• Title/Summary/Keyword: message

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The Impact of Regulatory Focus and Self-Construal on Guilt versus Shame Arousals in Health Communications: An Empirical Study from Vietnam

  • NGUYEN, Hoang Sinh;DOAN, Thi Thu Thao
    • The Journal of Asian Finance, Economics and Business
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    • v.9 no.1
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    • pp.387-397
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    • 2022
  • The purpose of this study is to examine the effects of emotional arousals of guilt versus shame on health message compliance. The study also investigates the moderation impact of two individual factors that have not been studied much in health communications, including regulatory focus and self-construal. This study employs a 2 (guilt versus shame appeals/arousals) between-subjects experiment and a survey to test the conceptual model. The context of the study is binge drinking, and the survey respondents (n = 330) are male university students in Ho Chi Minh City, Vietnam. The results confirm the positive effects of guilt and shame arousals on health message compliance. In addition, the results show moderating effects of the two individual characteristics of regulatory focus and self-construal on the relationships between guilt/shame arousals and health message compliance. The findings of this study have not only theoretical implications but also practical implications in the field of health communications. The insights could help health marketers, policymakers, and health promotion agencies to effectively develop health communications campaigns with more appealing message content (guilt versus shame) and relevant media selection (regulatory focus and self-construal).

A Study on the Message Framing Types of Sustainable Marketing Campaigns of Luxury Impacting Perceived Consumer Effectiveness and Brand Trust (럭셔리 패션 브랜드의 지속가능 마케팅에서 메시지 프레이밍 유형이 지각된 소비자 효과성과 브랜드 신뢰에 미치는 영향 연구)

  • Min-Jung Kim;Eun-Jung Lee
    • The Journal of the Convergence on Culture Technology
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    • v.10 no.1
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    • pp.245-252
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    • 2024
  • This study sought to identify the interactive relationship between the individual cognitive characteristics of perceived consumer effectiveness and the impact of the message framing type of a fashion brand's sustainable marketing on consumers' brand trust. As a result of the study, it was confirmed that the fashion brand's message framing type increased consumers' perceived consumer effectiveness, and that the recipient's perceived consumer effectiveness each influenced the formation of consumers' trust in the brand. It was confirmed that the fashion brand's message frame directly had a positive effect in forming consumers' brand trust.

A Study on function improvement of Historical Trend and Historical Message of Hyosung HMI (효성HMI의 과거 이력 트랜드 및 과거 이력 메시지 기능 향상에 관한 연구)

  • Kim, Min-Seok;Kim, Han-Sung
    • Proceedings of the KIEE Conference
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    • 2006.10c
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    • pp.452-454
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    • 2006
  • 금년 본 연구소에서 효성의 HMI 제품의 Historical Trend 와 Historical Message 기능을 업그레이드 했다. Historical Trend 의 샘플링시간, 보관기간, 표시범위를 사용자가 동적으로 설정 할 수 있도록 수정 하였고 그동안 Historical Message에서 문제점으로 지적 되어왔던 검색이력기능 강화에 중점을 두었다.

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Development of Message Gathering System for digital electronic switching systems

  • seung sik Shin;Lee, Seung whan;Chan soo Chung;Bong sun Yoo;Kim, Hoon hak
    • 제어로봇시스템학회:학술대회논문집
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    • 2002.10a
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    • pp.121.4-121
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    • 2002
  • The digital electronic switching system has some problems, when this system processes OAM(Operation, Administration And Maintenance) messages about the fault, the traffic, the account, and the performance, etc. , at the present. Therefore, we studied on Methods that could process OAM messages out of all digital electronic switching systems and, first of all, developed the MGS (Message Gathering System) to be able to accept and process the fault message of OAM messages out of all digital electronic switching systems in real time.

