• 제목/요약/키워드: social influence model

검색결과 1,321건 처리시간 0.025초

SNS의 사회적자본이 건강정보 활용수준에 미치는 구조적 영향력 (Structural Influence of SNS Social Capital on SNS Health Information Utilization Level)

  • 박재성;김경나
    • 보건의료산업학회지
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    • 제14권2호
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    • pp.1-14
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    • 2020
  • Objectives : The purpose of this study was to test fitness of the structured model of SNS activities for health information. Methods : A structured questionnaire were administered to 500 subjects. A structural equation model was applied to collected data. Results : The response rate was 73.9%. The respondents mostly used Facebook and KakaoStory. They spent 70 minutes per day and 21~30% of this usage was taken by health information. In the variances, those who has religion more actively exchanged information about diseases and medical institutions. The goodness-of-fit of the model was .81(GFI) and .90(CFI). The main path was bridging capital -> bonding capital -> credibility -> SNS activities for health information. The path from quality of sharing information to SNS activities was not significant. It could be explained by the restriction of digital literacy. Conclusions : SNS activities for health information were determined by credibility, currency and bonding social capital. Bridging social capital, indirectly, influenced SNS activities through bonding social capital. Thus building bonding social capital would be a critical success factor for SNS.

중국 근거리 무선통신(NFC) 간편결제 채택의 결정요인: 개인 혁신성의 조절효과를 중심으로 (Examining the Influencing Factors of NFC (Near Field Communication) - Payment Adoption in China : The Moderating Role of Personal Innovativeness)

  • 무홍레이;이영찬;동팡란
    • 산업융합연구
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    • 제16권3호
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    • pp.33-40
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    • 2018
  • 근거리 무선통신 (Near Field Communication: NFC) 기술을 이용한 서비스가 많이 소개되고 있다. 본 연구의 목적은 NFC 간편결제 채택의도에 영양을 미치는 요일을 찾기 위한 것이다. 이를 위해, 본 연구는 기술수용모델(Technology Acceptance Model: TAM)을 기반으로 한 연구모형을 제안하고자 한다. 인터넷 설문조사를 통해 NFC 간편결제 서비스를 사용하는 사용자 353명의 자료가 수집되었다. 분석결과 상대적 이점, 사회적 영향 및 기술 가용성이 인지된 유용성에 중요한 영향을 미친다는 것을 확인할 수 있었다. 그러나 사용 용이성에는 상대적인 이점과 사회적 영향만이 영향을 미치는 것으로 확인되었다. 인지된 사용 편의성은 인지된 유용성에 큰 영향을 미치며, 이들 모두 NFC 간편결제 채택의도에 큰 영향을 미치는 것으로 나타났다. 또한 분석결과, 개인 혁신성이 조절효과는 가지는 것으로 밝혀졌다.

The Impacts of Social Networks on Individual Adaptation to Technochanges

  • Kwahk, Kee-Young
    • Asia pacific journal of information systems
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    • 제21권1호
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    • pp.29-47
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    • 2011
  • Despite the growing attention to the effective utilization of ICT system in workplace, there is an accumulation of evidence from the literature indicating that organizations do not utilize newly introduced ICT systems to their full functional potential and an amount of new implementations continue to fail. We explore the reasons for the underutilization of new ICT by focusing on the individuals' social networks. This paper investigates how the social networks influence individual adaptation to the new ICT and its related performance. Based on the coping theory, we establish a research model that explains the coping mechanism. Collected data are analyzed to test the proposed model and its hypotheses using PLS and UCINET. The results show that the coping effort mechanism of individuals can be explained in terms of their positions within social networks. We conclude the paper by discussing theoretical and practical implications for the research findings and by proposing future studies.

