• 제목/요약/키워드: managerial activities

검색결과 230건 처리시간 0.022초

An Analytic Framework to Assess Organizational Resilience

  • Patriarca, Riccardo;Di Gravio, Giulio;Costantino, Francesco;Falegnami, Andrea;Bilotta, Federico
    • Safety and Health at Work
    • /
    • 제9권3호
    • /
    • pp.265-276
    • /
    • 2018
  • Background: Resilience engineering is a paradigm for safety management that focuses on coping with complexity to achieve success, even considering several conflicting goals. Modern sociotechnical systems have to be resilient to comply with the variability of everyday activities, the tight-coupled and under-specified nature of work, and the nonlinear interactions among agents. At organizational level, resilience can be described as a combination of four cornerstones: monitoring, responding, learning, and anticipating. Methods: Starting from these four categories, this article aims at defining a semiquantitative analytic framework to measure organizational resilience in complex sociotechnical systems, combining the resilience analysis grid and the analytic hierarchy process. Results: This article presents an approach for defining resilience abilities of an organization, creating a structured domain-dependent framework to define a resilience profile at different levels of abstraction, and identifying weaknesses and strengths of the system and potential actions to increase system's adaptive capacity. An illustrative example in an anesthesia department clarifies the outcomes of the approach. Conclusion: The outcome of the resilience analysis grid, i.e., a weighed set of probing questions, can be used in different domains, as a support tool in a wider Safety-II oriented managerial action to bring safety management into the core business of the organization.

코로나19로 인한 식품 소비행태 변화분석: MZ세대를 중심으로 (Analysis of Food Consumption Behavior due to COVID-19: Focusing on MZ Generation)

  • 이홍승;김준환
    • 디지털융복합연구
    • /
    • 제19권3호
    • /
    • pp.47-54
    • /
    • 2021
  • 본 연구는 소비자들의 구매패턴이 1인 가구와 맞벌이 부부의 증가 등과 같은 인구통계학적 변화로 이미 변경되고 있는 상황에서, 최근의 코로나19 사태로 인해 그 변화가 가속화될 것이라고 전망된다. 이를 위해 전문조사업체인 닐슨코리아의 패널 500명을 대상으로 온라인 설문조사를 수행한 분석결과를 본 연구에 활용하였다. 특히 소비자를 2개의 세대 그룹(Z세대 vs. 밀레니얼세대)으로 나누어 코로나19로 인해 바뀐 소비활동 변화와 식품구매 행태를 분석하여 제시하였다. 그 결과, 기존 온라인 유통이 강화되어가고 있던 추세가 코로나19로 인해 그 영향이 증폭되었다. 이러한 변화는 세대별로 코로나19 우려 정도의 차이에 따라 소비행동도 다르게 나타났다. 본 연구결과를 토대로 가속화하고 있는 '언택트' 중심으로 소비자들의 행동변화를 새로운 기회로 전환시키는데 있어 관련된 이론적 의의와 실무적으로는 식품업계의 대응전략에 대한 관리적 시사점을 제공할 것이다.

A Study on the Role of Locomotion Orientation as an Antecedent of Salespeople' Selling Behavior

  • Lee, Ihn Goo;Ji, Seong Goo
    • Asia Marketing Journal
    • /
    • 제15권2호
    • /
    • pp.175-194
    • /
    • 2013
  • The purpose of this study is to investigate the effects of the locomotion orientation on salespeople' sales performance with the mediating effect of selling behavior(adaptive selling behavior, SOCO). And we figure out the relationship between customer-oriented selling behavior and adaptive selling behavior because those relationships are not clear. The authors infer research hypotheses based on literature review. We have confirmed the reliability and validity test and those results can be acceptable. Hypotheses test were conducted with structural equation modeling, AMOS. All paths in the research model reasoned by authors have been supported statistically at the significant level. This study with the theoretical implications is as follows. First, this study is the first attempt to investigate the path between locomotion orientation and adaptive selling behavior and SOCO. Secondly, there is an empirical conflict between our study and Franke and Park(2006)'s study. Our study was contradictory to Franke and Park(2006)'s consequences. And so, figuring out clearly those causal paths remains. This study with practical implications are as follows. First of all, the salespeople' selling performance was affected by adaptive selling behavior, customer-oriented selling behavior, and sales-oriented activities, such as the importance of selling behavior once again proven. It is necessary to enhance the capabilities that can be transformed into action appropriate to the needs of customers each sales step-by-step in the process of salespeople for various system through education and incentives, and to interact with customers and understand their customers relative to salespeople will. In order to enhance adaptive selling behavior, the company needs to do educational program and monitoring system with the positional promotion when salespeople get the high adaptive selling behavior. Secondly, the locomotion orientation of the salespeople is to cause this selling behavior. Management style to increase locomotion orientation is needed, which means, salespeople' superior about something should be conducted. In order to stimulate the selling behavior of the salespeople, most supervisors should use some managerial tools such as feedback, engagement, and rewards.

