• The Journal of the Korea Contents Association
• /
• v.12 no.10
• /
• pp.453-465
• /
• 2012

The major purpose of this study is to examine the effects of customers' perceptions toward service quality of mobile music service on customer loyalty and switching intention. For this purpose, this study posited three service quality characteristics including interface, service, price quality as key determinants of customer loyalty and switching intention based on relevant literature reviews. A research model and hypotheses concerning the relationship between these variables were constructed. Moreover, this study explored the moderating effects of attractiveness of alternative and switching costs on the relationship between customer loyalty and switching intention. An online survey was administrated on 433 mobile music service users and a simple, multiple, and hierarchical regression analysis were employed. The results indicated that all of interface, service, price quality have significant positive influences on customer loyalty, and both of service quality and attractiveness of alternatives have influences on the switching intention in a positive way. On the other way, it was shown that switching costs have a negative influence on the switching intention. The moderating effect of attractiveness of alternatives on the relationship between customer loyalty and switching intention was also found. The implications of these results are discussed.

• The Journal of the Korea Contents Association
• /
• v.20 no.11
• /
• pp.644-655
• /
• 2020

The study examined differences between perceptions of AI speakers and intention to continuous use of AI speakers according to usage function. We divided usage patterns into single- and multi-function orientations based on the usage by different functions of audio content (music, news, and search), and analyzed the differences between perceptions of using AI speakers and the intention to continuous use. 335 men and women who had experience using AI speakers participated in an online survey. Results are as follows. First, men used AI speakers mainly for acquiring news, and the extent to which 20s and 40s acquire news was different. Second, perceptions of usefulness and ease of use were found to be higher in the multi-functional group(music-news-search). Last, regarding the intention to continuous use of AI speakers, the multi-functional group was highest, and users focusing on music listening were relatively higher than users for other functions. The findings of the study are expected to be used as foundational data for expanding the use of AI speakers and developing strategies for service provision in each AI speaker brand.

• The Journal of the Korea Contents Association
• /
• v.17 no.4
• /
• pp.219-228
• /
• 2017

This study is designed as a non-equivalent controlled before-and-after quasi-experimental study by having a control group for the effect of the interpersonal caring music activity program in children of single-parent families. Data collection was carried out in 22 children of single-parent families as the study group and in 23 children as the control group recruited from 22 community centers for children located in N city from July to September, 2014. As the study tool, the Heart Rate Variability (HRV) was used to measure loneliness, self-esteem scale and the stress response. With the collected data and using SPSS 18.0 for Window program, the Homogeneity test between the study group and the control group was conducted by using t-test and ${\chi}^2$-test while the study hypotheses were verified by analyzing with the independent t-test. The results of the study are as follows. Loneliness and self-esteem of the subjects did not show significant difference in the study groups. The sympathetic nervous system activity (normalized LF) has been lowered and the parasympathetic nervous system activity (normalized HF) has been increased as the stress response, while the sympathetic and the parasympathetic nervous system activity ratio (LF/ HF) score was lowered with significant difference, which had supported the hypotheses. Based on these results of this study, the interpersonal caring music activity program can be utilized as a stress management program for the children of single-parent families during a short period of time.

• The Journal of the Korea Contents Association
• /
• v.14 no.3
• /
• pp.176-185
• /
• 2014

This study deals with the precedents regarding music works among 'The suits to claim an infringement of copyright' and 'Suits to claim indemnification for damage' that have been filed in Korea up so far in order to establish clear criteria to judge plagiarism based on the ground of legal judgment and judge the similarity of two works that have been in controversy previously. The study has been performed through literature review and also precedents. According to the study result, 'criteria to judge music works on plagiarism' are largely classified into (1) creativity, (2) access, and (3) substantial similarity. It is almost the same to judge creativity and substantial similarity. With the components of music works, say, melody, harmony, and rhythm, comparative analysis is conducted. About creativity, the original composer's song is analyzed with another object to be compared whereas about substantial similarity, two songs in controversy get to be analyzed. Regarding the current criteria to judge creativity, it is needed to set the number of objects to be compared which have been regarded similar. And access has limitations in setting up objective criteria for it. Lastly, we should develop digitized criteria for substantial similarity based on the preliminary review system of the Committee on Performance Ethics in the past.

• The Journal of the Korea Contents Association
• /
• v.22 no.6
• /
• pp.354-368
• /
• 2022

The purpose of this study was to verify whether there were significant differences in the levels and relationships of emotional intelligence, school adaptation, self-resilience, positive human relationships, and depression between elementary school students who participated in after-school music activities and those who did not. The participants of this study were 379 fourth, fifth, and sixth grade elementary school students in the Capital Area and Gyeongnam Province participated in after-school music activities and 368 students who did not, totaling 747 students. For research analysis, t-test and multi-group analysis were performed, and the analyzed results are as follows. First, the level of emotional intelligence, self-resilience, positive human relationships, and school adaptation were higher in the participating group and the level of depression was lower than the group that did not participate. Second, as a result of multiple group analysis, the participating group had stronger influences on the paths of [emotional intelligence→self-resilience], [emotional intelligence→positive human relationship], [emotional intelligence→depression], [emotional intelligence→school adaptation], and [self-resilience→school adaptation] than those of non-participating group. Third, the participating group showed mediating effects from self-resilience, positive human relationships, and depression in the relationship between emotional intelligence and school adaptation. On the other hand, the non-participating group manifested significant mediating effects only from self-resilience and depression variables in the relationship between emotional intelligence and school adaptation.

