• Title/Summary/Keyword: social responsibility

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The Influence of Corporate Social Responsibility on Business Performance: Evidence from Agricultural Enterprises in China

  • ZHOU, Zhaoxing;JIA, Hongda;YANG, Qian
    • The Journal of Asian Finance, Economics and Business
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    • v.9 no.3
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    • pp.83-94
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    • 2022
  • The aim of this research is to examine the structural linkages between social responsibility, social capital, competitive advantages, and agricultural enterprise performance in China. This research focused on the role of social capital and competitive advantages in mediating the relationship between CSR and corporate performance. 492 employees from agricultural firms in Xinjiang, China, took part in the study. Confirmatory factor analysis and exploratory factor analysis were used to assess the measurement scales' reliability and validity. The associations between these four variables were investigated using structural equation modeling, and the mediating impact was tested using the Bootstrap method. Corporate social responsibility, social capital, and competitive advantage are all positively related to business performance, according to the findings. According to the results of the mediating effect test social capital and competitive advantage partially mediated the relationship between corporate social responsibility and business success. Unlike earlier research, this study focused on the impact of social responsibility on agricultural enterprise performance in impoverished rural areas. The findings of this study, in particular, benefit agricultural company management by revealing the role of social capital and competitive advantage in mediating the relationship between corporate social responsibility and business performance.

Determinants of Corporate Social Responsibility Provision

  • JOHAN, Suwinto
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.1
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    • pp.891-899
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    • 2021
  • The United Nations' Millennium Development Goals (MDG) has become a goal to create a sustainable life. The MDGs' target was to be achieved in 2015, but it missed that date. The MDGs' target has turned into a Sustainable Development Goals (SDGs) to be achieved by 2030 The SDGs require financial support from companies. Funds are one of the resources to implement the SDGs. Government and private companies need to cooperate in achieving the SDGs target. The company has a responsibility to implement corporate social responsibility. The company's corporate social responsibility is part of the implementation of sustainable development in the SDGs. One of the essential industries that have responsibility for SDGs is the financial industry. This study aims to examine the determinant of corporate social responsibility funds in financial institutions in ASEAN countries. This study uses panel data to test the determinant variables on CSF provision. This study uses 45 sustainable development reports from 2015-2019. The total number of banks in the sample came from three countries, namely, Indonesia, Malaysia, and Thailand. This study concludes that firm size, profitability, efficiency, and the age of the CEO are variables that influence the size of corporate social responsibility funds.

Exploratory Study on the Social Responsibility of Fashion Brands (패션 브랜드의 사회적 책임활동에 대한 탐색적 연구)

  • Jung, Yoon-Young;Lee, Jin-Hwa
    • Korean Journal of Human Ecology
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    • v.18 no.6
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    • pp.1247-1256
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    • 2009
  • The purpose of this study was to make a close inquiry into the types and characteristics of social responsibility of fashion brands, perceived by consumers in the condition that a systematic frame of social responsibility of fashion brand didn't exist. To achieve the purpose, the study carried out literary survey and FGI (Focus Group Interview) which were qualitative research methods. The study carried out interviews with 9 experts majoring in fashion and 4 staff members in charge of fashion companies. The results of the study were as follows: (1). There were five types of social responsibility activities of fashion brands: fund raising activities, scholarship/cultural volunteer activities, consumer protection activities, recycling/environment-friendly activities, and ethical responsibility activities. (2). Out of the social responsibility of fashion brand, recycling/environment-friendly activities was valued above everything else. It implicates that we should pursue economic profits and sustainability at once by recognizing the importance of environmental management and improving enterprise management. As stated above, it is thought that fashion brand companies should fulfill their social responsibility strategically for long-term profits of fashion brand by grasping and improving the present conditions of social responsibility of fashion brand.

THE RELATIONSHIP BETWEEN ECOLOGICAL CORPORATE SOCIAL RESPONSIBILITY AND ORGANIZATIONAL PERFORMANCE IN CONSTRUCTION INDUSTRY

  • Chung-Fah Huang;Ho-Chi Lien;Cheng-Yung Tseng
    • International conference on construction engineering and project management
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    • 2011.02a
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    • pp.420-425
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    • 2011
  • Corporate Social Responsibility has become a hot issue for modern enterprises recently. Under this trend, companies have to focus on what they can do for society instead of on just making profits. This paper is to explore the relationship between ecological corporate social responsibility and organizational performance in the construction industry in Taiwan. 192 samples were collected from Taiwan's general contractors and analyzed using factor analysis, correlation analysis and path analysis. This study found: (1) in general, the contractors in Taiwan don't devote much to realizing ecological corporate social responsibility, and there is still much room for improvement; (2) the correlation analysis results indicated there are significant positive relationships between ecological corporate social responsibility and organizational performance; and (3) according to the path analysis results, a contractor can improve its business performance by improving its realization of corporate social responsibility.

