• Title/Summary/Keyword: sensitivity study

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The Influence of Price Sensitivity, Bundle Discount Type and Price Level of Male Cosmetics on Quality Perception (가격민감도와 번들할인 유형, 남성화장품의 가격수준이 품질지각에 미치는 영향)

  • Kim, Keun Jung;Hwang, Sun Jun
    • Journal of the Korean Society of Costume
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    • v.66 no.2
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    • pp.1-14
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    • 2016
  • This study was intended to investigate the influences that consumer's price sensitivity, bundle discount type, and price level of the male cosmetics have on consumer attitude. The design of this research was comprised of $2{\times}2{\times}2$ mixed design studies. The first element was high price sensitivity vs. low sensitivity, the second element was the bundle discount type (mixed leader vs. mixed-joint), and the third element was the price level of male cosmetics (high-price brand vs. low-price brand). The results of this study showed that price sensitivity, bundle discount type and price level of male cosmetic had a statistically significant interaction effect on the consumer's quality perception. The quality perception of low-cost brands for high price sensitivity/mixed-joint bundle group was low. The quality perception of low-cost brands for mixed-leader bundled groups did not change significantly even when the price sensitivity became higher. However, it can be seen as the same result that the overall value is higher when suggested the price information in Mixed-leader bundle than Mixed-joint bundle. In particular, this study suggests that price information should be presented in mixed-leader bundles for high price sensitivity and low cast brands.

The Mediating Effect of Child Care Teacher's Sensitivity in the Relationship Between Teacher-Parent Partnership and Teacher-Infant Interactions (교사-부모 협력과 교사-영아 상호작용 간의 관계에서 영아반 교사의 민감성의 매개효과)

  • Bokyung Park;Seon-Young Park;Sieun Lee
    • Korean Journal of Childcare and Education
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    • v.20 no.1
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    • pp.73-89
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    • 2024
  • Objective: The purpose of this study was to examine the effect of communication and cooperation between teachers and parents on infant care. Specifically, this study explored the direct effect of teacher-parent partnership on teacher-infant interactions and the indirect effect through teacher sensitivity. Methods: The participants of this study were 216 teachers in charge of infant classes at child care centers located in Gyeonggi-do. They responded to questionnaires on teacher-parent partnership, their sensitivity, and teacher-infant interactions. Data were analyzed using structural equation modeling. Results: First, teacher-parent partnership did not have a direct impact on teacher-infant interactions. Second, teacher-parent partnership indirectly influenced teacher-infant interactions through teacher sensitivity. In other words, a high level of teacher-parent partnership was associated with a high level of sensitivity, subsequently resulting in the provision of high-quality interactions for infants. Conclusion/Implications: This study confirmed the role of teacher sensitivity as a mechanism to explain how teacher-parent partnership is linked to teacher-child interactions. The results emphasize the importance of communication and cooperation between teachers and parents in enhancing teachers' sensitivity and, ultimately, providing high-quality child care to infants.

The Effects of University Students' Self-Differentiation and Rejection Sensitivity on Interpersonal Anxiety : Moderated Mediating by Gender (대학생의 자아분화 및 거부민감성이 대인불안에 미치는 영향 : 성별에 따른 조절된 매개효과)

  • Kim, Na Ru Mi;Park, Bu Jin;Kim, Se Young
    • Journal of Families and Better Life
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    • v.34 no.4
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    • pp.111-125
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    • 2016
  • The purpose of this study was to model the relations between male and female university students' self-differentiation, rejection sensitivity, and interpersonal anxiety. Questionnaires from 502 university students in Seoul were analysed. The findings are as follows. Firstly, self-differentiation, rejection sensitivity, and interpersonal anxiety were significantly different according to gender. Secondly, the level of differentiation from family regression was higher for both male and female students. And the lower the rejection sensitivity experiencing in vertical relations became, and the lower the rejection sensitivity on horizontal relations was, the lower the interpersonal anxiety became. Thirdly, it was confirmed that for male students, differentiation from family regression affected rejection sensitivity on horizontal relations, and for females, differentiation from emotional reactivity affected ejection sensitivity on both horizontal and vertical relations. Finally, rejection sensitivity played a full mediation parameter when self-differentiation affected interpersonal anxiety, and it was demonstrated differences by gender. This study was meaningful in that it confirmed the relations between male and female university students' self-differentiation, rejection sensitivity, and interpersonal anxiety.

