• International Journal of Advanced Culture Technology
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• v.12 no.1
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• pp.94-99
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• 2024

In this paper, we aim to examine the recent state of the streaming industry in the U.S., and its future prospects as the most important force shaping the media landscape across the globe. First, we examine the launch of Disney's streaming services in late 2019 that heralded the start of the so-called streaming war to win subscribers and how the outbreak of COVID-19 in early 2020 helped its rapid growth. Then, we look at the crisis of the streaming industry in 2022, as subscriber growth slowed down for the first time and losses increased, and how this led to the growing emphasis on profitability. We also explore the subsequent attempts by streaming companies to cut costs and create more revenue, with the result that they were retreating from the previous strategy to grow their platforms at all costs. From this, we highlight that, while the future course of the streaming industry is not yet determined, the recent upheavals certainly made it more cost-conscious and conservative and less consumer-friendly.

• Journal of Korean Society of Coastal and Ocean Engineers
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• v.32 no.1
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• pp.69-84
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• 2020

Natural shoreline repeats its re-treatment and advance in response to the endlessly varying sea-conditions, and once severely eroded under stormy weather conditions, natural beaches are gradually recovered via a boundary layer streaming when swells are prevailing after storms cease. Our understanding of the boundary layer streaming over surf-zone often falls short despite its great engineering value, and here it should be noted that the most sediments available along the shore are supplied over the surf-zone. In this rationale, numerical simulation was implemented to investigate the hydraulic characteristics of boundary layer streaming over the surf zone in this study. In doing so, comprehensive numerical models made of Spatially filtered Navier-Stokes Eq., LES (Large Eddy Simulation), Dynamic Smagorinsky turbulence closure were used, and the effects of turbulence closure such as Dynamic Smagorinsky in LES and k-ε on the numerically simulated flow field were also investigated. Numerical results show that due to the intrinsic limits of k-ε turbulence model, numerically simulated flow velocity near the bottom based on k-ε model and wall function are over-predicted than the one using Dynamic Smagorinsky in LES. It is also shown that flow velocities near the bottom are faster than the one above the bottom which are relatively free from the presence of the bottom, complying the typical boundary layer streaming by Longuet-Higgins (1957), the spatial scope where boundary layer streaming are occurring is extended well into the surf zone as incoming waves are getting longer. These tendencies are plausible considering that it is the bottom friction that triggers a boundary layer streaming, and longer waves start to feel the bottom much faster than shorter waves.

• Journal of Communications and Networks
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• v.7 no.2
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• pp.144-156
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• 2005

Video streaming over wireless networks is challenging due to node mobility and high channel error rate. In this paper, we propose a multi-source video streaming (MUVIS) system to support high quality video streaming service over IEEE 802.1l-based wireless networks. We begin by collocating a streaming proxy with the wireless access point to help leverage both the media server and peers in the WLAN. By tracking the peer mobility patterns and performing content discovery among peers, we construct a multi-source sender group and stream video using a rate-distortion optimized scheme. We formulate such a multi-source streaming scenario as a combinatorial packet scheduling problem and introduce the concept of asynchronous clocks to decouple the problem into three steps. First, we decide the membership of the multisource sender group based on the mobility pattern tracking, available video content in each peer and the bandwidth each peer allocates to the multi-source streaming service. Then, we select one sender from the sender group in each optimization instance using asynchronous clocks. Finally, we apply the point-to-point rate-distortion optimization framework between the selected sender-receiver pair. In addition, we implement two different caching strategies, simple caching simple fetching (SCSF) and distortion minimized smart caching (DMSC), in the proxy to investigate the effect of caching on the streaming performance. To design more realistic simulation models, we use the empirical results from corporate wireless networks to generate node mobility. Simulation results show that our proposed multi-source streaming scheme has better performance than the traditional server-only streaming scheme and that proxy-based caching can potentially improve video streaming performance.

• Journal of East Asia Management
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• v.1 no.1
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• pp.65-87
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• 2020

In recent years, with the rapid development of network live streaming, with the popularization of mobile Internet and mobile terminal equipment, the live streaming industry has ushered in great development. A sudden outbreak of the COVID-19 makes the PC end live streaming which has been developed for many years enter a new era, giving birth to the rapid development of mobile end live streaming. Not only because of the expansion of the live streaming industry market, the rise of the trend of the national live streaming, but also because the mobile live streaming is more and more valued by the brand, becoming an important tool for brand communication and product promotion. It is because of its unique communication characteristics that some scholars believe that the era of precision marketing has been opened by live network. Mobile live from the initial fans to reward and promote the brand, to now in the form of live marketing, consumers can "buy while watching". The time period from the understanding of the goods to the final completion of the purchase behavior has been greatly shortened. It is conducive to improving sales volume and brand awareness. Marketing communication through mobile live platform has become a popular way of brand marketing. This paper mainly studies the current situation, methods, problems and development strategies of brand marketing activities with the help of live streaming platform under the background of mobile internet. Taking Tmall live streaming platform as an example, this paper analyzes several ways of brand marketing with the help of live streaming and some universal characteristics of live streaming marketing by using the relevant theories of marketing. In view of the problems existing in live streaming brand marketing, it puts forward relevant Improvement measures. First of all, the paper puts forward the innovation in content and form. Second, the paper suggests that we should make full use of new technologies such as AR and VR to effectively combine with mobile live broadcasting. Third, the paper explores the integration of multiple channels to create intelligent marketing, and further optimize the live interface of mobile terminals. Finally, the paper emphasizes that the government departments and the platform itself should jointly supervise the mobile network live streaming platform and establish a good live broadcasting environment for mobile terminals. With the help of mobile live streaming, the marketing mode has an important impact on the promotion of brand marketing. How to make better use of this business mode and accurately use mobile live broadcast to promote brand marketing, so that enterprises can create greater profits, is also of profound research significance.

