• Journal of the Korean Society of Clothing and Textiles
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• v.31 no.2 s.161
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• pp.308-318
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• 2007

This study aims to survey the satisfaction level with the fit of ready-made suits(jackets and pants) among adult males and thereby to show its differences by the age group and body type. The respondents to the questionnaire survey were 465 males, aged 20 through 59 years. The conclusions are as follows: 1. The average satisfaction level for the fit of each item ranged from 2.65 to 3.57, with the higher level found in jackets than in pants, and also in circumference parts than in length parts 2. The satisfaction level for the fit by the age of adult males showed inter-group differences in the parts of jacket length, sleeve length, shoulder width, sleeve openings, and sleeve band width for jackets; and pant length of pants. 3. The satisfaction level for the fit by the body type of adult males indicated into-group differences in chest circumference of jackets only. 4. The satisfaction level for the fit, with the exclusion of the age and body type relationship showed that adult males are affected more by the age than by the body type. 5. In the repair frequency by the item, pants(45.6%) showed a higher level than jackets(24.7%). The parts with a high repair level by the item were jacket length(8.4%) and steeve length(19.8%) for jackets; and pant length(42.4%) and waist circumference(8.4%) for pants.

• Fashion & Textile Research Journal
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• v.14 no.5
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• pp.821-833
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• 2012

This study surveys preferred style and fit problems according to stature groups like short, medium, and tall to offer information to upgrade the clothing fit and satisfaction for each stature group. For this purpose, the questionnaire was accomplished, and the respondents were 18-59 year old women divided into 3 stature groups. The 6 questions were: (1) the preferred clothing style for 3 stature groups, (2) the conformity of stature designation on ready-made clothing, (3) frequency of restrictions on clothing design selection because of short or tall stature, (4) the important part to decide a good fit for a jacket, blouse, slacks, and skirt, (5) dissatisfaction with clothing fit and frequency of mending, and (6) mended part for a correct fit. They were analyzed according to 3 stature groups and the differences among 3 stature groups were found on them. For example, short women preferred short jackets; however, tall women preferred a long length. Short women experienced more restrictions on clothing design (or length) selection because a short stature. Hip girth was more important to decide a good fit for tall women versus short or medium women. Armhole and slacks width from crotch to knee were important parts to decide a good fit for short women. The study results should be applied to clothing design (or pattern making) in order to upgrade clothing fit and satisfaction for each stature group.

• Human Ecology Research
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• v.59 no.3
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• pp.419-432
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• 2021

To help korean fashion brands establish CSR activities in the chinese market in the future, this study investigated the influence of korean fashion brands' CSR fit with Chinese Consumers on Consumer Satisfaction and brand attitude, with the moderating effect of ethnocentrism. An online survey was conducted with 20-39 year-old consumers in China from April 18 to April 30, 2021. Data analysis was conducted using SPSS 24.0 and Amos 24.0. The results of this paper are as follows. First, environmental CSR fit had the greatest impact on consumer satisfaction, followed by financial CSR fit and social contribution CSR fit. Second, environmental CSR fit and social contribution CSR fit had positive effects on brand attitude, while financial CSR fit did not have a positive effect on brand attitude. Third, as customer satisfaction has a favorable effect on brand attitude, it can be inferred that the greater the satisfaction customers feel for a Korean fashion brand in China, the more positive the attitude they develop toward Korean brands. Fourth, there was no significant difference between groups that had a high and low degree of ethnocentrism, confirming that ethnocentrism does not have a moderating effect on consumer satisfaction. On the other hand, in the relationship between environmental and social contribution CSR fit and brand attitude, there was a greater impact in the low ethnocentrism group compared with the high ethnocentrism group, which verifies the moderating effect of ethnocentrism.