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An exploratory study on Chinese shoppers' perception of luxury brands' social responsibility

  • Li, Meng;Noh, Mijeong
    • Fashion, Industry and Education
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    • v.16 no.1
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    • pp.36-45
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    • 2018
  • Recently China has become one of the major markets for luxury brands. In addition, practicing social responsibility by manufacturers of luxury brands has become ubiquitous because consumers' perception of such practices may affect their purchase decisions positively. This study explored Chinese shoppers' perception of luxury brands' social responsibility practices and their information seeking behavior. In this study, value congruence was used as a theoretical framework. Twelve participants were selected out of customers in a shopping mall in Beijing, and they were subject to in-depth interview. The interview consisted of open-ended questions about perception of luxury brands' social responsibility practices, sources to access such practices, and the degree of personal value congruence to such practices as well as demographic information. Qualitative approach was used to analyze the data. Half of the participants indicated their awareness of the social responsibility practices of luxury brands, which sets up a foundation for understanding importance of luxury brands' social responsibility practices. Approximately half of the participants preferred to learn about luxury brands' socially responsible practices online especially via social media. These findings imply that Chinese luxury shoppers' trust and preference for the companies would be enhanced by effective development and advertisement of companies' social responsibility practices, and thus provide luxury companies with useful information on marketing strategies.

Product Market Competition and Corporate Social Responsibility Activities (제품 시장 경쟁 및 기업의 사회적 책임 활동)

  • RYU, Hae-Young;CHAE, Soo-Joon
    • The Journal of Industrial Distribution & Business
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    • v.10 no.11
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    • pp.49-56
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    • 2019
  • Purpose: Corporate social responsibility is a self-regulating business model that helps a firm be socially accountable to the public. By practicing corporate social responsibility, firms can be conscious of the kind of impact they are having on all aspects of society, including economic, social, and environmental. Corporate social responsibility activities are not directly linked to increasing corporate performance and corporate value, but rather involve spending expenses. Based on these facts, this study verifies whether the effects of corporate social responsibility activities differ depending on the firm's situation. Research design, data and methodology: This study analyzed the effect of market competition on corporate social responsibility activities using logistic regression analysis on listed companies in the KOSPI and KOSDAQ for fiscal years 2014 through 2016. In this study, market competition was measured using the Herfindahl-Herschman Index(HHI). Higher HHI value can be interpreted as a lower degree of market competition. We also measured corporate social responsibility activities using the KEJI Index published by the Korea Economic Justice Institute (KEJI). If a firm-year is included in the top 200 companies of the KEJI Index, it is classified as a good corporate social responsibility activity firm. Results: We find that companies in less competitive market were not included in the KEJI Index. This result indicates that firms in the market with lower market competition perform less corporate social responsibility activities that incur costs. An additional analysis showed that there was a significant negative relationship between the market competition and the corporate social responsibility activity scores published by the KEJI Index. These result adds robustness to the result of the hypothesis that firms that have a monopolistic place in the market practice passive corporate social responsibility activities. Conclusions: The results show that managers of a firm in the lower market competition have a lower incentive to use limited resources for projects that are not directly related to revenue. The results of this study imply that corporate social responsibility activities vary according to the position of the business. Therefore, this study suggests that market investors should consider the degree of competition in the market when they evaluate corporate social responsibility activities.

Exploring the Views of College Students in STEM Fields on the Social Responsibility of Scientists and Engineers (과학기술자의 사회적 책임에 대한 이공계 대학생의 인식 탐색)

