• Journal of Korean Society of Occupational and Environmental Hygiene
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• v.24 no.1
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• pp.79-90
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• 2014

Objectives: The aim of this study was to suggest preliminary data for the establishment of communication methodology of asbestos risk, fit for the features of each audiences, by grasping the features of risk communication by each element for each group survey. Methods: For this study, a questionnaire survey has been conducted from May to August 2012 and responses of 617 people including 214 school asbestos managers, 95 asbestos business managers, and 308 general public have been analyzed. Results: The feature by element of risk communication shows that to give information through non-governmental organizations with reliability such as colleges, research institutes, asbestos-related associations, etc among the entire investigated groups, is most effective. Lastly, for stakeholders related to asbestos, the public feedback for governmental asbestos management policy shows that it was considered that there is lack of reality due to comprehension deficit for situation, lack of a system of asbestos general management in the country and lack of policy connectivity among the branches of the government, and between the central government and the local government. However, the general public selected lack of various information disclosure, education, publicity for asbestos and lack of communication with citizens as the biggest problems.

• Asian Journal for Public Opinion Research
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• v.2 no.4
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• pp.228-247
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• 2015

Politics is defined as who gets what, when, and how. Communication is defined as the process, outcomes and effects of message transmission through a medium. Thus political communication in Asia, the most dynamic and uncertain region of the world, has been very dense, requiring rigorous scientific analysis and culturally sensitive reflection. Mass media brought about a revolution in political communication in the last century. In the 21st century, complex monitory devices from the state and international organizations and from the society and transnational groups have transformed the features of political communication. It has triggered another revolution in political communication. Illustrations are given focusing on Asia. A theoretical reflection from the angle of political science is attempted focusing on political communication medium and its effects. I compare no medium (face-to-face communication), mass media, and social media in relation to their effects.

• Journal of Digital Convergence
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• v.11 no.10
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• pp.287-294
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• 2013

This study were proposed for the promotion policy on public confidence in nuclear power recovery schemes. To this end, the existing survey and secondary data review and public distrust of nuclear power plant safety issues were raised. In addition, the meta-analysis data were analyzed by using. Promote public confidence in nuclear power plants recovered three major policy presented. First, the nuclear power plant for the economical / safety communication strategy, short term / long term in terms proposed. Second, strengthen the nuclear power plant reliability and short-term communication strategy / long term in terms proposed. Finally, Korea Hydro & Nuclear Power's long-term image building measures proposed. The results of this study Korea's nuclear power plants to increase confidence in the effect is expected to be presented.

• Nuclear Engineering and Technology
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• v.54 no.10
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• pp.3695-3702
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• 2022

South Korea, a country that built a world-class nuclear power infrastructure, shifted to a nuclear phaseout during the previous government's reign. This shift was pursued as part of a larger task of electricity mix reform, and one of the integral motives for such reform is addressing greenhouse gas (GHG) and fine dust problems. Thus, verifying the relationships between the public's concerns about GHG/fine dust and their acceptance of nuclear power generation is essential for designing public communication strategies to revive nuclear power under the ongoing environmental regime. Our analysis using a nationwide survey sample of South Korea (N = 1009, through proportionated quota sampling method) showed that the more people are concerned about GHG and fine dust, the less they accept nuclear power. These relationships held even after controlling for the effect of a third variable-energy-related environmentalism. This finding means that despite past communication efforts positioning nuclear power as a generation source that can mitigate GHG/fine dust emissions and the widely accepted scientific evidence that supports such positioning, nuclear power in Korea is in jeopardy. Our finding provides implications for public communications and fundamental knowledge for research on the determinants of nuclear power acceptance.

• IE interfaces
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• v.25 no.3
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• pp.327-337
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• 2012

The development of information and communication technology affects people's life in social, cultural, and economic aspects. When this happens in public sector, it gives way more benefits than in private sector because of its high accessibility by public. Among the technological public services in Korea, call center service which provides administrative services by telephone and internet had been spotlighted as a new type of communication between people in demand and public service provider. Public call center service is expected to be continuously diffused in years due to its accessibility and convenience for public users. This study analyzes diffusion pattern of public call center service in Korea using Bass model and tries to suggest appropriate diffusion strategies. For practical cases, three most popular public call centers in Korea are analyzed in light of diffusion pattern and operating strategies. Our analyses identify that public call centers in Korea are facing continuous diffusion in two years and there exist certain strategies to efficiently expedite the diffusion.

