• The Journal of Korean Institute of Communications and Information Sciences
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• v.41 no.2
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• pp.198-205
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• 2016

In the contemporary world, the breakthrough of the ultra-modern technologies has been blessed with the camera. This device has become omnipresent either integrated on with other devices such as smartphones, notebooks, laptops, handheld devices and so on. In addition, digital signage, display and monitors have also become very widespread around us everywhere. These types of scenarios have made imaginable to imagine about the consuming of the unused resources. The dual use of displayed contents can make it possible to use it as an advertisement as well as a transmitter for camera based communication. In this study, a digital watermarking algorithm based communication method has been analyzed. We have introduced Binary Pattern (BP) based a new message extracting algorithm to extract message in an efficient way from the watermarked image compared to other algorithms. Besides, the previous works using camera and display have been illustrated using comparative analysis. This paper has demonstrated an advantageous overview using the experimental results which reveals that the proposed methodology significantly reduces the complexity while augmenting the advantages of the proposed scheme. Moreover, the simulation results have shown the advantages of the proposed scheme over the other schemes.