• Journal of Smart Tourism
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• 제3권1호
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• pp.9-21
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• 2023

This study investigated whether the Point of attachment (POA) theory can be used to measure the consumption intention on go and watch offline eSports games. The admiration for players, social interaction, and on-site consumption requirements for viewing offline eSports competitions are prioritized. In addition, eSports fans in various regions may have distinct consumption concepts and consumption patterns. Thus, this study surveyed China (n = 156) and South Korea (n = 127) eSports fans who subjectively perceive themselves to be fans of eSports player(s) and who have observed at least one offline eSports game. The results demonstrate that player attraction and socialization have positive and significant effects on offline consumption factors. There is no correlation between previous consumption behavior and satisfaction, but dining shows a significant positive effect on satisfaction. Moreover, there is a strong relationship between satisfaction and future attendance intention. In addition, effect of eSports fan attachment on future visit intentions are measured and there is no correlation between the two variables. The front end of the path in the new model's varied between Chinese and Korean supporters. Finally, theoretical and practical implications of this study are discussed.

• Journal of the Korean Geographical Society
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• 제37권5호
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• pp.498-510
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• 2002

This study has the following two focuses to analyze the changes in national-level locational pattern of the U.S. professional sports franchises during 1950-2001. The first is to empirically clarify spatial orientation in the changing locational pattern of sports franchises. The second is to identify compared characteristics of the relocation cases reflecting the orientation to other cases, for the variables indicative of franchises' and leagues' pursuits of their relocation-related interests ultimately affecting franchises' relocations, by employing a legit model. As a result of the analyses, sports franchises and leagues, respectively have shown spatial orientation toward relocating to and toward locating new franchises in southern and western areas, responding to the changes in U.S. urbanization pattern. And, relocation cases reflecting the orientation have displayed a feature of the higher annual population growth rate in destination urban area than in origin area, in comparison to other cases.

• Journal of Sport and Applied Science
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• 제5권2호
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• pp.39-46
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• 2021

Purpose: This study aims to analyze the management environment provincial and municipal professional soccer teams based on financial statements at a time when strengthening the financial soundness of domestic professional soccer teams is emphasized. Research design, data, and methodology: This study analyzed the financial statements (2018-2020) of the six teams of the provincial and municipal professional soccer teams whose financial statements were disclosed. The statements includes indicators of growth, profit and stability, which represents the main business performance of the entity. Results: As a result of the study, First, in terms of sales growth, sales in 2020 fell sharply year-on-year due to the impact of Covid-19. Second, the increase in sales through the import of player transfer fees had a positive impact on the growth of the business performance of the provincial and municipal professional soccer teams. Third, the profitability of the provincial and municipal professional soccer team is still low. Fourth, the debt ratio of the provincial and municipal professional soccer team was high, indicating that stability was serious. Conclusions: In order to increase sales, various strategies and measures are needed to overcome external factors such as media content products and non-face-to-face content strategies. The provincial and municipal professional soccer team, which has weak self-sustaining operations, needs to generate more profits through transferring players as a new management (profit) model, and first of all, a long-term strategy is needed to secure financial stability by improving the club's profitability.

• Journal of the Korea Society of Computer and Information
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• 제23권6호
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• pp.23-32
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• 2018

This study explore the possibility of water sports activities as juvenile pleasure, and was performed for the purpose of looking for ways to develop it. In order to do this, I was conducted interviews with the water sports of seven experts to achieve. As the development direction of the main contents of the interview is youth leisure activity, specific details are expected to be young and effect change through the application of Maritime youth sports programs, potential problems, and direction of water sports youth development program, primarily part of the effort needed and so on is composed of. Interview data was categorized as a job that has undergone a similar topic by phenomenological analysis of Giorgi. Findings water sports activities despite having plenty of potential to contribute to the holistic growth of the youth, the conclusion was drawn that various constraints exist. Management of water sports agencies as a way to solve this problem, provided supervision, property development program for adolescents and youth professional guidance workforce, youth water sports activities such as infrastructure presents a proposal.

• The Journal of the Korea Contents Association
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• 제16권3호
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• pp.712-721
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• 2016

This study analyzes important urban characteristics according to location of large-scaled professional sports facilities based on a binary logistic regression model and t-test. For the empirical analysis, this study uses 24 urban characteristics within social, economic, cultural, traffic, and spatial categories in 228 cities. The results show that economic condition can be the main decision factor for the differential feature of the location as well as social and traffic conditions. Concretely, more the number of young adults and middle-aged people who have considerable purchasing power, and available land are more the beneficial to the presence of the sports facilities. Recently local governments focus on location of the facilities due to their impacts on regional economics as well as residents' quality of life. In this point of vies, this study gives good understanding why it is a great option for location of the facilities.

