• 제목/요약/키워드: making incentives

검색결과 61건 처리시간 0.029초

구매의사결정과정에서 판매촉진의 인센티브 효과와 문제점 (The Incentive Effect and Issues of Sales Promotions in Consumer Decision Making)

  • 이미화;여정성
    • 가정과삶의질연구
    • /
    • 제21권4호
    • /
    • pp.41-53
    • /
    • 2003
  • The purpose of this study is to understand and verify the incentives as an important market environment and to help consumers use them effectively, and consequently to improve the consumer welfare. This study examined the representative incentive, the sales promotions which can effect on the consumer decision making process and current issues of them. For the purpose, a coffee specialty store was hypothesized and the subjects were 20∼30 years old, since the sales promotions can be more effective toward the younger consumers making their decisions low-involvement goods and services. The conclusions can be summarized as follows; Consumers understand the advantages and disadvantages of sales promotion very well, and use them rationally and usefully to maximize their satisfaction. the sales promotions act as incentives in the all steps of decision making processes. Generally, consumers prefer to get things at a good price, so in this survey, the discount coupons and the point accumulative membership had more effect than others. Consumers pointed out controversial issues of the sales promotions as follows: the sales promotions could bring about cost rising and unnecessary and/or impulse buying, and stir up speculative motivation. These are common serious problems in the sales promotions. The sales promotions are very useful tools in promoting sales but not fundamental in the long run. Marketers and manufacturers should keep it in mind that the best way to satisfy the consumers is to keep all things in good quality and moderate price.

Managerial Ability, Managerial Incentives and Firm Performance: Empirical Evidence from Vietnam

  • PHAN, Nghi Huu
    • The Journal of Asian Finance, Economics and Business
    • /
    • 제8권4호
    • /
    • pp.193-200
    • /
    • 2021
  • This study investigates the impact of managerial ability and managerial incentives on firm performance. In particular, it studies how managerial ability factor can exert significant influence on the profitability and the risk of firms. By doing this, the study can provide several policy implications about how managerial ability can influence firm decisions and its corresponding business policies. Data of the study was collected from the Annual Enterprises Survey (AES), which is conducted by the General Statistics Office of Vietnam (GSO) during the 2009-2013 period. After removing firms with insufficient financial information, our final dataset includes over 50,000 firms in Vietnam. The main result of the study shows that there is a significant and positive relationship between managerial ability and firm leverage. This finding indicates that managerial ability significantly plays an important role in making financial decisions. In addition, our study provides empirical evidence about the causal relationship between managerial compensation and firm risk-taking behavior. Specifically, we find that firm risks are significantly associated with compensation schemes including lower delta and higher vega. In other words, our study implies that the sensitivity of CEO wealth to stock volatility can positively affect both delta and vega or managerial incentives schemes.

우리나라 항만 인센티브제도 개선방안 연구 (A Study on Improvement of Korean Port Incentives)

  • 윤경준;안승범
    • 한국항만경제학회지
    • /
    • 제36권3호
    • /
    • pp.75-98
    • /
    • 2020
  • 세계 주요 허브항만이 되기 위한 각국의 치열한 항만 물동량 싸움에서 한국이 동북아시아 및 글로벌 물류 중심기지로 발돋움하기 위해 현실적이며 효율적인 정책 필요성이 강력히 요구된다. 본 연구의 목적은 동북아시아 물류 중심기지화를 위한 우리나라 항만들의 경쟁력 확보정책의 일환인 항만 인센티브 제도를 비교·분석하고 이를 이용자가 느끼는 서비스품질의 중요도와 성취도를 비교 분석함으로써 항만의 경쟁력제고를 위한 항만지원방안을 모색하고자 하는데 있다. 따라서 본 연구에서는 우리나라 항만의 인센티브제도 개선방향에 대해 연구 및 이용자 및 전문가를 대상으로 한 설문을 바탕으로 IPA분석을 실시해 보았다. 결과적으로 신규 기항선사 및 수출화주, 수입화주에 대한 인센티브 지급과 합리적인 인센티브 부여 기준마련에 대한 요인은 유지 관리해야 한다고 나타났다. 인센티브 청구절차의 간소화, 전산화, 터미널 운영사 인센티브 및 기존 인센티브외 부가적 인센티브 부여는 개선대상영역으로 나타났으며, 이는 정책을 결정하는 기관에서 제도개선을 위한 의견수렴과 이용자들의 관심을 높이도록 고려해야 할 것이다. 중점개선 영역 요인은 기존기항 선사에 대한 인센티브 제공이며, 이는 기존기항 선사들에 대한 인센티브 제공기준을 재검토하여 좀 더 체계적이며 효율적인 정책으로 적극적인 관리가 필요하다고 볼 수 있다.

