• 복식문화연구
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• 제10권3호
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• pp.213-235
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• 2002

The purpose of this study was to recognize the meanings of plastic language by analyzing the sign of the Graffiti depicted in western modern costumes. And the scope of this study was focused on analysing the costumes from 1980's when the Graffiti was recognized as one of the plastic arts. Graffiti was an unprofessional and covert desire of self-expression, having a close relation with our lives. It was used in diverse ways with repeating creation, development, and extinction, from expressing liveliness in Old Stone Age through describing symbolic meaning in the modern art. Graffiti means rude, humorous, or political writing and pictures on the walls of buildings. It's different from the delicate letters or pictures to inscript on the tree or rocks. Being introduced as part of Post-modernism in the 1970s, Graffiti was acknowledged as a new artistic action with the culture of hip-hop. In addition the Graffiti, the expression of sign was reflected artist's internal consciousness with boundless sign. The sign is something to transmit message from the nonverbal point of view, the oldest sign was the sign for petition or the expression of something as a primitive form. Sign can be defined as a framework of life inherited as a practice from the primitive age long past. Graffiti was cited as a concrete example of sign, theme of this paper, and general understanding on sign expression was pursued through free work which all artists present with essential and positive ways using signs, their own languages, and life style. The result of this study was summarized as follows: Since the end of the 20th century, a lot of fashion designers have represented symbolic images, such as letter and signs, as purely personal ways of expression through the western costumes. It was found that fashion designers of the Graffiti whose free work style from inherent inner consciousness might provide a basic framework to search for complex signs of modem costumes naturally understood life itself as plastic art, and sublimated human inherent desire and their inner world through their works.

• 한국의류학회지
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• 제46권5호
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• pp.789-804
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• 2022

Retro fashion is emerging among young people as an approach to discovering a new meaning in Korea's historical culture. Research on Korea's unique retro fashion culture is required because there is no research on retro fashion culture based on Korea's historical background. Therefore, this study examined how retro fashion culture has progressed based on Korea's historical background from a nostalgic perspective. All retro-related newspaper articles from 1950 to 2020 were collected, and content analysis was conducted for each semantic unit. The results revealed that personal nostalgia is based on personal experience and is extending to younger generations. In terms of nostalgia in interpersonal relationships, the younger generation reinterpreted the fashion culture of the older generation after the 2010s. In terms of vicarious nostalgia, a retro culture reminiscent of the 1990s with a background in economic development and consumption culture appeared after 2012. The youth culture and university culture of the 1970s and 1980s were reinterpreted as street fashion. Since the late 2010s, the younger generation has been exhibiting cultural nostalgia, believing that the historical Korean culture is not outdated but has a unique heritage formed during the modernization process. Symbolic nostalgia appeared in Korean fashion culture during modernization.

• 복식문화연구
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• 제21권3호
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• pp.457-465
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• 2013

It's been a common knowledge that Indonesia has a multicultural nature which produces a rich civilization, traditional textiles is one of the examples. Indonesian textile is one of the earlier/oldest artefacts being studied. The wide range of its selections also a proof that Indonesia already had an advanced culture. In Indonesia, textile isn't just a mere cloth; it also used to refer your social statuses, a ritual complements aspect, and many other symbolic purposes. Celebes textiles just a small example how rich this country culture is. The purpose of this study was to convince people that Indonesian traditional textile has a potential to stand in same ground with any modern textile produced around the world.

• 복식문화연구
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• 제8권6호
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• pp.949-963
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• 2000

Jambangee's advertisements in spring 1998 attracted public attention by the differentiating message of 'nationalism'. The purpose of this paper is to interpret Korean youth's culture of consumption, value, thought and culture expressed in these advertisements. The semiotic analytic method of F. Saussure and R. Barthe were used. Metaphor and metonymy as interpretive tools were used. Two levels of meaning, denotation and connotation were examined, and idelogies and mythologies were sought. Contrary to the most of jean advertisements which show youth, characteristic style, western life style and westernized beauty, refinement, materialism, and social differentiation, Jambangee's advertisement showed nationalism and patriotism. These advertisements criticized that preference of imported goods and ostentation of purchasing power brought crisis of economy and I.M.F. system. Jambangee's jeans symbolized as the meaning of nationalism and patriotism were suggested as a way to save our country. Jambangee's advertisements are meaningful. Because we had accepted western fashion passively so far, but for the first time Jambangee applied Korean design elements to jeans and gave new meanings to them through the 'nationalism'campaign.

• 한국실내디자인학회논문집
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• 제17호
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• pp.37-44
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• 1998

Chair is one of objects which are closely connected with human body and is a symbol which represents human essence and culture. Symbolism embodies the meaning of expression through transfering the immaterial structure to tangible form. Therefore chair embodies the essential internal desires of human by means of its symbolic representation. In order to understand the essential human desires included in the symbolism of chair it is necessary to consider these desires with respect to cultural and historical context. in this study four essential internal desires of human are investigated through the symbolic representation of chair that is the desires on human psychological comfort authority freedom and eroticism. The purpose of this study is to emphasize the necessity of the design approach based on the understanding of essential internal desires of human which is pursued from the object by user.