• Journal of the Korean Society of Clothing and Textiles
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• v.32 no.5
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• pp.821-833
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• 2008

The purpose of this study is to provide basic information about body proportion characteristics, and the level of body cathexis and fit satisfaction related to those characteristics. It is hoped that this will help to improve ready-to-wear satisfaction in middle-aged women. In order to achieve this purpose, the body proportion characteristics of middle-aged women were measured and were compared with that of standard and ideal body types. Then, the body cathexis and fit satisfaction according to these characteristics was analyzed. Finally, the following results were obtained. First, the average height of middle-aged women was 6.87 head, waist length was 58.9% of height, and knee length was 25.6% of height. In frontal appearance, the hip width, shoulder width, and chest width were wider than waist width(24%, 20%, and 11% respectively). Chest and hip depths was thicker than waist depth(19% and 17% respectively). Second, in lengths proportion, their lower body was shorter than the standard body shape for women in their 20s'. Also the difference between the width of frontal appearance and depth proportion of side appearance was small, suggesting a more slender silhouette among the middle aged women. Finally, middle-aged women who were not wide or big in the chest had higher satisfaction with their bodies. As shoulder width and chest depth became small, the fit satisfaction of upper clothes increased. While longer lower body had higher fit satisfaction with pants crotch, shorter lower body had higher fit satisfaction with waist and abdominal parts.

• Journal of the Korean Home Economics Association
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• v.41 no.3
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• pp.1-15
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• 2003

This study was conducted to analyze the actual wearing conditions and body fit preferences of the middle-aged women's ready-to-wear lower body clothing. The aim was also to analyze lower body recognition, lower body satisfaction, fit preferences and size satisfaction according to age and degree of girth size. A questionnaire was developed and administered to 300 middle-aged women aged 34 to 59. Statistical tests such as descriptive analysis, crosstabs, and X²-tests were conducted to analyze the data and ascertain the differences between the ages. Lower body satisfaction and recognition were compared by T-test. Also, Anova was used to analyze lower body recognition, satisfaction, fit preferences, and size satisfaction according to age and degrees of girth size. The results indicated that women aged 50 to 59 were more dissatisfied with the ready-to-wear sizing system and because of their body shapes had changed, their need for a larger size range system had also increased. Moreover, the element that most affected their purchase of ready-to-wear lower body clothing was the design followed by the size. The women, especially of the ages 50 to 59, showed a tendency to he dissatisfied with their lower bodies and they recognized that their lower bodies had thickened compared to women aged 34 to 39 and 40 to 49. Analysis of body satisfaction, recognition, and fit preference according to girth size showed that the group of larger girth size recognized that their lower bodies were thicker and were more dissatisfied and preferred looser fittings than the groups of smaller women.

• Fashion & Textile Research Journal
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• v.15 no.4
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• pp.596-605
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• 2013

This study investigates the wearing trend and purchase facts for adult females in their 20s and 30s along with their fitting satisfaction for woven jackets and circular knitted jackets. A questionnaire survey on consumers investigated satisfaction with jackets according to clothing materials and repair trend after wearing. Subsequently, a preference for circular knitted jackets was shown higher than woven jackets. Females in their 20s preferred woven jackets than those in their 30s; however, the latter preferred circular knitted jackets than the former. For woven jackets, they showed the highest satisfaction with size; however, for circular knitted jackets, they showed the highest satisfaction with fitting. In the question on their satisfaction by jacket part, satisfaction with circular knitted jackets was higher in all items except for bust measurement, bottom edge measurement, elbow circumference, shoulder width, and clothes length. Circular knitted jackets had lower repair rates than woven jackets and woven jackets had significant differences by age in satisfaction with back width. The research results indicate that females in their 20s and 30s who value fit preference and practicality will increasingly wear knit clothes. Therefore, we can address the fitting satisfaction requirement of females in their 20s and 30s by taking the clothing material properties of circular knitted clothes into consideration. In addition, further research is required on jacket patterns in consideration of clothing materials.

