• 마케팅과학연구
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• 제17권2호
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• pp.99-110
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• 2007

The widespread use of self-service concepts in retailing has resulted in increased attention to the design of retail environments and to stimuli operating at the point of sale. One such merchandising technique, the "bundled presentation", i.e., related products are presented in close proximity to each other, is widely used by retailers but has rarely been investigated by academic consumer researchers. This study presents the results of a field experiment into the effects of presenting products in their usage context. Customers' attitudes towards the same product displayed in different ways are compared with each other. The results show that related products, i.e., products that are used together, should be presented in a coordinated display. Furthermore, the bundled presentation enhanced consumers' attitudes of the product when they saw it first in a bundled presentation and then evaluated it in front of a traditional presentation.

• The Journal of Asian Finance, Economics and Business
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• 제2권4호
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• pp.13-20
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• 2015

The purpose of this research is to identify the relation between the Korean wave and Korean cosmetics export. Instead of using UN COMTRADE data as with other researches on the similar studies, this paper adopts Google Trends query index with keyword 'Korean drama'as a proxy variable for cultural trade. With controlling export determining factors such as GDPs of import and export countries, distance, R&D, and FTA, this paper examines whether the Korean wave represented by Google Trends contributes to the explosive increase of Korean cosmetics export in the recent years. Moreover, this study also investigates the possible effects of the Korean wave on export that could vary according to the different trade groups by classifying import countries into two groups: 74 countries worldwide and 9 ASEAN member countries. The results reveal that the Korean wave indeed leads to cosmetics export to ASEAN countries but show weak relation with cosmetics export to worldwide.

• Bulletin of the Korean Chemical Society
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• 제17권11호
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• pp.1052-1056
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• 1996

The effects of β-CD, Me-β-CD, and biphenyl capped β-CD on 1H NMR spectra of mandelic acid 1, α-methylbenzylamine 2 and 2-phenylpropionic acid 3 were investigated. Enantiomeric recognition was observed for mandelic acid 1 by all the hosts used, for α-methylbenzylamine 2 by β-CD and Me-β-CD, and for 2-phenylpropionic acid 3 by Me-β-CD. In the presence of biphenyl-capped β-CD, ο-, m-, and p-protons of the phenyl groups of the guests are discriminated due to ring current of the capped biphenyl group. The splitting pattern of the phenyl protons indicates that the phenyl group of the guests is inserted into the β-CD cavity from the secondary hydroxyl side and positioned in close proximity to the capped biphenyl ring. The magnitude of the upfield shifts of H3 and H5 protons of β-CD upon binding of guests 1-3 is similar to that caused by ephedrine or pseudoephedrine, suggesting that the substitution at benzylic carbon atom has little effect on the depth of the insertion of the phenyl group into the β-CD cavity and stability of the inclusion complexes.

• Journal of Photoscience
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• 제12권1호
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• pp.25-32
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• 2005

Binding of N-Alkyl phenothiazines (NAP) to bovine serum albumin (BSA) was studied by spectroscopic methods.It was found that the phenothiazine ring common to all drugs makes major contribution to interaction. However, the nature of alkylamino group at position 10 influences the protein binding significantly. Stern-Volmer plots indicated the presence of static component in the quenching mechanism. The high magnitude of rate constant of quenching indicated that the process of energy transfer occurs by intermolecular interaction and thus the drug-binding site is in close proximity to tryptophan residues of BSA. Binding studies in presence of hydrophobic probe, 8-anilino-1-naphthalein-sulphonic acid showed that there is hydrophobic interaction between drug and the probe and they do not share common sites in BSA. Thermodynamic parameters obtained from data at different temperatures showed that the binding of NAP to BSA predominantly involve hydrophobic forces. The effects of some cations and anions common ions were investigated on NAP-BSA interactions. The CD spectrum of BSA in presence of drug showedthat binding of drug leads to change in the helicity of the protein.