• International Journal of Internet, Broadcasting and Communication
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• v.11 no.4
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• pp.18-25
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• 2019

The public data portal provides various public data created by the government in the form of files and open APIs. In order to increase the usability of public open data, a variety of information should be provided to users and should be convenient to use for users. This requires the structured data design plan of the public data. In this paper, we propose a data design method to improve the usability of the Seoul subway public data. For the study, we first identify some properties of the current subway public data and then classify the data based on these properties. The properties used as classification criteria are stored properties, derived properties, static properties, and dynamic properties. We also analyze the limitations of current data for each property. Based on this analysis, we classify currently used subway public data into code entities, base entities, and history entities and present the improved design of entities according to this classification. In addition, we propose data retrieval functions to increase the utilization of the data. If the data is designed according to the proposed design of this paper, it will be possible to solve the problem of duplication and inconsistency of the data currently used and to implement more structural data. As a result, it can provide more functions for users, which is the basis for increasing usability of subway public data.

• International Journal of Contents
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• v.14 no.4
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• pp.10-17
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• 2018

China media environment has drastically changed leading to the an inevitable change of public opinion ecology. Empirical studies have focused less on public opinion guidance, which forms an important component of the government officials' media literacy. This study applied quantitative method in the investigation of media literacy in China. Ideally, media literacy is measured from media cognition, media contact, media usage under the view of public opinion guidance. The findings reveal that the existing problem on 1) incorrect media cognition and public opinion guidance; 2) insufficient contact of personal social media 3) improper tendencies in the use of media to guide the public opinion, especially, on confidential information. Consequently, in order to improve media literacy in China government officials, enhancement of their basic knowledge on news diffusion and public opinion is necessary. Secondly, to effectively deal with "agenda settings", it is important for the government to consider the provision of valuable information and platforms to effectively spread information. So they need to learn how to personally and officially use social media platforms such as Weiboa and Wechat. This ensures they have maximized their potential to acquire valuable information and spread them on valuable platforms. Thirdly, government officials should be able to analyze and understand public opinion trends for official and personal use. Finally, they should understand the development of public opinion and the how online public opinion laws are formed and the target group.

• Korean journal of communication and information
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• v.22
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• pp.7-38
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• 2003

This study is primarily concerned with the discussion about the crisis of Korean Public Service Broadcasting within the context of changing media environment. The study firstly attempts to explain the causes of current problems of Public Service Broadcasting in general, and categorizes the patterns of Western countries' reactions to cope with the problems. Secondly, the present study deals with the case of Korean Public Service Broadcasting. This paper argues that Korean Public Service Broadcasters have adopted four salient strategies: 1) They have tried to achieve high program ratings based on non-distinctive programming; 2) They have preferred the commercial advertising revenues as the primary financial resource; 3) They have attempted to expand their social power while exploiting their program contents; 4) Finally, they have tried to be a sole player in the decision making process, independent from all the other social forces such as the state, capital, and the civil organizations. This study suggests that four strategies should be reconsidered because those are far from the original ideas of Public Service Broadcasting.

• Proceedings of the Korea Environmental Mutagen Society Conference
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• 2003.10a
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• pp.123-123
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• 2003

• Journal of Digital Convergence
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• v.5 no.1
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• pp.117-130
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• 2007

This paper examines whether there exists discrimination of the information usage pattern between tenants of permanent and temporary public rental housing in Korea. Moreover, we focus to examine on that matters between two groups, $7{\sim}12$ pyeongs and $11{\sim}24$ pyeongs that indicate permanent and temporary public rental housing respectively. The results derived in this paper can be summarized as follows: there exists statistical significance in using computer, internet, communication and broadcasting, on the other hand, insignificance in using satellite communication and telephone between them. The implication of this results shows that as widen income gap, also widen gaps in using computer and internet between them. Thus government public rental housing policy should focus to make narrow income gap to diminish information gap between those groups.