대학생의 중도탈락에 미치는 교우관계의 영향력과 학교적응의 매개효과 (Influence of friendship to academic persistence and drop out and mediation effect of school adaptation)

  • 김효은;김기원
    • 패션비즈니스
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    • 제15권4호
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    • pp.87-109
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    • 2011
  • This study was to examined the relationship between goal setting, self improvement, social support of parents, friendship, school adaptation, drop out. In our research model, goal setting, self improvement, social support of parents, and friendship is exogenous variable and school adaption and drop out is endogenous variable. A total of 323 undergraduate student(254 female, 69 male) complete the questionnaires. Structural equation modelling showed that, as hypothesized, establishment of goals, social support of parent and friendship have effect on school adaptation, and friendship also have direct effect on drop out. School adaptation mediate path from goal setting, social support of parents, and friendship. This study provides empirical evidence for a model that show how to control the drop out of students.

Social-Mix 단지에서의 입주자 참여 및 갈등이 주거만족에 미치는 영향에 대한 탐색적 연구 (An Exploratory Study on the Influence of the Factor of Residents' Participation and Conflict on Housing Satisfaction in a Social-Mix Housing Complex)

  • 박근석;박은규;권치흥;남원석
    • 토지주택연구
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    • 제2권3호
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    • pp.239-247
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    • 2011
  • 주거단지에서 주거공간을 비롯한 생활환경 등의 요인은 주거만족에 영향을 미치는 요인으로 간주되고 있다. 최근 참여 의식의 증대로 입주자 참여요인의 중요성이 부각되고 있으며, 입주자간 갈등에 대한 요인이 주거만족에 영향을 미치는 주요 요인으로 대두되고 있다. 이러한 현상은 사회적 통합의 일환으로 공급되고 있는 분양과 임대주택의 혼합단지에서 더욱 그럴 것으로 보고 선행연구를 근거로 개념적 연구모형을 수립하고, 연구가설을 설정하였다. 가설검증 결과는 다음과 같다. 첫째, 주거환경 요인은 입주자 참여요인과 입주자간 갈등요인에 유의한 영향을 미치는 것으로 나타났다. 둘째, 입주자 참여 요인과 입주자간 갈등 요인은 주거만족에 유의한 영향을 미치는 것으로 나타났다. 셋째, 입주자 참여 요인은 완전매개효과를 보이고 있으며, 입주자간 갈등 요인은 부분매개효과를 보이는 것으로 나타났다. 본 연구는 혼합단지에서 입주자 참여와 입주자간 갈등 요인의 변수를 확인하고 이 두 요인이 주거만족에 미치는 영향을 실증적으로 검증한 탐색적 연구라는데 그 의의가 있다고 할 수 있다.

대학생 우울에 관한 예측모형 구축 (Development of a Structural Equation Model to estimate University Students' Depression)

  • 박광희
    • 대한간호학회지
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    • 제38권6호
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    • pp.779-788
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    • 2008
  • Purpose: This study was designed to construct a structural model explaining depression in university students. Methods: Data were collected from 1,640 university students by questionnaire, and analyzed using AMOS 5.0 to test the hypothetical model. Results: Fitness statistics for the modified model were GFI=.93, AGFI=.89, NFI=.91, and RMSEA=.081. All the 12 paths in the modified model proved to be statistically significant. Depression of university students accounted for 52% of the covariance by the factors. The factor that had the most influence on depression was individual vulnerability, and followed by sequence order, stress, social support, coping, and self-efficacy. Depression was influenced directly by individual vulnerability, stress, social support, and coping, and indirectly by individual vulnerability, stress, social support, and self-efficacy. Conclusion: A screening and management system for the high risk group is needed to effectively prevent depression and reduce rate of depression in university students. Detailed support programs which specifically deal with prevailing stressors should be developed to effectively reduce the harmful effects of individual vulnerability and stress. It is anticipated that the model constructed in this study could be utilized as a reference in developing various strategies to prevent and intervene depression in university students.