• 한국벤처창업학회:학술대회논문집
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• 한국벤처창업학회 2022년도 춘계학술대회
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• pp.157-161
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• 2022

Building on the DC interaction model between a parent company and its spin-offs, we examine that a dyadic relationship can be differentiated within the functions of space, motivation, and time. We investigate that these three factors encompassing the parent-spin-off DC relationship can be applicable to both linear(i.e., geographic proximity and low spin-off CEO's salary is positive) and nonlinear(i.e., too much frequency of new spin-off creation is as harmful as too little) effects on determining the performance of spin-off firms. The direction of causality is underpinned by social capital, human capital, and compensation-activation theory rather than by the normal consequences of previous empirical research. Further, our results suggest the overlap between DC and entrepreneurship; namely, spin-off firms create, learn, and exploit opportunities through a reconfiguration of parent DC so that DC establishes itself as a key concept in the entrepreneurship domain.

• 노동경제논집
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• 제34권1호
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• pp.33-69
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• 2011

본 연구는 기업수준에서 교육훈련스톡, 연구개발스톡, 특허출원스톡 추계를 통하여 교육훈련활동과 연구개발활동의 생산성 효과에 대하여 분석한다. 특히 교육훈련투자를 스톡으로 구축하여 추정에 이용함으로써 숙련의 자산성을 분석에 반영하였다. 교육훈련투자의 파급효과 분석시 기술적 근접도를 이용한 것과 동적패널 분석을 이용하여 장단기 효과를 구분한 것 역시 방법론상의 새로운 시도이다. 분석 결과, 교육훈련투자의 생산성 효과는 연구개발투자에 비해 상대적으로 더 큰 것으로 나타났다. 교육훈련활동과 연구개발 활동은 자체효과뿐만 아니라 파급효과와 장기효과를 통해 기업의 생산성에 큰 영향을 미친다.

• Asian Pacific Journal of Cancer Prevention
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• 제17권1호
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• pp.361-367
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• 2016

We have reported a high prevalence of breast cancer in light-polluted areas in Korea. However, it is necessary to analyze the spatial effects of light polluted areas on breast cancer because light pollution levels are correlated with region proximity to central urbanized areas in studied cities. In this study, we applied a spatial regression method (an intrinsic conditional autoregressive [iCAR] model) to analyze the relationship between the incidence of breast cancer and artificial light at night (ALAN) levels in 25 regions including central city, urbanized, and rural areas. By Poisson regression analysis, there was a significant correlation between ALAN, alcohol consumption rates, and the incidence of breast cancer. We also found significant spatial effects between ALAN and the incidence of breast cancer, with an increase in the deviance information criterion (DIC) from 374.3 to 348.6 and an increase in $R^2$ from 0.574 to 0.667. Therefore, spatial analysis (an iCAR model) is more appropriate for assessing ALAN effects on breast cancer. To our knowledge, this study is the first to show spatial effects of light pollution on breast cancer, despite the limitations of an ecological study. We suggest that a decrease in ALAN could reduce breast cancer more than expected because of spatial effects.

• 지능정보연구
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• 제19권4호
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• pp.133-146
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• 2013

