• KSII Transactions on Internet and Information Systems (TIIS)
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• v.14 no.1
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• pp.148-167
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• 2020

Today, digital shoppers express increasingly complex buying behavior. They can use multiple channels for shopping and also they can switch from one to another channel almost effortlessly, in the result of engaging in omnichannel shopping behavior. A few years ago, consumers were using brick and mortar stores to make their purchases. However, nowadays, they possess different digital devices (mobile and/or desktop) to search for different alternatives and to make a better shopping choice. These devices (mobile and desktop) are different and offer unique benefits to consumers. However, there has been very little research that has treated mobile and desktop devices separately. Perhaps this study is the pioneer when it comes to investigating the effect of regulatory focus (prevention vs. promotion) and chronotype (morning and evening person) on a sample of university students using desktop and mobile channels for their shopping. The findings from a sample of 312 digital consumers (mobile and/or desktop) confirmed that the desktop channel provides a greater fit for morning-type respondents and that the mobile channel offers better value for evening-type respondents in e-retail. Furthermore, promotion-focused shoppers favor the mobile channel, and prevention-focused shoppers favor the desktop channel. The new insights and contributions of this study provide a better understanding of digital consumers to help sellers to develop a more effective e-retail strategy.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.6 no.3
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• pp.815-834
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• 2012

Recently, along with the innovative development of wireless communication techniques and mobile devices, mobile P2P services in mobile wireless networks have gained a lot of attention. In this paper, we propose a resource discovery scheme with data dissemination over mobile P2P networks. In the proposed scheme, each peer manages a local information table, a resource index table, and a routing table in a local database to enhance the accuracy and cost of resource discovery. The local information table stores the status of a mobile peer, and the resource index table stores the resource information of the neighbor peers via the ranking function. The routing table is used to communicate with the neighbor peers. We use a timestamp message to determine whether or not the resource index table will be changed before the resource information is exchanged. Our ranking function considers the interest and mobility of the mobile peer and prioritizes the resource information transmitted from the neighbor peers. It is shown via various experiments that the proposed scheme outperforms the existing scheme.

• The Journal of the Institute of Internet, Broadcasting and Communication
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• v.17 no.1
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• pp.237-252
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• 2017

This study suggests a strategy to provide effective mobile advertising marketed by identifying factors affecting the use and avoidance intention of mobile advertising on SNS. This article has three main findings. First, each factor of usefulness, novelty and irritation have a significant effect on satisfaction and usefulness, clutter and irritation factor have a significant effect on dissatisfaction. Second, satisfaction and dissatisfaction of mobile advertising exist at the same time, and it is confirmed that they are considered when consumers use mobile advertising. The third finding is that effective mobile advertising avoids the boredom of ads through moderating irritation and should be used in fresh form with more useful information than other ads' form. The result of this study should be an important criterion that mobile advertising providers make advertisements that consumers want in the future.

• Journal of KIISE:Information Networking
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• v.27 no.2
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• pp.219-225
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• 2000

In order to provide a proper mobile internet service, Mobile IP is necessary to support IP mobility. Service network should be a backbone network among mobile agents which support mobility, and MPLS(Multi-protocol Label Switching) of IETF(Internet Engineering Task Force) is being considered as a backbone network because of its speed, scalability and the excellent service capability. MPLS, however, doesn't provide a way to support the mobility of the nodes. In this paper, we present an efficient IMT-2000 network architecture using MPLS to handle Mobile IP. The proposed architecture combines the MPLS label distribution and Mobile IP registration. It doesn't use the layer 3 encapsulation, instead it uses layer 2 for tunneling the data, reduces the size of the header, and it can tunnel the data without delay, which is needed to look up the mobility binding list, as a result.

• Knowledge Management Research
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• v.25 no.1
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• pp.193-215
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• 2024

This study aims to identify the main factors that caused the digital divide during the COVID-19 pandemic. Utilizing data from the 2020 and 2021 Digital Divide Surveys by the National Information Agency, a research model was constructed for analysis using SmartPLS 4, applying PLS-SEM and Multigroup Analysis methods. The results of the study are as follows. First, combining 2020 and 2021, mobile internet usage during COVID-19 is positively associated with digital skills, digital usage, and usage outcomes except for networking. Second, the impact of digital usage was significantly higher during the outbreak than during the beginning of COVID-19, which may be due to the increased demand for digital usage as the outbreak continued, and the corresponding increase in internet usage. Third, we discovered that demographics are not the main factor affecting changes in mobile internet use during the COVID-19 pandemic. Instead, digital literacy affects mobile usage, which is the most important one. The results show the importance of creating programs to teach people how to use technology appropriately. We propose that digital literacy should be central to training programs for people who use digital services.

• Korean Management Science Review
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• v.22 no.1
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• pp.67-81
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• 2005

This study aims at defining the factors affecting adoption intentions for portable Internet services based on the characteristics of individuals creating the markets and developing strategies of the service, which is expected to be the next-generation telecommunication service. For this Purpose, two types of sub-factors are defined : characteristics of individuals including demographic statistics, usage of existing services, prior cognition, adoption attitudes and service assessments : and adoption Intentions including willingness for subscription, subscription period, willingness to pay, types of usage and preferred device. The results of the study indicate that demographical statistical variables vary depending upon the levels of adoption intentions, and that users of mobile Internet services via mobile phones and wireless LANs are highly probable of being targets for the portable Internet services. Furthermore, the results demonstrate demands for enhancing recognition of the usefulness and ease of use of the services and intense marketing activities for potential users bearing innovativeness to stimulate the market of the portable Internet service. The author is confident that this study will significantly contribute to the successful market entrance of portable Internet service, and also to growth in the market.