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An Adaptive Message-Passing System for ATM-Based Wide-Area Clusters

  • Park, Sung-Yong
    • Proceedings of the IEEK Conference
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    • 1999.11a
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    • pp.403-407
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    • 1999
  • In this paper we present an architecture, implementation, and performance evaluation of an adaptive communication system (ACS) for wide-area ATM clusters. Our approach capitalizes on thread-based programming model to overlap computation and communication and develop a dynamic message-passing environment with separate data and control paths. This leads to a flexible and adaptive message-passing environment that can support multiple flow control, error control, and multicasting algorithms. We show the performance of ACS applications and compare them with p4, PVM, and MPI applications.

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Implementation of VDSL Digital Subscriber Line Access Multiplexer System Software (VDSL 디지탈 가입자회선 접속 다중화기기 System Software 구현)

  • 최철웅;윤찬수;이상원;정광모
    • Proceedings of the IEEK Conference
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    • 2001.06a
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    • pp.229-232
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    • 2001
  • This paper has analyzed an architecture of DSLAM, system software Architecture, an external interface of DSLAM module, Message transfer of each task. Also in this paper, message and structures between SNMP Agent and each internal board are defined, and from the defined messages and data structures, message processing between boards is designed and implemented

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Development of Java Message Service using IDL/SSO (IDL/SSO를 이용한 Java Message Service의 개발)

  • 정명희;문남두;안건태;김현규;이명준
    • Proceedings of the Korean Information Science Society Conference
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    • 2000.04a
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    • pp.484-486
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    • 2000
  • JMS(Java Message Service)는 분산된 엔터프라이즈 시스템간의 메시지 생성, 전달, 수신 및 읽기를 위한 자바 기반의 표준 API를 제공한다. 이 API의 구조는 메시징 방식에 따라 Topic을 메시지 서버로 하는 Pulish-Subcribe모델과 Queue를 서버로 기자는 Point-To-Point 모델로 구분된다. IDL/SSO는 병행성(Concurrency), 영속성(Persistency), 필터(filter)등의 기능을 제공하는 공유객체 명세언어 시스템이다. 본 논문에서는 이 IDL/SSO를 이용하여 JMS를 구현하는 방법에 대하여 기술한다.

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Design and Implementation of Web-based SNMP Fault Management System Using Double Message Broker (이중 메시지 브로커를 이용한 웹기반 SNMP 장애관리시스템 설계 및 구현)

  • 이위혁;백승진;송재원
    • Proceedings of the IEEK Conference
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    • 2002.06a
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    • pp.89-92
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    • 2002
  • It is important that fault management of devices which is composing network in the next-generation internet environment. It is best method of operating network safely and efficiently. In this paper, we have suggested double message broker architecture to transmit trap messages in web-based fault management system using Java technologies. The double message broker fault management system shows that manager can do its own job efficiently

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Delay Analysis of the ISDN D-channel Access Protocol (ISDN D-채널 Access Protocol의 Delay 분석)

  • 이구연;은종관
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.15 no.2
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    • pp.98-111
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    • 1990
  • In this paper a queneing model for the D channel access protocal recommeded by CCITT is developed, and delays of the signalling and packet messages are analyzed using the model, Behaviors of packet and signalling messages in the D-channel access system are also investigated. The analytical results have been verified by simulation.

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Research about Securing Message transmission technology for USIM service support installed in IMT-2000 (IMT-2000 041 장착된 USIM 서비스 지원을 위한 Securing Message 전송 기술에 관한 연구)

  • 설경수;이주화;정민수
    • Proceedings of the Korea Multimedia Society Conference
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    • 2003.05b
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    • pp.80-85
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    • 2003
  • 오늘날 USIM 서비스는 그 중요성과 사용자 요구에 의해 시장규모가 나날이 증가되어 가고 있는 추세이다. 본 논문에서는 USIM 서비스의 핵심 기술이라 할 수 있는 보안메카니즘 중 3GPP TS 23.048 과 자바카드 규격에 따라 IMT-2000 에 장착된 USIM 서비스를 지원하기 위한 Securing Message 전송 기술에 관하여 연구하였다.

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