본 연구는 매체에 따른 정보확산차이와, 정보유형을 근접성의 정도로 분류하여 정보확산차이를 보고자 하였다. 이는 기존의 전통매체인 종이신문이나 TV, 라디오와 같이 일방적으로 전달되는 매체의 정보확산과는 달리, 온라인 뉴스나 소셜네트워크서비스와 같이 쌍방향적 소통이 가능한 매체 특성으로 인한 정보확산은 차이가 있을 것이라 판단하였다. 따라서 본 연구에서는 개인이 직접 기사를 올리고 다른 사람들과 공유할 수 있는 블로그(Blog) 매체와 온라인 뉴스(News) 매체에 따른 정보확산차이를 비교해 보고자 하였다. 또한 심리적, 지리적 근접성에 따른 정보확산차이를 보고자 정보의 유형을 세분화 하였다. 이는 수용자가 정보의 근접성이 높고 낮음의 차이 정도에 따라 정보유형에 따른 가치평가의 기준이 다를 것이라 보았다. 정보유형은 연예, 시사(국제), 제품으로 선정하였고, 세부내용은 연예와 관련된 '싸이 젠틀맨', 시사와 관련된 '중국 쓰촨성 지진', 제품과 관련된 '갤럭시 S4'를 선택하였다. 본 연구의 분석방법은 Bass 확산모형을 이용하여 증명하고자 하였다. Bass 확산모형은 혁신효과(Innovation effect)와 모방효과(Imitation effect)로 나눠서 측정한다. 혁신효과는 서비스 초기에 영향을 미치는 변수로 추정가능하며, 모방효과는 서비스 초기 단계 이후에 영향을 미치는 변수로 구전의 영향을 받는다고 볼 수 있다. 본 연구 결과 첫째, 매체에 따른 정보확산 흐름은 비슷하게 나타났다. 비록 두 매체의 특성에 차이점이 있을지라도, 뉴스가치 중 하나인 근접성에 따른 정보확산은 비슷한 형태를 보인다고 할 수 있다. 두 번째, 근접성에 기반한 정보유형별 정보확산에는 차이가 있었다. 수용자 입장에서 관련성이 높은 제품과 연예는 모방효과가 높게 나타났으며, 시사의 경우는 모방효과보다 혁신효과가 높게 나타났다. 이는 제품관련 정보나 연예관련 정보와 같이 개인에게 심리적으로나 지리적으로 근접성이 높은 정보는, 국제 재해와 관련된 시사정보와 같이 근접성이 낮은 정보에 비해서, 개인의 모방효과가 활발히 진행된다고 볼 수 있다. 연구결과를 통해 매체와 정보유형에 따라 정보확산 흐름변화를 고찰하여 실무에 활용한다면 도움이 될 것이라 본다. 하지만, 정보유형을 각각 하나의 기사만을 택하여 보았기 때문에 이 결과를 통한 정보확산 차이라고 규정짓기에는 sample size가 너무 작아 일반화에 어려움이 있다. 향후 연구에서는 소셜미디어 종류를 블로그 뿐 만 아니라 다양한 소셜미디어를 추가하여 비교해 볼 필요가 있을 것이다. 또한 정보의 유형을 근접성 측면뿐 만 아니라 다른 측면도 고려해 봐야 할 것이다.

• International Journal of Aeronautical and Space Sciences
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• 제10권2호
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• pp.63-76
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• 2009

A study on the interference effects of overlapping tandem rotors in forward flight is conducted using the time-marching free-wake panel method which adopts field velocity boundary integral formulation. The conventional boundary integral formulation is numerically unstable for the cases when the blade and the wake are in close proximity to each other. In order to avoid this problem, this study applies the field velocity method and modifies the boundary integration formulation. The improved method is used for the parametric study on the advance ratio and the distance between the rotors. These are the parameters that most affect the interference of the tandem rotor in forward flight. Comparison of the aerodynamic performance shows that the horizontal distance between the rotors negligibly influences the overlap-induced power factor for high advance ratio. In addition, it shows that the overlap-induced power factor is inversely proportional to the squared vertical distance between the rotors, and that the overlap-induced power factor increases to a certain extent and decrease back as the advance ratio increases.

• 상하수도학회지
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• 제17권4호
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• pp.550-558
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• 2003

Digestion of primary sludge was conducted to evaluate the effects of reactor configuration using UAD, CUAD, TPAD, and semi-continuos CSTR. Highest VSS reduction and gas production were obtained in CUAD at all HRT. More efficient digestion was accomplished in upflow digesters compared to TPAD and CSTR. Higher thickening of solids in reactor and longer solids retention were main reasons for the enhanced digestion in CUAD and UAD. Performance based on the SRT of CUAD was nearly identical to that of UAD. However, those of TPAD and CSTR were lower than that of CUAD. Particulate and soluble organics in upflow reactors were well adsorbed due to secreted extracellular polymeric substances from the sludge granules. These might result in close proximity of microorganisms and substrates and enhanced hydrolysis. Additionally, diverse anaerobic microorganisms and neutral pH in upflow reactor could induce more activity of hydrolytic enzymes and sludge granules might offer lower thermodynamic energy state. While, excessive mixing in CSTR could break conglomerates of enzymes and substrates into fine particles, which resulted in lowered hydrolysis. Low pH level in acid fermenter of TPAD lowered hydrolysis of the particulate substrates.