A growing number of fashion brands and retailers are actively adopting live streaming as a new marketing channel. In spite of the increasing use of live commerce, the effects of live streaming commerce on customer purchasing behavior for fashion products are not fully understood. The purpose of this study is to examine factors affecting consumers' attitudes toward a purchase via fashion live streaming commerce (FLSC) and intention to use FLSC. The study also investigated whether consumers' expenditure on fashion and time spent on mobile shopping moderate the relationships among research variables. A total of 230 questionnaires were analyzed through descriptive statistics, confirmatory factor analysis, and multiple-group comparison tests using SPSS and AMOS. A summary of the main results of this study is as follows. First, the perception of the attributes of FLSC (ease of use, economic efficiency, interactivity, and enjoyment) has a positive effect on attitude toward a purchase via FLSC. The ease of use and economic efficiency of FLSC, in particular, have greater impacts on attitudes than other factors. Secondly, attitudes toward FLSC positively impact the intention to use FLSC. Lastly, the results of group comparisons, by fashion expenditure and time spent on mobile shopping respectively, hold no significant moderation effects among the variables. These findings demonstrate that consumers are more likely to use FLSC as they form a positive attitude by the attributes of FLSC mentioned earlier. The study provides some insights on an exploration of live streaming commerce for fashion product sales.
KSII Transactions on Internet and Information Systems (TIIS)
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v.15
no.11
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pp.3950-3969
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2021
Radio Frequency (RF)-based indoor localization technologies play significant roles in various Internet of Things (IoT) services (e.g., location-based service). Most such technologies require that all the devices comply with a specified technology (e.g., WiFi, ZigBee, and Bluetooth). However, this requirement limits its application scenarios in today's IoT context where multiple devices complied with different standards coexist in a shared environment. To bridge the gap, in this paper, we propose a cross-technology localization approach, which is able to localize target nodes using a different type of devices. Specifically, the proposed framework reuses the existing WiFi infrastructure without introducing additional cost to localize Non-WiFi device (i.e., ZigBee). The key idea is to leverage the interference between devices that share the same operating frequency (e.g., 2.4GHz). Such interference exhibits unique patterns that depend on the target device's location, thus it can be leveraged for cross-technology localization. The proposed framework uses Principal Components Analysis (PCA) to extract salient features of the received WiFi signals, and leverages Dynamic Time Warping (DTW), Gradient Boosting Regression Tree (GBRT) to improve the robustness of our system. We conduct experiments in real scenario and investigate the impact of different factors. Experimental results show that the average localization accuracy of our prototype can reach 1.54m, which demonstrates a promising direction of building cross-technology technologies to fulfill the needs of modern IoT context.
KSII Transactions on Internet and Information Systems (TIIS)
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v.16
no.4
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pp.1392-1413
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2022
In order to meet the rapid development of the unmanned aerial vehicle (UAV) communication needs, cooperative spectrum sensing (CSS) helps to identify unused spectrum for the primary users (PU). However, multi-UAV mode (MUM) requires the large communication resource in a cognitive UAV network, resulting in a severe decline of spectrum efficiency (SE) and energy efficiency (EE) and increase of energy consumption (EC). On this account, we extend the traditional 2D spectrum space to 3D spectrum space for the UAV network scenario and enable UAVs to proceed with spectrum sensing behaviors in this paper, and propose a novel multi-slot mode (MSM), in which the sensing slot is divided into multiple mini-slots within a UAV. Then, the CSS process is developed into a composite hypothesis testing problem. Furthermore, to improve SE and EE and reduce EC, we use the sequential detection to make a global decision about the PU channel status. Based on this, we also consider a truncation scenario of the sequential detection under the sensing delay constraint, and further derive a closed-form performance expression, in terms of the CSS performance and cooperative efficiency. At last, the simulation results verify that the performance and cooperative efficiency of MSM outperforms that of the traditional MUM in a low EC.
Protective coatings are most widely used anticorrosive structures for steel structures. The corrosion under the coating damages the host material, but this damage is completely hidden. Therefore, a field-applicable under-coating-corrosion visualization method has been desired for a long time. Laser ultrasonic technology has been studied in various fields as an in situ nondestructive inspection method. In this study, a comparative analysis was carried out between a guided-wave ultrasonic propagation imager (UPI) and pulse-echo UPI, which have the potential to be used in the field of under-coating-corrosion management. Both guided-wave UPI and pulse-echo UPI were able to successfully visualize the corrosion. Regarding the field application, the guided-wave UPI performing Q-switch laser scanning and piezoelectric sensing by magnetic attachment exhibited advantages owing to the larger distance and incident angle in the laser measurement than those of the pulse-echo UPI. Regarding the corrosion visualization methods, the combination of adjacent wave subtraction and variable time window amplitude mapping (VTWAM) provided acceptable results for the guided-wave UPI, while VTWAM was sufficient for the pule-echo UPI. In addition, the capability of multiple sensing in a single channel of the guided-wave UPI could improve the field applicability as well as the relatively smaller size of the system. Thus, we propose a guided-wave UPI as a tool for under-coating-corrosion management.