The Influence of Innovativeness and Price Sensitivity on Purchase Intention of Smart Wear (혁신성과 가격민감도가 스마트의류의 구매의도에 미치는 영향)

  • Park, Hyun-Hee;Noh, Mi-Jin
    • Journal of the Korean Society of Clothing and Textiles
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    • v.36 no.2
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    • pp.218-230
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    • 2012
  • This study examines the influence of innovativeness and price sensitivity on the purchase intention of smart wear. A total of 211 copies of data were analyzed to investigate a structural model and test research hypotheses using AMOS 7.0 package. The results were summarized as follows. First, fashion innovativeness and technology innovativeness negatively affected price sensitivity; however, information innovativeness positively affected price sensitivity. Second, technology innovativeness positively affected the purchase intention of smart wear; however, fashion innovativeness and information innovativeness did not affect the purchase intention of smart wear. Third, price sensitivity negatively influenced the purchase intention of smart wear. This study is useful for marketers and managers who establish marketing and a price strategy for smart wear in an exploration of the relation of consumer innovativeness, price sensitivity, and the purchase intention of smart wear.

A study on the sensitivity analysis of processing parameters for the laser surface hardening treatment (레이저 표면 경화처리 긍정변수의 민감도 해석에 관한 연구)

  • 이세환;양영수
    • Proceedings of the KWS Conference
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    • 2000.10a
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    • pp.260-263
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    • 2000
  • A methodology is developed and many used to evaluate the response sensitivity of the thermal systems to variations in their design parameters. Technique for computing the sensitivity of temperature distributions to changes in processing parameters needed for deciding the more effective laser input parameters for laser surface hardening treatment are considered. In this study, a state equation governing the heat flow in laser surface treatment is analyzed using a three-dimensional finite element method and sensitivity data of the processing parameter obtained using a direct differentiation method applied for sensitivity analysis. The interesting processing parameter is taken as the laser scan velocity and characteristic beam radius( $r_{b}$) of the sensitivity of the temperature T versus v and $r_{b}$ is analyzed. And these sensitivity results obtained in another parameters are fixed condition. To verifying the numerical analysis results, hardened layer dimensions (width and depth) of the numerical analysis compared with the results of an experimental data.ata.

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A Study on the Structural Relations Between Infant Teachers' Career, Efficacy, Sensitivity, and the Development of Professionalism (영아교사의 경력 및 교사효능감과 민감성, 전문성 발달 간의 구조적 관계 연구)

  • Kim, Jin Kyung;Kang, Eun Young;Yun, Hye Joo
    • Korean Journal of Childcare and Education
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    • v.16 no.5
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    • pp.155-171
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    • 2020
  • Objective: The purpose of this study is to analyze the structural relations between infant teachers' career, efficacy, sensitivity, and the development of their professionalism. Methods: Data were collected from 320 infant teachers working at day care centers in Gyeonggi-do and Seoul. The collected data were applied to SPSS 22.0 program. With the data, correlation analysis and structural equation model analysis were conducted. Results: Firstly, infant teachers' career didn't influence the development of their professionalism directly, but indirectly affected their efficacy and sensitivity. Secondly, the variables that directly affected the development of their professionalism were teacher efficacy and sensitivity. Thirdly, teacher efficacy and sensitivity had full mediation between their career and the development of professionalism. Conclusion/Implications: Infant teachers' career affected the development of their professionalism through teacher efficacy and sensitivity. Based on the result, a plan for developing infant teachers' professionalism was proposed, and suggestions of follow-up research were discussed.

Analysis of CO2 Emission Sensitivity in Roadways (도로에서 차량당 CO2 발생의 민감도)

  • Lee, Yoon-Seok;Oh, Heung-Un
    • International Journal of Highway Engineering
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    • v.14 no.5
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    • pp.113-122
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    • 2012
  • PURPOSES: The sensitivity of $CO_2$ emissions per vehicle by a various speeds is compared according to the type of roads. METHODS: The methodology of the study are as follows: First, the sensitivity of $CO_2$ emissions per vehicle are analyzed by averaged daily travel speeds. Second, the sensitivity of $CO_2$ emissions per vehicle are analyzed by averaged hourly travel speed. Third, the sensitivity of $CO_2$ emissions per vehicle are analyzed by sectional travel speeds. RESULTS: The sensitivity that on Saturday in a week, at peak times in a day and in close location from Seoul was higher than in other situations. CONCLUSIONS: From this study, we may conclude that $CO_2$ emissions per vehicle at low speeds are generally more sensitive.

