• Title/Summary/Keyword: rank ordered logit

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The Determinants of the Turnover Intention of Korean Film Crews : Using Ordered Logit Model (한국 영화제작인력의 이직의도의 결정요인 : 순서형 로짓분석을 이용한 분석)

  • Lee, Hee-Jin;Lee, Won-June
    • Journal of the Korea Convergence Society
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    • v.10 no.8
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    • pp.255-264
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    • 2019
  • This study focuses on the recent turnover of film crews in Korean film industry. Determinants that could have a significant impact on the turnover of film crews are identified through empirical research, in order to seek measures to prevent the loss of experienced film crews. In order for respondents to verify research questions regarding turnover of the film crews, ordered logistic and marginal effects analysis using SPSS and STATA are conducted with the data obtained by surveying 402 film crews in various areas. Data analysis revealed that the variables that have a significant effect on the turnover of film crews are artists' identity, job rank, career barrier and job satisfaction. The characteristics of risk groups with high turnover can be concluded that they are low in job rank and have many career problems, poor job satisfaction and strong identity as a labourer rather than artist's identity. Based on the main findings, practical implications are discussed.

Analysis of the Competitiveness of Broadband over Power Line Communication in Korea

  • Jeong, Gi-Cheol;Koh, Dae-Young;Lee, Jong-Su
    • ETRI Journal
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    • v.30 no.3
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    • pp.469-479
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    • 2008
  • This study analyzes factors affecting the competitiveness of broadband over power line communication (BPLC) and predicts demand for the service, based on quantitative information about consumer preferences drawn from a survey of Korean consumers. Findings from the estimation suggest that, although consumers value some beneficial features of BPLC, to be competitive the speed and stability of its data transmission needs to be improved. Moreover, on the basis of a market simulation, we expect BPLC to occupy only a small portion of Korea's Internet access market in the future, a finding we expect would hold true for other developed countries whose Internet access markets are already mature.

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An Analysis of Consumer Preferences among Wireless LAN and Mobile Internet Services

  • Ahn, Ji-Woon;Lee, Jong-Su;Lee, Jeong-Dong;Kim, Tai-Yoo
    • ETRI Journal
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    • v.28 no.2
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    • pp.205-215
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    • 2006
  • Wireless data communication (WDC) services are increasingly penetrating the market. The two main alternative WDC technologies are wireless LAN and mobile Internet. Services based on these technologies display differences in quality attributes such as terminal device, data transmission speed, pricing scheme and so on. How consumers choose between these two alternatives will be determined by their preferences regarding such quality attributes. In turn, their preferences will affect the evolution of WDC services and related technologies. This study employs a conjoint analysis of consumer valuations of quality attributes of wireless LAN and mobile Internet services. Respondents rate hypothetical service alternatives featuring various combinations of quality attributes. By estimating consumer willingness to pay for the attributes of WDC services, the authors predict the evolution of WDC services and related technologies along various quality dimensions, make a comparison with the results of a previous study, and draw policy implications for national-and company-level R&D strategies.

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