• The Journal of the Korea Contents Association
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• v.21 no.11
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• pp.723-732
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• 2021

The aim of this study is to investigate the effect of substance use experience with adolescents on the problem gambling and to verify moderating effect of irrational gambling beliefs. A part of data from Korea Center on Gambling Problems, in which 1,500 adolescents participated was analyzed. The research findings were as follows. First, among the demographics factors, sex, monthly allowance, among the independent variable, substance use experience and irrational gambling beliefs showed significant difference on problem gambling. Second, substance use experience and irrational gambling beliefs tended to increase problem gambling. Third, the interaction of substance use experience and irrational gambling beliefs moderated the relationship between substance use experience and problem gambling. Based on these results, this study discussed practical measures to manage substance use and to prevent problem gambling among adolescents.

• The Journal of Information Systems
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• v.22 no.3
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• pp.1-24
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• 2013

SNS(Social Network Services) is being recognized as an important part in our society, individual lives and corporate business aspects, and the influence of SNS is growing explosively as expansion and supply of infrastructures that support mobile environments increase. Previous studies related to SNS were focused on user acceptance of new technology, based on Technology Acceptance Model(TAM). However, they had a limitation to focus on technology acceptance, without the consideration of personal and behavioral factors in SNS use. However, above all, successful SNS requires the understanding of users who are active on the network. Therefore, from the user's perspective, this study attempted a multi-dimensional approach by reflecting characteristics that come from SNS usage. This study considered user innovation, virtual skill, self-efficacy, social pressure and network effect as independent variables, and perceived ease-of-use, perceived usefulness and perceived value as mediating variables, and intention-to-use as dependent variable. The result showed that user innovation, self-efficacy, social pressure and network effect had a significant effect on the mediating variables. The practical contribution of this study is to suggest useful decision alternatives concerned to marketing strategy for acquiring and retaining lone-term customers related to SNS business.

• The Journal of Information Systems
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• v.30 no.3
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• pp.159-175
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• 2021

Purpose The purpose of this study was to find the effect of the determinants on the Big data utilization in industry. The determinants of Big data utilization were deduced by reviewing theoretical background and discussions on Big data related researches. Research model and proposed hypothesis were constructed from TOE framework and UTAUT model. Design/methodology/approach The research was conducted to collect a sample data from the experts involved in the Big data projects in industry. In addition, interviews and online survey were performed to get sample data. Exploratory factor analysis was conducted to verify the grouping of these questionnaire items and confirmatory factor analysis was done to verify the validity and reliability of the measurement model. Finally, research hypothesis was verified and theoretical and practical implications were proposed for further studies. Findings The results show that the technical factor have a significant effect on the expectancy factor and the behavioral factor. The organizational factor have a significant effect on the behavioral factor. In addition, the expectancy factor was significant on the behavioral factor and the intention-to-use of Big data system.

• Asia-Pacific Journal of Business
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• v.9 no.4
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• pp.181-199
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• 2018

The purpose of this study is to verify the extended technology readiness and acceptance model according to the characteristics of technology for the continuous use motive of SNS users. In particular, we conducted a comparative study on the differences in technology readiness and acceptance model between countries through the empirical analysis of the users of SNS in Korea and China with different technological and cultural environments. The results of this study are as follows; First, Positive technology readiness index has a positive effect on performance expectancy, effort expectancy, social influence, and facilitating conditions, which are variables of UTAUT. Positive technology readiness also has a positive effect on Enjoyment, which is added in this study. Second, negative technology readiness index has negative effect on performance expectancy and social influence, which are variables of UTAUT. In addition, negative technology readiness index has not a significant effect on enjoyment, which was added in this study. Finally, the relationship between technology readiness index, motivation for technology acceptance, and continuously intention to use has a partially different influence on the Korean and Chinese users. Based on the results of this study, this study suggested academic implications and practical implications.

• Journal of Information Technology Services
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• v.15 no.1
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• pp.19-37
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• 2016

Advance of the Internet environment is applied not only to information search but also to the area of consumption behavior. Current research analyzes online use behavior and online information search of consumers in terms of users' perception. With the result of the research, it is noticed that promotion focus brings broader variation of information use behavior, and utilitarian value has a beneficial impact on the online exploratory information search. In addition, it is revealed that the more exploratory the information search is, the wider the range of online shopping information search is. Finally, people who have utilitarian shopping value showed more exploratory behavior in online search, especially for the search of informational products, than those who have hedonic shopping value. Present research is believed to improve practical influence of consumers' personality on online use behavior when customers purchase search products online. As a result, it would contribute to consumer research and marketing held online.

• Journal of Information Technology Services
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• v.8 no.1
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• pp.11-27
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• 2009

Recently, IPTV attracts great attention along with the digital convergence of communication and media technologies. This study examined critical factors on the consumer's continued use of the IPTV service. Based on the expectation-confirmation theory and the innovation diffusion theory, we derived nine key factors in the research model-relative advantage, compatibility, ease of use, image, diversity of contents, interactivity, monetary value, social influence, and user satisfaction. Using the partial least square method, we found that content diversity and compatibility have a significant indirect effect on the continued use of the IPTV service via user satisfaction, and user satisfaction and social influence also have a significant direct impact on the IPTV use. These findings not only provide practical insights on the consumer acceptance of new technology-converging services, but also help managers to plan their marketing strategies better.