• The Transactions of the Korean Institute of Electrical Engineers P
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• v.65 no.4
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• pp.326-334
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• 2016

In this paper for developing and implementing the realtime HD level video streaming transmitter which is operated on the multi-platform in all network and client environment compared to the exist video live streaming transmitter. We design the realtime HD level video streaming transmitter supporting the multi-platform using the TMS320DM386 video processor of T.I company and then porting the Linux kernel 2.6.29 and implementing the RTSP(Real Time Streaming Protocol)/RTP(Real Time Transport Protocol), HLS(Http Live Streaming), RTMP(Real Time Messaging Protocol) that can support the multi-platform of video stream protocol of the received equipments (smart phone, tablet PC, notebook etc.). For proving the performance of developed video streaming transmitter, we make the testing environment for testing the performance of streaming transmitter using the notebook, iPad, android Phone, and then analysis the received video in the client displayer. In this paper, we suggest the developed the Realtime HD(High Definition) level Video Streaming transmitter performance data values higher than the exist products.

• Proceedings of the Korean Society of Broadcast Engineers Conference
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• 2010.07a
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• pp.360-363
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• 2010

Streaming Technology can support the real-time playback without downloading and storing multimedia data in local HDD. So, client browser or plug-in can represent multimedia data before the end of file transmission using streaming technology. Recently, the demand for efficient real-time playback and transmission of large amounts of multimedia data is growing rapidly. But most users' connections over network are not fast and stable enough to download large chunks of multimedia data. In this paper, we propose an intelligent IP streaming system based on personalized media service. The proposed IP streaming system enables users to get an intelligent recommendation of multimedia contents based on the user preference information stored on the streaming server or the home media server. The supposed intelligent IP streaming system consists of Server Metadata Agent, Pumping Server, Contents Storage Server, Client Metadata Agent and Streaming Player. And in order to implement the personalized media service, the user information, user preference information and client device information are managed under database concept. Moreover, users are assured of seamless access of streamed content event if they switch to another client device by implementing streaming system based on user identification and device information. We evaluate our approach with manufacturing home server system and simulation results.

• The Journal of the Institute of Internet, Broadcasting and Communication
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• v.12 no.5
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• pp.275-281
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• 2012

A streaming service is considered as an important fact to listen musics at mobile device in the popular smart-phone era. An apple's HTTP Live Streaming method is used in iOS and a RTSP(Real-time Streaming Protocol) method is used in Android OS. A Wowza Media Sever will be used to support both apple and android mobile streaming. This paper describes a design and implementation of smart-phone app. to record user's songs by userself with smart-phone recording function, upload to the streaming server and to service real-time mobile streaming play for an user's selected song and provide song sharing SNS functions.

• The Journal of the Institute of Internet, Broadcasting and Communication
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• v.16 no.5
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• pp.165-172
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• 2016

This paper presents an implementation of a live audio streaming system using the Raspberry Pi 3 embedded computer. This system is a live streaming system not file-based streaming. This is a push streaming system which converts the incoming analog audio signal to digital samples and broadcasts them to multiple connected users concurrently. Since the server software is developed in Java language, it can be installed on any other embedded computers without any modification. We concluded that ESCatcher can service live streaming about 60 users concurrently through calculations and experiments, And also we achieved the delay time of a little bit more than 40ms between arrival of audio source and play on the android device.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.9 no.6
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• pp.2144-2159
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• 2015

CISCO VNI predicted an average annual growth rate of 66% for mobile video traffic between 2014 and 2019 and accordingly much academic research related to video streaming has been initiated. In video streaming, Adaptive Bitrate (ABR) is a streaming technique in which a source video is stored on a server at variable encoding rates and each streaming user requests the most appropriate video encoding rate considering their channel capacity. However, these days, ABR related studies are only focusing on real-time rate adaptation omitting energy efficiency though it is one of the most important requirement for mobile devices, which may cause dissatisfaction for streaming users. In this paper, we propose an energy efficient prefetching based dynamic adaptive streaming technique by considering the limited characteristics of the batteries used in mobile devices, in order to reduce the energy waste and provide a similar level of service in terms of the average video rate compared to the latest ABR streaming technique which does not consider the energy consumption. The simulation results is showing that our proposed scheme saves 65~68% of energy at the average global mobile download speed compared to the latest high performance ABR algorithm while providing similar rate adaptation performance.

• Asia pacific journal of information systems
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• v.31 no.1
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• pp.17-42
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• 2021

This study examines the adoption of subscription-based video on demand (SVOD) streaming services among consumers. Primarily, we explore the moderating effect of the two models of streaming services, standalone streaming services and bundled streaming services, on the users' adoption. We employ the Unified Theory of Acceptance and Use of Technology (UTAUT2) model in this study. We utilize the data collected from 337 Indian respondents and find that all constructs of the UTAUT2 model act as motivators of adoption. Gender, age, and experience of the respondent also play a moderating role in the adoption of streaming services. We also find that providing bundled streaming service positively moderates price-value and hedonic motivation of adoption. The study is perhaps the first of its kind that aims to understand the motivations for adoption of SVOD services, particularly in the Indian context, which has the fastest-growing base of internet users in the world.