외국인직접투자 유치확대 방안에 관한 연구 (A Study on Invitation and Extension of Foreign Direct Investment in Korea)

  • 오수균
    • 통상정보연구
    • /
    • 제7권4호
    • /
    • pp.367-386
    • /
    • 2005
  • The purpose of this is to analyze environment of foreign direct investment and Act in Korea and to find invitation and extension of foreign direct investment into Korea. Investment incentives, simplification of investment procedures, image improvement, increased public relations and investment support services are all factors which can be enhanced in the short term to positively influence investors decision-making in where to invest. Since the enactment of the Foreign Investment Promotion Act in November of 1998, there has been a signification improvement in Korea's investment environment in terms of policies and systems. It is expected that the foreign direct investment environment in Korea will continue to improve through the improvement in political stability, labor-management relations and easing of political tensions between the North and South, in the long term, as well as through improvements in investment incentives, investment procedures and public relations activities, in the short term.

  • PDF

The Mechanism of Labor Motivation as a Determinant of Economic Security of Enterprises in Competitive Conditions

  • Lagodiienko, Volodymyr;Samoilenko, Viktoria;Pasko, Maryna;Ovod, Larysa;Matsulevych, Yevgeniy
    • International Journal of Computer Science & Network Security
    • /
    • 제22권2호
    • /
    • pp.385-393
    • /
    • 2022
  • In the study of the mechanism of labor motivation as a determinant of economic security of the enterprise in competitive conditions, it was found that motivation is determinant in creating the conditions for production and ensuring the active functioning of the enterprise. It is substantiated that the motivational mechanism is the presence of a system of levers, incentives, measures and other elements for economic and administrative incentives for employees, which are used for incentives to work, increase productivity and safety, and more. The motivational mechanism plays an important role in ensuring the economic security of the enterprise and at the same time is a lever to increase competitiveness in the market. The functions of the mechanism of labor motivation are singled out, among which: explanatory-substantiating, regulative, communicative, socialization, regulating. The stages of occurrence of the motive for the employee are classified. The interrelation of motives and incentives in the mechanism of labor motivation as determinants of economic security of the enterprise in competitive conditions is proved. It is proved that the mechanism of labor motivation as a determinant of economic security of the enterprise in competitive conditions should be aimed at: assistance in forming and achieving goals and objectives of the enterprise and achieving balance and equilibrium of economic goals and social responsibility of the enterprise; ensuring close cooperation between management and employees of the enterprise; focus on building a flexible mechanism; transition to a democratic style of governance and involvement of employees in decision-making.

경쟁시장에서 보수계획의 수익영향과 최적보수 방향 (A Study on the Effects of Maintenance Schedule in a Competitive Electricity Market)

  • 김창수;이창호
    • 대한전기학회:학술대회논문집
    • /
    • 대한전기학회 2003년도 하계학술대회 논문집 A
    • /
    • pp.593-595
    • /
    • 2003
  • The introduction of electricity industry provides generators incentives to recover the related cost through the market. Hence, the generator should sell his/her electricity at high market-clearing price with optimal operation of his/her power plant. The maintenance of power plant is the most critical factor in affecting generators' decision-making. This paper analyzes technique for establishing maintenance schedule reflecting recovery cost and considers differences in monthly load pattern in minimizing LOLP.

  • PDF

Recommendations for Improving Incentive Systems in the Building Sector of South Korea

  • Han, Hyesim;Kim, Jonghun;Jeong, Hakgeun;Jang, Cheolyong
    • KIEAE Journal
    • /
    • 제15권2호
    • /
    • pp.53-59
    • /
    • 2015
  • Purpose: Reducing energy consumption and greenhouse gas emissions is a primary concern throughout the world, and the building sector is a particularly efficient area for making these reductions. In South Korea, the government has recently enacted policies for "Green Growth" that, among other things, enforce regulations in the building certification rating system (BCRS) and reorganize existing incentive systems. Method: In this study, we examined regulations and incentive systems used in the United Kingdom, Germany, and the United States that encourage the use of energy efficient technologies in construction and compared these policies to those used in South Korea. We also disseminated surveys to experts in the fields of architecture, planning and design, and engineering to better understand their knowledge and perception of the BCRS and its incentive systems. Additionally, we sought their recommendations for improving these incentive systems. Result: Based on our comparative case studies of regulations and incentives in other countries, alongside recommendations from experts in South Korea, we concluded that incentive systems in South Korea are limited and require improvement. We make recommendations for strengthening existing regulations and incentives and for implementing new incentive programs.