• Journal of the Korea Fashion and Costume Design Association
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• v.20 no.2
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• pp.17-29
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• 2018

This study aims to determine the effects of clothing consumption value, usefulness of clothing and ease of use on the new product acceptance intention of premium linen apparel. A survey was conducted among male and female consumers, and a total of 328 responses were analyzed. Frequency, factor analysis, and multiple regression analysis were used for data analysis using SPSS WIN Ver.21.0. The results of this study are as follows. First, clothing consumption value was classified into five factors: social value, fashionable value, individual value, practical value and emotional value. Usefulness and ease of use were found two factors and the new product acceptance intention of premium linen apparel was found one factor. Second, all factors of clothing consumption value had a positive effect on usefulness. The higher the values of the five factors of clothing consumption value, the higher usefulness. Third, fashionable value affected ease of use, but individual value had no positive effect on ease of use. The higher the fashionable value, the higher the ease of use, but, the higher the individual value, the lower the ease of use. Fourth, all factors of clothing consumption value had a positive effect on the new product acceptance intention of premium linen apparel. Therefore, clothing consumption value is important to the new product acceptance intention of premium linen apparel. Moreover, usefulness and ease of use influenced the new product acceptance intention of premium linen apparel. This shows that consumers' new product acceptance intention of premium linen apparel increases if the product is they are perceived to be useful and easy to use.

• The Journal of the Korea Contents Association
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• v.22 no.5
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• pp.424-434
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• 2022

This study is to verify the mediating effect of self-esteem on the effect of the elderly's smart device use on life satisfaction. To this end, secondary data analysis was conducted using the Korea Media Panel Survey conducted by the Information and Communication Policy Institute in 2021. The responses of 3,211 people in their 60s or older who are the subjects of this study were utilized. For analysis, descriptive statistics, correlation, and multiple regression analysis were performed using SPSS, and the Sobel test was conducted to verify mediating effects. As a result, smart device utilization averaged 2.13 points out of 5, indicating that the actual utilization level was less than half. The use of smart devices, an independent variable, had a positive effect on the dependent variable, life satisfaction. Self-esteem, which is a parameter, has been verified as a partial mediating effect in that smart device use affects life satisfaction. Based on the results of this study, various policy and practical measures were proposed to increase the smart device utilization rate of the elderly in Korea, improve self-esteem and life satisfaction, so that they can spend a happy old age.

• Korean journal of applied entomology
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• v.22 no.2 s.55
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• pp.147-159
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• 1983

In general, herbicides have been classified according to selectivity, mobility. time of application, methods of application, mode of action and chemical property and structure. However, there was no generally accepted classification system for practical use in the field. The primary processes affected by the majority of herbicides are the growth process through cell elongation and/or cell division, the photosynthetic process specifically the light reaction, the oxidative phosphorylation and the integrity of the membrane systems. The usual approach in the study of the mechanism by which herbicides kill or inhibit the growth of plants is to initially determine the morphological phototoxicity systems, The mechanism by which a herbicide kills a plant or suppresses its development is actually the resultant effect of primary and secondary(or side) effects. In most instances, the death of the plant is due to the secondary effects. To induce the desired response, a herbicide must be able to gain entry into the plants and once inside, to be transported within the plant to its site(s) of activity in concentrations great enough. Obstacles to the entry and movement of herbicides in plants are generally classified by leaf and soil obstacles, translocation obstacles and biochemical obstacles, and these obstacles are also strongly influenced by plant species and by environmental factors such as light, temperature, rainfall and relative humidity. And hence, in most instances, results obtained from laboratory or greenhous vary from those of field experiment. Author attempted to classify herbicides from the field experiment using the two-dimensional ordination analysis to obtain practical information for selecting effective herbicides or to choose effective herbicide combinations for increasing herbicidal efficacy or reducing the chemical cost. Based on this two-dimensional diagram, desired herbicides or combinations were selected and further investigated for the interaction effects whether these combinations are synergistic, additive or antagonistic. From the results, it was concluded that these new approach could possibly be give more comprehensive informations about effective use of herbicide than any other systems.

• Korean Journal of Health Education and Promotion
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• v.29 no.1
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• pp.59-72
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• 2012

Objectives: This study aimed to estimate the trajectory of depressive symptoms among aged 20 years adults and examine the direct and indirect pathway linking socioeconomic status(education attainment, household income, occupation), alcohol use and depressive symptoms. It particularly focused on whether alcohol use would mediate the relationship between socioeconomic status and depressive symptoms. Methods: This study analysed 13,763 households of Korean Welfare Panel Study 1st, 2nd, 3rd data using Latent Growth Curve Modeling. Results: The results showed that study participants tend to decrease depressive symptoms with years. Similar to the findings of the previous studies, education attainment and household income among the socioeconomic status factors effected directly depressive symptoms and indirectly by mediating alcohol volume controlling sex and age. Conclusions: Based on findings of this study, the policy and practical implications were discussed.