• 제목/요약/키워드: risk empirical analysis

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전자상거래환경에서 위험분석방법론의 타당성에 대한 연구 (A Empirical Validation of Risk Analysis Model in Electronic Commerce)

  • 김종기;이동호;서창갑
    • 정보보호학회논문지
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    • 제14권4호
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    • pp.61-74
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    • 2004
  • 위험분석모델은 정보시스템 보안과 관련된 위험을 자산, 위협, 취약성, 보안통제의 관계를 통해서 설명하는 체계화 된 방법이다. 그러나 위험분석모델의 실증적인 연구가 이루어진 경우는 상당히 드물며, 특히 위험분석모델의 타당성 논의는 거의 없는 실정이다. 구조방정식모델을 적용하여 전자상거래 환경에서 위험분석모델의 타당성에 대한 실증적 분석을 한 결과, 위험의 수준에 영향을 미치는 요인으로 언급되는 위협과 보안통제는 통계적으로 유의한 것으로 나타났다. 본 연구는 전자상거래 이용자의 위험인지에 영향을 미치는 요인을 위험분석 접근법을 이용하여 모델 화하여 검증함으로써 전자상거래 위험에 영향을 미치는 선행요인을 규명할 뿐만 아니라 위험분석접근법을 통한 전자상거래에 대한 새로운 관점에서의 접근을 가능하게 한다.

공급사슬 관점에서 기업 위험의 계량적 추정 (Quantitative Estimation of Firm's Risk from Supply Chain Perspective)

  • 박근영;한현수
    • Journal of Information Technology Applications and Management
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    • 제22권2호
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    • pp.201-217
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    • 2015
  • In this paper, we report computational testing result to examine the validity of firm's bankruptcy risk estimation through quantification of supply chain risk. Supply chain risk in this study refers to upstream supply risk and downstream demand risk, To assess the firm's risk affected by supply chain risk, we adopt unit of analysis as industry level. since supply and demand relationships of the firm could be generalized by the industry input-output table and the availability of various valid economic indicators which are chronologically calculated. The research model to estimate firm's risk level is the linear regression model to assess the industry bankruptcy risk estimation of the focal firm's industry with the independent variables which could quantitatively reflect demand and supply risk of the industry. The publicly announced macro economic indicators are selected as the candidate independent variables and validated through empirical testing. To validate our approach, in this paper, we confined our research scope to steel industry sector and its related industry sectors, and implemented the research model. The empirical testing results provide useful insights to further refine the research model as the valid forecasting mechanism to capture firm's future risk estimation more accurately by adopting supply chain industry risk aspect, in conjunction with firm's financial and other managerial factors.

요구사항 불확실성과 표준화가 소프트웨어 프로젝트 성과에 미치는 영향 : 한국과 미국의 비교연구 (The Impacts of Requirement Uncertainty and Standardization on Software Project Performance : A Comparison of Korea and USA)

  • 나관식
    • Journal of Information Technology Applications and Management
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    • 제11권2호
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    • pp.15-27
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    • 2004
  • Most software projects inevitably involve various types and degrees of uncertainty. Without proper risk assessment and coordination, software projects can easily run out of control and consume significant additional resource. Thus, risk management techniques are critical issues to information system researchers. Previous empirical studies of U.S. software firms support the adoption of development standardization and user requirement analysis techniques in risk-based software project management. Using data collected from software projects developed in Korea during 1999-2000, we conduct a comparative study to determine how risk management strategies impact software product and process performance in countries with dissimilar IT capabilities. In addition, we offer an alternative conceptualization of residual performance risk. We show that the use of residual performance risk as an intervening variable is inappropriate in IT developing countries like Korea where the role of late stage risk control remedies are critical. A revised model is proposed that generates more reliable empirical implications for Korean software projects.

