• Journal of Digital Convergence
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• v.12 no.2
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• pp.577-586
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• 2014

As SNS has increased its influence on the society as a whole, companies also have started to consider how to take advantage of the new service paying specific attention to its characteristics of immediacy, sharability and interactivity. This study aims to circumstantiate the relationship between a task support tool of SNS and task-media fit, user characteristics and performance by focusing on its usage in work field. To address this issue, a Task-Technology Fit model is used to propose a research model considering the characteristics of SNS as a social element, information technology as well as its user characteristics. The outcome shows that job characteristics, virtual competence and media characteristics have a significant influence on task-media fit, whereas virtual competence and SNS characteristics variables have a significant influence on SNS usage. Besides, task-media fit has a significant influence on SNS usage and work performance while SNS usage has a significant influence on work performance. The study suggests that strategic use of SNS helps improve work performance and these individual characteristics should be considered in planning of SNS utilizing strategy.

• The Journal of the Korea Contents Association
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• v.11 no.9
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• pp.174-186
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• 2011

This research addresses global status of Korean media firms and their future directions. Mapping of major international media firms all over the world is used in order to explain global status fully. In the four categories that classified media firms using Forbes Global 2000 mapping, all Korean media firms are included in the fourth group, which is the weakest in terms of global competitiveness. Therefore, it is essential to trace appropriate global strategy from the media industry value chain that has competence. This paper finds out that Korea has advantage in the contents, terminal, and next generation networks. That means alliance strategies of contents-terminal-next generation network have advantage to evolve into global media firms. Moreover, Korean media companies should adopt selection and concentration strategy in terms of geographical expansion. As Korea's broadcasting and game contents are already popular in Asian and Latin American regions, they would better to enter the emerging markets. In so doing, terrestrial broadcasters and game service providers should lead the way.

• Clinical and Experimental Reproductive Medicine
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• v.28 no.3
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• pp.235-245
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• 2001

Objectives: The purpose of this present study was to compare mouse embryo development in 3 commercial media and hatching competence of mouse embryo with or without enzymatic treatment. Methods: Collected 375 mouse embryos were divided into three groups, and then cultured in IVF-20 (G2), Medicult IVF (M3), P-1 (blastocyst M), respectively. Three day mouse morulae were cultured in G2 media treated with pronase. The results were analyzed using Chi-square test, and considered statistically significant when p<0.01. Results: The developmental rate of 2 cell mouse embryo after 72 hours was highest in IVF-20 (G2) among conventional 3 media. The hatching rate of mouse morulae was low when clultured in G2 media without pronase during 48 hours. However, it was higher when cultured in media treated with $1{\mu}g/ml$, $2.5{\mu}g/ml$, $5{\mu}g/ml$ pronase, respectively. Conclusions: Using good media and digestion of zona pellucida with enzymatic treatment improve development and hatching rate of embryo. Therefore, implantation and pregnancy rate could be improved.

• Journal of Digital Contents Society
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• v.7 no.3
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• pp.133-137
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• 2006

The advent of multimedia as the new media was caused popularization of personal computer and evolution of technology. The age of multimedia instigated the coming of new paradigm. The computer have been changed reality as a human culture to simulation culture. And it have been developed as a connector between real world and cyber space. As a result, a man who have used a computer has a possibility of danger of immersion or addiction. Therefore we must have the media competence.

• Asian Journal for Public Opinion Research
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• v.10 no.3
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• pp.230-253
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• 2022

Based on Goffman's dramaturgical theory and self-objectification framework, this study examined: 1) Chinese female's WeChat self-presentation, 2) the impact of WeChat usage on female self-objectification, and 3) the impact of self-objectification on WeChat self-presentation tactics. An online survey was conducted. The main findings include: 1) most of the participants chose to beautify their pictures and videos before they posted them, 2) the respondents attached higher importance to appearance-based body attributes than competence-based ones, 3) the most frequently applied self-presentation tactic was ingratiation, 4) WeChat usage was not a predictor of Chinese women's self-objectification, and, 5) along with extroversion, self-objectification had an impact on ingratiation, supplication, self-promotion, and exemplification. Meanwhile, use of the electronic curtain and audience sifting to control who can see a post and for how long demonstrated the empowerment of the users when they conduct self-presentation.

