• Title/Summary/Keyword: support/reputation

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Loyalty of On-line Stock Trading Customers (온라인 증권거래 고객의 충성도)

  • Lee Min-Hwa
    • The Journal of Information Systems
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    • v.14 no.2
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    • pp.155-172
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    • 2005
  • Securities companies which faced with severe competition should not only attract new customers but also retain their on-line customers. This study examines the factors affecting loyalty of on-line stock trading customers. The research model based on the previous studies was established and the research hypotheses were generated. The test results based on the data gathered from 87 users of on-line stock trading services show that user satisfaction, learning cost, transaction fees, and reputation influence customer loyalty. User satisfaction, learning cost and reputation are positively related to customer loyalty, whereas transaction fee is negatively related to customer loyalty. The results also support that information quality and system quality are positively related to user satisfaction. The hypothesis that transaction fee is related to user satisfaction is not supported. There is no significant information to say that security risk is related to user satisfaction. It is considered that the study results may help managers to increase customer retention.

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A Study on Perception of Regional Food in Dae-gu Area (대구지역 향토음식의 인식도에 관한 연구 ― 대구 동인동 찜 갈비를 중심으로 ―)

  • Ko, Beom-Seok;Kang, Seok-Woo
    • Culinary science and hospitality research
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    • v.10 no.4
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    • pp.15-30
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    • 2004
  • The aim of the present study was to investigate the effect of Dong-In dong Steamed rib on recognition degree of a citizen for popularization and publicity of a local food. A total of 201 adults, 99 women and 102 men aged over the 20 years, participated in this study. The subjects were all from Dae gu city. This analyses of data were conducted by SPSS for WINDOWS, Version 10.0. First, Dong-In dong steamed rib in Dea gu was thought of as a local food. Second, the steamed rib was recognized as a local food with an international reputation. Third, there were no significant differences in preference, local area, recognition, standard and relation between the rib and other local foods. Therefore, the present findings present the needs of public information, development, preservation and success for internationalization of a local food with the national financial and political support.

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The Effects of Franchisors' and Franchisees' Characteristics on the Performance and Recontract Intention in Bakery Franchise Industry (베이커리 프랜차이즈 가맹본부의 특성과 가맹점의 특성이 가맹점 성과와 재계약 의도에 미치는 영향)

  • Lee, Hye Young;Choi, Myeong Gil
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.12 no.3
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    • pp.177-190
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    • 2017
  • This study investigates the effects of franchisors' characteristics including brand reputation, training and product related support, franchisees' characteristics including store location and management on the performance and recontract intention of franchisees in bakery franchise industry. Also, this study examine the moderating effect of CEO experience of franchisees among the franchisors' and franchisees' characteristics, and performance. To empirically test these relationships, data were collected from 386 respondents who are franchisees in the bakery franchise sector. In the verification of hypotheses, the structure equation modeling(SEM) is used. The results of this study are as follows. First, franchisors' brand reputation, training support, and franchisees' locational factor have significant effects on the financial performance of franchisees positively. However, franchisors' product related support and franchisees' management of the store have not significant effects on the performance. Second, the performance of franchisees has positive effect on the recontract intention. Third, the moderating effect of CEO experience is only significant in the relationship between franchisors' training support and the performance. Based on the findings, this study suggest the importance of building a good brand image and superior training system for franchisors to improve mutual ongoing growth. Also, franchisors should determine whether nascent franchisee entrepreneurs have CEO experiences to further improve performance. If they do not have related experiences, both opening and ongoing training supports of franchisors and the efforts of franchisees towards learning are required. Finally, this study suggest that both franchisors and franchisees should accurately analyze the conditions of possible locations and establish strategies to select beneficial location before starting a franchise business.

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Service Distribution Strategy Development for MICE in Nakhon Si Thammarat Province, Thailand

  • Pannapa KHIAWNOI;Sor sirichai NAKUDOM
    • Journal of Distribution Science
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    • v.22 no.2
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    • pp.63-69
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    • 2024
  • Purpose: This study analyses the Service Development Strategy for MICE in Nakhon Si Thammarat Province, Thailand aim to 1) Investigate the current and desirable conditions of the service businesses in order to support the MICE 2) Undertake a SWOT analysis of service businesses with regard to supporting the MICE 3) Analyze service business distribution strategies development to support the MICE in Nakhon Si Thammarat Province. Research design, data and methodology: This study divided into 2 phases: Phase 1 involved qualitative research to study the process of service businesses in their support of the MICE. Phase 2 involved research and development with regard to the development of innovative service business development strategies to support the MICE. Results: The article showed that company executives and related parties understand the meaning of service business management to support the MICE to consist of 8 indicators: quality of meeting venues, access to meeting venues, meeting infrastructure, government support, additional activities in addition to meetings, the image and reputation of the city, MICE personnel, and security. Conclusions: Strategies for developing service business innovations to support the MICE consist of a proactive strategy, a preventive strategy, and a remedial strategy together with defensive strategies.