• 한국농촌건축학회논문집
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• 제2권1호
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• pp.33-46
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• 2000

Go-Sul-Sik(高設式) On-Dol(溫突) houses have a combination of high Ma-Ru and high On-Dol structure. This type of house had been developed in the process of combining Ma-Ru with On-Dol. Go-Sul-Sik On-Dol houses give a clue to unveil exchanging process of Korean On-Dol and Ma-Ru. Go-Sul-Sik On-Dol can be understood as an architectural type of introducing On-Dol into the upper classes' Ma-Ru afterwards. Apparently, Go-Sul-Sik On-Dol houses were not a two-story building. But they had a two-story structure because of On-Dol rooms, which implied a symbolic rank and On-Dol's practicality as well as its being high. Go-Sul-Sik On-Dol houses were peculiar architectural type which realized lives of the very individual authority and symbolic representation within the strict Confucian society. It seemed to be derived from an alternative of the upper classes' architectural culture integrating an ideal into reality.

• 한국콘텐츠학회:학술대회논문집
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• 한국콘텐츠학회 2009년도 춘계 종합학술대회 논문집
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• pp.903-908
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• 2009

본 연구에서는 중국고대신화에 등장하는 문화원형이미지들의 활동내용을 바탕으로 선악(善惡)사상에 대입하여 분류하고 오늘날 롤플레잉게임의 NPC로서의 선(善)과 악(惡)의 캐릭터에 활용 사례를 살펴봄으로써 신화에 등장하는 문화원형이미지들의 상징적인 형상성이 게임의 캐릭터 디자인에 적용되는 현황을 분석한다.

• International journal of advanced smart convergence
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• 제13권2호
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• pp.172-186
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• 2024

With the globalization of the film industry, ethnic minority films have been developed and studied by many scholars for their special ethnic representation. The film "Tharlo" directed by Pema Tseden carefully explores the identity anxiety of a Tibetan shepherd. Through the connection and separation between the protagonist and traditional culture, it shows a complexity of modern ethnic identity for minority people. This study explores what kind of cinematic techniques and symbolic elements the director uses to shape ordinary characters, build a narrative space, and show ethnic representation. This paper puts forward a theoretical framework combining cinematic quantitative methods with qualitative narrative and semiotic analysis, aiming to deepen our understanding of cinematic techniques and ethnic representation, and provides a new perspective and profound insights for discussing the complexity faced by ethnic minorities in contemporary films. This study finds that Tseden's "Tharlo" successfully portrays the complex transformation of Tibetan cultural identity in the context of globalization and modernization through cinematic techniques such as fixed camera positions, long take and black-and-white cinematography, combined with the use of symbolic elements like mirrors, lambs and identity cards.

• 복식
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• 제64권4호
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• pp.131-149
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• 2014

Tibetans are one of the ethnic Chinese minorities, and this research examined the characteristics and features of their traditional costumes by investigating their historical, geographical and cultural background. This research also examined the cultural elements according to their characteristics based on Tibet's nature, religion, arts culture such as the Jang-po, Chin-sam, Kam-kjun and belts, which are used to fix the costumes. Based on such studies the traditional Tibetan costumes were set as a motif and were expressed appropriately into a contemporary style. By studying the composition of its costumes and its costume culture, the characteristics of the Tibetan costumes could be classified into four features. First, the 'variability of form' expresses a new type depending on how it is worn. Second, the 'color contrast' shows a strong visual contrast. Third, the 'difference of materials' combines different materials into one. Fourth, the 'symbolic meaning' grants meaning to the wearer. As a result of this study, by using the characteristics of the Tibetan nature culture, religion culture and art culture as a basis, two suits of clothes for each characteristics and six suits of clothes were produced as a fashion design product.

• The International Journal of Costume Culture
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• 제5권3호
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• pp.173-183
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• 2002

The main focus of this study is to understand realities of postmodern consumer culture by deconstructing fashion advertisements, Calvin Klein's ck One and cK be. The metaphysics of critical theory, visual and textual analysis are used to deconstructing the ads applying one of the postmodern cultural critics, Baudrillard' s notion of hyperreality. Through deconstructing the ads five postmodern characteristics representing hyperreality were found. First, there is no message regarding functional characteristics of the product offered in the ad, which is far from the modernist's utilitarian Point of view. Hyperreality in Postmodern consumer culture is consumption centered and focuses on the product's symbolic meanings. Second, especially for cK be, the ad uses atypicai, irrelevant models and images, which are introduced as a concept of ‘real people’ rather than the ideal person or body type. Third, there are transformations of the meanings from cK one to cK be such as the notions of globalization and gender which clearly represent ongoing reality in the Postmodern culture. Fourth, there are hidden meaning of hedonism and relativism, which are prevalent in postmodern ideology. Finally, models' bodies are used to convey messages as well as form the ground and figure in the ad that is a significant characteristic of postmodern consumer culture. In conclusion, the study of Calvin Klein's fashion ads supports the notion that advertising mirrors reality in postmodern consumer culture, which is hyperreality.