국방특화연구센터의 효율성 분석 및 연구 성과 향상방안 연구 (Efficiency Analysis of the Defense Research Center and Improvement of Performance)

  • 최석철;배윤호
    • 한국군사과학기술학회지
    • /
    • 제11권6호
    • /
    • pp.117-126
    • /
    • 2008
  • Recently, the investment and importance have been increasing concerning the researches which are based on fundamental studies. In defense science and technology development, the defense research centers are involved in a large portion of developing the potential capability such as defense applied technology, enhanced human resource, etc. In this paper, we analyzed the relative efficiency of 9 research centers(9 DMU : Decision Making Unit) supported by the defense budget, using DEA(Date Envelopment Analysis) method especially with the CCR-I(Charnes, Cooper, Rhodes-Input) model. Some variables are selected such as budget(input data), patent, article and human resource(output data) to be analyzed. Conclusively, the needs to identify performance-indicators, increase incentives to promote the performance and induce enthusiastic participation in defense science and development projects, are suggested via a relative efficiency analysis.

개도국의 산림전용으로 인한 온실가스 배출량 감축 및 산림탄소축적 증진 활동의 탄소배출권 잠재력 평가 (Assessment of the Potential Carbon Credits from Reducing Emissions from Deforestation and Enhancement of Forest Carbon Stock Activities in Developing Countries)

  • 배재수;배기강
    • 한국산림과학회지
    • /
    • 제98권3호
    • /
    • pp.263-271
    • /
    • 2009
  • 본 논문의 목적은 2013년 이후(Post-2012) 개도국의 산림전용으로 인한 온실가스 배출량 감축(RED) 및 산림 탄소축적증진(EFCS) 활동과 관련된 협상 대안을 구체화하고 거래 가능한 탄소배출권을 인센티브로 가정하여 대안별 감축잠재량 평가 및 이를 토대로 환경편익과 국익을 고려한 우리나라 협상 전략을 제시하는 데 있다. 이를 위해 'FAO 세계산림자원평가' 보고서를 이용하여 99개 대상 국가를 선정하고 이들 국가를 대상으로 RED 및 EFCS 활동에 따른 온실가스 감축잠재량과 탄소배출권 잠재력을 추정하였다. RED의 감축잠재량은 'baseline and credit' 탄소계정 방법을, EFCS 활동에 대한 감축잠재량은 gross-net 및 net-net 탄소계정 방법을 적용하였다. 분석 결과, 산림전용율이 높은 브라질, 인도네시아, 콩고 등이 RED를 통해, 산림탄소축적 증가율이 높은 중국, 칠레, 한국 등이 EFCS 활동을 통해 탄소배출권을 받을 수 있는 잠재력이 컸다. 지구적 차원에서 보면, RED 및 EFCS 활동을 동시에 수행할 경우 감축잠재량이 가장 크다는 환경 편익 측면과 한 활동만 인센티브를 줄 경우 대상에서 제외되는 국가가 발생한다는 형평성을 고려하여 우리나라 협상 전략으로 두 가지 활동 모두를 정치적 접근 및 인센티브 부여 활동에 포함할 것을 제안한다. 단, EFCS 활동의 경우 비인위적 활동 효과를 제거하기 위해 산림경영 활동의 탄소계정 방법론에서 채택한 할인율 적용을 대안으로 제시한다.

농촌학교학생의 교육환경조성 개선방향 (Direction for Improving the Educational Environment of Rural School Students in Korea)

  • 정지웅
    • 교육녹색환경연구
    • /
    • 제3권1호
    • /
    • pp.1-14
    • /
    • 2003
  • This study attempts to review the present situations of rural schools in South Korea, to analyze problems regarding the educational environments for their students, and to present direction for improving toward better educational environments. All the data and information are based on using avaiable documents and personal macro observation and insights. The sharp decrease of rural population for recent decades has made lots of public schools unexceptionall much smaller by school number and students' number. Nearly five thousands of rural small schools have already been abolished and the rest are also endangered to be dosed. In order to tackIe such problem, the Government has been trying to provide rural students with better educational environment, but failed to attract them to stay in rural schools. Most of rural school students have poorer family environment, underprivilged school learning environment, and less civilized community environment. Those normal parents living in rural areas are likely to send their kids to urban schools for prior opportunities to enter better quality of higher level of schools and then the remained attending rural schools are those who live with grand parents or whose parents are very disadvantaged. The rural school teachers are teaching much less number of students compared to urban teachers, but their students are less achieved learners. Notwithstanding their abudant natural community learning environments, the rural school students are less making use of those resources and less benefited from more civilized life due to their underdeveloped community conditions. In order to improve such educational environments, incentives for young couples to safely reside in rural communities, incentives for better qualified teachers to preferably work for rural schools, better learning facilities for rural school students and for better vocational experiences, lifelong learning opportunities for all community people, and increased public support to rural development for rural people not to worry about their rural lives, need to be guarantyed.

  • PDF