In the oil and gas exploration market, various cableless seismic systems have been developed as an alternative to improve data acquisition efficiency. However, developing such equipment at a small scale for academic research is not available owing to highly priced commercial products. Fortunately, building and experimenting with open-source hardware enable the academic utilization of cableless seismic equipment with relatively low cost. This study aims to develop a cableless seismic acquisition module using Arduino. A cableless seismic system requires the combination of signal sensing, simple pre-processing, and data storage in a single device. A conventional geophone is used as the sensor that detects the seismic wave signal. In addition, it is connected to an Arduino circuit that plays a role in implementing the processing and storing module for the detected signals. Three main functions are implemented in the Arduino module: preprocessing, A/D conversion, and data storage. The developed single-channel module can acquire a common receiver gather from multiple source experiments.
Journal of the Computational Structural Engineering Institute of Korea
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v.36
no.3
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pp.165-171
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2023
The rotary joint connecting the upper and lower structures of construction machinery and special vehicles transmits hydraulic pressure as the shaft and housing rotate, and multiple seals are assembled to prevent oil leakage into the oil flow channel. Because the seal material is rigid and difficult to assemble, we sought a method to assemble it after cutting. The shapes of the cutting surface are L-shaped and / shaped, and the leakage standard when hydraulic pressure is applied is the contact pressure generated on the cutting surface. The structure and material of the seal are composed of a double elastomer, and nonlinear contact structural analysis is performed when only the high-rigidity PE material is cut. Studies have shown that the shorter the cutting length, the better the leakage prevention and the higher the possibility of leakage to the bottom surface where NBR and PE come into contact rather than the top surface where the PE and the housing come into contact.
Proceedings of the Korean Society of Broadcast Engineers Conference
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2022.06a
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pp.205-208
/
2022
Multi-exposure high dynamic range (HDR) image reconstruction, the task of reconstructing an HDR image from multiple low dynamic range (LDR) images in a dynamic scene, often produces ghosting artifacts caused by camera motion and moving objects and also cannot deal with washed-out regions due to over or under-exposures. While there has been many deep-learning-based methods with motion estimation to alleviate these problems, they still have limitations for severely moving scenes. They also require large parameter counts, especially in the case of state-of-the-art methods that employ attention modules. To address these issues, we propose a frequency domain approach based on the idea that the transform domain coefficients inherently involve the global information from whole image pixels to cope with large motions. Specifically we adopt Residual Fast Fourier Transform (RFFT) blocks, which allows for global interactions of pixels. Moreover, we also employ Depthwise Overparametrized convolution (DO-conv) blocks, a convolution in which each input channel is convolved with its own 2D kernel, for faster convergence and performance gains. We call this LFFNet (Lightweight Frequency Fusion Network), and experiments on the benchmarks show reduced ghosting artifacts and improved performance up to 0.6dB tonemapped PSNR compared to recent state-of-the-art methods. Our architecture also requires fewer parameters and converges faster in training.
Journal of the Microelectronics and Packaging Society
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v.29
no.4
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pp.55-61
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2022
There is a major interest in diagnostic technology for multiple cancers worldwide. In order to reduce the difficulty of cancer diagnosis, a liquid biopsy technology based on a microfluidic device using trace amounts of biofluids such as blood is being studied. And optical biosensing, which measures the concentration of analytes through fluorescence imaging using biofluids, requires various strategies to improve sensitivity, and specialists and equipment are needed to carry out these strategies. This leads to an increase in diagnostic and production costs, and it is necessary to develop a technology to solve this problem. In this paper, we design and propose a fluorescent multi-cancer diagnostic sensing platform structure that implements passive self-separation technology and molecular recognition activation functions by fluid mixing, only with the geometry and microfluidic phenomena of microchannels based on self-driven flow by capillary force. In order to check the parameters affecting the performance of the plasma separation part of the designed sensor, the hydrodynamic diameter of the channel and the viscosity of the fluid were set as variables to confirm the formation of plasma separation flow through simulation. And finally, we propose an optimal sensor platform structure.
