• 제목/요약/키워드: performance infants' wear

검색결과 3건 처리시간 0.016초

기능성 섬유 유아복 구매자와 비구매자간의 구매 행동 및 구매 특성 비교 (The Purchasers vs. Non-Purchasers of Performance Infants' Wear: Shopping Behavior, Shopper Characteristics, and Reasons for Purchase/Non-Purchase)

  • 홍경희;이윤정
    • 복식문화연구
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    • 제13권6호통권59호
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    • pp.1023-1036
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    • 2005
  • The heightened consumers' interest in health and well-being gave rise to the needs for performance infants' wear, which are made with environmentally-friendly and healthy functional materials. This study intends to compare purchasers and non-purchasers of performance infants' wear in terms of their shopping behavior, shopper and infants' characteristics, and reasons for purchasing or not purchasing performance infants' wear. A total of 241 questionnaires were collected from women with infants less than 4 years old, who are living in the Seoul metropolitan area. Using SPSS 10.0, chi-square, paired t-test, and descriptive statistics were calculated to analyze the data. The results of the study were as follows: First, the purchasers of performance infants' wear shopped more often at department stores and were more likely to buy comparatively high-price products than non-purchasers. Second, for performance infants' wear, non-purchasers considered laundry/care methods and fiber contents more, while purchasers considered colors, design, price, and performance of the products less than for infants' wear in general. Third, in terms of demographic characteristics, significant differences were found for the number of children and the child's birth order. Fourth, the primary reason for buying performance infants' wear was 'health'. The primary reason for not buying was 'too high price' and 'lack of information'. The 'high price compared to its performance' and 'lack of color choice' were among the purchasers complaints about performance infants' wear.

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혁신제품으로서의 기능성 소재 유아복의 채택 단계에 미치는 영향 요인 -제품 특성, 소비자 특성, 커뮤니케이션 특성을 중심으로- (Influential Factors on the Adoption of Performance Infants' Wear -Focusing on Product Attributes, Consumer Traits, and Communication Characteristics-)

  • 홍경희;이윤정
    • 한국의류학회지
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    • 제30권1호
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    • pp.146-156
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    • 2006
  • The purpose of this study is to investigate the factors that influence consumers' adoption of performance infants' wear made of functional textiles. Based on Innovation Diffusion Model, product attributes, consumer traits, and communication characteristics were considered. A survey was carried out with a convenience sample of 241 housewives who have infants under 4 year-old, living in the Seoul metropolitan area. To analyze the data, SPSS 10.0 was used employing ANOVA, Duncan's post-hoc comparison, $X^2$, and f-test. The participants were classified into 4 groups based on their levels of adoption of performance infants' wear: No-Cognition, Negative Attitude, Positive Attitude, and Purchasing groups. There were significant differences among the four groups in terms of their perception of product attributes, communication characteristics, and personal traits. In terms of product attributes, the Positive Attitude group and Purchasing group showed higher perception of relative advantage, compatibility, trialability and observability than other groups. These groups were also high in terms of their tendency of actively seeking for additional product information, and particularly relied on the information from experts on TV or the Internet, personal experience posted on the Internet, or their own experience. Those who were in professional, well-educated and high income brackets were more likely to be Purchasing group than Positive Attitude group, which means once the positive attitude was formed they are likely to purchase the product.

편측성 구순구개열 신생아에 대한 술전비치조정형장치의 효과 (Effect of Presurgical Nasoalveolar Molding in Unilateral Cleft Lip and Palate Infants)

  • 김진선;김영진;남순현;김현정
    • 대한소아치과학회지
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    • 제40권3호
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    • pp.209-215
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    • 2013
  • 구순구개열은 얼굴에 발생하는 다양한 종류의 기형 중 빈번히 발생하는 기형으로, 발생 빈도는 일반적으로 1000명당 0.28~3.74명으로 알려져 있으나 파열의 종류, 인종 및 성별에 따라 큰 차이를 보인다. 구순구개열의 치료는 수술영역에서 많은 발전이 있었지만 수술만으로는 문제점을 해결하기는 어렵다. 파열부 간격을 줄이고 구순열 수술을 용이하게 하기 위한 술전 신생아 정형술의 개념이 1950년 McNeil에 의해 개발되었으며, 최근에는 술전 비치조 정형장치(presurgical nasoalveolar molding appliance, PNAM)를 사용하여 치조골뿐만 아니라 코의 모양을 정상화하려는 시도가 이루어지고 있다. 세 명의 환자가 편측성 구순구개열로 진단받은 후 술전비치조정형장치 장착을 위해 의뢰되었다. 레진과 교정용와이어를 이용하여 제작한 K-NAM 장치물을 입술 성형 수술을 시행하기 전까지 장착하였다. 첫 내원시와 nasal molding을 시행하여 입술 성형 수술을 하기 직전, 입술 성형 수술 이후 콧구멍의 높이, 너비, 비주의 각도를 측정하여 비교한 결과 세 증례에서 모두 코의 대칭성이 증가하며 술 후 심미개선에 효과적임을 알 수 있었다. K-NAM 장치물은 장치의 장착, 유지, 조절이 용이하고 장착한 상태에서 수유가 가능하기 때문에 장착시간을 증가시킬 수 있다. 따라서 nasal molding이 가능한 한정된 기간 안에 최대의 효과를 기대할 수 있다. 그리고 젖병을 빠는 행위가 가능해짐으로써 동시에 구강조직의 발달에도 도움을 줄 수 있을 것이라 생각한다.