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아파트 구매자가 인지하는 위험유형에 관한 연구 - 전주지역을 중심으로 - (A study on the Types of perceived risk in consumer's purchasing public apartment)

  • 이종혜
    • 대한가정학회지
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    • 제23권1호
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    • pp.49-57
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    • 1985
  • The central problem of purchasing houses is choice, which is accompanied by perception of risk. Perceived risk is defined as a risk perceived by a consumer subjectively in choice situations. The components of perceived risk are uncertainty and consequence. There are seven types of perceived risk in purchasing houses. Those are financial risk, functional risk, social risk, psychological risk, physical risk, time risk and future opportunity lost risk. The empirical survey about comsumer's purchasing Public Apartment suggests : 1) In general, rspondents perceive relatively high risk in purchasig Public Apartment. 2) Of seven risk types, financial, functionalm, future opportunity lost, time, and social risk correlate highest with overall perceived risk and explain the variance of it. 3) Physical and psychological risks don't correlate significantly with overall perceived risk. From the findings in empirical analysis, consumers are recommended to device riskreduction activities in purchasing Public Apartment. 1. Active information search is needed in purchasing Public Apartment in order to reduce overall perceived risk. 2. Housing concept should change from ownership to rental thinking. 3. Consumers should be accustomed to Housing Loans by bank. 4. Purchasing goals should be established clearly before purchasing houses. 5. Careful deliberation is required and informations from personal sources are useful.

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The Impact of An Interaction between Product Quality and Perceived Risk on Seller Profit

  • Seung HUH
    • 융합경영연구
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    • 제11권2호
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    • pp.23-32
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    • 2023
  • Purpose: This study examines the effect of full information disclosure on seller profit when there exists information asymmetry between sellers and buyers, focusing on the risk averseness of buyers. By investigating the interaction between product quality and perceived risk through online sales data, we attempt to figure out the incentive structure of full information disclosure specifically when buyers are risk-averse, so that we can suggest more feasible information disclosure strategy to sellers. Research design, data and methodology: Our empirical model analyzes the sales data of collectible goods from a major online seller using Poisson regression. In our model, we have specifically considered risk-averseness of buyers by estimating the interaction effect between the product quality and perceived risk on seller profit, aiming for a more precise empirical analysis on sellers' incentive structure of full disclosure. Results: Our empirical analysis strongly supports the effect of interaction between product quality and perceived risk, showing that the incentive for full disclosure is much stronger when product quality is higher, and vice versa. Therefore, sellers are strongly encouraged to voluntarily reveal product weaknesses when their product quality is higher than average, while it is more profitable to hide any product defects when quality claim is lower than average. Conclusions: This study supports the related literature by confirming economic incentives for full disclosure, and also supplements and strengthens previous studies by presenting that the effect of interaction between product quality and perceived risk strongly affects seller profit. Our unique finding supports both mandatory disclosure and voluntary disclosure arguments and presents practical implications to marketing managers by suggesting that seller's incentive for revealing weaknesses depends on the level of seller's product quality.

손해보험 위험도 추정에 대한 베이즈 위험 비교 연구 (Bayes Risk Comparison for Non-Life Insurance Risk Estimation)