• The Journal of the Korea Contents Association
• /
• v.21 no.7
• /
• pp.83-92
• /
• 2021

The goal of this paper is to explore the relationship between visual and auditive meanings of the film "The Imitation Game"(2013) which is directed by Morten Tyldum, and with music composed by Alexandre Desplat. The author accepted Zwikowski's idea of analyzing how film music and visual information created a chemical and meaningful signal for the audience. Lawrence Zbikowski has used Conceptual Integration Networks (CIN), devised by Golles Fauconnier and Mark Turner, to analyze latent meanings which was produced by the association of visual and auditive meanings. Therefore, The author applied the CIN analyzing methodology to the research combination of music and imagery in "The Imitaion Game." Desplat, the composer, has used aeolian instead of tonality to represent the main character. The aeolian melodic line was changed to create a similar atmosphere of imagery and narratives. The irregular time and minor chord was associated with unstable emotion and familiar intervals, while the major chord was associated with stable feelings. Desplat also applied instrumental diversity and extreme changes of dynamic to create positive or negative cognition. The author, therefore, found how the meanings of auditive materials and visual information combined and emphasized encoded messages in the film.

• Journal of Korea Entertainment Industry Association
• /
• v.13 no.8
• /
• pp.143-150
• /
• 2019

Playing musical instruments has long been a hobby enjoyed by many, whether amateur or professional. However, a lot of long and arduous practice is required if one wants to acquire the skills of musical artist and truly enjoy the pleasure of playing. This repetitive and tedious practice is often a hindrance to the process of learning a musical instrument, and numerous educators have put a lot of research and effort into making the process easier and more fun for students. In addition, various media practice tools are being developed to keep the students engaged and having fun. The core elements of this content primarily include controlling the speed of backing tracks in accordance with the skill level of students and providing a backing ensemble that enables them to enjoy the fun of playing. This paper studies and compares various MIDI playback techniques capable of controlling speed and pitch in smartphone applications. Modern applications of these techniques are seen in music educational contents, as well as entertainment contents. It also discusses the development and launching of Upbeat, a drum-loop metronome that automatically increases speed by applying different techniques to its respective smartphone operating systems, Android OS and iOS.

• Proceedings of the KSR Conference
• /
• 2010.06a
• /
• pp.442-447
• /
• 2010

For the remarkable enhancement of high-speed rail passenger services, a system which provides various multimedia contents and Internet search functions was designed. The system gets inputs from a passenger and displays various multimedia contents on the touch sensitive LCD panel attached on a passenger seat. This kind of service is new in Korea and not easy to find in other countries, either. In this paper, we presented a design of a system which provides not only one-way broadcasting services but also searching capability of various information interactively. Informations to be provided are train schedule, transfer information, tour information, E-books, movies, music, ets. Successful completion of the system development in the following years is expected to strengthen international competitiveness of Korean railway industry.

• Annual Conference of KIPS
• /
• 2010.11a
• /
• pp.732-735
• /
• 2010

본 연구에서는 음악 데이터 베이스에서 노래의 특정 구간과 가장 유사한 구간을 검색하는 시스템을 제안한다. 제안된 시스템에서는 음악을 다차원 시계열 데이터로 간주하고, 음악의 조성 차이 및 템포(tempo) 차이를 고려한 음악의 유사도 계산 방법을 사용한다. 유사도 계산의 전처리 단계에서 조성 차이를 보정하고, 비트(beat)를 검출하며, 추출된 크로마그램(chromagram)을 검출된 비트와 동기화 하여 평균한다. 이후, 동적 시간 왜곡(DTW; dynamic time warping)을 사용하여 두 구간사이의 유사도를 계산한 후 계산된 유사도 순서로 정렬된 검색 결과를 출력한다. 사용자는 제안된 시스템을 사용하여 선택 구간 유사도 검색과 자동 유사 검색 결과로 도출된 구간 쌍을 검토하여 유사 구간을 보다 쉽게 찾을 수 있다.

• Korean Management Science Review
• /
• v.25 no.1
• /
• pp.123-138
• /
• 2008

Recently, DMB service markets experience a rapid change with terrestrial DMB test-broadcasting for the nation-wide coverage and paid interactive data broadcasting being offered utilizing TPEG and BIFS technologies. This warrants a reexamination of a consumers' adoption intentions for DMB service. This paper uses a survey data set to analyze DMB adoption intentions and the choice between terrestrial DMB and satellite DMB services according to preferred contents and other media usage characteristics. Empirical results show that consumer who prefer TV, music, and movie contents are more likely to adopt DMB service, whereas consumers with high intentions for HSDPA subscription are less likely to adopt DMB service. This implies that continuing development of killer application and the analysis of substitutes or complements of other media are crucial for the increase of DMB adoption intentions. It is found that the more consumers prefer sports, movies and entertainment/game and put higher values in the quality of the contents, the more likely they adopt satellite DMB service. Meanwhile, the more consumers prefer TV, drama and news contents, and are sensitive to the subscription fees, they are more likely to adopt terrestrial DMB service. Therefore, it seem that consumers' DMB adoption between terrestrial and satellite services is crucially related with types and characteristics of contents offered.