• 제목/요약/키워드: new products

검색결과 5,362건 처리시간 0.038초

Efficient Operation Policy in a Closed-loop Tire Manufacturing System with EPR

  • Ko, Young-Dae;Hwang, Hark
    • Industrial Engineering and Management Systems
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    • 제8권3호
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    • pp.162-170
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    • 2009
  • This paper deals with a closed-loop remanufacturing system with one manufacturer and one remanufacturer. The manufacturer sells new products bearing the 'Extended Producer Responsibility (EPR).' It is assumed that the manufacturer's collection rate of used products depends only on the buy-back cost, while that of the remanufacturer depends on the minimum allowed quality level of used products in addition to the buy-back cost. Through the development of mathematical models with the objective function of maximizing profit, we study an efficient operation policy of each party. The decision variables are the unit selling price of new products and remanufactured products, the unit buy-back cost of the used products of the manufacturer and remanufacturer, and the minimum allowed quality level. The validity of the model is examined through numerical examples and sensitivity analysis.

소비자 가치 지식을 활용한 웰빙 신제품 개발에 관한 탐색적 연구 (A Exploratory Study on the Well-Being New Product Development with Using Consumer Value Knowledge)

  • 우정;한수진;강민희
    • 지식경영연구
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    • 제9권3호
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    • pp.107-123
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    • 2008
  • Company strategy that considers market trend becomes a more important key to success in the new product development. Well-being as a present social trend has created a huge new product market. but with increasing number of camouflaged well-being products that are not fulfilled consumer needs. The purpose of this study is to understand the concept of well-being products from a consumer point of view an to find five consumer values based on the consumer value model of Sheth, Newman, and Gross(1991) through conducting content analysis from semi-structured individual In-depth Interviews. This study has a significance in identifying the detailed consumer value attributes and influence factors by collecting practical and reach qualitative data in the lack of systematic research of domestic well-being market and its products from a consumer point of view. The result of this study will be a foundation of future quantitative researches and provide a guideline to companys' well-being marketing strategy.

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부분곱의 재정렬과 4:2 변환기법을 이용한 VLSI 고속 병렬 곱셈기의 새로운 구현 방법 (A new scheme for VLSI implementation of fast parallel multiplier using 2x2 submultipliers and ture 4:2 compressors with no carry propagation)

  • 이상구;전영숙
    • 전자공학회논문지C
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    • 제34C권10호
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    • pp.27-35
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    • 1997
  • In this paper, we propose a new scheme for the generation of partial products for VLSI fast parallel multiplier. It adopts a new encoding method which halves the number of partial products using 2x2 submultipliers and rearrangement of primitive partial products. The true 4-input CSA can be achieved with appropriate rearrangement of primitive partial products out of 2x2 submultipliers using the newly proposed theorem on binary number system. A 16bit x 16bit multiplier has been desinged using the proposed method and simulated to prove that the method has comparable speed and area compared to booth's encoding method. Much smaller and faster multiplier could be obtained with far optimization. The proposed scheme can be easily extended to multipliers with inputs of higher resolutions.

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Bass모델을 응용한 게임제품의 수요예측 (The Demand Forecasting of Game Products by Bass Model)

  • 이지훈;정헌수;김형길;장창익
    • 한국게임학회 논문지
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    • 제4권1호
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    • pp.34-40
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    • 2004
  • 본 연구는 새로운 게임제품을 시장에 출시하는 기업들의 수요예측에 도움을 줄 수 있는 Bass 모델을 소개하고 이의 타당성을 보여주고자 한다. 마케팅 분야에서 타당성을 인정받고 있는 Bass 모델을 게임제품의 수요예측에 적용해 본 결과 Bass모델을 응용한 게임제품의 수요예측은 아케이드 게임, 온라인 게임의 경우 수요예측에 있어서 정확도가 높은 것으로 분석되었다.

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시베리아산 전나무 바이오매스의 열분해-액화반응 (Pyrolysis-Liquefaction of a Siberian Spruce Biomass)

  • 윤성욱
    • 한국수소및신에너지학회논문집
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    • 제19권5호
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    • pp.430-438
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    • 2008
  • Siberian spruce, found in the northern temperature and boreal regions of the earth, is usable biomass as fuels. In this study, parameters of thermochemical degradation by pyrolysis-liquefaction reaction of siberian spruce such as the effect of reaction temperature, reaction time and degradation products and energy yields were investigated. The liquid products from pyrolysis-liquefaction of siberian spruce contained various kinds of cyclicketones, cresols, dimethyl phenols and benzenediols. Combustion heating value of liquid products from pyrolysis-liquefaction conversion processes was in the range of $7,650{\sim}7,800cal/g$. The energy yield in pyrolysis-liquefaction of siberian spruce was as high as 69.5% after 40min of reaction at $400^{\circ}C$. The liquid products from the thermochemical conversion of siberian spruce could be used as high octane value fuels and fuel additives.

Effects of Difference Age and Information Searching Level on Attitudes toward Innovative Product

  • Sinae Lee;Dongwon Min
    • Asia Marketing Journal
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    • 제25권1호
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    • pp.15-25
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    • 2023
  • Innovation is no longer the purview of high-tech industries; it is blossoming in the home appliances and cosmetics sectors. However, consumers' anxiety about the risk of new products prevents them from reaping the benefits of innovation. This anxiety is driven by customer's lack of prior information on new products. This study examines how difference age between the chronological age of consumers and their cognitive age affects consumers' willingness to search for information on innovative products, leading to reduced new-product anxiety. According to a survey of participants who actually bought an innovative product, we found that participants searched for more information when they perceived themselves to be younger than their chronological age (a high difference age). Where participants did not proactively search for information (due to a low difference age), they could be encouraged to do this through marketing campaigns. Together, these findings expand our understanding of how consumers' difference age can be leveraged in digital marketing to enable companies to more strategically reach consumers when planning or launching innovative products.

첨단정보통신 신상품의 개발과 마케팅 전략: KT의 <네스팟> 사례를 중심으로 (New Product Marketing Strategy of Hi-Tech Communication Services: KT NESPOT Case)

  • 노주영;박성연
    • Asia Marketing Journal
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    • 제6권2호
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    • pp.69-87
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    • 2004
  • 본 사례는 신규 정보통신 서비스인 KT 네스팟의 태동과 첨단기술 기반의 틈새적 서비스로부터 대중적 서비스로 변화하려는 2003년 초까지의 약 1년 6개월에 걸친 마케팅 활동을 소개함으로써 첨단 정보통신 기술상품의 마케팅 전략을 살펴보았다. 첨단 정보통신 기술상품은 제품의 특성상 시장 진입기에서 성장기로 넘어가는 전략이 특히 중요하며, 이를 성공적으로 수행하기 위해 실시한 실제 마케팅 사례를 살펴보았다.

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New Hydroperoxides from Aster oharai

  • Park, Sang-Zin;Kwon, Hak-Cheol;Min, Yong-Deuk;Lee, Sung-Ock;Lee, Won-Bin;Yang, Min-Cheol;Chung, Ae-Kyung;Lee, Kang-Ro
    • 대한약학회:학술대회논문집
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    • 대한약학회 2001년도 Proceedings of International Convention of the Pharmaceutical Society of Korea
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    • pp.258.2-259
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    • 2001
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