  • 김명준;우호영;김영화
    • 응용통계연구
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    • 제27권6호
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    • pp.1017-1028
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    • 2014
  • 잘 알려져 있는 것처럼 일반적인 베이즈 추정량(Bayes estimator)과 경험적 베이즈 추정량(empirical Bayes estimator)은 모수를 추정하는데 있어서 오차를 과다축소하는 단점을 가지고 있다. 따라서 이러한 단점을 극복하기 위하여 constrained 베이즈 추정량이 일차 적률과 이차 적률을 일치시키는 성질을 만족시키며 제안되었다. 또한 평균 제곱오차 함수와 같은 전통적인 손실함수에서는 추정의 정확성만을 고려하는 특징을 가지고 있기 때문에, 추정의 정확성과 정합성을 동시에 고려하는 균형 손실함수가 제안되었다. 이러한 이유로 인하여 균형손실 함수하에서의 제한적 베이즈 추정량의 활용이 손해 보험의 가격 산출에 제안되는 것은 타당하다. 그러나 대부분의 연구는 추정의 문제에만 집중하는 경향이 있으며. 이는 새롭게 제안되는 특정 손실함수하에서의 constrained 베이즈 추정량과 constrained empirical 베이즈 추정량의 베이즈 위험의 계산이 어렵다는 점에서 기인한다. 본 연구에서는 다양한 베이즈 추정량들에 대한 베이즈 위험을 서로 다른 두 손실함수하에서 비교하였으며, 그 대상은 자동차 보험 산업에서의 위험도 추정 분야이다. 또한 자동차 보험 산업의 실제 사고 데이터를 이용하여 새롭게 제안된 베이즈 추정량의 베이즈 위험을 비교함으로써 그 효용성을 입증하였다.

소비자 옴니채널 성향과 소비자-브랜드 관계에 관한 연구: 브랜드 경험 조절효과 (Effect of Omni-Channel Use and Customer-Brand Relationship)

  • 박승환
    • 유통과학연구
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    • 제14권11호
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    • pp.129-138
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    • 2016
  • Purpose - The ICT(information and communications technologies) development is affecting consumer behaviors on selecting channel or distribution system. This study aims to advance our knowledge about the factors influencing omni-channel behaviors. This study considers the positive brand experience as the moderating variable into the relationship between omini-channel use intention and consumer brand relation. Also, the effect of positive brand experience on consumer-brand relation is researched. Research design, data, and methodology - This study conducted an empirical test with the subject as customers who purchase goods or service through on-off cross channel simultaneously. The research model is developed from prior literatures about influencing variables on channel selection. The structure of this study is designed to identify causal relationships between the variables. 268 survey data from the questionnaire survey which is conducted to target customers who use online and offline channels, is used for empirical analysis. This study validates generality with descriptive statistics and data reliability with Cronbach's alpha value. The exploratory factor analysis is used for value purification. Then, the confirmatory factor analysis is conducted for structural equation modeling. Finally, the execute structural equation modeling is analyzed to confirm the hypotheses Results - First, the two causal influences between perceived performance risk and the propensity of omni-channel and between price consciousness and the propensity of omni-channel are verified through the empirical test. Second, the result identifies that the propensity of omni-channel is influenced on consumer-brand relationship. Third, the AMOS analysis proves that the moderating variable, positive brand experience, has significant positive impact on consumer-brand relationship. This significant relationship is highly supported by the regression analysis between brand experience and propensity of omni-channel because it results that positive brand experience has positive impact on the propensity of omni-channel. All hypotheses are verified to be true. Conclusions - Based on the empirical result, this study confirms that perceived performance risk and price consciousness are the important factors influencing propensity of omni-channel. According to the additional analysis, the moderating variable and positive brand experience plays important role between the propensity of omni-channel and consumer-brand relationship. Furthermore, positive brand experience influences more on consumer-brand relationship than non-positive brand experience.

의류상품평가에 대한 외재적 단서의 영향 (The Effect of Extrinsinc Cues on the Clothing Products Evaluation)

