• International journal of advanced smart convergence
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• 제12권4호
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• pp.202-207
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• 2023

In this paper, we discuss the design and implementation of a recommendation platform actually built in the field. We survey deep learning-based recommendation models that are effective in reflecting individual user characteristics. The recently proposed RNN-based sequential recommendation models reflect individual user characteristics well. The recommendation platform we proposed has an architecture that can collect, store, and process big data from a company's commercial services. Our recommendation platform provides service providers with intuitive tools to evaluate and apply timely optimized recommendation models. In the model evaluation we performed, RNN-based sequential recommendation models showed high scores.

• 대한안전경영과학회지
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• 제13권2호
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• pp.169-177
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• 2011

In this paper, the author devised new decision recommendation ordering method of items attributed by age to improve accuracy of recommender system. In conventional recommendation system, recommendation order is decided by high order of preference prediction. However, in this paper, recommendation accuracy is improved by decision recommendation order method that reflect age attribute of target customer and neighborhood in preference prediction. By applying decision recommendation order method to recommender system, recommendation accuracy is improved more than conventional ordering method of recommendation.

• Asia pacific journal of information systems
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• 제17권1호
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• pp.123-145
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• 2007

There are flourishing studies in the acceptance or usage of information systems literature. Most of them have taken the pro - acceptance view. Undesirably, information technologies often provoke users' reactance or resistance. This paper explores one of the negative reactions -psychological reactance. The present paper studies the effects of the users' perception of threatened freedom and personalization degree on intention to use recommendation services. High personalization can be a major motivation for users to accept recommendation systems. However recommendation services are a two-edged sword, which not only provides users the efficiency of decision making but also poses threats to free choice. When people consider that their freedom is reduced or threatened by others, they experience the motivational state to restore the freedom. This motivational state must be considered in understanding usage of information systems, especially personalized services which are designed for persuasion or compliance. This paper empirically investigates the effect of personalization and the psychological reactance on the intention to use information systems in the personalized recommendation context. Users' perception of personalization increases the usefulness of recommendation service while their perception of threat to freedom reduces the intention to use personalized recommendation service. Findings and implications are discussed.

• 산업경영시스템학회지
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• 제27권1호
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• pp.38-46
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• 2004

To be successful in increasingly competitive Internet marketplace, it is essential to capture customer loyalty. This paper deals with an intelligent agent approach to incorporate customer's sensibility into an one-to-one recommendation service in on-line shopping mall. In this paper the focus of interest is on-line recommendation service algorithm for development of Human Sensibility based web agent system. The recommendation agent system composed of seven services including specialized algorithm. The on-line recommendation service algorithm use human sensibility ergonomics and on-line preference matching technologies to tailor to the customer the suggestion of goods and the description of store catalog. Customizing the system's behavior requires the parallel execution of several tasks during the interaction (e.g., identifying the customer's emotional preference and dynamically generating the pages of the store catalog). Most of the present shopping malls go through the catalog of goods, but the future shopping malls will have the form of intelligent shopping malls by applying the on-line recommendation service algorithm.

• 품질경영학회지
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• 제49권1호
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• pp.17-29
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• 2021

Purpose: During 2015-2019, the average amount of political donation to the national assembly members in Korea was 1,000 won per person. Despite its benefits such as receiving tax credits, the donation system has not been actively practiced. This paper aims to promote political donations by suggesting a recommendation system of national assembly members by analysing the bills they proposed. Methods: In this paper, we propose a recommendation system based on two aspects: how similar the newly proposed or ammended bills are to the sponsors' interest (similarity index) and how much effort national assembly members put into those bills (intensity index). More than 25,000 bills were used to measure the recommendation quality index consisted with both the similarity and the intensity indices. Word2vec was used to calculate the similarity index of the bills proposed by the national assembly member to the sponsor's interest. The intensity index is calculated by diving the number of newly proposed or entirely revised bills with the number of senators who took part in those bills. Subsequently, we multiply the similarity index by the intensity index to obtain the recommendation quality index that can assist sponsors to identify potential assembly members for their donation. Results: We apply the proposed recommendation system to personas for illustration. The recommendation system showed an average f1 score about 0.69. The analysis results provide insights in recommendation for donation. Conclusion: n this study, the recommendation system was proposed to promote a political donation for national assembly members by creating the recommendation quality index based on the similarity and the intensity indices. We expect that the system presented in this paper will lower user barriers to political information, thereby boosting political sponsorship and increasing political participation.

