• Title/Summary/Keyword: perception

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The Influence of User Experience Elements of Digital Music Access Platform on User Loyalty: Mediation Effect of Usefulness Perception, Epidemic Perception

  • Zhang, Weiwei
    • Journal of the Korea Society of Computer and Information
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    • v.24 no.7
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    • pp.45-52
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    • 2019
  • With the popularity of mobile Internet and smart phones, the domestic digital music access platform has entered a period of rapid development. Existing studies in the academic circle have shown that experience has a positive impact on user perception and loyalty. However, the research on the relationship between brand loyalty, user perception and user experience of Internet products has not received much attention. Starting from the brand loyalty theory and user experience theory, this paper explores the mechanism of user experience, user perception and brand loyalty of digital music access platform. Based on the development status of digital music access platform in China, the purpose is to explore how the user experience of the mainstream digital music access platform can affect Usefulness Perception, Epidemic Perception. And to explore how the Usefulness Perception, Epidemic Perception can affect users' brand loyalty. also further explore the role of users' perception in this process to understand the relationship between brand and user experience. In practical operations, 398 formal questionnaires were issued online to collect first-hand data, and reliability analysis, factor analysis, correlation analysis and hypothesis analysis were carried out successively on the data in the later stage. Through research, it is found that the user experience of digital music access platform has a partial significant impact on the perception and loyalty of applications. The visual presentation and emotional feelings of digital music access platform are positively correlated with the perceived usefulness of applications. The visual presentation and emotional feelings of digital music access platform are positively correlated with the perceived popularity of applications. The e perceived usefulness and perceived popularity of the digital music access platform are positively correlated with the loyalty of the application. Through this research, it has certain guiding significance to the promotion of digital music access platform's brand loyalty degree.

Perception of Good Death, Knowledge and Perception of Hospice Palliative Care among The Nursing Graduates (간호학과 졸업예정자의 좋은 죽음에 대한 인식, 호스피스 완화의료 지식 및 인식)

  • Cho, Eun A
    • The Journal of the Korea Contents Association
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    • v.18 no.12
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    • pp.624-638
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    • 2018
  • The purpose of this study was to determine the perception of good death, knowledge and perception hospice palliative care among the nursing graduates. The subjects of this study were 241 nursing students in 4th grade in 8 universities nationwide. The results showed that the perception of good death was positively correlated with perception of hospice palliative care and knowledge of hospice palliative care with perception of hospice palliative care. The perception of good death was 3.28 points. Knowledge of hospice palliative care was 9.24 points. Perception of hospice palliative care was 4.07 points. Based on the results of this study, it is necessary to improve the curriculum to improve knowledge and perception of good death and hospice palliative care, and to develop various teaching methods and programs such as role play, simulation, and discussion.

Implementation of blow situation with very shift-ductile-dot on the honk changing-status of constituted function

  • Kim, Jeong-lae;Hwang, Kyu-sung;Choi, Sung-Jai;Im, Yong-Soon
    • International Journal of Advanced Culture Technology
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    • v.10 no.2
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    • pp.187-193
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    • 2022
  • We is configured the honk changing-status technique that is to meld the square-built blow-shock status of the gleam-differential perception level (BIAL) on the honk perception lineament. The perception level condition by the honk perception lineament system is constituted with the blow-shock system. As to experimentation a ductile-dot of the gleam ductile-dot, we are found of the honk value with ductile-dot by the blow upper shift. The concept of perception level is constituted the reference of gleam-differential level for changing-status signal by the honk shock lineament. Further symbolizing a square-built changing-status of the BIAL, of the average in terms of the blow-shock lineament, and the honk ductile-dot shock that was the honk value of the far changing-status of the Ho-PL-FA-θAVG with 15.41±8.63 units, that was the honk value of the convenient changing-status of the Ho-PL-CO-θAVG with 8.70±3.06 units, that was the honk value of the flank changing-status of the Ho-PL-HO-θAVG with 2.65±1.19 units, that was the honk value of the edge changing-status of the Ho-PL-VI-θAVG with 0.51±0.18 units. The blow shock will be to investigate at the square-built ability of the blow-shock lineament with ductile-dot by the honk perception level on the BIAL, that is denote the gleam-differential lineament by the perception level system. We will be possible to curb of a lineament by the differential signal and to employ the honk data of blow shock level by the blow perception system.