Factors Influencing the Preference for German farm Tourism: A Path Model Approach

  • Sidali, Katia Laura;Spiller, A.
    • 마케팅과학연구
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    • 제18권4호
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    • pp.33-59
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    • 2008
  • This paper aims to analyse the preference for German farm tourism among the German population. For this reason, we conducted an empirical study in Germany during summer 2007 and we applieda structural equation model based on partial leasts quares(PLS) to analyse the data. In the following chapters we will introduce the literature review and our conceptual frame work. We will then outline the procedures we adopted and the results of the empirical analysis. In the final part so me conclusions will be presented and a discussion will follow in order to draw the future directions of our research. According to our hypotheses, the possibility that agri-tourism enters in the evoked set of an individual is higher: H1: The higher the information degree about it. H2: The lower the influence of the social stimuli. H3: The higher the physical exposure to it (experience). H4: The higher the wellness image of agri-tourism. H5: The higher the traditional image of agri-tourism. H6: The higher the exciting image of agri-tourism. H7: The higher the perceived value for money. Our further hypotheses affirm that the possibility that agri-tourism enters in the evoked set of an individual is higher: H8: The lower the perceived risk. H9: The higher the motive to enjoy a holiday in the nature. H10: The higher the motive to enjoy a sport holiday. H11: The lower the motive to have an organized holiday. H12: The lower the motive to have a holiday abroad. H13: The lower the motive of action and night life. H14: The higher the motive to spend a holiday with the family. H15: The lower the motive to spend a city holiday. Finally, our model has some socio-demographics data. As we mentioned before, German agri-tourism has traditionally been the travel destination of large-size families, with low-to-middle income. For that reason, our final hypothesises are the following: the possibility that agri-tourism enters in the evoked-set of an individual is higher: H16: The higher the number of family members. H17: The lower the family income. Since in this study we use a path model with a PLS approach, we are able to state some interrelations among the exogenous latent variables: H18: The motive of sport holiday has a positive influence towards nature motives. H19: The physical exposition to agri-tourism has a positive influence toward information. H20: The motive of family holiday has a negative influence toward the motive of action and night life. H21: Social stimuli have a positive influence towards individuals risk perceptions. H22: Social stimuli have negative influence towards experience. Data for this study were gathered via administrated questionnaires during the summer 2007 within the frame of an academic "marketing research" course. The corresponding t-values are assessed using the bootstrapping method with 500 re-samples. In our model 61% of the degree of appreciation of German agri-tourism (evoked set) is explained by five independent variables: value for money ($0.335^{{\ast}{\ast}{\ast}}$) (H7) experience ($0.267^{{\ast}{\ast}}$) (H3), exciting image ($0.204^{\ast}$) (H6) organisation ($-0.162^{\ast}$) (H11) and holiday abroad ($-0.156^{\ast}$) (H12). The variance explained ($R^2$) for the other endogenous variables are the following: nature 24.3%, information 14.1%, action holiday 13.8%, risk perception 5.8% and experience 2.4%. An overview can be inferred from table 5. The results also allow us to test each of the proposed hypotheses. With exception of organization and abroad, none of the others travel style factors (H9 to H15) seem to have any significant impact towards evoked set which leads to the rejection of the respective hypotheses. As expected, social stimuli have a significant influence on individuals' risk perception (H21 accepted), however neither the former nor the latter have a valuable impact on evoked set (rejection of H2 and H8). Besides, since the influence of social stimuli towards experience is not significant, also H22 has to be rejected. Experience influences information (H19 accepted) but the latter does not affect significantly the evoked set (H1 rejected). Both H4 as well as H5, referring respectively to the perceived images of German agri-tourism as a wellness destination and the traditional image of the German farm tourism have to be rejected. Finally, none of the demographic data included in the model explains significantly the variance of the factor evoked set. Therefore neither H16 nor H17 has been accepted. As far as the interrelation between sport and nature (H18) and family and action (H20) are concerned, the stated relationship among these variables has been statistically confirmed. Our path model based on partial least squares shows the factors influencing the preference for farm tourism in Germany. Among others value for money and experience are the most significant ones. Practical implications are discussed.