Personal Information Disclosure Control in Context-aware Healthcare Applications (컨텍스트 인식 헬스케어 어플리케이션을 위한 개인화된 정보 공개 기법)

  • Rashid, Umar;Choi, Ah-Young;Woo, Woon-Tack
    • 한국HCI학회:학술대회논문집
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    • 2006.02a
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    • pp.970-975
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    • 2006
  • There is a tradeoff between user's privacy and utility of context-aware services in ubiquitous computing environments. Many privacy models have been proposed to support the disclosure of personal information at different levels of detail, in ubiquitous computing environments. However, most of these models do not allow for explicit criteria to assess the benefit users are likely to reap by disclosing their personal information. In this paper, we propose an automated decision making mechanism that evaluates the "benefit of disclosure" for the users based on trust relationships between users and information requesters and manages the disclosure of user's personal information accordingly. Unlike other trust models, we do not regard the reputation of an information requester as sufficient to determine his/her trustworthiness. Instead, we represent trustworthiness as a function of information requester's reputation in the eyes of the user and his/her competence in a given context. To validate our mechanism, we apply it to context-aware healthcare application that monitors physiological condition of a user.

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The Study of Death during Military Services and the advanced Death Investigation System (군내 사망사고 실태분석을 통한 변사체 검시제도의 개선에 관한 연구)

  • Gil, Byung-Cheon
    • Journal of forensic and investigative science
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    • v.3 no.1
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    • pp.5-24
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    • 2008
  • The necessity for the investigation of death occurred in military services has no differences to the death of civilians. But the death of military service members under the Universal Conscription System in Korea has special considerations because of hard accessibility by the bereaved family and closed environment of the army. The analysis of the death occurred during military service was carried out and the advanced death investigation system to prevent the death was proposed to prevent the declination of fighting spirit and efficiency and also to restore the solid support by the people. The deaths in the period 1995~2006 were 330 persons in 1995, 359 persons in 1996 and were decreased to 135 persons in 2006. The death caused by safety accidents including vehicle accident, drowning, fall were 56% and by military crimes including suicide, arms, homicide were 44%. The numbers of suicides were 108 persons in 1995 and were decreased to 79 persons in 2006. The numbers of suicides were decreased constantly, but the ratio of suicide to death were increased, so the suicide prevention is more important. The autopsy ratio was increased to 51.5% in 2005 and was much higher compared to the ratio for civilians. The main reasons of complaints by the bereaved family were for regaining reputation, death in harness and reinvestigation of death. The proposals for the advanced death investigation system were as follows. The unnatural deaths including the obvious accidental deaths and homicides have to be defined by the rules. The human resources to perform the autopsy can be supported by the forensic pathologists from medical school. The special training and quality assurance programs are needed for the crime scene investigator. To regain the impaired reputation from the suicide and to support the bereaved family has to be discussed by the government.

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A Mixed Methods Research on the Job Burnout of Teacher Librarians: Focused on Mediating Effects of Job Engagement (사서교사의 직무탈진에 관한 혼합연구 - 직무열의의 매개효과를 중심으로 -)

  • Kim, Soo-Jin
    • Journal of the Korean Society for Library and Information Science
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    • v.53 no.4
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    • pp.255-283
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    • 2019
  • The purpose of this study is to identify the factors affecting job burnout by analyzing the job burnout patterns and levels in teacher librarians and to empirically investigate the relationship among the effective factors. For qualitative research 17 teacher librarians were intentionally chosen and in-depth interview was conducted from September 5, 2018 to October 30, 2018. The in-depth interview shows that the factors affecting the job burnout of teacher librarians are the sense of belonging, professional identity, professional development opportunities, reputation of teacher librarians, social support and job engagement which defined as librarians' job specificity. For the reliability and validity of the measurement tools, six teacher librarians were primarily investigated from December 5, 2018 to December 7. After that a survey was carried out through the web questionnaire for two weeks from December 20, 2018 to January 3, 2019. A total of 305 copies were collected, all of which were used for the analysis. The results of the quantitative study are summarized as follows. First, concerning the job specificity of teacher librarians, the factors affecting job burnout were professional identity, reputation of teacher librarians, and social support. Second, concerning the job specificity of teacher librarians, the factors affecting job engagement were sense of belonging, professional identity, and social support. Third, as a result of verifying the mediating effect of job engagement in relation to job specificity and job burnout of teacher librarians, professional identity showed complete mediating effect and social support showed partial mediation effect.