Perception of Food Labeling and Purchase of Food: The Moderating Effect of Food Risk Perception (식품표시에 대한 소비자 인식과 식품 구입: 식품위해 인식의 조절효과를 중심으로)

  • Jaehye Suk;Peixuan Liu;Su-Jung Nam
    • Human Ecology Research
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    • v.62 no.1
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    • pp.181-196
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    • 2024
  • This study examined the influence of perceptions of food risk and food labeling on the purchase of labeled food items and the intention to pay higher prices for safe food. Data were obtained from the Korea Rural Economic Institute's Consumer Behavior Survey for Food 2020. The analysis focused on the responses of 6,355 consumers, all of whom were mainly responsible for food purchases. The analysis investigated the moderating effect of food risk perception on the relationship between food labeling perception and the purchase of labeled food. Regarding the purchase of labeled food, statistically significant effects were noted for gender, educational level, perception of food labeling, and perception of food risk; however, the interaction effect of perceptions of food labeling and food risk was not statistically significant. With regard to the intention to pay higher prices for safe food, except for age, statistically significant effects were observed for gender, educational level, food expenditure, perception of food labeling, and perception of food risk; moreover, the interaction effect of perceptions of food labeling and food risk was significant. The results indicate that consumers reporting low food labeling perception and low purchase of labeled food were most vulnerable regarding food safety; therefore, it is necessary to provide such consumers with food label provision methods and specified education programs.

The Effect of the Korean Wave on Malaysian University Students' Perception

  • Lee, Sang-Hyeop;Lee, Kai-Sean;Kwak, Gong-Ho;Kim, Hak-Seon
    • Culinary science and hospitality research
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    • v.23 no.1
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    • pp.79-83
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    • 2017
  • This paper attempted to understand the university students' perception on the Korean Wave in Malaysia. Six Malaysian students were involved in this study and three research questions guided the entire study. The first question explored Malaysian university students' perception about the Korean Wave in general; the second involved how the media influences the perception of the Korean Wave; and third question looked into the economic effects that would influence students' perception of the Korean Wave. Among the six students, all of them had positive perception of the Korean Wave and were heavily influenced through the media. Thus, it can be said that it brought positive feedback to the Korean Wave. The awareness of the Korean Wave was found to be increasingly popular due to media development. This study helped understand the Korean Wave from Malaysian students' perception.

Types of Computer Game and Abilities of Children's Visual Perception (컴퓨터게임 유형과 유아의 시지각 능력)

  • Lee, Eun Ju;Lee, So Eun
    • Korean Journal of Child Studies
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    • v.24 no.5
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    • pp.43-58
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    • 2003
  • This research was conducted to comprehend the effects of computer games on the development children's visual perception. First, the effects of experience of computer games on children's visual perception abilities was analyzed. Second, the effects of different types of computer games on children's visual perception abilities were examined. And third, the interaction effects of sex and computer game types were examined. The subjects of this study were 78 5-year-olds engaging public kindergarten located in Cheung-Ju. To analyse data, percent, mean, standard deviation, and ANCOVA were used. The results showed that children's visual perception abilities were improved significantly with the experience of computer games. And the improvement of children's visual perception varied significantly according to the type of computer game. No interaction effects were found between a child's sex and the types of computer games.