  • PDF

ACTIVITY-BASED STRATEGIC WORK PLANNING AND CREW MANAGEMENT IN CONSTRUCTION: UTILIZATION OF CREWS WITH MULTIPLE SKILL LEVELS

  • Sungjoo Hwang;Moonseo Park;Hyun-Soo Lee;SangHyun Lee;Hyunsoo Kim
    • 국제학술발표논문집
    • /
    • The 5th International Conference on Construction Engineering and Project Management
    • /
    • pp.359-366
    • /
    • 2013
  • Although many research efforts have been conducted to address the effect of crew members' work skills (e.g., technical and planning skills) on work performance (e.g., work duration and quality) in construction projects, the relationship between skill and performance has generated a great deal of controversy in the field of management (Inkpen and Crossan 1995). This controversy can lead to under- or over-estimations of the overall project schedule, and can make it difficult for project managers to implement appropriate managerial policies for enhancing project performance. To address this issue, the following aspects need to be considered: (a) work performances are determined not only by individual-level work skill but also by the group-level work skill affected by work team members, each member's role, and any working behavior pattern; (b) work planning has significant effects on to what extent work skill enhances performance; and (c) different types of activities in construction require different types of work, skill, and team composition. This research, therefore, develops a system dynamics (SD) model to analyze the effects of both individual-and group-level (i.e., multi-level) skill on performances by utilizing the advantages of SD in capturing a feedback process and state changes, especially in human factors (e.g., attitude, ability, and behavior). The model incorporates: (a) a multi-level skill evolution and relevant behavior development mechanism within a work group; (b) the interaction among work planning, a crew's skill-learning, skill manifestation, and performances; and (c) the different work characteristics of each activity. This model can be utilized to implement appropriate work planning (e.g., work scope and work schedule) and crew management policies (e.g., work team composition and decision of each worker's role) with an awareness of crew's skill and work performance. Understanding the different characteristics of each activity can also support project managers in applying strategic work planning and crew management for a corresponding activity, which may enhance each activity's performance, as well as the overall project performance.

  • PDF

생성형 AI는 인간 관리자를 대체할 수 있는가? 자동 생성된 관리자 응답이 고객에 미치는 영향 (Can Generative AI Replace Human Managers? The Effects of Auto-generated Manager Responses on Customers)

  • 박예은;안현철
    • 지식경영연구
    • /
    • 제24권4호
    • /
    • pp.153-176
    • /
    • 2023
  • 최근 생성형 AI, 특히 ChatGPT와 같은 대화형 인공지능이 고객 서비스를 자동화하는 기술적 대안으로 주목받고 있다. 그러나 고객 서비스 자동화에 있어 현재의 생성형 AI 기술이 기존 인간 관리자를 효과적으로 대체할 수 있는지, 조건이나 환경에 따라 어떤 상황에서는 유리하고 다른 상황에서는 불리한지에 대한 연구는 아직 충분히 이루어지지 않은 상태이다. 이러한 배경에서 본 연구는 "고객 서비스 활동과 관련하여 생성형 AI가 인간 관리자를 대체할 수 있는가?"라는 질문에 답하기 위해, 음식 배달 플랫폼의 고객 온라인 리뷰에 대한 실험과 설문조사를 수행하였다. 또한 고객의 온라인 리뷰가 긍정적일 때와 부정적일 때에 따라 차이가 있는지 정교화 가능성 모델의 관점을 적용하여 가설을 도출하고 해당 가설이 지지되는지를 분석을 통해 확인하였다. 분석 결과, 긍정적인 리뷰에 대해서는 생성형 AI가 인간 관리자를 효과적으로 대체할 수 있지만, 부정적인 리뷰에 대해서는 완벽한 대체가 어려워 인간 관리자의 개입이 더 바람직한 것으로 확인되었다. 이러한 본 연구의 결과는 생성형 AI를 이용하여 고객 서비스 자동화하고자 하는 기업들에게 유의미한 실무적인 통찰을 제공해 줄 수 있을 것이다.