The Effects of Franchise Customers' Acquisition Utility and Exchange Utility on Customer Loyalty and Customer Citizenship Behavior (외식 프랜차이즈 고객의 획득효용과 교환효용이 고객충성도와 고객시민행동에 미치는 영향)

  • Kim, Sang-Duck;Im, Hyang-Mi;Seo, Ki-Hong;Yoon, Ok-Sook;Kim, Jong-Hun
    • The Journal of Industrial Distribution & Business
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    • v.10 no.2
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    • pp.39-49
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    • 2019
  • Purpose - Customer loyalty and citizenship behavior are key success factors of franchise system. They make the management of franchisee more effective and efficient. Prior studies, however, mainly dealt with only acquisition utility of customer, such as perceived product/service quality and brand reputation to explain customer loyalty and citizenship behavior, which explains only on one side. We tried to investigate the effect of exchange utility of customer, such as relationship strength and psychological obligation together with the acquisition utility. In addition, we tried to investigate the relationship between customer loyalty and citizenship behavior in franchise context. Research design, data, and methodology - This study used data collected from the dining franchisee managers of 342 franchisors in South Korea. The franchisors consist of more than ten franchisees, the majority of which participated directly in the transaction with franchisor and have worked for more than six months. To test the hypotheses, the study used structural equation model analysis. Results - H1-1, 1-2, 1-3 predicted that acquisition utility would increase customer loyalty to franchisee. In support of H1-1, 1-2, 1-3, the results indicated that acquisition utilities such as perceived product value, perceived service value, and franchise brand reputation had positive effects on customer loyalty. H2-1, 2-2 predicted that exchange utility would increase customer loyalty to franchisee. In support of H2-2, the result indicated that psychological obligation had positive effects on customer loyalty like other acquisition utilities. However, H2-1 was not supported. Relationship strength had no significant effect on customer loyalty. H3 predicted that customer loyalty would increase customer citizenship behavior. In support of H3, the results indicated that customer loyalty had positive effect on customer citizenship behavior. Overall, the evidences generally supported the hypotheses. Conclusion - The results of the study show that not only acquisition utility but also exchange utility increases customer loyalty to franchisee and also show that customer loyalty increases customer citizenship behavior. Interestingly, however, relationship strength has no significant effect on customer loyalty. These results have two implications. The one is that increasing exchange utility can improve customer loyalty as acquisition utility can. The other one is that both of customer utilities can improve customer citizenship via customer loyalty.

Exploring Antecedents of Knowledge Sharing in Team-based Innovation Activities (팀 혁신활동을 위한 지식공유 활동 영향요인에 관한 연구)

  • Park, Jungi;Lee, Hyejung;Lee, Jungwoo
    • Journal of Information Technology Services
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    • v.12 no.3
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    • pp.253-271
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    • 2013
  • Innovation becomes norm rather than exception in today's business, and accordingly firms are working on how to make their employees to work smarter using information systems and technologies. Smart work demands virtual collaboration and cooperation among team members in different places and different time. Sharing of knowledge among team members in these innovative activities are critical in every sense for the successful performance. This study explores the antecedents of knowledge sharing among team members in team-based innovation activities. Five factors (pleasure of knowledge sharing, self-efficacy, management support, rewards, and system usage) are identified through extant review of literature and an instrument is adopted and validated from previous studies. The instrument is adminitered against 138 individuals in and across 54 teams in a telecommunication firm. Except self efficacy, all the paths in the proposed research model is confirmed with different levels of relational coefficients towards the levels of knowledge sharing and innovation activities in teams. Surprisingly, findings indicate that intrinsic pleasure of sharing is most critical than management support, organizational rewards or system usage. This study fills the research gap in team management. Findings provide important implications for managing teams in coming virtual and smart environment.

Research on the Issuing and Management Model of Certificates based on Clustering Using Threshold Cryptography in Mobile Ad Hoc Networking (이동 Ad Hoc 네트워킹에서 Threshold Cryptography를 적용한 클러스터 기반의 인증서 생성 및 관리 모델연구)

  • Park, Bae-Hyo;Lee, Jae-Il;Hahn, Gene-Beck;Nyang, Dae-Hun
    • Journal of Information Technology Services
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    • v.3 no.2
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    • pp.119-127
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    • 2004
  • A mobile ad hoc network(MANET) is a network where a set of mobile devices communicate among themselves using wireless transmission without the support of a fixed network infrastructure. The use of wireless links makes MANET susceptible to attack. Eavesdroppers can access secret information, violating network confidentiality, and compromised nodes can launch attack from within a network. Therefore, the security for MANET depends on using the cryptographic key, which can make the network reliable. In addition, because MANET has a lot of mobile devices, the authentication scheme utilizing only the symmetric key cryptography can not support a wide range of device authentication. Thereby, PKI based device authentication technique in the Ad Hoc network is essential and the paper will utilize the concept of PKI. Especially, this paper is focused on the key management technique of PKI technologies that can offer the advantage of the key distribution, authentication, and non-reputation, and the issuing and managing technique of certificates based on clustering using Threshold Cryptography for secure communication in MANET.