• 한국도로학회논문집
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• 제19권4호
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• pp.45-52
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• 2017

PURPOSES : This study was initiated to estimate the utilities of usage attributes of BRT and Bimodal Trams using a conjoint analysis method in order to identify the important features pertaining to the use of BRT and Bimodal Trams. METHODS : For this purpose, important attributes and those level in the use of BRT and Bimodal Trams in the city of Sejong were identified. Next, a profile questionnaire pertaining to BRT and Bimodal Trams was designed for the conjoint analysis, and a survey was conducted in the city of Sejong. Using SPSS software, conjoint analysis was performed to identify the important attributes vis-$\acute{a}$-vis the use of BRT and Bimodal Trams in the city of Sejong. Finally, the utilities for individual attributes were calculated based on the models estimated by the conjoint analysis. RESULTS : The results of the conjoint analysis were used to identify the important attributes. With regard to the usage of BRT, users indicated that fare was the most important attribute with the highest utility. In the case of Bimodal Trams, the users indicated that the number of seats and internal environment were the most important attributes with the highest utilities. CONCLUSIONS : Based on the results of the conjoint analysis, the important attributes pertaining to the use of BRT and Bimodal Trams in the city of Sejong were identified. Our study indicates that BRT in the city of Sejong needs to be upgraded to improve the utilities of the important attributes. Currently, Bimodal Trams has not been introduced completely in the city of Sejong. However, in the future, when the introduction of Bimodal Trams is completed, the important attributes should be emphasized in order to improve the quality of its service.

• 한국환경생태학회지
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• 제29권6호
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• pp.952-958
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• 2015

본 연구는 탐방객 인식에 기반한 보다 분석적인 접근의 국립공원 시설관리방안을 제시하고자 하였다. 덕유산국립공원과 태안해안국립공원 탐방객 대상 총 214매를 유효표본으로 기술분석과 중요도-성취도 분석 실시 결과 태안해안국립공원은 지속적 관리노력 필요 항목이 4개, 저우선순위 항목이 3개, 과잉 노력 지양항목이 2개로 평가되었다. 덕유산국립공원은 지속적 관리노력 필요 항목이 3개, 우선시정 필요 항목 1개, 저우선순위 항목이 4개로 나타났다. 관리상태에 대한 전반적인 만족도는 2개소 모두 긍정적이며 국립공원 이용에 대한 종합적인 만족도 또한 3점 이상으로 나타났으나 덕유산국립공원이 태안해안국립공원에 비해 두 분야 모두 더 높게 평가되었다. 태안해안국립공원은 세부 관리속성 모두에서 관리상의 미진한 점이 나타났다. 이는 산악형 국립공원과는 상이한 해상해안형 국립공원의 탐방특성에 기인한 결과로 보이며 국립공원 유형별로 상이한 이용특성의 분석에 기초한 시설관리가 탐방만족 제고를 위한 필수요건으로 판단된다.

• 한국의류학회지
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• 제34권5호
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• pp.844-855
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• 2010

An important issue for the improvement of product quality is to identify and understand the customer-required attributes of a product. This paper identifies and analyzes customer-required attributes of formal knitwear for middle age and elderly women through the use of the Kano model in order to develop competitive products. Various research methods were used in this study. Customer voices for formal knitwear were collected by means of brainstorming and in-depth interviews. The collected customer voices were transformed into customer-required attributes with the use of an affinity diagram. In addition, the data was collected by means of a questionnaire and was statistically analyzed to examine the dimensions of customer-required attributes on the basis of the Kano model. The results are as follows. Five categories of customer-required attributes were identified (symbolism, aesthetic, fitness, usefulness, and maintenance). The analysis based on the Kano model identifies a strong one-dimensional quality in all of the categories of customer-required attributes and the attractive quality that includes a one-dimensional quality in the categories of fitness and usefulness. The findings of this study demonstrate the applicability of the affinity diagram for apparel that educates formal knitwear developers of the customer-required attributes that they should strategically focus on in order to develop competitive products.

• 대한안전경영과학회지
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• 제15권1호
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• pp.241-248
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• 2013

Importance-Performance Analysis(IPA) is a well-known methodology to find the area for improvement. However, the IPA uses different strategies depending on an attribute falls in either 'Concentrate', 'Keep up', 'Possible overkill', or Low priority' quadrant. Problems can occur when attributes locate near the demarcation lines. To solve this problem of IPA, I suggest a modified importance-satisfaction analysis which integrates the Slack(1994)'s diagonal approach and Kano's ASC(Jang et al., 2012) into Yang(2003)'s Importance-Satisfaction model. For this, I investigated 21 smartphone's quality attributes, which adopted from Song and Park(2012)'s study, and conducted a survey of 280 university students for the results of Kano' model and the importance and satisfaction of the quality attributes. The results show that the proposed model enables the business managers to prioritize the quality attributes for improvement through the interpretation on the continuous diagonal line using the Kano's questionnaire only, without acquiring any additional survey for importance of attributes. Accordingly, it is expected that the newly proposed method will diminish the limitation of the existing IPA. In addition, to test the validity of the ASC, this study conducts a comparative analysis between the Kano's ASC and Tontini(2007)'s method to determine the relative importance of quality attributes.