  • Ko, Yeonjoo;Shim, Sungok Serena;Hwang, Yohan;Choi, Yuhyun;Ok, Seung-Yong;Nam, Chang-Hoon;Lee, Hyunju
    • Journal of Engineering Education Research
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    • v.25 no.2
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    • pp.42-56
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    • 2022
  • This study aimed to investigate the views of STEM college students on the social responsibility of scientists and engineers. A total of 660 students in STEM majors at several Korean universities participated in the study. We assessed social responsibility among college students in STEM majors using the VSRoSE scale, which taps into eight different domains of social responsibility: Concern for human welfare and safety (HUMAN), Concern for environmental sustainability (ENVIR), Consideration of societal risks and consequences (CONSEQ), Consideration of societal risks and consequences (CONSEQ), Consideration of societal needs and demands (NEEDS), Pursuit of the common good (COMGOOD), Civic engagement and services (CIVIC), Communication with the public (COMMU), and Participation in policy decision-making (POLICY). Group differences in social responsibility by gender, majors, and years in school were examined. Mean scores in HUMAN, ENVIR, and CONSEQ were relatively higher than those in NEEDS, COMGOOD, CIVIC, COMMU, and POLICY. Cluster analysis identified five different groups with similar patterns of social responsibility scores. In addition to two groups with overall high and low scores across all eight factors of VSRoSE, three additional groups with different combinations of high and low scores in different factors were identified. The results indicated that students with low social responsibility are not homogeneous and these heterogeneous sub-groups of students will need tailored interventions highlighting different factors of social responsibility that they lack. Pedagogical implications of social responsibility for education were discussed.

The Effects of Corporate Social Responsibility on Brand Attachment and Brand Equity (패션 기업의 사회적 책임이 브랜드 애착 및 브랜드 자산에 미치는 영향)

  • Kim, Mi-Young;Lee, Seung-Hee
    • The Research Journal of the Costume Culture
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    • v.14 no.4
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    • pp.684-697
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    • 2006
  • The purpose of this study was to exam the effect of fashion social responsibility of fashion corporate brand on brand attachment and equity. A total of 217 female college students in Seoul and its suburb responded for this study. For data analysis, descriptive statistics, factor analysis, and multiple regression were used for this study. As the result, first, corporate social responsibility was classified into five factors such as social service, public local facility, economic responsibility, consumer protection and environmental protection factors. Second, brand attachment was classified into four factors such as love, interest, perception and trust factors. Third, brand equity was classified into four factors such as loyalty, quality-image, marketing and recognition factors. Generally, fashion social responsibility factors was correlated with higher scores on brand attachment and brand equity. Finally, the results revealed that corporate social responsibility accounted for 12% of the explained variance brand attachment, also brand attachment accounted for 32% of the explained variance brand equity, while Corporate social responsibility accounted for 14% of the explained variance brand equity. Based on these results, fashion brand marketing strategies would be suggested.

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Customer Engagement with Digital Social Responsibility in Social Media: A Case Study of COVID-19 Situation in Thailand

  • PURIWAT, Wilert;TRIPOPSAKUL, Suchart
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.2
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    • pp.475-483
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    • 2021
  • COVID-19 pandemic has affected the lives of people and has forced businesses to develop different ways of doing businesses. Several businesses have implemented social responsibility activities. With social distancing keeping many people at home, online and digital platforms have become one of the most important mechanisms for businesses undertakings and implementing those social responsibility initiatives and activities - digital social responsibility (DSR). The purpose of this study is to examine the relationships of electronic word-of-mouth (eWOM) intentions and customer engagement with DSR in social media with attitude toward DSR as the antecedent during COVID-19 social distancing situation in Thailand. The study employs a quantitative research method where sampling method is followed by convenience sampling technique, and study data is collected through survey questionnaire with social media users who have experiences with firms' online social responsibility initiatives. Based the samples of 123 respondents, Structural Equation Modelling (SEM) has been used for analysis. The results show that attitudes toward DSR in social media significantly influence electronic word-of-mouth (eWOM) intentions and have a significant effect on customer engagement with DSR in social media. The mediation analysis also revealed that eWOM intention partially mediated the relation between attitudes toward DSR in social media and customer engagement.

The Role of Corporate Social Responsibility for Sustainable Growth: An Exploratory Case Study on Auto Corporations (지속성장을 위한 사회적 책임(CSR)의 전략적 활용: 중국 내 자동차 기업에 대한 탐색적 사례연구)

  • Baek, Seoin;Kwon, Sang-Jib
    • Knowledge Management Research
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    • v.16 no.3
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    • pp.103-128
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    • 2015
  • This study sheds light on the role of corporate social responsibility in firms' growth by investigating how and what corporate social activities may flow down china auto industry market. This study results based on in-depth case studies from 5 international auto corporations suggest that positive diverse corporate social responsibility amplified that the influence of commitment to the customer on firm's brand loyalty and sustainable growth. The most important thing is that strategic corporate social responsibility activities including new venture creation support and national project program will have a positive influence on the firm's growth and brand reputation. We build on advanced solutions to examine the unique and joint activities of auto corporations based on china auto industry market and important factors affecting sustainable growth in auto corporations. Contributions and implication of this study for current and future corporate social responsibility research are discussed.