• Title/Summary/Keyword: research attitude

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Attitude Controller Design and Test of Korea Space Launch Vehicle-I Upper Stage

  • Sun, Byung-Chan;Park, Yong-Kyu;Roh, Woong-Rae;Cho, Gwang-Rae
    • International Journal of Aeronautical and Space Sciences
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    • v.11 no.4
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    • pp.303-312
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    • 2010
  • This paper introduces the upper stage attitude control system of KSLV-I, which is the first space launch vehicle in Korea. The KSLV-I upper stage attitude control system consists of two electro-hydraulic actuators and a reaction control system using cold nitrogen gas. A proportional, derivative, and integral controller is designed for the electro-hydraulic thrust vectoring system, and Schmidt trigger ON/OFF controllers are designed for the reaction control system. Each attitude controller is designed to have enough stability margins. The stability and performance of KSLV-I upper stage attitude control system is verified via hardware in the loop tests. Hardware in the loop tests are accomplished for perturbed flight conditions as well as nominal flight condition. The test results show that the attitude control loop of KSLV-I upper stage is very stable and the attitude controllers perform well for all flight conditions. Attitude controllers designed in this paper have been successfully applied to the first flight of KSLV-I on August 25, 2009. The flight test results show that all attitude controllers of the KSLV-I upper stage performed well and satisfied the accuracy specifications even during abnormal flight conditions.

The Impact of Website Advertisement on Department Stores (백화점 쇼핑몰의 웹사이트 광고에 대한 영향 연구)

  • Chun, Tae-Yoo;Park, No-Hyun
    • Journal of the Korean Society of Costume
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    • v.57 no.4 s.113
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    • pp.95-109
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    • 2007
  • After defining the determining factor of an attitude on clothing web-site as cognitive responses and affective responses, this study was to investigate how it affects against web-site attitude, brand attitude and purchase intention. To accomplish research subject, this study had an analysis on web-site attitude, brand attitude and purchase intention after selecting 3 department stores having mega fashion malls which run web-sites. Aad(Attitude toward an advertisement) was defined as cognitive responses and affective responses. This research analyzed it by multiple regression analysis after collecting a date from 265 customers who use 3 department stores selected The findings are as follows. First, Aad had a significance impact on web-site attitude across the department stores. Second, Aad had a significance impact on brand attitude across the department stores. Third, Aad had a significance impact on purchase intentions across the department stores. At the end of this paper, discussion, managerial implications, limitations, and future research directions were suggested.

Model analysis of slogan attitude, brand attitude, and brand recall of retail brands (유통 브랜드의 슬로건 태도, 브랜드 태도, 브랜드 회상 모형 분석)

  • Yoh, Eunah
    • The Research Journal of the Costume Culture
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    • v.21 no.3
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    • pp.338-347
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    • 2013
  • In this study, it was explored a research model consisting of slogan attitude, brand familiarity, brand attitude, brand recall, and product category recall of retailers. Experimental research was conducted with 3,028 males and females in their 20's to 40's using stimuli of 10 slogan-brand sets from various types of retailers. In results, the research model developed based on the literature was confirmed and supported by data. In the model test, all hypotheses were supported. The effects of slogan attitude and brand familiarity on brand attitude were confirmed. Also, brand familiarity affected brand recall. Category recall was predicted by brand attitude and brand recall. As consumers have better attitude toward slogans, they tend to have better attitude toward the brand. As consumers are more familiar with the brand, they are likely to better recall brands when they are exposed to the slogan. As consumers have better attitude toward brand and better recall the brand, they tend to better recall the business category when they see the slogan. Study findings may help marketers to develop better strategies for slogan use by considering diverse variables related to consumer responses toward slogan attitudes.

