• Title/Summary/Keyword: food tourism

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A Report on Utilizing Local Food as Tourism Resource of Northern Gyong-gi Province (경기 북부지역의 관광자원으로서 향토음식에 대한 고찰)

  • 남정혜;최태호
    • The Korean Journal of Food And Nutrition
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    • v.14 no.5
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    • pp.479-484
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    • 2001
  • Gyong-gi province has been the political, social, economical center of Korea since the three Kingdom period, Koryo, Chosun dynasty. As a result, the area enjoys abundant local food culture. However, due to the truce line going through the province, it was divided into northern and southern region. Development of the northern Gyong-gi province has been restricted because of security and defence reasons. So, even though it has kept abundant local food heritage compared to other regions. local food products have not been fully developed. Furthermore, as bed towns of Seoul and new towns are constructed in this region, traditional and local culture has been vanished gradually and the regional uniqueness is disappearing. This report focuses on identifying unique local foods of northern Gyong-gj province where tourist site development is limited and finding out how to utilize these as international tourism resource in the 21$\^$th/ century, the era of reunified Korea. Now, we need to seek ways to overcome the current difficulties and utilize the heritage of food culture and develop It in a form that suits the taste of modern consumers.

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A Comparative Study on the Job Requirements and Curricula for Food Coordinators and Food Stylists (푸드 코디네이터와 푸드 스타일리스트의 직무 요건 및 교과 과정에 관한 비교 연구)

  • Kang, Eun-Sook;Chun, Byung-Gil
    • Culinary science and hospitality research
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    • v.14 no.4
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    • pp.317-328
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    • 2008
  • A food coordinator and a food stylist have become one of the prospective jobs in the food industry. Nonetheless, they have not been definitely classified, even regarded as the same meaning. This study was conducted to investigate the different characteristics and job requirements between food coordinators and food stylists by examining the curricula for food coordinators and food stylists of related departments in 13 colleges. According to the result of this study, the definitions of them in the job category have not been clearly distinguished. It was also showed that the job domain of food coordinators was broader than that of food stylists. Therefore, education curricula related to this field need to be reviewed to cultivate the human resources who fit the job requirements for food coordinators and food stylists respectively.

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A Positioning Study of National Food: In Perspective of Korean, American, Chinese Food Tourists (세계음식 브랜드 포지셔닝에 대한 연구: 한국, 미국, 중국 음식관광객을 대상으로)

  • Choi, Ha-Yeon;Kwak, Gong-Ho;Kim, Hak-Seon
    • Culinary science and hospitality research
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    • v.23 no.2
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    • pp.86-94
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    • 2017
  • This study was conducted to derive a positioning map using multidimensional scaling method to understand how the brand image of national foods including Korean food, Chinese food, Japanese food, Thai food, and Vietnamese food is perceived by domestic and foreign tourists. In order to achieve the research purpose, this study collected 250 data through online and offline surveys for potential food tourists who are interested in visiting overseas. Except the unfaithful responses or missing values, 202 data were analyzed. As a result, first, 8 factors which are considered to be important by food tourists were extracted. Second, the result of similarity analysis using ALSCAL and PROXSCAL did not show that the foods of the five countries were very similar, but all countries seemed to be more likely to compete with each other. Third, attribute selection also indicates that mean value of food taste (3.88), national image (3.82), and sufficient food quantity (3.65) had high level of importance, respectively. These results may provide practical implications for development of branding strategy in food tourism.

Tourists' Intentions to Consume Jeju's Local Foods and Opinions for Tourism Resource Development (제주 관광객의 향토음식 섭취의사 및 관광 상품화를 위한 의견조사)

  • Ahn, So-Jung;Yoon, Ji-Young
    • Korean journal of food and cookery science
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    • v.31 no.2
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    • pp.193-199
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    • 2015
  • According to the definition of 'native local food', Jeju has combined its regional specialty products with its own cooking method. It has almost four-hundred kinds, which reflects regional specialty and diversity, yet it is not very well-known. Thus, this present study provides basic research information through the investigation of tourist awareness, intention to consume, drawbacks, development necessity and direction of development of Jeju local foods. The survey was conducted with 295 domestic tourists who had visited Jeju in the last 10 years. In response to a question asked about the consciousness of Jeju local foods, 67.8% of respondents chose average, indicating a relatively high cause for concern. Intention to consume averaged 3.26, which was higher than tourist awareness, having an average of 2.60. Furthermore, local food interest and demographic characteristics of respondents were found to have an influence on tourist awareness and intention to consume. 87.8% of respondents answered above average with respect to the drawbacks of Jeju's local foods and development necessity and direction, with the main drawbacks being lack of PR (43.1%) and high price (39.0%). The priority of most respondents was the quality and taste of the food (50.8%). Based on the results of this study, if tourist awareness can be effectively increased, an escalation in intent to consume will follow, naturally promoting the consumption of Jeju's local foods. Consequentially, for tourism commercialization, the quality and taste of the foods have to be improved in addition to the gain in popularity through efficient PR methods.

