• Korea Trade Review
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• v.45 no.1
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• pp.279-300
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• 2020

The cosmetic medical information mobile platform is evolving into a new channel for searching and obtaining relevant information before using cosmetic medical service. In addition, the medical institutions can facilitate the medical contracts, and take advantage of systemic customer management through the cosmetic medical information mobile platform. Therefore, the paradigm of the cosmetic medical mobile service industry is facing a flow of change through the use diffusion of cosmetic medical information mobile platform. In this study, in order to explore the factors affecting the use diffusion of the cosmetic medical information mobile platform, this study used the research model of the influence of the characteristics of the cosmetic medical information mobile platform on perceived convenience and usefulness, and use diffusion by applying TAM(Technology Acceptance Model). As a result, immediateness, interactivity, and customization in the characteristics of cosmetic medical information mobile platform had positive effects on the perceived convenience. Also, interactivity, customization, and economics had positive impacts on perceived usefulness. In addition, perceived convenience and usefulness had positive effects on the use diffusion. Through this study, the factors influencing the use diffusion of cosmetic medical information mobile platform were actually explored, and the service value of the cosmetic medical information mobile platform were categorized. Future research is expected to contribute to the continuous improvement of quality and expansion of the cosmetic medical service market based on various research.

• The Journal of Information Systems
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• v.27 no.2
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• pp.115-134
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• 2018

Purpose In recent years, mobile payment service users have been rapidly increasing. Previous researchers focused on the mobile usage situation such as the elements of mobile payment service, usage pattern, and user behaviors, and the research that is approached from the viewpoint of the user is still insufficient. The aim of this study is to suggest a acceptance-resistance motivation model of choosing a mobile payment service based on the Herzbergs Two-Factor Theory by investigating users' motivation and hygiene factors. Design/methodology/approach For the purpose, literature reviews on factors of choosing a mobile payment service were conducted and classified motivation and hygiene factors. Two hypotheses were set as follows: Hypothesis I is that motivation factors have a positive impact on the choice of mobile payment service, and Hypothesis II is that hygiene factors have a negative impact on the choice of mobile payment service. To test two hypotheses, this study conducted an online questionnaire survey and a multivariate discriminant analysis. Findings The result found that mobile payment service is more likely to be replaced with mobile by improving convenience, simplicity, and ease of use that affect the acceptance motivation of mobile payment service. This result supported the Hypothesis I but not Hypothesis II and contributed to provide implications for future mobile payment service development and marketing utilization.

• Journal of Korea Spatial Information System Society
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• v.11 no.1
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• pp.87-96
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• 2009

In u-GIS environments, a geographic information service system for mobile phone is consumer(user) oriented service system based on existing GIS and LBS considering characteristic of mobile phone. In the past, development of a geographic information service system for mobile phone dependent on various hardware specification of mobile phones and mobile operators. From now on, the geographic information service system for mobile phone independents on hardware specification of mobile phones and mobile operators. Also, it changes from service oriented GIS provider(specialist) to service oriented consumer. For the satisfaction of this requirement, we propose a design of geographic information service system for mobile phone using FLEX for creates standard execution file. The standard execution file is able to apply various mobile phone. And we propose a management method of picture contents combination of location information that geographic information service system for mobile phone is provided it firstly. In this system, it provides facilities that display map, manage location, manage contents, manage mash-up, manage map data. And then it provide facility of swf generation for display result map on mobile phone. In this paper, we are implemented the proposed system and seen same results in various mobile phone. The created *.swf file provides same result at any time, anywhere, anyone in spite of different zoom level and different display screen.

• Proceedings of the KSRS Conference
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• 2004.10a
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• pp.276-279
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• 2004

The location-based service is one of the most powerful services in the mobile area. The location-based service provides information service for moving user's location information and information service using wire / wireless communication. In this paper, we propose a model for personalized recommendation system which includes location information and personalized recommendation system for location-based service. For this service system, we consider mobile clients that have a limited resource and low bandwidth. Because it is difficult to input the words at mobile device, we must deliberate it when we design the interface of system. We design and implement the personalized recommendation system for location-based services(advertisement, discount news, and event information) that support user's needs and location information. As a result, it can be used to design the other location-based service systems related to user's location information in mobile environment. In this case, we need to establish formal definition of moving objects and their temporal pattern.

• Journal of Information Technology Services
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• v.6 no.3
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• pp.179-193
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• 2007

Mobile Internet Service has been accelerated in ubiquitous computing environment. The purpose of this study is to suggest the patterns of mobile internet services based upon the current and future environments. The types of mobile internet service are explicated on the basis of current and future usage. A two-dimensional framework using level of timeliness and service purpose is utilized for classifying mobile internet service. Future trends of mobile internet service are carefully suggested.