• Journal of the Korea Institute of Information and Communication Engineering
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• 제16권3호
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• pp.399-406
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• 2012

The government is supporting the law not to be uncomfortable in all departments of some sports and cultural activities for the handicapped, making the Welfare Law for People with Disability(Article 25) in Korea. Moreover web sites which are places of business more than 300 employees including other public organizations are making it mandatory to observe web accessibility for the handicapped. This study analyzed in statistical aspects to investigate systematically how professional sports clubs observe the accessibility of web site to some degree. As a result, it turned out that the compliance record on the items of the providing of text alternatives(44.92%) for non-text content and the keyboard accessible(46.79%) was low. However, by and large we are able to recognize that the compliance record of the web site is on an increasing trend with the course of time.

• Journal of Korea Entertainment Industry Association
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• 제15권6호
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• pp.93-103
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• 2021

The purpose of this study is to explore changes in future sports by introducing baseball robot umpire. The study was conducted using qualitative research methods, and participants selected five baseball fans who were interested in baseball. The results of the study are as follows. First, baseball fans expressed displeasure with the frequent misjudgment in Korean Professional Baseball game, and doubted the fairness of the umpire's judgment. And repeated misjudgment of professional baseball has contributed to the decline in viewing and viewing of baseball. Second, baseball fans were positive about the introduction of robot umpire as a way to reduce bad calls in baseball games, and considered the accuracy, consistency, and recordability of robot umpire to complement their limitations. Third, the application of baseball robot umpire will serve as a basis for strengthening the fairness and efficiency of baseball games, which will positively change the image of sports. As a result, the introduction of robot umpire in baseball games could exert desirable influence on people and contribute to restoring the ethics of sports and strengthening fairness.

• Geomechanics and Engineering
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• 제32권5호
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• pp.463-474
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• 2023

Materials produced with the help of new technology are used in the design of materials used in all science and engineering departments today. A sports engineering and sports equipment department is one of these departments. The use of nanotechnology in sports equipment is one of the most popular uses of this technology today. Nanomaterials have been used in sports equipment for many years, and reputable companies have benefited. Athletes' equipment allows them to display their skills to the fullest extent. It has always been a dream of professional athletes and their coaches to have unique equipment. As a result, engineers have spent all their time and effort solving this problem. Science and engineering can do various things to meet the needs of all sports levels, including specific and detailed designs, the use of appropriate materials, and standardization tests on equipment. However, these aspects must remain aligned with the latest technologies as they develop, just as with other sciences. These technologies, especially nanotechnology, are essential to sports equipment and devices developed today by sports engineers. This article examines the balls that use nanotechnology and can also improve the athlete's performance by using this technology in a specific structure. Using nanotechnology to make nanocomposite poly-hope balls, which makes them lighter and more acceptable, reduces the impact on the ball and increases its movement speed.

• International Journal of Internet, Broadcasting and Communication
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• 제15권3호
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• pp.160-165
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• 2023

Physical education bodybuilders compete by means of external appearance, and more and more people are starting bodybuilding with an interest in improving their individual constitution and diet. However, some of the bodybuilders in sports for life started using banned substances to show off their appearance or to expect good results in bodybuilding competitions. Prohibited drugs only have a short-term positive effect on the subject, and the seriousness of side effects was greater when taking the drug for a long time. An education program that can provide professional education and information on drugs to bodybuilding athletes for life sports should be preceded, and a system that can check regular health should be introduced if necessary. A periodic doping education program for bodybuilders for sport for life is needed to focus on the positive changes in bodybuilding through banned substances and to educate and understand the side effects and damage to life that occur later. Therefore, in order to prevent doping, it is essential to educate various aspects of doping, and it is required to expand the scope not only to elite athletes but also to participants as sports for all

• Journal of Digital Convergence
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• 제11권5호
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• pp.411-422
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• 2013

The purpose of this study is to analyze the impact of food corporations'sponsorship activities on Brand Images and Purchase Intension in professional sport industry in Korea. To accomplish the purpose, SPSS 18.0 Ver., had been conducted with 263 actual returned questionnaires. After the relevant literature reviews and analysis statistic data, three outcomes were deducted, those are, first, sponsorship factors for food corporations in professional sport industry significantly influenced on brand image. Second, Sponsorship factors for food corporations in professional sport industry significantly influenced on the purchase intension. Third, brand image of food corporation in professional sport industry significantly influenced on purchase intention. With this study, undiscovered several marketing strategies of food corporations with professional sport of Korea for their future marketing strategies could be discussed and proposed.