• Perspectives in Nursing Science
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• 제8권2호
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• pp.113-120
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• 2011

Purpose: The aim of this study was to develop and validate Detailed Clinical Models (DCMs) for pain assessment in nursing. Methods: First, we identified the entities of pain assessment from ICNP. We identified the attributes and values of the attributes to describe the entities in more detail by reviewing the literature. Data types and optionalities of the attributes were defined. Second, we modeled the DCMs by linking an entity and its corresponding attributes with values and by specifying the data types and optionalities of the attributes. Finally, the DCMs were validated by a group of domain experts using a content validity index. Results: In total, 19 DCMs with 11 attributes for pain assessment were developed. The experts' evaluations showed that the DCMs were valid enough to represent pain related information of nursing assessment. Conclusion: The DCMs developed in this study can be used in electronic nursing records. The DCMs for pain can ensure the semantic interoperability of pain related information in electronic nursing records.

• 한국의상디자인학회지
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• 제15권1호
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• pp.123-138
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• 2013

This paper studied the apparel product attributes that women in the new elderly generation require in formal wears and in casual wears. The purpose of this study was to provide the design guideline when considering the changing and diverse buying patterns of the new elderly female consumers as opposed to the traditional elderly generation. We employed a qualitative study methodology of one-on-one in-depth interview with open coding. Between August 10 and October 3 of 2012, we interviewed sixteen female consumers of age 60 or above residing in the metropolitan area who considered themselves as young-minded. Our findings were as follows: The consumer-required attributes that the new elderly women wanted to present have five dimensions of symbolism, aesthetic, fitness, usefulness, and maintenance. The main focus of the apparel product attributes that the new elderly women wanted was the dimension of symbolism in formal wears and the dimensions of usefulness and maintenance in casual wears. The new elderly females were the emerging group of consumers of diversified clothing products who emphasized overall balance and wore appropriately for occasions. Apparel products for the new elderly females should incorporate the design attributes that they want as well as the overall balance among individual wears.

• 한국의류학회지
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• 제29권11호
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• pp.1475-1484
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• 2005

The purposes of this study were 1) to examine the dimension of fashion shopping mall attributes and shopping value related to online shopping, and 2) to investigate the effects of fashion shopping mall attributes and shopping value on purchase intention in online shopping. Data were obtained from 423 online fashion shopping mall consumers who have experiences of buying products or visiting to online fashion shopping mall in Busan, and were analyzed using by factor analysis, Cronbach's alpha, path analysis of LISREL 8.53. The results showed online fashion shopping mall attributes were composed of Visual information, Loading speed Space composition, Product assortment, Checkout service, and Help desk. Shopping value perceived by online fashion shopping mall consumers were consisted two factors: Hedonic value and Utility value. Hedonic value and Utility value Perceive by online consumers were influenced by Product assortment, Visual information, Help desk, and Space composition of shopping mall. Additionally, hedonic and utility shopping values perceive by online consumers impacted online purchase intention. Findings suggest that fashion shopping mall attributes mediated by shopping values are important in predicting purchase intention of online shopping mall. Implications are drawn for the information useful to consumer behavior researchers and retailers of online fashion shopping mall.

• 대한교통학회지
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• 제30권6호
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• pp.47-57
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• 2012

본 연구는 지역적 범위에 따른 화물자동차의 공차통행 발생요인을 검토함으로써, 기존 화물수요모형의 한계를 제시하고자 하였다. 지역간 및 대도시 화물자동차의 공차통행 발생요인을 검토하기 위하여 화물자동차 속성, 출발지 및 도착지 특성, 그리고 운송품목의 유형을 고려한 서열로짓모형을 추정하였으며, 이를 통하여 화물자동차의 공차통행 발생에 영향을 미치는 다양한 요인들을 정량적으로 검토하였다. 분석결과 지역간 화물자동차의 공차통행 발생요인과 대도시 화물자동차의 공차통행 발생요인은 서로 상이한 것으로 나타났다.

• 한국산림과학회지
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• 제94권6호
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• pp.351-361
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• 2005

본 연구에서는 무등산 도립공원 내 등산로 상태에 대한 구간별 중요도-성취도 분석(IPA: Importance-Performance Analysis)결과를 비교하였다. 또한, 구간별 IPA 결과와 구간별 구분없이 각 등산로 구간에서 수집된 자료를 총괄적으로 분석하는 전반적 조사방법의 IPA 결과를 비교함으로써 IPA를 위한 전반적 조사방법의 이용타당성을 검진하였다. 데이터 수집은 2000년도 9월중 무등산 도립공원 내에 위치한 4개의 등산로구간을 대상으로 현지설문조사를 통하여 이루어졌으며, 총 258명의 조사대상자가 본 연구의 분석을 위하여 이용되었다. 중요도-성취도분석 결과, 선정된 총 26개 등산로 관리속성 중 23개 속성(88.5%)이 적어도 1개 등산로구간 이상에서 차이가 있는 것으로 나타났다. 또한, 4개 등산로구간을 통합하여 산출한 전반적인 IPA 결과도 마찬가지로 23개 속성(88.5%)에서 각 등산로구간의 IPA 결과와 적어도 1개 등산로구간 이상에서 동일하지 않은 것으로 조사되었다. 본 연구 결과는 IPA를 활용하여 등산로 관리전략을 결정할 경우, 전 등산로를 대상으로 한 총체적 조사보다는 등사로 구간별 분할조사의 필요성을 시사하고 있다.

• 한국감성과학회:학술대회논문집
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• 한국감성과학회 2012년도 춘계학술대회
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• pp.17-18
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• 2012