• 한국정보시스템학회지:정보시스템연구
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• 제20권4호
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• pp.205-232
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• 2011

With the rapid growth of internet technology, social commerce has played an important and central role in the online shopping area. Thus, we focus on the factors that influence on the adoption of social commerce. This study analyzes the relationship between perceived risk and the shopping motive in social commerce, and investigates whether the shopping motive significantly impact the purchase intention of the social commerce. The perceived risk is comprised of social risk and psychology risk, and the shopping motive is formed from personal motive and social motive. Finally, we analysis a moderating effect of collectivism. The results indicated that the personal motive was negatively affected by the social risk and psychology risk, and social motive was negatively affected by the psychology risk. The social risk and psychology risk had negative effect on the purchase intention, and personal motive and social motive had positive effect on the purchase intention of the social commerce. Finally, low collectivism seems to have the negative effect of the purchase intention by the perceived risk. The implications of integrating perceived risk and shopping motive into the proposed social commerce adoption model are discussed.

• The Journal of Asian Finance, Economics and Business
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• 제8권2호
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• pp.475-483
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• 2021

COVID-19 pandemic has affected the lives of people and has forced businesses to develop different ways of doing businesses. Several businesses have implemented social responsibility activities. With social distancing keeping many people at home, online and digital platforms have become one of the most important mechanisms for businesses undertakings and implementing those social responsibility initiatives and activities - digital social responsibility (DSR). The purpose of this study is to examine the relationships of electronic word-of-mouth (eWOM) intentions and customer engagement with DSR in social media with attitude toward DSR as the antecedent during COVID-19 social distancing situation in Thailand. The study employs a quantitative research method where sampling method is followed by convenience sampling technique, and study data is collected through survey questionnaire with social media users who have experiences with firms' online social responsibility initiatives. Based the samples of 123 respondents, Structural Equation Modelling (SEM) has been used for analysis. The results show that attitudes toward DSR in social media significantly influence electronic word-of-mouth (eWOM) intentions and have a significant effect on customer engagement with DSR in social media. The mediation analysis also revealed that eWOM intention partially mediated the relation between attitudes toward DSR in social media and customer engagement.

• 한국콘텐츠학회논문지
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• 제17권7호
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• pp.371-383
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• 2017

본 연구는 사회주의와 시장경제가 혼합된 경제체제를 운영하고 있는 중국경제에서 성장과 분배의 상충관계의 조정과정을 분석하기 위한 시도이다. 연구방법으로는 주성분분석을 활용하고 사회후생 지표의 가중치를 분석하여 중국의 도농 간 사회후생 수준의 변화과정과 그 특성을 분석하였다. 분석결과에 의하면 전국과 도시지역과는 달리 농촌지역에서의 소득변화가 사회후생 수준을 증가시키지만 사회후생 지표의 개선에는 미흡한 것으로 나타났다. 즉, 중국은 경제성장 과정에서 농촌지역의 사회후생 지표에 대한 개선이 필요하며 경제성장이 농촌지역의 사회후생을 증가시킬 수 있는 잠재력은 상존한다고 할 수 있다. 성장과 분배를 동시에 추구하는 중국의 경제체제에서 경제성장에 의한 후생수준의 향상은 실현되고 있다. 그러나 소득의 분배 과정에 의한 사회후생 지표의 개선은 제한적이기 때문에 중국경제에서 분배과정이 시장기능보다 취약하다고 볼 수 있다. 결과적으로 중국의 경우 사회후생 수준을 향상시키기 위해서는 분배기능을 강화해야 할 것이다.

• 한국콘텐츠학회논문지
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• 제13권4호
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• pp.73-85
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• 2013

이 연구는 온라인 사회자본 형성이라는 개념을 이용하여 지역 언론사의 웹사이트와 소셜미디어 이용을 분석하였다. 언론사의 온라인 사회자본을 웹1.0으로서 홈페이지와 웹2.0으로서 소셜미디어로 나누어 대응 분석을 통해 시각화하였다. 즉 홈페이지에 나타난 웹 피쳐를 분석하고, 소셜미디어의 소셜피쳐와 대표성을 갖는 트위터 이용의 네트워크 구조를 검토하는 것이 목적이다. 온라인 사회자본으로서 웹사이트는 커뮤니케이션, 정보제공, 비즈니스의 측면에서 역할을 하였다. 영남지역 언론사들의 웹페이지 메인에 소셜미디어를 이용해 각각 다른 형태로 웹 피쳐를 통해 네트워크를 확장하려고 하였다. 또한 중앙언론사가 모든 플랫폼을 균형 있게 이용한 반면, 영남언론사는 트위터에 치중되어 있었으며 트위터, 유튜브, 페이스북 순서로 소셜피쳐를 활용하였다.

• 지역사회간호학회지
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• 제28권1호
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• pp.13-22
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• 2017

Purpose: The aim of this study is to examine the reciprocal causal relationship between social activities and health with reference to the cognitive function level among community-dwelling older adults. Methods: We conducted a longitudinal data analysis using the $4^{th}$ (Time 1) and $5^{th}$ (Time 2) waves from the Korean Longitudinal Study of Ageing adopting cross-lagged panel analysis (CLPA). Results: A total of 3,473 community-dwelling older adults were included in the analysis: 2,053 in the normal cognitive function group, 912 in the mild cognitive impairment group, and 508 in the moderate to severe cognitive impairment group. The CLPA revealed that higher levels of social activities at Time 1 significantly influenced better subjective health perception at Time 2 in all three groups. In addition, better subjective health perception at Time 1 significantly influenced higher levels of social activities at time 2 only in the normal cognitive function group. Conclusion: This study demonstrates that participating in social activities has positive effects on health regardless of the cognitive function level in community-dwelling older adults. This finding suggests that there is a need to develop strategies that can be used to encourage older adults with cognitive decline to maintain participation in social activities.