A Study Related to Adolescent Girl Students' Appearance-Related Attitude and Clothing Attitude (청년기 여학생의 외모관련태도와 의복태도와의 관련 연구)

  • Lee, En-Hee
    • Korean Journal of Human Ecology
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    • v.16 no.2
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    • pp.421-432
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    • 2007
  • The purpose of this study was to investigate the relationships between appearance-related attitude(attitude toward appearance, body satisfaction) and clothing attitude, and to examine how clothing attitude was influenced by appearance-related attitude. The method of this study was survey research by using questionnaires. Subjects were 700(middle school students 217, high school students 227, university students 256) girl students located in Junrabookdo province. In this statistical analysis, SPSS 11.5 for Windows program was utilized to calculate frequency, mean, factor analysis, cronbach's $\alpha$, one-way ANOVA, Pearson's correlation, multiple regression analysis. The results of this research were as follows: The results of analysing the factors to the response clothing attitude emerged five dimensions(fashion pursuit, gender attractiveness, self-expression, aesthetic, and modesty). University school girls' students showed higher attitude toward appearance, body satisfaction, clothing attitude except of modesty. Clothing attitude variables except of modesty had positive correlations with appearance-related attitude. However, modesty of clothing had negative correlations with appearance-related attitude. As a conclusion, adolescents' appearance-related attitude constituted important characteristics which could affect clothing attitude directly.

Correlation analysis between rotation parameters and attitude parameters in simulated satellite image

  • Yun, Young-Bo;Park, Jeong-Ho;Yoon, Geun-Won;Park, Jong-Hyun
    • Proceedings of the KSRS Conference
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    • 2002.10a
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    • pp.553-558
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    • 2002
  • Physical sensor model in pushbroom satellite images can be made from sensor modeling by rotation parameters and attitude parameters on the satellite track. These parameters are determined by the information obtained from GPS, INS, or star tracker. Provided from satellite image, an auxiliary data error is connected directly with an error of rotation parameters and attitude parameters. This paper analyzed how obtaining satellite images influenced errors of rotation parameters and attitude parameters. furthermore, for detailed analysis, this paper generated simulated satellite image, which was changed variously by rotation parameters and attitude parameters of satellite sensor model. Simulated satellite image is generated by using high-resolution digital aerial image and DEM (Digital Elevation Model) data. Moreover, this paper determined correlation of rotation parameter and attitude parameters through error analysis of simulated satellite image that was generated by various rotation parameters and attitude parameters.

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Social Work Students and Their Attitude toward Research (사회복지전공학생들의 조사연구에 관한 태도 연구)

  • Chung, Soon-Dool
    • Korean Journal of Social Welfare
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    • v.58 no.4
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    • pp.219-236
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    • 2006
  • The purposes of this study are to investigate the research attitude of social work students and to examine the factors associated with research attitude. The subjects of this study are social work students around capital city in Korea. The sampling methods used in this study is a purposive sampling strategy. Data were collected by answering the questionnaire in class. Data from 321 of social work students were finally analyzed by regression analysis. The results show that the level of research attitude by social work students in Korea is relatively lower than previous study. The variables affecting importance and usefulness of research are related to the attitude of research class and the attitude of nature for social work practice. The implications of social work research education are discussed.

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Attitude of Thai Merchant Marine Student Toward Mariner Profession

  • Luksanato, Sarawut;Ryoo, Dong-Keun
    • Journal of Navigation and Port Research
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    • v.35 no.2
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    • pp.149-157
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    • 2011
  • The objective of this study was to compare the attitude of merchant marine student of Thailand in 3 aspects; cognitive, affective and behavioral classified by institutes, domiciles, parent's occupation, parent's income per month, motivation and information receiving concerning mariner profession. The sample used in this study consisted of 867students in maritime institutes of Thailand. The instrument implemented in collecting data was a set of 30 five rating scale questionnaires. The statistical methods applied in analyzing the data were mean, standard deviation, t-test and one way analysis of variance and fisher's LSD. The results of this research shows that the attitude in vocational education of Thai merchant marine student was of the high in every aspect. Attitude for mariner profession of Thai merchant marine student in terms of different institutes had different in all aspects. In terms of different domiciles, it shows different attitude in affection and similar attitude in cognition and behavior. In terms of parent's occupation, it shows similar in all aspects. In terms of parent's income per month, it shows different attitude in cognition and affection and similar attitude in behavior. In terms of motivation, it shows similar in all aspects. In terms of information receiving concerning mariner profession, it shows different attitude in all aspects.