Long-haul transmission of multiple transmission signals, such as wavelength division multiplexed (WDM), has became possible, because the signal distortion caused by chromatic dispersion and nonlinearity can be compensated by applying dispersion management, optical phase conjugation and combination of the two methods into the transmission link. The biggest obstacle to applying optical phase conjugation to an optical link is that the optical phase conjugator (OPC) must be located only in the middle of the entire transmission line. This paper shows that the location constraints of OPC can be overcome through the application of an asymmetric dispersion map. The location of the OPC considered in this paper exists between the 8th and 9th fiber spans out of a total of 48 fiber spans. Additionally, the dispersion map has an asymmetric cumulative dispersion profile with respect to the OPC. As a result of the simulation, it was confirmed that the distortion compensation effect of the WDM channel can be increased compared to the link to which the traditional dispersion map is applied, depending on the overall shape of the cumulative dispersion profile distribution of the proposed asymmetric dispersion map and the selection of the profile slope.
Kim, Seung-Mi;Lee, Sang-Yoon;Kim, Pan-Jin;Kim, Nam-Myun;Youn, Myoung-Kil
The Journal of Industrial Distribution & Business
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v.1
no.1
/
pp.5-12
/
2010
The retail business of drugstore was introduced to Korea for the first time 10 years ago. Since Olive Young introduced a retail store in the name of drugstore in 1999 for the first time in Korea, new distribution channel combining drugstore, cosmetic products and dairy products, etc has been made. At initial stage, the new distribution channel grew up slowly because of low specialty and economic stagnation. However, the three big distribution channels, that is to say, Olive Young (CJ), Watsons (GS) and W Store (Kolon Well Care), etc, were established to produce new distribution system following large-scaled discount stores as well as convenience stores. The purpose of the study is to investigate ways making Korean style drugstore be new retail business in addition to traditional markets, department stores, E-Mart and other general super markets and to examine problems preventing the drugstore from being promoted and to find out solutions. The speciality retailers that is called a category killer attacking department stores as well as marts is expanding market quickly. New consumption trend that gives priority to wellbeing is being expanded in accordance with high level of standards of living life: The drugstore is thought to be new alternative of distribution because it keeps special products. Young ladies who are main customers of drugstores respond to the trend sensitively to have more buying power that is thought to be promising. And, consumers' desire has become concrete and special. This is because consumers want not only convenient shopping but also special shopping system that is current trend. These days, so called Multi-shop and Total shop and other special shops have been recently opened. Special multi-shop has been concentrated on fashion product and miscellaneous goods so far: Health total wellbeing shop shall be popular in accordance with wellbeing trends. Drugstores can play an important role. Drugstores were opened for the first time ten years ago. In particular, Olive Young succeeded in going into the black after making efforts for a long time by many persons. Drugstores could succeed in the business owing to many persons in the past as well as customers who liked drugstores. However, drugstores once lost ways and recorded poor business results. The three drugstores, that is to say, Olive Young, Watsons making efforts to go into the black and W-Store pursuing traditional drugstore shall compete each other and make effort to satisfy customers' desire. In that way, the three drugstores can be assured of present business as well as future business. The consumers' demand trend has become special at sub-division so that drugstores that can satisfy the demand can succeed in the business. Large businesses may be more interested in the 4th generation retail business to produce good income and to have bright future. Drugstore business and market are likely to expand and develop owing to large business' participation in drugstore business. Drugstores expanded shop at Seoul and Gyeonggi-do until middle of 2000. Drugstore business at station sphere in Seoul and Gyeonggi-do that have high ratio of temporary population has low customer loyalty to have limitation on continuous growth. Since 2009, drugstores have opened new shops at local towns: From the year of 2010, drugstores need to establish multiple shop strategy by accelerating business speed and to allow customers to drop in the shop anywhere in the nation and to enter consumers' life deeply, so that they can strengthen business base definitely. Drugstores need to have price competitiveness to have multiple shop opening strategy and to satisfy consumers and to supply high quality services that is future subject to solve. And, Olive Young and Watsons that are Korean style drugstore need to keep system in order and to strengthen substance as Korean style drugstore and to expand marketing, so that they can get business outcome within 5 years that was done 10 years before and they become the 4th generation retail business. The study had difficulties at collecting material from the three drugstore because of poor cooperation. And, the author had great difficulty at collecting statistical material that was made in disorder. Further effort is needed considering such problems.
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