• Journal of the Korean Home Economics Association
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• v.42 no.3
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• pp.195-209
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• 2004

The purpose of this study was 1) to examine the usage of mobile internet by cell phone or palm pilot, etc., 2) to analyze mobile users' lifestyles, 3) to examine preferred fashion services according to users' lifestyles and 4) to investigate service satisfaction and preference with the mobile internet. 193 university students in Seoul were randomly selected as subject. The data was analyzed using descriptive statistics (i.e., percentage, frequency), factor analysis, cluster analysis and ANOVA. The results of the study were as follows: first, most mobile users spent 10 min a day for using the mobile internet (i.e., short message service) mainly in transportation vehicles. Secondly, five factors in the mobile users' lifestyle were named as: 'surfer', 'absorber', 'expert', 'accepter' and 'enthusiast'. Thirdly, two factors in the preferences of fashion service on mobile internet were 'customized information service' and 'ordinary information service'. Fourthly, according to the internet lifestyle, mobile users were classified into three groups: 'mania group', 'follower group', and 'veteran group'. The mania group was the highest group in mobile service satisfaction and service preference. Marketing implications are discussed for the successful mobile business in clothing and textile industry.

• Spatial Information Research
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• v.20 no.4
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• pp.57-67
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• 2012

Recently, market of mobile spatial information service is increasing along with enlargement of geo-spatial information utilization area and spread of smartphone. In particular, smartphone users look forward to utilizing spatial information service more easily and conveniently. Korea has the potential for spatial information technology development, but does not have enough governmental support to develop various spatial information service in mobile network environment. Hence, it is need to make governmental support plans for utilizing mobile services and promoting the related industry base on mobile spatial information. In this paper, we propose governmental action plans for utilizing mobile services and promoting the related industry by surveying mobile application/web services and analyzing demands of mobile spatial information experts.

• Journal of Internet Computing and Services
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• v.6 no.5
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• pp.97-110
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• 2005

Recently, many WMS(Web Map Services) and POI(Point of Interest) services come to be in service on the Internet using Web GIS(Geographic Information System) as Information Technology and computer H/W are evolved faster in its speed, network bandwidth and features. The Web GIS is, however, limited and constrained on the specification of its system configuration, the service class provided and the presentation methodology of a map. As the mobile Internet becomes popular in mobile service, Web GIS service on mobile environment is strongly required and to be provided by location based WMS(Web Map Service) on a mobile client such as PDA with location information of the user. In this paper, we made an effort to design and implement a GIS computing environment by thin client for mobile web map service. For implementing the thin client GIS computing environment. we were using NGII's(National Geographic Information Institute's) DXF map, representing the map by SVG(Scalable Vector Graphics) recommended by OGC(OpenGis Consortium), and adapting standard XML web service to provide the thin client GIS service on PDA by applying the location information of the user in realtime with GPS on mobile environment.

• The Journal of Korean Institute of Communications and Information Sciences
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• v.31 no.3B
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• pp.224-231
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• 2006

The location information of wired 112, 119 emergency call is provided immediately by subscriber database of KT. But emergency call made by mobile phone should be ask location information to mobile network. This paper proposes the network protocol for mobile emergency service refer to TIA/EIA/J-STD-036-A with reviews about technical issues, legacy factors and related researches. The mobile emergency service is divided to mobile emergency rescue service and mobile emergency alert service. The network reference model for mobile emergency rescue service is released in domestic sector. In this paper, the interfaces between modules of the network reference model, and service scenarios, message flows are defined. Supplement to mobile emergency rescue service, the network reference model, interfaces and message flows for mobile emergency alert service are developed.

• Journal of Information Processing Systems
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• v.6 no.2
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• pp.185-196
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• 2010

This paper proposes a personal information protection model that allows a user to regulate his or her own personal information and privacy protection policies to receive services provided by a service provider without having to reveal personal information in a way that the user is opposed to. When the user needs to receive a service that requires personal information, the user will only reveal personal information that they find acceptable and for uses that they agree with. Users receive desired services from the service provider only when there is agreement between the user's and the service provider's security policies. Moreover, the proposed model utilizes a mobile agent that is transmitted from the user's personal space, providing the user with complete control over their privacy protection. In addition, the mobile agent is itself a self-destructing program that eliminates the possibility of personal information being leaked. The mobile agent described in this paper allows users to truly control access to their personal information.