• Smart Media Journal
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• v.13 no.4
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• pp.104-113
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• 2024

This study is a model study on the contents and methods of intercultural learning. Starting with a discussion of the intercultural learning model construct, it presents key contents important for intercultural learning and learning methods that can increase the effectiveness of intercultural learning. Also, we actually conducted the above learning program at the learning site and discussed the observations and results. It was a case study that allowed us to test the effectiveness of cultural intelligence theory, the latest theory that can improve intercultural competency. In addition, in order for the cultural intelligence theory to be effective in the learning process, it was found that the PBL method, which allows learners to solve problems on their own, rather than cramming education, is useful. Additionally, it was found that the ARCS model was also very effective in motivating and maintaining learners' continuous motivation. At this time, the instructor was also able to see that the effect increases when the role of catalyst becomes the main one.

• Fashion & Textile Research Journal
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• v.15 no.5
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• pp.704-712
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• 2013

Contemporary young men are consumption-oriented, pursue ideal male images displayed in commercials, and are highly interested in fashion, beauty, and appearance. This metrosexual tendency(which values appearance) is largely influenced by mass media. This study examines how men's media information utilization influences appearance awareness and metrosexual tendency as well as how these two variables influence cosmetics consumption and fashion product consumption behavior. The results are as follows. First, metrosexual tendency consists of four dimensions: fashion involvement, pursuit of individuality beyond sexuality, cognition of fashion taste, and preference of a high quality product. The sum of variance is 65.594%. Second, media information utilization influenced metrosexual tendency and metrosexual tendency influence cosmetic consumption, brand-sensitive consumption and commercial-sensitive consumption; however, it did not affect price-sensitive consumption. Third, media information utilization affected appearance awareness; however, appearance awareness did not affect metrosexual tendency. In conclusion, appearance management behavior for men in their 20s is clearly affected by media. This phenomenon is caused by the metrosexual desire to express identity through fashion. Men in their 20's do not take care of their looks because of the social perception of appearance (as related to showing off their competence or pursuit of social success); rather, they have a desire to express their individuality and personally enjoy grooming and maintaining their appearance. Therefore, we can expect increased beauty and fashion expenditures.

• Journal of the Korea Convergence Society
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• v.10 no.6
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• pp.157-164
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• 2019

This research examines how IoT makes a significant contribution to the innovation of media firms. The media firms will be able to find new reveue sources and strengthen firms' competence through innovating product, process and business model. While IoT increases the experience of interactivity and immersion for consumption, it improves the way ads are exposed and its impact is measured, leading to revenue increase. For these benefits fulfilled, innovation friendly media eco-system must be established. It is the most critical that media firms should change skeptical attitude toward IoT's potential and actively invest it to employ IoT. The government should create regulatory framework to best utilize the innovative advantages of IoT.

• International Commerce and Information Review
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• v.14 no.1
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• pp.391-418
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• 2012

The use of SNS (Social Network Service) has been increasing in world society and the SNS has been used to satisfy different purposes of social groups over the years. In the beginning, the SNS were formed using e-mail, listserve, newsgroup, etc., where information was shared among relatively homogeneous groups of people. Now different groups including corporations have been using SNS such as personal web pages, blogs, Facebook and Twitter for their social media marketing. This study intends to verify the relationship between SNS use and export marketing performance. To achieve this, different types of SNS use were analyzed in order to verify their relationship with export marketing performance. The conceptual model is suggested in this paper and several research constructs are identified. The constructs used in this paper include export marketing performance, SNS use, degree of innovation, product online fitness, marketing competence, and internationalization competence. According to the results, the SNS use directly influences the export marketing performance. In addition, the factors which determine the level of SNS use are product's online fitness and organizational willingness to undertake innovation. Therefore, it is suggested to increase SNS use in different marketing purposes for future research.

• Reproductive and Developmental Biology
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• v.38 no.4
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• pp.143-146
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• 2014

Antioxidants, as reactive oxygen species scavengers, are one of the beneficial additives in serum-free defined culture medium. In this study, three separate experiments were performed to determine the effects of 3-hyroxyflavone added to the culture medium on the developmental competence of follicular bovine oocytes during in vitro maturation (IVM) and/or in vitro culture (IVC). The rate of blastocyst developed from oocytes cultured in IVM medium with 3-hyroxyflavone was significantly higher than that from control oocytes (39.0% vs. 26.3%, p<0.001), respectively. However, oocytes cultured in the medium with addition of 3-hyroxyflavone only at IVC period did not show significance in the blastocyst development when compared with control. When 3-hyroxyflavone was added to both IVM and IVC media, the rate of blastocyst formation was even significantly lower (21.1%) than control (26.5%; p<0.05). The present findings suggested that antioxidative activity of 3-hydroxyflavone added to only IVM medium beneficially affected the developmental competence of follicular bovine.