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패션리더에 대한 재고 - 팔로워로서의 대학생 관점 - (Fashion leaders revisited - The viewpoint of college students as fashion followers -)

  • 박경애
    • 복식문화연구
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    • 제26권5호
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    • pp.777-792
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    • 2018
  • As social media has become a part of daily life, new types of online opinion leaders are emerging, and in turn, changes in traditional fashion leaders and leadership are expected. Considering such changes, this study attempted to reexamine fashion leader types and influence characteristics from the perspective of college students as fashion followers. Students were asked to write an essay identifying their fashion leader and how and why they were influenced by him or her. Sixty essays entitled "My Fashion Leader" were collected and content-analyzed. A total of 78 fashion leaders were identified and categorized into four types including celebrities, social media influencers, friends/family/acquaintances, and people seen on the street in order of frequency. Influence characteristics of the identified fashion leaders included superiority, role model, similarity, and familiarity. Similarity was observed across all types of fashion leaders, while superiority and familiarity were identified for celebrities and friends/family/acquaintances, respectively. The results imply that celebrities, mostly those from the TV, movie, and music industries, are still important as fashion leaders in society regardless of their communication style, while friends/family/acquaintances as opinion leaders within a consumer group are important to provide information, advice, and help. However, social media influencers between the two groups are expanding the influence.

ADHD 아동 어머니의 삶의 질 구조모형 (A Structural Equation Model on Quality of Life of Mothers of Children with Attention Deficit Hyperactivity Disorder)

  • 박찬경;전미양
    • Child Health Nursing Research
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    • 제23권3호
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    • pp.279-291
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    • 2017
  • Purpose: The aim of this study was to explore how characteristics of ADHD children affect social support for mothers, parenting stress, parenting sense of competence, coping, and quality of life. The conceptual model was based on the Lazarus and Folkman's stress-evaluation-coping theory. Methods: Data were collected 208 mothers of children with ADHD. Data were analysed using SPSS 18.0 and AMOS 18.0 programs. Results: The proposed model was good fit for the data based on the model fit indices. Parenting stress, parenting sense of competence and coping directly affected quality of life but characteristics of the children and social support had only an indirect effect. The explanatory power of these variables was 52.1%. Conclusion: The results of this study indicate that nursing strategies to increase social support for mothers with ADHD children, lowers parenting stress, improves parenting sense of competence, and guides the parents to choose appropriate coping. In particular, as social support has the strongest influence on the quality of life, it is necessary to develop nursing intervention programs that utilize social support for parents with ADHD children.

Influencing Factors of Research Collaboration Intention in Virtual Academic Communities in China

  • Yan, Chunlai;Li, Hongxia
    • Journal of Information Science Theory and Practice
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    • 제9권2호
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    • pp.83-98
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    • 2021
  • Research collaboration is an important strategy to improve research output, and virtual academic communities (VACs) have become an important platform to collaborate on. This paper reveals the influencing factors of researchers' collaboration intention in VACs from two attributes: individual, and inter-members. On the basis of the Social Cognitive Theory, Social Exchange Theory, social network theory, and Five-Factor Model, this paper constructed a model demonstrating the influencing factors of VACs researchers' collaboration intention. A self-administered questionnaire was employed on members of four VACs in China to collect data; subsequently, 558 usable responses were analyzed using structural equation modeling. The result showed that openness, conscientiousness, reciprocity, trust, and the social network characteristic had a significant influence on the collaboration intention of researchers in VACs, while self-efficacy, agreeableness, extroversion, neuroticism, and experience had no significant effects on the collaboration intention of researchers in VACs. This model plays a positive role in promoting the research collaboration intention of Chinese VACs researchers and in guiding the construction of VAC platforms.