Simulation of Spacecraft Attitude Measurement Data by Modeling Physical Characteristics of Dynamics and Sensors

  • Lee, Hun-Gu;Yoon, Jae-Cheol;Cheon, Yee-Jin;Shin, Dong-Seok;Lee, Hyun-Jae;Lee, Young-Ran;Bang, Hyo-Choong;Lee, Sang-Ryool
    • 제어로봇시스템학회:학술대회논문집
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    • 2004.08a
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    • pp.1966-1971
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    • 2004
  • As the remote sensing satellite technology grows, the acquisition of accurate attitude and position information of the satellite has become more and more important. Due to the data processing limitation of the on-board orbit propagator and attitude determination algorithm, it is required to develop much more accurate orbit and attitude determination, which are so called POD (precision orbit determination) and PAD (precision attitude determination) techniques. The sensor and attitude dynamics simulation takes a great part in developing a PAD algorithm for two reasons: 1. when a PAD algorithm is developed before the launch, realistic sensor data are not available, and 2. reference attitude data are necessary for the performance verification of a PAD algorithm. A realistic attitude dynamics and sensor (IRU and star tracker) outputs simulation considering their physical characteristics are presented in this paper, which is planned to be used for a PAD algorithm development, test and performance verification.

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The Influence of Visual Merchandising Congruity Perception on Brand Attitude and Purchase Intention: Focusing on Mediation Effect of Perceived Risk (비주얼 머천다이징 적합성 지각이 브랜드 태도와 구매의도에 미치는 영향: 지각된 위험의 매개효과를 중심으로)

  • Park, Hyun Hee
    • Fashion & Textile Research Journal
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    • v.16 no.2
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    • pp.235-244
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    • 2014
  • This study investigates the effect of visual merchandising congruity perception on brand attitude and purchase intention. In addition, this study examines the mediating role of perceived risk in the process. Four retail fashion brands with classic image were selected in the previous research to avoid the influence of different brand images. Questionnaires were distributed to 200 customers leaving the four fashion retail stores which were chosen by the previous research. A total of 167 completed questionnaires were analyzed using SPSS 18.0 and AMOS 7.0 statistical packages. The results were summarized as follows. First, visual merchandising congruity perception positively affected brand attitude. This result supports the match-up hypothesis. Second, brand attitude positively influenced purchase intention. Third, visual merchandising congruity perception did not directly affect purchase intention. Visual merchandising congruity perception indirectly influenced purchase intention by mediating brand attitude; however, it did not directly influence purchase intention. Therefore, the strategic approaches to enhance favorable brand attitude through visual merchandising congruity perception should be tried. Fourth, visual merchandising congruity perception negatively affected perceived risk. Fifth, perceived risk negatively affected brand attitude. Sixth, visual merchandising congruity perception affected brand attitude by mediating perceived risk. Therefore, it is needed to devise the visual merchandising strategy that lowers the perceived risk in order to make a positive brand attitude.

Torque and Force Measurement of a Prototype HAU Reaction Wheel and the Effect of Disturbance on the Attitude Stability of Spacecraft

  • Oh, Hwa-Suk;Kwon, Jae-Wook;Lee, Hyunwoo;Nam, Myung-Ryong;Park, Dong-Jo
    • Journal of Mechanical Science and Technology
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    • v.15 no.6
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    • pp.743-751
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    • 2001
  • A Prototype reaction wheel, named the Hankuk Aviation University (HAU) reaction wheel, has been developed for KAISTSAT satellite series. Torque and force disturbances are inherent in reaction wheels, and thus the force and torque characteristics should be examined for every newly developed reaction wheel. The torque and force disturbance noises in the prototype HAU reaction wheel are measured with a torque-measuring table developed for the present study. A new measuring procedure based on a simple principle is applied for the measurements. The frequency characteristics of the torque and force noises are analyzed by examining the power spectral density. The effect of the torque noise on the attitude stability is also examined through numerical simulations with a single-axis attitude model. The noise-induced attitude error and jitter and found to be well below the specified error limits for the KAISTSAT satellite series.

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