• Journal of Research and Publication Ethics
• /
• v.4 no.1
• /
• pp.23-29
• /
• 2023

Purpose: While prior research has identified ethical issues in marketing research, more research needs to identify specific ethical behaviors that marketing researchers should adopt. This research addresses this gap by identifying a few ethical behaviors that marketing researchers should consider. Research design, data and methodology: The present study has a justification to collect adequate textual data in the current literature using screening process based on the marketing ethics topics and themes, and ethical behaviors of marketing researchers. Results: Based on the literature analysis, a marketing ethics model, which included the principles of fairness, honesty, responsibility, and respect for stakeholders. Since the rise of e-commerce and technology, a growing demand for a method to analyze website user behavior has been growing. Researchers in the field of marketing are responding to this demand by creating innovative interactive platforms. Conclusions: The term "ethical practices in market research" refers to a collection of best practices that, when followed, increase the likelihood that the research carries out is ethical, fair, and accurate. Because there needs to be more theoretical work done on the topic, there should be more empirical studies on ethical behaviors in marketing research.

• Journal of English Language & Literature
• /
• v.57 no.3
• /
• pp.391-411
• /
• 2011

This paper examines Du Boisian critique of American exceptionalism through a close textual analysis of his writings from early essays to later works. As an attempt to respond to the persistent grip American exceptionalism has on both the academia and the intellectual world at large, this paper tries to fill in the gaps within the discourse of American exceptionalism by exploring the works of one of the most towering American intellectual figures, and suggests that the discourse of American exceptionalism has remained within the purview of white scholars. Although at times inconsistent and contradictory, Du Bois's trenchant critique of American civilization and Western imperialism deconstructs the original ideals of America, creating more than a fissure in the ideology/hegemony/state fantasy of American exceptionalism. I argue that Du Boisian critique of American exceptionalism shows its violent marginalization and racialization based on white supremacy. Du Boisian critique should be a cautionary tale for those scholars who talk of "reform" or "replenishment" or even who occlude the possibility that American exceptionalism has not always functioned as a "state fantasy" by assuming its absolute blinding powers.

• KIPS Transactions on Software and Data Engineering
• /
• v.6 no.11
• /
• pp.521-526
• /
• 2017

Data format of Big data is diverse and vast, and its generation speed is very fast, requiring new management and analysis methods, not traditional data processing methods. Textual mining techniques can be used to extract useful information from unstructured text written in human language in online documents on social networks. Identifying trends in the message of politics, economy, and culture left behind in social media is a factor in understanding what topics they are interested in. In this study, text mining was performed on online news related to a given keyword using topic - oriented analysis technique. We use Latent Dirichiet Allocation (LDA) to extract information from web documents and analyze which subjects are interested in a given keyword, and which topics are related to which core values are related.

• Journal of Korea Society of Digital Industry and Information Management
• /
• v.15 no.4
• /
• pp.41-49
• /
• 2019

Patents are system to promote the development of industry by disclosing technology. The importance of recent patent is being emphasized. For this reason, companies apply for many patents. And they analyze the patent. Patent analysis helps to protect and foster their technology. Previously this method has been carried out by experts. Expert-based patent analysis, however, has the disadvantage of being time-consuming and expensive. Consequently, we try to solve this problems by developing prediction model. Therefore, this paper proposes a data-based patent analysis method using quantitative indicator and textual information. We confirmed the practical applicability of the proposed method through 1,831 autonomous vehicle patents. As a result, it was possible to confirmed that safety and lane detection related technologies are important.

• East Asian Journal of Business Economics (EAJBE)
• /
• v.10 no.4
• /
• pp.29-38
• /
• 2022

Purpose - The present research aims to assess the meaningful association between the extension of sports leisure culture and the spread of wearable devices. The research will discuss the current utilization of wearable devices in sports leisure and the present and future application of wearable devices in sports perspectives. Research design, Data, and methodology - We have investigated and conducted the qualitative content analysis (QCA) to obtain the adequate textual dataset in the current literature and conducted an in-depth analysis of the incorporation of cloud computing in the leisure sports industry by focusing on the development of wearable technologies. Result - From the QCA, it is evident that there is a meaningful connection between the extension of sports leisure culture and the spread of wearable devices, figuring out four kinds of associations as follows: (1) Monitoring the Impact of Sporting Activities, (2) Benefits of Sensor Technology, (3) Reducing Sedentary Behaviors, and (4) Measuring Workload done in Sport Leisure. Conclusion - The present research concludes that wearable devices positively influence individuals to participate in sports and leisure activities. Various technologies are very effective in motivating individuals to adopt sports leisure culture mainly because there is a certain degree of satisfaction that individuals gain in seeing the level of physical activities.