• 정보관리학회지
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• 제33권1호
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• pp.317-336
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• 2016

오늘날 폭발적인 정보의 증가로 이용자들은 자신이 원하는 정보를 찾기 위해 엄청난 시간과 노력을 기울여야 한다. 이 문제를 해결하기 위하여 이용자의 정보요구를 분석하고 이용자에게 적합한 논문을 추천해주는 논문추천시스템이 등장하고 있다. 그러나 대부분의 논문추천시스템은 논문추천시스템의 핵심인 이용자 프로파일을 간과하고 있다. 따라서 이 연구는 논문추천시스템의 성능을 좌우하는 이용자 프로파일을 기존의 평균으로 계산하지 않고 새로운 TPIPF(Topic Proportion-Inverse Paper Frequency)로 계산하는 방법을 제안하였다. 제안된 방법과 기존의 방법을 모두 논문추천시스템에 적용하여 각각의 성능을 온라인 참고문헌 관리도구인 CiteULike에서 제공된 데이터 실험을 통하여 비교하였다. 그 결과 제안된 TPIPF 방법을 적용한 논문추천시스템의 성능이 더 높다는 것을 알 수 있었다.

• 한국컴퓨터정보학회논문지
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• 제22권3호
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• pp.35-43
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• 2017

In IoT(Internet of Things) environment, users want to receive customized service by users' personal device such as smart watch and pendant. To fulfill this requirement, the mobile device should support a lot of functions. However, the miniaturization of mobile devices is another requirement and has limitation such as tiny display. limited I/O, and less powerful processors. To solve this limitation problem and provide customized service to users, this paper proposes a collaboration system for sharing various computing resources. The paper also proposes the method for reasoning and recommending suitable resources to compose the user-requested service in small device with limited power on expected time. For this goal, our system adopts MBTI(Myers-Briggs Type Indicator) to analyzes user's behavior pattern and recommends personalized resources based on the result of the analyzation. The evaluation in this paper shows that our approach not only reduces recommendation time but also increases user satisfaction with the result of recommendation.

• 한국콘텐츠학회논문지
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• 제6권5호
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• pp.1-8
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• 2006

유비쿼터스 환경 하에서 다중 상황 기반 권유 서비스에 대한 요구가 증대하고 있다. 이러한 환경에서는 상황의 수가 증가함에 따라 권유 정보의 양이 크게 증가하게 되어 효과적인 정보 제공이 어려워진다는 문제를 가진다. 이를 위해 본 논문에서는 유비쿼터스 환경에서 다중 상황 적응적인 효과적인 권유 기법을 제안한다. 본 제안 기법에서는 상황별로 의미 있는 정보를 제공할 수 있도록 하기 위해 사용자들의 상황별 선호도와 행위를 권유 정보의 양을 결정하는 가중치 요소로서 사용한다. 이를 위해 권유 기법과 시나리오를 제시하고, 본 논문에서 제안하는 기법의 효과성을 실험을 통해 평가한다.

• 정보처리학회논문지D
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• 제15D권3호
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• pp.421-428
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• 2008

협업여과 기법은 추천 시스템에서 널리 사용되는 기술이지만, 소비자의 참조그룹을 선정하는 방법에 따라 추천의 정확도가 달라지는 특성을 가지고 있다. 이에 본 논문에서는 콘텐츠 추천의 정확도를 높이기 위하여 소비자의 감성과 소비유형을 참조그룹으로 하여 협업여과기반으로 콘텐츠를 추천하는 기법을 제안한다. 소비자의 감성을 기쁨, 슬픔, 혐오, 행복, 이완 다섯 가지로 구분하고, 소비유형을 저실용/저쾌락, 저실용/고쾌락, 고실용/저쾌락, 고실용/고쾌락 네 가지로 구분하여 콘텐츠 추천 기법의 성능을 분석한 결과, 본 논문에서 제안하는 기법으로 콘텐츠를 추천한 경우가 소비자 감성과 소비유형을 고려하지 않은 전체 참조그룹으로 추천한 경우보다 정확도가 향상됨을 확인하였다.

• 한국멀티미디어학회논문지
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• 제23권1호
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• pp.31-42
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• 2020

During the 4th Industrial Revolution, service platforms utilizing diverse contents are emerging, and research on recommended systems that can be customized to users to provide quality service is being conducted. hybrid recommendation systems that provide high accuracy recommendations are being researched in various domains, and various filtering techniques, machine learning, and deep learning are being applied to recommended systems. However, in a recommended service environment where data must be analyzed and processed real time, the accuracy of the recommendation is important, but the computational speed is also very important. Due to high level of model complexity, a hybrid recommendation system or a Deep Learning-based recommendation system takes a long time to calculate. In this paper, a Cascade-hybrid recommended algorithm is proposed that can reduce the computational time while maintaining the accuracy of the recommendation. The proposed algorithm was designed to reduce the complexity of the model and minimize the computational speed while processing sequentially, rather than using existing weights or using a hybrid recommendation technique handled in parallel. Therefore, through the algorithms in this paper, contents can be analyzed and recommended effectively and real time through services such as SNS environments or shared economy platforms.