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Linear Motion Perception under Additional Somatosensation (추가된 체성 감각에 의한 선형 운동 지각 변화)

  • Yi, Yong-Woo;Park, Su-Kyung
    • Journal of the Korean Society for Precision Engineering
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    • v.28 no.6
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    • pp.678-686
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    • 2011
  • When one sensor cannot provide information by sensory deficit or loss, the sensory information can be provided by substituting other sensors for the defected sensor. This sensory substation might be influence on the deteriorated motion perception that consists of multi-sensory information such as visual, vestibular and somatosensory information. In this study, to investigate whether the additional sensation by sensory substitution could be integrated into the motion perception, we examined the effect of substituted postural sway sensation on the directional perception of body movement. Deteriorated motion perception by the reduced plantar sensation was enhanced under sensory substitution condition that provided the body sway information as the plantar vibratory stimulus. These results imply that the additional sensation might be integrated into and improve the motion perception.

College Students' Perception and Attitude Concerning Living Resource Conservation (대학생의 생활자원 절약 의식과 태도에 관한 기초연구)

  • 손경희
    • Journal of the Korean Home Economics Association
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    • v.35 no.5
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    • pp.279-289
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    • 1997
  • This study was performed to measure the level of college students' perception and attitude concerning living resource conservation. The questionnaire was developed to measure their attitude and perception on living resource conservation. The subjects were 787 college students in Seoul. The major findings are as follows: 1. The perception and attitude on living resource conservation of housing resource were higher than that of food resource or clothing resource. And the perception was higher than the attitude in general. 2. The perception and attitude on conservation of living resources were significantly different according to the gender, age, and grade. 3. The group that had high perception on conservation of living resource actively put living resource conservation in practice. 4. The group that had showed strong interesting on living resource conservation got information on it from mass communication system or their parents.

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The Influence of Control and Friendliness-Perception of Apparel Brand on the Consumption Behavior (의류브랜드의 친애와 통제 지각이 소비행동에 미치는 영향)

  • Lee, Ji-Ryang;Kim, Ju-Ae
    • Fashion & Textile Research Journal
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    • v.9 no.5
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    • pp.500-506
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    • 2007
  • This study aims to examine what consumers perceive about affection and control in association with personified brands, and to explore what effects such perception has on consumer behavior. The research methodology employed a questionnaire surveying female university students in the Seoul. The data were analyzed by SPSS Hangul 10.0 Statistic Package. 16 apparel brands that had been selected by a preliminary study were surveyed. The data analysis method employed a factor analysis, analysis of variance, and multiple regression analysis. The study found that consumers' perception of personified brands is divided into Friendliness and control like in interpersonal communication, and consumers' preference and purchase intention becomes different depending on affection and control perception. In particular, it was analyzed that more important factor that decides preference and purchase intention is the perception in the aspect of control, not in the aspect of Friendliness.

Does CSR moderate the service outcome failures of a hotel?

  • CHOI, Jinkyung
    • Journal of Distribution Science
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    • v.18 no.8
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    • pp.15-22
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    • 2020
  • Purpose: The purpose of this study is to measure the effectiveness of corporate social responsibility and service on consumers' risk perception, which ultimately influences satisfaction. Research design, data, and methodology: This study adopted experimental scenario questionnaires: 2 CSR conditions (with and without CSR) and 2 service outcomes (successful and unsuccessful). Multiple regressions were conducted to examine hypotheses. A total of 217 responses were gathered for research analysis. Results: The results of this study found that the performance risk perception and satisfaction of consumers were affected by both CSR and service. CSR was not found, however, to have a moderating effect on performance risk perception or satisfaction. Additionally, performance risk perception affected consumer satisfaction. Conclusion: The results of this study indicate that consumers respond to the conditions of company's CSR and service outcomes when they stay at hotels. Findings of this study suggest service outcomes and CSR had an effect on performance risk perception and satisfaction, although CSR did not moderate the effect of service outcomes for both performance risk perception or satisfaction. Therefore, providing satisfactory customer service and undertaking CSR activities are critical to achieving consumers' overall satisfaction.