• East Asian Journal of Business Economics (EAJBE)
• /
• v.9 no.2
• /
• pp.43-54
• /
• 2021

Purpose - This study aims to build other studies and research on the perception and association of fair hiring policy and employee job satisfaction. The reviews and further research of the performance appraisal and employee satisfaction topics provided a basis to conduct this study based on the challenges that result from equality hiring perception on the performance appraisal on the job satisfaction by employees. Research design, data, and methodology - The author collected many textual contexts from mostly peer-reviewed academic journals, which means that academic comprehensive integrity can be obtained by qualitative approach for this study with discussing and following a constructive review analysis. The content analysis aims to determine a textural dataset in the longtime frame from the newest textural information. Result - There is little doubt that this study was significant and relevant to the relationship between fair hiring policy and worker's job satisfaction, indicating that an organization that practices a fair hiring policy positively affects employee job satisfaction. After all, the employee needs are well catered for and meet appropriately. Conclusion - This study suggests that fairness extensively relies on the organization's ability to identify and eliminate any form of performance challenges regarding equity and has proved and determined the significant relationship between fair hiring policy and employees' job satisfaction

• East Asian Journal of Business Economics (EAJBE)
• /
• v.10 no.2
• /
• pp.71-80
• /
• 2022

Purpose - It is chaotic when doing a business without legal patterns and rules; individuals who make legal decisions without legal consideration are often protecting their interests and forgetting others. This study aims to suggest key solutions how companies can make better decision based on legal considerations through investigation comprehensive literature analysis. Research design, Data, and methodology - This research conducted qualitative textual method and a technique called 'Qualitative Comparative Analysis' (QCA) can be used to understand better why certain things change while others do not. In tough situations, QCA is a strategy for comparing several occurrences. Result - Total six considerations were founded by the QCA for better corporate decision. Based on these considerations, all stakeholders, shareholders, and every employee should nominate and vote on one person to be their leader in the organization; fair practices in choosing the governor of the organization through legal binding will bring peace and order to the company. Conclusion - It was time consuming to go through every detailed material that entails legal consideration in making corporate decision. The concept of same profile in the research is critical whereby many authors are using same concept to write their articles and books. Using pure concept from one source limits the research and gives inadequate information.

• The Journal of Economics, Marketing and Management
• /
• v.9 no.5
• /
• pp.1-13
• /
• 2021

Purpose: Purpose - This study investigates and aims to discuss regarding the employee's work stress and its relationship with employee's workability based on literature content analysis. Finally, this study will provide how employees can manage it and coexist while enjoying the benefits of a stress-free working environment. Research design, data, and methodology - The author collected many textual contexts from mostly peer-reviewed academic journals, which means that academic comprehensive integrity can be obtained by qualitative approach for this study with discussing and following a constructive review analysis. The content analysis aims to determine a textural dataset in the longtime frame from the newest textural information. Result - There is little doubt that this study was significant and relevant to the relationship between employee work stress and workability, indicating how organizations that manage their employees in a stress-free working environment. the present researcher separate the solutions into five categories according to the person or body responsible for the answers. Conclusion - The numerous solutions on how to deal with various stresses, the theoretical aspect of the solutions involving the theories developed by multiple past articles on how to solve work stress. In general, workability and work stress is a very large field of study. Another consideration is the numerous professionalisms in the world, and each has different ways stress is induced in the organization.

• Journal of KIISE
• /
• v.44 no.2
• /
• pp.139-147
• /
• 2017

Most of the information prevailing in the Internet space consists of textual information. So one of the main topics regarding the huge document analyses that are required in the "big data" era is the development of an automated understanding system for textual data; accordingly, the automation of the keyword extraction for text summarization and abstraction is a typical research problem. But the simple listing of a few keywords is insufficient to reveal the complex semantic structures of the general texts. In this paper, a text-visualization method that constructs a graph by computing the related degrees from the selected keywords of the target text is developed; therefore, two construction models that provide the edge relation are proposed for the computing of the relation degree among keywords, as follows: influence-interval model and word- distance model. The finally visualized graph from the keyword-derived edge relation is more flexible and useful for the display of the meaning structure of the target text; furthermore, this abstract graph enables a fast and easy understanding of the target text. The authors' experiment showed that the proposed abstract-graph model is superior to the keyword list for the attainment of a semantic and comparitive understanding of text.

• Journal of Korean Library and Information Science Society
• /
• v.27
• /
• pp.485-572
• /
• 1997

The purpose of this study is to investigate the textual and physical bibliography of these books that were printed from Koryo to Chosun Dynasty and written by the Kukyul system. This study is concerned with the Kukyul written in the transformed Chinese characters which representing their sino-Korean sound values only. The Kukyul is the Korean function word inserted to a written Chinese sentence for an easier understanding of the meaning by the Koreans. Until the present, most of these studies on the Kukyul are mainly concerned with the Korean linguistic characters. But this mentions to present the basic bibliographical information in order to presume the written period of the Kukyul system. 2The analysis of each book is made in the respect of: 1) historical aspect of the book 2) physical form and publishing date 3) transcription period of the Kukyul 4) the category of presenting Kukyul 5) historical change of transcribing Kukyul system The results of the study are as follows : First, the Kukyul system was divided into Sokdok and Sundok Kukyul according to the translation and recording format. Second, the Sokdok Kukyul is a kind of writing system for translated Chinese into Korean. Third, the Sundok Kukyul was frequently used Buddhist publications from later Koryo Dynasty to Middle Chosun period. Fourth, through the analysis of physical bibliography for that books, we rearrange the chronological oder of Sokdok Kukyul system as Hwaum-kyung, Hwaum-kyungSo, Kumkwngmyu ngkyung, Kuyeukinwang-kyung, Yukasajiron. Fifth, the characters of Sundok Kukyul systems were gradually decreased from eighty numbers to fifty numbers. This change is caused by the unification trends of sound value in morphological aspect.