• 한국사회복지학
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• 제40권
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• pp.131-156
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• 2000

Many different intervention methods have been developed to resolve the problem of clients, but research studies evaluating the effectiveness of such practices can be overwhelming to social workers because of the conflicting results of them. In this study, meta-analysis was used to make sense of this research, offering the general effect size of social work practice. Meta-analysis can answer the question, "how effective is the intervention?" beyond the question, "is the intervention effective?". It can integrate the fragmentated results of research studies and provide the guidelines for best practice. Combining the results of the 16 research studies, this study computed the general effect size of social work interventions. The mean d index was. 6636 (95 percent confidence interval of .5355, .8018). Conversion to Cohen's $U_3$ statistics allows for the inference that three-fourths (74.7%) of the clients who participated in an intervention group did better than the average clients of non-intervention group. This means that social work interventions are practically helpful to seven of every 10 clients who experience them. In conclusion, this study recommended the usefulness of meta-analysis, which can provide the intervention strategies based on empirical research and guide the best approaches.

• 산경연구논집
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• 제13권11호
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• pp.11-19
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• 2022

Purpose: Food security is a dynamic concept, which has continuously integrated new dimensions and levels of analysis over the years; this reflects the wider recognition of its complexities in research and public policy issues. Food insecurity is a major challenge for Ethiopia and for many African countries. This paper aims to identify the roles of social enterprises to overcome food insecurity. Research design, data and methodology: The research has focused on one primary question. What are the role of social enterprises to overcome food insecurity? The survey questionnaire was developed and an interview was made using enumerators. A total sample size of 400 sample households was selected randomly using the method of sampling with probability proportionate to size. Descriptive and inferential statistical analysis methods were used for data analysis. Results: Results of the regression analysis show that all of the hypothesized independent variables are significantly and positively affecting post membership income of the sample households. Conclusions: all stakeholders as government, development actors and academic institutions should closely monitor and support social enterprises/cooperatives technically, financially and materially. By doing so, the full potential and contributions of social enterprises in reducing unemployment and solving the social and environmental problems can be effective.

• 산경연구논집
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• 제9권11호
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• pp.25-38
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• 2018

Purpose - This study aimed to identify the sub-dimensions of fashion social media quality (information quality, social quality, service quality, system quality) and investigate how they affect purchase intention through fashion information use behavior (information acceptance, information diffusion). Research design, data, and methodology - Data collection was carried out twice for systematic verification of the research model. In the first data collection, the reliability and validity of research variables were verified through 238 respondents and questionnaires were revised and supplemented based on their responses. In March 2018, the final survey was conducted from 755 respondents the age of 20 to 49. Using SPSS 23.0, descriptive statistics, exploratory factor analysis, correlation analysis were performed. In order to test hypotheses, structural equational modeling technique was employed using AMOS 23.0. Results - First of all, fashion Social media quality consists of four factors including information quality, social quality, service quality and system quality. Second, fashion Social media information quality, social quality, and system quality were shown to have a positive(+) effect on information acceptance behavior, and social quality, service quality and system quality were shown to have a positive(+) effect on information diffusion behavior. It was also determined that the acceptance and diffusion behaviors of fashion information through fashion Social media had positive(+) influence on purchase intention. Conclusions - This study holds academic significance in its identification of the components of fashion Social media quality and for conducting an empirical analysis on the causal relationship between fashion information acceptance and diffusion behaviors, and purchase intention. The results of this study indicate that fashion involvement is the key factors in determining the quality of Social media, the acceptance of information through Social media, and, by extension, the purchase of fashion products. Practitioners in the fashion industry may use the findings of this study in order to build more effective Social media strategy.

• 한국정보시스템학회지:정보시스템연구
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• 제20권1호
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• pp.147-169
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• 2011

In organizations, evaluating the competency of individuals through the position or status has many limitations. To overcome these limitations, this study analyzes the organization's informal network using social network analysis. We measured out-degree centrality and in-degree centrality by making use of social network analysis technique. Out-degree centrality is interpreted as 'madangbal' in that actors actively help other people, while in-degree centrality is interpreted as 'prestige' in that other people want to have a relationship with. This research examines the effects of individual's 'prestige' and 'madangbal' in the instrumental network and communication network on IT competency. We carried out empirical analysis using social network data that were collected from undergraduate students. The result reveals that relationship between IT competency and centrality in the instrumental network is statistically significant, while relationship between IT competency and centrality in the communication network does not show significant results.

• 한국인터넷방송통신학회논문지
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• 제10권3호
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• pp.173-178
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• 2010

본 연구는 스마트폰 환경의 소셜 네트워크 서비스를 다룬다. 모바일 소셜 네트워크 서비스는 증강현실 기술과 결합하여 발전하고 있다. 따라서 증강현실과 소셜 네트워크를 연구 대상으로 한다. 본 연구에서는 스마트폰에서 고려할 수 있는 소셜 네트워크 분석의 방법론을 소개한다. 소개된 방법론과 항목 그리고 증강현실은 스마트폰의 향후 연구에 도움을 줄 것으로 기대된다.