reduced aldosterone, angiotensinII and aldosterone-renin ratio. The high intensity aerobic exercise showed increase BDNF, cognitive function and working memory and decrease systolic. As a result of a multiple regression analysis of factors affecting cognitive function after intensities aerobic exercise, the moderate intensity aerobic exercise affected diastolic blood pressure, decrease of aldosterone-renin ratio and working memory. Also, an increase of BDNF affected cognitive function, the high intensity aerobic exercise affected working memory BDNF and an increase of serotonin affected cognitive function. Therefore, It could be seen that more than moderate intensity exercise increase woman's cognitive function and working memory. Also, there were metabolic factors which affect the increase of cognitive function. To moderate intensity exercise, renin-aldosterone and working memory affected to increase of cognitive function. For high intensity exercise, BDNF and working memory affected to it.

3-Dimensional Verification Technique for Target Point Error (자기공명영상기반 겔 선량측정법을 이용한 3차원적 목표 중심점 점검기술)

  • Lee, Kyung-Nam;Lee, Dong-Joon;Suh, Tae-Suk
    • Progress in Medical Physics
    • /
    • v.22 no.1
    • /
    • pp.35-41
    • /
    • 2011
  • For overall system test, hidden-target test have been used using film which leads to inherent analysis error. The purpose of our study is to quantify this error and to propose gel dosimeter based verification technique for 3-dimensional target point error. The phantom was made for simulation of human head and this has ability to equip 10 gel-dosimeter. $BANGkit^{TM}$ which we are able to manufacture whenever it is needed as well as to easily change the container with different shapes was used as a gel dosimeter. The 10 targets were divided into two groups based on shapes of areas with a planned 50% isodose line. All treatment and analysis was performed three times using Novalis and $BrainSCAN^{TM}$. The target point error is $0.77{\pm}0.15mm$ for 10 targets and directional target point error in each direction is $0.54{\pm}0.23mm$, $0.37{\pm}0.08mm$, $0.33{\pm}0.10mm$ in AP (anterior-posterior), LAT (lateral), and VERT (vertical) direction, respectively. The result of less than 1 mm shows that the treatment was performed through each precise step in treatment procedure. In conclusion, the 3-dimensional target point verification technique can be one of the techniques for overall system test.

Concept Analysis of Health Inequalities using Hybrid Model (혼종 모형을 이용한 건강 불평등 개념분석)

  • Lee, Ha-na
    • Journal of the Korea Academia-Industrial cooperation Society
    • /
    • v.19 no.3
    • /
    • pp.520-534
    • /
    • 2018
  • This study was conducted to understand the conceptual definition and characteristics of health inequality. To accomplish this, we analyzed data collected from 14 participants as well as from available literature regarding health inequality using the hybrid model introduced by Schwartz-Barcott and Kim. We categorized health inequality into nine attributes in three dimensions. These dimensions included "target", "precede", and "result," corresponding to the target, cause and consequence of health inequality, respectively. Specifically, we define health inequality as individuals, families, communities, socio-economic, or geographically distinct demographic groups that are treated unfairly and result in several problems such as loss of quality of life, reduction of survival rate, or aggravation of a disease due to (i) poor treatment by a hospital (ii) irregular meals, (iii) desperate need for work (for money), (iv) expensive medical care costs, (v) qualitative differences in medical care by regional groups (vi) the lack of knowledge regarding disease (vii) and inadequate health care because of lack of time. As a result of this unfair treatment, human rights violation occurs. The major contribution from this paper is that we provide a guideline for establishing strategies to reduce health inequality by identifying the concept of health inequality. Based on this study, we recommend development of an educational program to reduce health inequalities.

