• Title/Summary/Keyword: metaphor design

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A Study on the Metaphor Analysis Metrics of Visual Trope

  • Kwon, Gi-Myung;Lee, Jin-Ho;Jo, Jun;Hibino, Haruo
    • Archives of design research
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    • v.20 no.2 s.70
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    • pp.77-88
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    • 2007
  • Visual trope is one of the important appealing methods of creativity to induce voluntary consumer participation. In many cases, it delivers a message using metaphors. To define the concepts of_metaphor, we investigated methods of expression and significance of metaphor itself and associated forms; in all: metaphor, analogy, catachresis, metonymy, and synecdoche. We also considered the structure of each form to propose a method of metricizing the metaphor Consequently, we found that the metaphor of a visual trope is a type of operation and development of codes. We suggested models for each form type and concept of metaphor through the evaluation of metaphor significance and case study. Metaphor significance forms mutually close relationships with codes of pragmatics, semantics, and syntax. We suggested a type of metrics or a guideline for an expression method and evaluation of a visual trope appropriate for a metaphor form type. Therefore and importantly, the following study presents unique, but manifold results that are also useful in the field of design.

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A Study of the Types of Metaphor Reflected on the Sonic Interactive Objets (동작 기반 인터랙티브 사운드 오브제에 나타난 메타포 유형 연구)

  • Kim, Hee-Eun;Park, Seung Ho
    • Design Convergence Study
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    • v.15 no.2
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    • pp.185-201
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    • 2016
  • This study aims to define the basic design elements of a sonic interactive object and relate them with the different metaphor types including physical metaphor, gestural metaphor, sound metaphor, and embodied metaphor that are reflected on the interface, gesture, sound, and embodied experience. It discusses how the concept mapping can be effectively done by utilizing metaphor and considering the relationships between the types of metaphor when designing a sonic interactive object. This study has a significance in the aspect that it expanded the area of metaphor to embodied experience and subdivided the types of metaphor including visual, sound, gestural and tactile information. Furthermore, it attempted to analyze the design elements of a sonic interactive object in relation to the types of metaphor. A researcher or a designer, therefore, can use this study as a reference to design concept mapping of a sonic interactive object, in a way that the design elements and metaphor types work together effectively to enable a visitor to recognize what they are expected to do with the object more intuitively.

A Study on the Metaphor of Industrial Design (산업 디자인에 있어 Metaphor 연구-)

  • 김성곤
    • Proceedings of the Korea Society of Design Studies Conference
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    • 1999.05a
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    • pp.74-75
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    • 1999
  • 산업디자인은 제품이 가지고 있는 형태에서 주는 디자인의 이미지는 상품에 중요한 역할을 하고 있다. 제품의 형태는 많은 인더스트리얼 디자이너에 의해 여러가지 제품의 형태로 나을 수 있으나 독창적이거나 개성이 없다는 것이 많은 사람들의 지적이다. 새로운 디자인이미지 창출을 위한 방법으로 이미지 유입(Metaphor)의 방법을 소개 하고자 한다. (중략)

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Study on the present condition of cognition of metaphor icon and the plan to improve it is cognition (메타포어 아이콘(Metaphor Icon)의 인지현황과 인지향상 방안에 관한 연구 - 웹 사이트(Web Site)에서 행해지는 아이콘 인지를 중심으로 -)

  • 전성복;정수연
    • Archives of design research
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    • v.16 no.2
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    • pp.77-86
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    • 2003
  • In web environment, we accept most of useful information visually. Icon is a channel through which we explore information, and we need icon design to deliver information clearly and quickly to users who accept information visually. Studies on icon have been carried out vigorously according to system environment, styles and characteristics of users. This study is on the metaphor icon, and judging from the characteristics of metaphor icon, it is by the phenomena of user's association of ideas. Divide metaphor and simile and analyzed metaphor icon that is searched in World Wide Web to distinguish similarity in metaphor icon special qualify, And I clarified the present condition of cognition by questionnaires asking people if they recognize the function. I also clarified if elements of icon design influence the level of user's cognition by visually comparing icons. The result of comparative analysis showed that different elements make different level of user's cognition, and to objectify it more, I made up questionnaires about elements of icon design and proved it again. To summarize the result of this study, the similarity between function and elements of design increases the level of recognition of metaphor icon proportionally. To improve user's cognition, I suggest designing with elements which materialize functions.

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A Study on the Forms of Graphical User Interface Metaphor in Multimedia Design (멀티미디어 디자인에서 사용자 인터페이스 그래픽 메타포 유형에 관한 연구)

  • 류시천
    • Archives of design research
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    • v.13 no.4
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    • pp.105-114
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    • 2000
  • Since the apple company adopted the desktop-office metaphor in Macintosh, the metaphoric interface has been used generally in multimedia products or services, on which user-friendly knowledge, conception, and images are represented metaphorically. Although the metaphor can be employed as one of ways to identify the essence or pattern of information, a theoretical framework on its relation with the user interface is not fully established. In this study, the user interface considered as a core of multimedia design was discussed, and the form of the graphic metaphor was investigated. The seven forms of the graphical metaphor presented herein would be applied as one of approaches to the user interface in relevant researches.

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