• KSII Transactions on Internet and Information Systems (TIIS)
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• v.8 no.2
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• pp.618-633
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• 2014

Relay technology is becoming more important for mobile communications and wireless internet of things (IoT) networking because of the extended access network coverage range and reliable quality of service (QoS) it can provide at low power consumption levels. Existing mobile multihop relay (MMR) technology uses fixed-point stationary relay stations (RSs) and a divided time-frame (or frequency-band) to support the relay operation. This approach has limitations when a local fixed-point stationary RS does not exist. In addition, since the time-frame (or frequency-band) channel resources are pre-divided for the relay operation, there is no way to achieve high channel utilization using intelligent opportunistic techniques. In this paper, a different approach is considered, where the use of mobile/IoT devices as RSs is considered. In applications that use mobile/IoT devices as relay systems, due to the very limited battery energy of a mobile/IoT device and unequal channel conditions to and from the RS, both minimum energy consumption and QoS support must be considered simultaneously in the selection and configuration of RSs. Therefore, in this paper, a mobile RS is selected and configured with the objective of minimizing power consumption while satisfying end-to-end data rate and bit error rate (BER) requirements. For the RS, both downlink (DL) to the destination system (DS) (i.e., IoT device or user equipment (UE)) and uplink (UL) to the base station (BS) need to be adaptively configured (using adaptive modulation and power control) to minimize power consumption while satisfying the end-to-end QoS constraints. This paper proposes a minimum transmission power consuming RS selection and configuration (MPRSC) scheme, where the RS uses cognitive radio (CR) sub-channels when communicating with the DS, and therefore the scheme is named MPRSC-CR. The proposed MPRSC-CR scheme is activated when a DS moves out of the BS's QoS supportive coverage range. In this case, data transmissions between the RS and BS use the assigned primary channel that the DS had been using, and data transmissions between the RS and DS use CR sub-channels. The simulation results demonstrate that the proposed MPRSC-CR scheme extends the coverage range of the BS and minimizes the power consumption of the RS through optimal selection and configuration of a RS.

• Journal of Digital Convergence
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• v.9 no.1
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• pp.115-124
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• 2011

The property of the mobile phone is taking important role to choose it. In the present situation, exploring, comparing and analyzing the important properties of regular mobile phone(feature phone) and smart phone are very meaningful study. Therefore, the survey was carried out to get the properties of feature phone and smart phone and analyze the difference of those phones. And proposed the important variables for customer satisfaction which must be given priority. The result showed that 'design' and 'Quality' are important to both mobile phone user groups. The problems with mobile phones currently in use were 'poor performance' to feature phone users and 'expensive charge' and 'poor A/S' to smart phone users. Two groups also showed significant difference with the customer satisfactions, and smart phone user group showed higher satisfaction. For smart phone user group, four factors are induced from the properties but 'Hardware Quality' (representing 'call Quality', 'A/S', 'Convenience to use', 'Battery life') and 'Design & Function'(representing 'Internet', 'Convergence Functions', 'Design, 'Color') have significant and positive effects on Customer Satisfaction.

• Journal of Internet Computing and Services
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• v.14 no.5
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• pp.11-26
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• 2013

In the wireless Internet, it is so restrictive to use the IPSec. The MIPv4 IPSec's path cannot include wireless links. That is, the IPSec of the wireless Internet cannot protect an entire path of Host-to-Host connection. Also wireless circumstance keeps a path static during the shorter time, nevertheless, the IKE for IPSec SA agreement requires relatively long delay. The certificate management of IPSec PKI security needs too much burden. This means that IPSec of the wireless Internet is so disadvantageous. Our paper is to construct the Mobile IPSec proper to the wireless Internet which provides the host-to-host transport mode service to protect even wireless links as applying excellent WP-IBE scheme. For this, Mobile IPSec requires a dynamic routing over a path with wireless links. FA Forwarding is a routing method for FA to extend the path to a newly formed wireless link. The FA IPSec SA for FA Forwarding is updated to comply the dynamically extended path using Source Routing based Bind Update. To improve the performance of IPSec, we apply efficient and strong future Identity based Weil Pairing Bilinear Elliptic Curve Cryptography called as WP-IBE scheme. Our paper proposes the modified protocols to apply 6 security-related algorithms of WP-IBE into the Mobile IPSec. Particularly we focus on the protocols to be applied to construct ESP Datagram.

• The Journal of the Institute of Internet, Broadcasting and Communication
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• v.13 no.1
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• pp.191-197
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• 2013

Recently, the demand for mobile systems is remarkably growing due to the explosive spread of smart phones. The mobile system based on the smart phones enables the real time communication and business process by utilizing the on-line information on the spot anytime and anywhere. This paper proposes a development model to use android-based mobile applications to be applicable to the facility defect maintenance management in apartment buildings. The proposed methodology aims to implement an incorporated system to bind the web-based system and the mobile system in systematic interaction in order to feasibly realize the concept of mobile office.