소형 사업장 근로자들의 건강증진 생활양식에 영향을 미치는 요인 (A Study on the Factors Affecting Health Promoting Lifestyles of Workers in the Small Scale Industries)

  • 장용남;이은경;정명수;전선영;김상덕;정재열;장두섭;송용선;이기남
    • 대한예방한의학회지
    • /
    • 제5권1호
    • /
    • pp.10-30
    • /
    • 2001
  • Oriental medicine needs to be armed with theories on health-improvement concept under it and basic data matching its views, in order to participate in the health-improvement service in industrial work places. The Orient medicine health-improvement program defines factors that determine individuals' lifestyle, and provides information and technologies for workers to practice in life. To that end, this research compares and analyzes health-improvement concept and health care, defines relations between individuals' health state and their lifestyle as the basic data needed to perform health-improvement business for workers. 1. The subjects employed for this research is categorized into; by gender, males 52.1% and females 47.9% with no big difference between them; and by age, 20s, 6.1%, 30s. 33.9%, 40s, 34.1%, and 50s, 24.8% with 30-50 accounting for most of it. By marriage status, unmarried represents 7.1%, and married 79.1% with most of them married; by revenue, under one million won represents 3.0%, 1-2 million won 26.4%, 2-2.49 million won 11.2%, above 2.5 million won 11.2%, and 1-2.5 million won a majority. By living location, owned houses represents 65.4%, rented houses 14.7%, monthly-rented 9.5%; and by education, elementary and middle school represent 16.9%, high school and its dropouts 22.6%, and junior college and higher 51.6%, with high school and higher occupying most of the group. 2. By job, office workers and managerial workers represent 12.3%, part-timers 21.0%, manual workers 11.4%, jobless 0.6%, professionals 35.6%, service 0.6%, housewives 8.4%, and equipment/machinery operation/assemblers 10.1%. Of this, jobless and part-timers, totaling three, are dropped from this research. By years worked, 0-3.9 years represents 9.7%, 4-7.9 years 6.7%, 8-14.9 years 18.4%, above 15 years 28.7%, and no respondents 36.5%. 3. The degree of the subjects practicing life-improvement lifestyle, on a scale of 1 to 4, is an average of 2.69, personal relations 3.04, self-realization 2.92, stress management 2.76, nutritional state 2.73, responsibility for health 2.47, and athletic activities 2.18, with personal relations earning the highest points and athletic activities the lowest. As for factors influencing health-improvement lifestyle, there is no significant difference between gender, age, and marriage status. Meanwhile, there is significant difference between revenue, dwelling pattern, education level, etc. That is, higher income-bracket, owned houses, rented houses, monthly-rented houses, and higher-educated, in this order, show higher average in health-enhancement lifestyle. By job, housewives, manual workers, office workers, professionals, equipment/ machinery operation/ assemblers, and part-timers, in this order show higher points, while there is no difference with significance by years worked. 4. Factors that affect health-improvement lifestyle are shown below. Self-realization is influenced by age, marriage status, type of dwellings, and level of education; responsibility for health by type of dwellings; athletic activities by gender and age; nutrition by age, marriage status and type of dwellings; personal relations by marriage status; and stress management by type of dwellings. 5. Areas with high points by job show this: in self-realization, office workers, manual workers, housewives, professionals, equipment/ machinery operation/ assemblers, in this order, show difference with significance; in the area of responsibility for health, manual workers, housewives, equipment/ machinery operation/ assemblers, professionals, office workers and part-timers, in this order, do. In athletic activities, manual workers, housewives, office workers, professionals, equipment/ machinery operation/ assemblers, and part-timers, in this order, show difference with significance; in nutrition, housewives, office workers, manual workers, professionals, equipment/ machinery operation/ assemblers, and part-timers, in this order do; and in stress, housewives, office workers, manual workers, professionals, equipment/ machinery operation/ assemblers, part-timers, in this order do. By years worked, more years showed higher points in the area of responsibility for health and nutrition; in the area of athletic activities, above 15 years, 4-8 years, below 4 years and 8-14 years, in this order, show higher points; and no difference shows in realization, personal relation, and stress area. 6. To look at correlation between overall and divisional health-improvement practice degree, this researcher has analyzed it using Person's correlation coefficient. Self-realization, responsibility for health, athletic activities, nutrition, support for personal relations, and stress management show significant correlation with the sub-divisions, while all health-improvement lifestyle shows significant correlation with the six sub-divisions.