An Exploratory Study on Selection Attributes of Food in the Cultural tourism Festival through Conjoint Analysis (컨조인트 분석을 통한 문화관광 축제 판매 음식 선택 속성에 관한 탐색적 연구)

  • Lee, Eun-Yong;Park, Yang-Woo;Lee, Soo-Bum
    • Culinary science and hospitality research
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    • v.16 no.3
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    • pp.94-113
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    • 2010
  • Despite a number of previous studies about cultural tourism festivals, studies on food menus in the cultural tourism festival setting have often been neglected. Considering the importance of food menus, identifying major selection attributes that satisfy visitors in a festival setting is vital. Using conjoint analysis, this study demonstrated that price was the most influential selection attributes to attract visitors. The time required between ordering and receiving food was found to be the second important selection attribute, followed by menu and place. Cluster analysis identified two distinct segments that take different sets of elements into account when making their selection decision. Conjoint simulation estimated the most preferred foodservice form in cultural tourism festivals setting would have 21.18% potential market share. The implications gained from this study provided an important starting point for determining key selection attributes in establishing strategies to enhance visitors' level of satisfaction.

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The study on Analysis of factors of restaurant start-ups using big data

  • JINHO LEE;Sung woo Park;Gi-Hwan Ryu
    • International journal of advanced smart convergence
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    • v.12 no.3
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    • pp.163-167
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    • 2023
  • The restaurant industry is an industry with low entry barriers, and furthermore, it is an indispensable industry in life. However, for the restaurant industry, it is necessary to start a business considering many factors. In particular, the comparative group for each restaurant industry is different, and the commercial area analysis should be analyzed differently. Moreover, counseling for restaurant start-ups is still sticking to how to start a restaurant by meeting with each franchise supervisor or counselor. Therefore, a restaurant start-up chatbot is needed for prospective restaurant founders, and a food tech chatbot is needed to collect basic data. Therefore, in this study, factors for restaurant start-ups were divided into youth, preliminary start-ups, menus, taste, and food. In the case of restaurant start-ups with low entry barriers, it was confirmed as the most preferred start-up by young people. However, indiscriminate restaurant start-ups not only increase the closing rate but also have a significant impact on household debt, so accurate consulting should be used to lower the closing rate and increase the success rate. Furthermore, theories and measures for food technologies such as chatbots should be further developed to obtain accurate information on franchise start-ups.

Research Trends Regarding Traditional Food (전통음식관련 연구동향)

  • Park, Jae-Wan
    • The Journal of the Korea Contents Association
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    • v.10 no.12
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    • pp.415-424
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    • 2010
  • Recently the development if traditional food local food affects regional and national tourism industry. Traditional food has to be renewed by emphasizing regional tradition, historicity, and characteristic and be regarded as cultural element. The purpose of this study was to development tourism resources focused on traditional food. This analysed traditional food related study published from 1985 to 2009(n=129). Content analysis was conducted with regard to such perspectives as study field, methodology, statistical analysis etc. The findings are as followings. Frist, 40.3% of articles was written by one author, and slightly more then 59.7% was written by co-author. Seconds, 39% articles was focus on preferences and awareness so, need to study on menu development, research on the actual condition for tourism resources and commercialization. Academician should continue to conduct research in these fields in an effort to provide practitioners informations.