  • 이선재
    • 복식
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    • 제43권
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    • pp.125-142
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    • 1999
  • This research was aimed to present a model of clothing products evaluation nd to classify the effect of extrinsic cues on clothing products evaluation. In order to accomplish following subjects were established. First it is to find the effect of extrinsic cues -price brand store - on perceived quality perceived risk perceived value and purchase intention of clothing products. Second it is to formulate a model of clothing products evaluation and find the relation among the variables such as extrinsic cues perceived quality perceived risk perceived value and purchase intention. This research was mainly divided into theoretical and empirical part. In the theoretical part previous theories and studies on clothing products cues clothing products evaluation perceived quality perceived risk and perceived value were examined to establish a research model and to present a theoretical frame for clothing products evaluation. In the empirical research a questionnaire was developed and statistical data were collected from during July 1997. The subjects were 862 women in the age of 20-35 living in Seoul and kyungki region. SAS and LISREL were used to analyze the collected data. frequency percentage factor analysis ANOVA duncan test correlation analysis regression analysis and LISREL were applied. The results of this research are as follows: First perceived quality consists of performance quality external quality and utility quality in a form of multi dimensional structural. Perceived risk is structured by social/resultant risk financial/fashionable risk and performance/management risk. Second this research proved that extrinsic cues are influenced by each individual variable and extrinsic cues interact with each other through the variable. The perceived quality is influenced most by price Among the perceived risk social/resultant risk by brand financial/fashionable risk by price and performance/management risk by store. respectively. Perceived value is inflenced by price and brand. Third in evaluating process consumer use extrinsic cues to first formulate perceived quality and perceived risk of clothing products and then formulate perceived value ot decide on purchase intention.

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User Requirement Analysis on Risk Management of Architectural Heritage in Virtual Reality

  • Lee, Jongwook
    • 한국컴퓨터정보학회논문지
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    • 제24권9호
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    • pp.69-75
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    • 2019
  • We propose a method to analyze user requirements to design a virtual reality-based risk management system. This paper presents surveys, interviews, prototype evaluation methods, and implementation process. Architectural heritage is easily exposed to natural and artificial dangers caused by various material combinations and structural features. So, risk management of cultural heritage plays a key role in preserving and managing cultural heritage. However, risk management has been carried out through empirical methods using distributed data. This study analyzes user requirements for designing functions and interfaces of VR-based risk management system and evaluates prototypes to overcome the above problems. As a result, most heritage managers wanted a system function to support risk analysis and response. They also found that they prefer 2D information such as existing drawings and photos rather than 3D information. The results of the user requirements analysis derived from this study will be used to create risk management applications.

통화정책의 은행자본경로와 위험추구경로에 대한 실증분석 (An Empirical Study on Bank Capital Channel and Risk-Taking Channel for Monetary Policy)

  • 이상진
    • 경제분석
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    • 제27권3호
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    • pp.1-32
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    • 2021
  • 본 연구는 통화정책 전달경로 중 은행자본경로와 위험추구경로가 국내은행에도 작동하는지에 대해 실증분석하였다. 이를 위해 확장적 통화정책이 은행의 예대금리차, BIS비율, 위험가중자산비율 및 대출 등에 미치는 영향을 분석하였다. 실증분석은 기존 연구에서 통화정책 영향분석에 많이 사용된 Uhlig (2005)의 부호제약 SVAR(Structural VAR) 모형을 토대로 실시하였다. 본 연구는 실증분석을 통해 국내외 기존 연구 결과와 유사하게 국내은행에서도 은행자본경로 및 위험추구경로가 작동하는 것을 확인하였다. 확장적 통화충격에 대해 국내은행의 예대금리차는 확대되었으며, 자기자본비율은 개선되었고, 이후 총대출이 증가하는 것으로 분석되었다. 이는 은행자본경로가 작동함을 의미한다. 또한, 실질콜금리에 대한 확장적 통화충격에 대해 위험가중자산비율이 증가하는 것으로 분석되었다. 이는 위험추구경로가 작동함을 의미한다. 본 연구의 시사점은 다음과 같다. 확장적 통화정책 지속 시 은행자본경로 작동으로 단기적으로 은행 건전성과 수익성이 개선되는 효과도 있으나, 위험추구경로 작동으로 중장기적으로 은행의 위험추구(risk-taking) 행위가 심화되어 은행의 실질적 건전성에 악영향을 줄 수 있다. 이에 따라 금융당국은 확장적 통화정책 지속 시 편중리스크 발생 및 시스템리스크 증가 등에 대한 선제적인 모니터링 및 감독을 강화할 필요가 있다.