Testing the Mediating Role of Perceived Risk of COVID-19 and the Moderating Role of Age in the Relationship between COVID-19 related Information Sensitivity and Personal Preventive Behaviors

  • Hong, Kyung-Wan;Kim, Hyeon-Cheol
    • International Journal of Internet, Broadcasting and Communication
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    • v.14 no.2
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    • pp.1-9
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    • 2022
  • The influence of information sensitivity during the COVID-19 pandemic on perceived risk and personal preventive behaviors of consumers in China had been investigated. The participants were Chinese individuals experiencing the pandemic as it happened. Participants voluntarily completed an online questionnaire to provide their COVID-19 information sensitivity, their perceived COVID-19 risk, preventive behavior and their respective age. Our study discovered that COVID-19 information sensitivity positively influence perceived risk and preventive behavior. Moreover, young individuals show higher levels of online information sensitivity, which influenced their personal protective behavior when compared to that of middle-aged and elderly participants. Furthermore, Perceived risk significantly affected preventive behaviors. The results of this study may assist the government and marketeers in comprehending information sensitivity which can affect consumers' protective behavior toward reducing COVID-19 infections.

Correlation between Dental Hygiene Student's Gender Sensitivity and Gender Role Stereotypes

  • Hwang, Ji-Min;Han, Ji-Hyoung
    • Journal of dental hygiene science
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    • v.21 no.4
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    • pp.213-218
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    • 2021
  • Background: The purpose of this study is to identify the gender sensitivity and gender role stereotypes of students in dental hygiene and to provide basic data to expand social awareness of equal gender sensitivity and gender role in dental hygiene and students by identifying the degree of correlation. Methods: The purpose of this study was to study dental hygiene students at colleges in Gyeonggi and Chungcheong areas. The survey was conducted from April 1 to April 30, 2021. The final sample was analyzed on 157 subjects. T-test and ANOVA analysis were performed to compare gender sensitivity and gender role stereotypes according to general characteristics. Equal variances were tested using the Levene statistic, and significant differences between groups were identified through Scheffe's post hoc analysis. Pearson's correlation analysis was performed to confirm the correlation between gender sensitivity and gender role stereotypes. Results: Gender sensitivity was 2.69 and gender role stereotypes were 1.83. Among the sub-areas of gender sensitivity, gender role openness was the highest at 2.86, and non-violence was the lowest at 2.50. As for gender role stereotypes, social stereotypes were the highest among sub-areas at 1.71. Among the general characteristics, there was a statistically significant difference in gender sensitivity according to the presence or absence of opposite sex friends (p=0.011). The gender identity openness of gender sensitivity and the physical sub-areas of gender role stereotypes showed the highest positive correlation(r=0.955). Among the sub-areas of gender sensitivity, gender role openness and domestic stereotypes showed the lowest negative correlation (r=-0.404) among the sub-areas of gender role stereotypes. Conclusion: Dental hygiene students should be able to critically analyze and solve problems of not only sexual violence but also gender discrimination and imbalance in social life. For this, environmental factors such as school education and professor guidance must be strengthened.

The Effect of Nonverbal Communication Ability in One-year-olds' and Teachers' Sensitivity on the Adjustment of Infants to Child Care Centers (만 1세 영아의 비언어적 의사소통 능력과 교사의 민감성이 영아의 어린이집 적응에 미치는 영향)

  • Kim, Shin Hye;Sung, Mi Young
    • Korean Journal of Childcare and Education
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    • v.16 no.5
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    • pp.87-103
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    • 2020
  • Objective: This study controlled the SES(Socio Economic Status) in order to compare the influence of infants' nonverbal communication ability and teachers' sensitivity on the infants' adjustment to child care centers. Methods: For this study, data was collected 115 mothers with one-year-olds'(58 boys, 57 girls) and from 115 teachers from fourty-eight child care centers located in Seoul and Gyeonggi Provincet data. The collected data were analyzed by correlation analysis, hierarchical multiple regression analysis using the SPSS 23.0 program. The results of this study are as follows. Results: First, infants' adjustment to child care centers showed a statistically significant relationship with infants' nonverbal communication ability and teachers' sensitivity. Second, among the variables explaining infants' adjustment to child care centers, the effect of teachers' sensitivity was higher than the effect of infants' nonverbal communication ability. Conclusion/Implications: This study confirmed that teachers' sensitivity is a strong factor explaining infants' adjustment to child care centers. We also emphasized the importance of the role of teachers, providing basic data on the development of education for child care teachers and education for improving sensitivity.