  • PDF

초등학교 과학교과의 온라인 탐구형 콘텐츠 개발 (Inquiry based Online Contents Development for Elementary Science Class)

  • 김인숙;조은순
    • 한국콘텐츠학회논문지
    • /
    • 제8권12호
    • /
    • pp.457-464
    • /
    • 2008
  • 본 연구는 학생들의 탐구능력 향상 및 고차원적인 사고력 증진에 효과적인 교육방법으로 관심이 확산되고 있는 탐구형 콘텐츠를 초등학교 과학교과에 적용할 수 있는 콘텐츠 설계 전략을 수립한 후, 이를 기반으로 초등 5학년 과학과 수업 [용액과 반응]을 위한 콘텐츠로 개발하였으며, 개발된 콘텐츠를 수업현장에서 파일럿 테스트를 통해 탐구형 콘텐츠의 설계와 개발 및 실제 수업에 적용할 때 시사점 및 고려할 사항들을 분석하였다. 연구 진행은 먼저, 초등학교 과학교과용 탐구형 콘텐츠 개발을 위해 문헌고찰, 기존 사례조사, 분석, 관련 사이트 검색, 전문가 회의 및 학교 현장 전문 교사진 검토 및 적용 테스트 등 다양한 연구 방법을 적용하였으며, 이를 바탕으로 전문가들 논의를 통해 본 연구에서 활용할 탐구형 콘텐츠의 설계 전략을 수립하고 이를 토대로 실제 콘텐츠를 개발하였다. 또한 개발된 콘텐츠를 2개 초등학교의 160명 학생들에게 실제 수업시간에 적용하여 현장적용 시 발생하는 문제점을 추출한 후 수정 및 보완을 하였다. 연구결과, 본 연구에서 개발한 탐구형 콘텐츠는 학습자들의 흥미유발과 학습동기 향상에 긍정적인 영향을 주었으나, 좀 더 구체적이고 분명한 학습안내 및 튜터의 지원이 필요하였다. 본 연구를 통해 온라인 탐구형 학습방법이 향후 다른 교과와 다양한 학습자 그룹으로 확산될 가치가 충분하다고 판단하였으며, 논문의 결과는 향후 초등학교 온라인 탐구형 콘텐츠, 특히 과학교과의 현장 적용 시 중요한 시사점을 제공할 것으로 기대한다.

효율적인 의사결정을 위한 이벤트 기반의 프로세스 성과측정을 위한 모델 (Process Performance Measurement Model Based on Event for an efficient Decision-Making)

  • 박제원;최재현;조풍연;이남용
    • 정보처리학회논문지D
    • /
    • 제17D권4호
    • /
    • pp.259-270
    • /
    • 2010
  • 최근 정보시스템은 정보기술의 발달로 이기종의 환경으로 분산되어 프로세스를 중심으로 복잡하게 얽혀 있다. 프로세스는 어떠한 업무가 시작되어 끝날 때까지 의사결정의 선후관계를 갖는 인스턴스의 흐름을 가지고 여러 정보시스템을 넘나들며, 업무의 성과를 측정하는데 필요한 많은 정보를 담고 있다. 프로세스는 단위 업무활동인 작업으로 구성되며, 단위 작업은 정보 발생원인 이벤트로 구성된다. 그러나 대부분의 경우 직접 이벤트를 연계하여 프로세스의 진행이 경영적인 관점에서 얼마나 성과 있게 진행되고 있는지를 측정하는 것은 매우 어렵다. 따라서 프로세스가 완전히 끝나기 전에 작업의 진행에서 프로세스의 성과를 미리 측정한다면 운영비용 절감 및 효율적인 프로세스 실행이 가능하다. 이에 본 논문에서는 프로세스의 현재 성과를 사전에 평가할 수 있도록 이벤트 기반의 프로세스 성과측정 모델을 제안하였다. 첫째, 프로세스 성과측정개념을 제시하고, 단위 정보시스템의 이벤트로부터 수집된 정보를 통해 프로세스의 성과측정을 위한 성과지표 선정방법을 연구한다. 둘째, 프로세스 성과측정을 위한 이벤트 수집을 위해 선정된 성과지표와 기존 시스템의 이벤트 간 매핑방법과 수집된 이벤트를 프로세스 관점에서 효율적으로 저장관리 하는 데이터 스키마와 방법을 연구한다. 마지막으로 수집된 이벤트를 바탕으로 프로세스의 성과 측정 모델을 제시한다.