A study of the Impact of Fourism Attractions and Images on the Destination Development Patterns (관광 매력성과 이미지가 관광지 개발유형에 미치는 영향 연구)

  • 김계섭;김선영
    • Journal of Applied Tourism Food and Beverage Management and Research
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    • v.12 no.1
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    • pp.79-110
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    • 2001
  • Tourist Destination is based on tourism attractions. Components of Tourism attraction are included tourism resources, entertainment facilities, transportation, accommodation, infrastructure, assistance facilities & service, hospitality, information facilities & service, and retailing & service. Tourism resources of them is the key to determine destination development pattern, because tourism attraction that attract tourists is based on tourism resources. Therefore, there are need to study what is tourism attraction of destination at the view of tourists and what is destination development pattern based on it to develop tourism attraction that is able appeal tourists. The purpose of this study is to examine what effect of tourism attraction affects destination development pattern. This study defined Haeundae, Kwanganri, Songjung, Taejongdae in Pusan, Korea as research areas. Research data were collected from 300 respondents by a simple random sampling method. A final 284 usable questionaries were used for empirical analysis after data purification process. Reliability and validity of the scale on the tourism attraction, destination image, and facility needs have been evaluated using Cronbach $\alpha$, item-total correlations. This study analyzed the factors of the tourism attraction and destination images. The result obtained that tourism attraction is divided relaxation attraction, local activity attraction, culture . nature attraction and touring circuit attraction, and destination image is divided culture . urban attractiveness, touring attractiveness, local . stay attractiveness, convenience of travel and relativeness for destination investigated. ANOVA and regression (stepwise) were used to test hypotheses. Based on the results of hypotheses testing, major findings of the empirical research are as follow : 1. The tourism attraction and destination image are significantly different, but facility needs are not significantly by destinations (e. g. Haeundae, Kwanganri, Songjung, Taejongdae) . 2. Destination development pattern is a(fact by the tourism attraction in partial. In case of Haeundea, relaxation attraction take effect partially spa, history and marine/spa tourism. 3. The destination development pattern is influenced by the destination image in partial. In case of Kwanganri, the natural . activity attractiveness and urban tourism images have been found as influential factors that affect marine tourism. 4. The destination images are influenced the physical attributes in literature review, but the destination image are taken effect partially the tourism attraction in this study. 5. Destination development pattern are influenced by the tourism attraction and the destination image partially. This research has provided a variety of practical suggestions. Especially, it was suggested that the destination have appeal to tourists by strengthening attraction and improving weakness. Also, we need to specialize destination in same destination development pattern.

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Community Empowerment Models of Tourism Village Based on Superior Commodities: Realizing Economic Resilience

  • Cahyono, Arie Eko;Kurniawan, Moh. Usman;Sukidin, Sukidin;Kantun, Sri
    • Journal of Distribution Science
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    • v.16 no.11
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    • pp.29-36
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    • 2018
  • Purpose - Research on community empowerment based on superior commodities to improve the economic resilience of the tourist village of Lumajang Regency is an investigative descriptive study to obtain an overview of the problems of community economic development, especially regarding economic resilience. The output of this research activity is the formation of integrated and comprehensive strategic programs and activities in order to improve economic empowerment and food security of the community around the tourist village. Research design, data, and methodology - This research method applies several methods of analysis such as the Loqation Quotion (LQ) method, SWOT analysis, Trend analysis, and analysis of Community Economic Empowerment in the agricultural sub-sector. Results - This research has strategic values and objectives in addition to providing important information to improve food security of tourism villages in Lumajang district in particular and disadvantaged communities in Indonesia in general. Through this supportive community economic empowerment programs, Lumajang District has an agricultural area and at the same time as a nature-based tourism area that supports it. Conclusion - Village tourism community empowerment activities are taken based on existing superior commodities. The existing tourism village program in Lumajang district can be used as one of the references for the upcoming tourism village program.

Properties and Quality Characteristics of the bread with added Moroheiya powder (모르헤이야 분말을 첨가한 식빵의 품질 특성)

  • Kim Hee-Joo;Chang Sang-Keun;Kim Hye-Jung
    • Korean journal of food and cookery science
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    • v.21 no.4 s.88
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    • pp.416-421
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    • 2005
  • This study was conducted to investigate the effect of the addition of moroheiya powder on the baking qualities of the bread. Three different powder concentration levels of $0.2\%,\;0.5\%\;and\;1.0\%$ were added to flour to make the bread. The volume of the bread dough containing moroheiya powder tended to be increased compared to that of control during the fermentation period. The percentage of baking loss of the bread containing moroheiya powder tended to be less than that of control. In the texture analyzer measurement, the hardness of the bread was significantly increased by adding the moroheiya powder Springiness, gumminess and brittleness of the bread tended to increase and were all higher in the bread containing $0.5\%$ moroheya powder than in the other breads. In sensory evaluation, the bread containing $0.2\%$ moroheiya powder showed a similar tendency with control and showed the best scores, especially in taste.