• Korean Journal of Human Ecology
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• v.23 no.6
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• pp.1171-1189
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• 2014

In order to provide the basic data for creating the environment which can efficiently reflect prefer fit along with body size when selecting clothes size in the indirect purchasing environment, this study analyzed the difference of ready-made jacket part-specific fit preferred by fashion models in their twenties and female college students. This study was to analyze the impact of body size, recognition of body part-specific characteristics shape, body satisfaction on prefer fit of jacket. As for the difference of prefer fit depending on the body size, female college students preferred more loose fit than models. The difference according to recognition of body part-specific characteristics shape turned out to be significant for prefer fit depending on the degree of bend of neck, arm length, bend of back recognition and matching fit was found to be preferred as they recognize their body shape to be normal and the difference according to body satisfaction appeared to be significant in the terms of bend of back, hip width/protrusion, torso size/length, sleeve length, whole body shape and they turned out to prefer matching fit as they are satisfied with their body. As shown above, body size, recognition of body part-specific characteristics shape, especially body satisfaction have a great influence on prefer fit of jacket and therefore, if preparing for a size selection step according to body shape and satisfaction in the jacket size selection process, customers' satisfaction in jacket size may be improved and it is considered to be helpful for both consumers and sellers.

• Journal of the Korean Society of Clothing and Textiles
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• v.48 no.3
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• pp.467-484
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• 2024

This study aimed to enhance the design of cropped t-shirts to improve fit satisfaction among women in their 20s by tailoring the t-shirts to diverse body types. Body types were categorized using Size Korea's 8th Human Body Measurement Data, and statistical analysis was conducted based on the Statistical Package for the Social Sciences (version 26.0). This study also reviewed the literature on t-shirts and fit, the application of pattern and design improvements for different body types, verifying fit and size for each body type, and applying virtual fit effects using geometric forms. Frequency analysis and non-parametric verification were conducted using the Friedman test. The results showed that t-shirts with a horizontal rectangular shape was an effective design and that t-shirts with an inverted triangular structure also had a positive effect. In contrast, square t-shirts exhibited minimal effectiveness. These findings are expected to contribute to the consideration of customized shapes according to body type in t-shirt design. Research on customized virtual cropped t-shirts reflecting various body types can expand fit satisfaction studies, particularly amid the increasing trend of online shopping.

• Fashion & Textile Research Journal
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• v.6 no.5
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• pp.655-659
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• 2004

The purpose of this study is to investigate the somatotype variation & satisfaction with the fit of ready-to-wear for American women. For this study, questionnaires were administered to 192 American women in Louisiana State areas. Employing a sample of 127 data were analyzed by using F-test. The results were as follows: In the satisfaction with the somatotype variation of American women, height items were increased and width items were decreased with aging. At neck, bust, waist, hip and sleeve circumferences, in the satisfaction with the fit of ready-to-wear, were decreased with aging, Correlation for somatotype variation & satisfaction with the fit of ready-to-wear was significantly positive. With aging, the satisfaction with the somatotype & fit of American women's ready-to-wear for sizing system was generally decreased.

• The Research Journal of the Costume Culture
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• v.19 no.1
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• pp.214-229
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• 2011

The purpose of this study is to find strategic methods of quality management for customer satisfaction when developing clothing for middle and elderly women. For this study was middle and elderly women who were living in Seoul and Kyonggi-do. SPSS 11.5 statistical program was used for data analysis and to conduct factor analysis, reliability verification, paired-sample t-test, frequency analysis and percentage. The result were as follows; First, middle and elderly women's behavioral characteristic in purchasing clothing, the average price of formal suit was 700 thousand won and the time for purchasing was less than 3 months. They tended to purchase mostly by themselves on their own, and they purchase their own formal suit. Second, The body parts that influence the fit the most are in the order of waist circumference, shoulder width, chest circumference. Third, Regarding the difference of importance and satisfaction on the fit by body part that the middle and elderly women by body part, there was no significant different in neck circumference and shoulder swerve. Overweighing middle and elderly women showed difference in importance and satisfaction on all body parts. Underweighing middle-aged to aged women showed a significant difference in importance and satisfaction in the order of circumference of hips. Fourth, middle-aged women in 50s showed higher importance than satisfaction in the order of waist circumference, and elderly women in 60s should higher importance than satisfaction in rise length, jacket length. Aged women in 70s and above should significant difference only in the height of collar.