소비자의 윤리적 소비성향과 사회신뢰수준이 기업의 공익연계 마케팅 성과에 미치는 영향 (A Study on the Effects of Consumer's Ethical Consumption and Social Trust Levels on the Performance of Cause-Related Marketing)

  • 박윤서;김용식;단빙양;우교혜
    • 한국콘텐츠학회논문지
    • /
    • 제18권8호
    • /
    • pp.544-560
    • /
    • 2018
  • 공익연계마케팅은 소비자들이 조직이나 개인의 목적을 만족시키려는 기업과의 이윤 창출적인 교환행위에 참여함에 있어, 기업이 지정된 사회적 명분을 대상으로 일정금액을 기부하는 것을 특징으로 하는 마케팅 활동이다. 본 연구는 공익연계 마케팅 메시지 제시여부가 소비자 제품태도에 미치는 영향력을 확인하고, 더불어 소비자의 윤리적 소비성향 및 사회신뢰성향 그리고 제품유형(실용재 vs. 쾌락재)의 조절적 역할을 규명함으로써 실무적인 시사점을 제시하고자 하였다. 연구결과, 소비자들은 공익연계 마케팅 메시지가 제시되지 않은 제품보다 공익연계 마케팅 메시지가 제시된 제품에 대하여 더 호의적인 태도를 보이는 것으로 나타났다. 또한 소비자의 윤리적 소비성향과 사회적 신뢰성향이 높을 경우 공익연계 마케팅 메시지가 더 강한 영향을 미치는 것으로 나타났다. 하지만 제품유형에 대한 조절효과는 유의하지 않은 것으로 나타났다. 이들 결과는 기업이 공익연계 마케팅 활동을 전개하는 것도 중요하지만, 그에 앞서 소비자들의 윤리적 소비성향과 사회적 신뢰성향을 높여줄 수 있는 다양한 캠페인 등을 전개할 때, 이러한 마케팅 활동이 보다 큰 성과를 낼 수 있음을 시사하고 있다.

U.S. Forest Service Research : Its Administration and Management

  • Krugman, Stanley L.
    • 한국산림과학회지
    • /
    • 제76권3호
    • /
    • pp.243-248
    • /
    • 1987
  • The U.S. Forest Service administers the world's largest forestry research organization. From its modest beginning in 1876, some 30 years before the United States national forest system was established, the research branch has devoted its effort to meet current and future information needs of the forestry community of the United States, not just for the U.S. Forest Service. The research branch is one of three major administrative units of the U.S. Forest Service. The others being the National Forest System and State and Private Forestry. Currently the National Forest System comprises 155 national forests, 19 national grasslands, and 18 utilization projects located in 44 states. Puerto Rico, and the Virgin Islands. The National Forest System manages these areas for a large array of uses and benefits including timber, water, forage, wildlife, recreation, minerals, and wilderness. It is through the State and Private Forestry branch that the U.S. Forest Service cooperates and coordinates forestry activities and programs with state and local governments, forest industries, and private landowners. These activities include financial and technical assistance in disease, insect, and fire protection ; plan forestry programs ; improve harvesting and marketing practices ; and transfer forestry research results to user groups. Forestry research is carried out through eight regional Forest Experiment Stations and the Forest Product Laboratory. Studies are maintained at 70 administrative sites, and at 115 experimental forest and grasslands. All of the current sciences that composed modern forestry are included in the research program. These range from forest biology (i. e. silviculture, ecology, physiology, and genetics) to the physical, mathematical, engineering, managerial, and social sciences. The levels of research range from application, developmental, and basic research. Research planning and priority identification is an ongoing process with elements of the research program changing to meet short-term critical information needs(i. e. protection research) to long-term opportunities(i. e. biotechnology). Research planning and priority setting is done in cooperation with National Forest Systems, forest industries, universities, and individual groups such as environmental, wilderness, or wildlife organizations. There is an ongoing review process of research administration, organization, and science content to maintain quality of research. In the U.S. Forest Service the research responsibility is not completed until the new information is being applied by the various user group : I. e. technology transfer program. Research planning and development in the U.S. Forest Service is a dynamic activity. Porgrams for the year 2000 and beyond are now in the planning stage.

  • PDF