The Effects of Complex Attention Training on Brain Function Index and Attention Concerntration Adolescents with ADHD (ADHD 청소년의 복합 주의집중 훈련이 뇌기능 지수와 주의집중력에 미치는 영향)

  • Young-Ho Lee;Hong-Young Jang
    • Journal of Industrial Convergence
    • /
    • v.22 no.9
    • /
    • pp.69-80
    • /
    • 2024
  • This study aims to investigate the effects of an 8-week complex attention concentration program on the brain function index and attention concentration in adolescents with ADHD. The subjects of the study were 18 male adolescents from H School located in I City, divided into three groups: 6 participants in the complex attention concentration program group, 6 in the target-related physical activity group, and 6 in the no-treatment control group. Data analysis included calculating means and standard deviations for group comparisons, and two-way (2RM×6RM) ANOVA was conducted to test differences at various measurement points. Post-hoc tests were performed to examine significant interaction effects (p<.05). The results indicated that the integrated attention training program had a more positive effect on brain function sub-indices compared to both the target-related physical activity group and the no-treatment group. Similarly, the program showed a more positive effect on attention levels compared to the other two groups. Based on these results, it can be concluded that the integrated attention training program significantly improves overall brain function in ADHD students and is advantageous due to its ease of participation. It is suggested that this program could be widely used due to these benefits.

Attentional Bias toward Angry Faces in Typically Developing Children and Children with Autism Spectrum Disorder (정상 발달 아동과 자폐 스펙트럼 장애 아동의 분노 표정에 대한 주의 편향)

  • Yunmin Choi;So-Yeon Kim
    • Science of Emotion and Sensibility
    • /
    • v.27 no.3
    • /
    • pp.121-134
    • /
    • 2024
  • This study aimed to assess the attentional bias toward angry faces in typically developing (TD) children and children with autism spectrum disorder (ASD). A continuous performance task was employed, where a distractor appeared as a target letter ("T") and changed direction every 1,250 ms. Longer reaction times to the target in the presence of a distractor, compared to its absence, were considered as evidence of attentional bias toward the distractor. The task assessed the attentional bias toward angry faces in 14 boys with ASD and 17 TD boys, aged 6-12 years. A repeated-measures analysis of variance was conducted on reaction times with emotion, time, and group as independent variables. The three-way interaction effect approached significance. Group-specific analyses revealed that TD children exhibited significant attentional capture when angry faces first appeared, whereas those with ASD did not. Accuracy analysis revealed no significant differences between the groups, with both groups maintaining >85% accuracy, confirming the task's suitability for school-aged children. The absence of attentional bias toward angry faces in children with ASD indicates that these faces may not be perceived as particularly salient for children with ASD. These findings denote that interventions encouraging top-down processing of emotional cues, such as angry faces, may support the development of adaptive social skills in children with ASD.

A Study on Accumulation of Cadmium and Induction of Metallothionein in Organs of Rats by Cadmium and Zinc (카드뮴 및 아연투여에 의한 흰쥐의 장기내 Cadmium 축적 및 Metallothionein 생성변화)

  • 이재형;김정현;김남송;김준현;기노석
    • Journal of Environmental Health Sciences
    • /
    • v.20 no.2
    • /
    • pp.64-72
    • /
    • 1994
  • Tolerance to toxic effects of cadmium (Cd), including lethality has been shown following pretreatment with cadmium and zinc. This study was designed to determine if tolerance also develops to Cd-induced hepatotoxicity and renal toxicity. Three groups of rats (A, B, C), each consisting of 108 rats, were studied and each group was divided into three subgroups (1, 2, 3), 12 rats for each subgroup. Rats were subcutaneously pretreated with saline (A), CdCl$_2$ (0.5 mg/kg, B), and ZnCl$_2$ (13.0 mg/kg, C) during time periods of 5 days. At the end of the period, rats were challenged with CdCIa (3.0 and 6.0 mg/kg) by intraperitoneal injection. As for the cadmium levels in rat tissues after pretreatments, it was highest in the liver. Then kidney, heart, blood and muscle followed it in that order. After 24, 48 and 96 hours of intraperitoneal injection by challenge doses the concentration of cadmium in liver and kidney increased proportionally to the increase of challenge dosage. However metallothioneins in liver and kidney were increased by the pretreatment of cadmium and zinc. These data indicate the liver is a major target organ of acute Cd poisoning, and suggest that cadmium induced hepatic injury, via release of Cd-MT, may play and important role in the nephrotoxicity observed in response to short-term exposure to cadmium. This result suggests that increasing cadmium concentrations, gradually accumulating in liver and kidney as the result of the pretteatmerit, served to induced the synthesis of metallothionein, thus making them resistant to the challenge from cadmium.

  • PDF