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Research on the decision factor in customer loyalty in securities companies : Focusing on reliability and customer satisfaction's moderating effects (증권회사의 지속적 사용의도 결정요인에 관한 연구 : 신뢰도 및 고객 만족도의 조절효과를 중심으로)

  • Lee, Han-Woo;Ha, Kyu-Soo
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.16 no.3
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    • pp.1832-1843
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    • 2015
  • Recently, since the "Capital Market Consolidation Act" has been effective in 2009, the competition among the securities companies in Korean security market has been fierce. Thus, securities business lately are needed by the market environmental requirements rapidly changed for various strategies. The purpose of this study was to identify the effect of corporate attribute, employee attribute, financial product attribute securities on customer satisfaction, trust with the firm, and usage intention. As the subjects I selected the customer of securities in Seoul in 2014 and conducted survey with questionnaires. Among total 400, I chose 378 as the valid sample by convenience sampling. For the data process, I used SPSS 20.0 I verified the perspective hypotheses after testing reliability and validity of fit by the data process. The results are as following. First, it was shown that the sub-factors of corporate attribute, employee attribute, financial product attribute in securities as ethics, innovation, size, kind, professionalism, ethics, profitability and diversity had significant effect on usage intention. Second, the study confirms that reliability and satisfaction influences customer loyalty as moderate variable. The industrial and academic significance of this study is that it may serve as a useful base date to understand customer behavior and draw new strategies in a financial management environment.

Ahn Minyoung and 'Seungpyeonggok' (안민영과 <승평곡>)

  • Kim, Yong-Chan
    • Sijohaknonchong
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    • v.26
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    • pp.93-123
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    • 2007
  • Ahn Minyoung's editorial work of gajib(songbook) was the work for realization of artistic ability which had been a pursuit for his life. According to recent excavation of 'Seungpyeonggok' that is another gajib editted by Ah Minyoung, it is found that his editorial work of gajib was began in earlier days. 'Seungpyeonggok' composes 12 pieces of works, and it arranged each piece of work with melody of gagok, respectively. For the size, it is evaluated to 'the smallest gajib' among the left gajib at present. This gajib was composed to celebrate the gathering of Seungpyeonggye which led by Ahn Minyoung. There is Preface which was written by Ahn Minyoung, and the content of preface could be similar to the one in his another gajib 'Geumokchongbu' except some omission, variation, or alternation of content and phrase partly to fit for the character of each gajib. The names of Seungpyeonggye's members are shown in the preface of 'Seungpyeonggok', so it is important material for studying the appearances and activities of the members at that time. The purpose and intention of Seungpyeonggye's gathering was clarified in the preface of 'Seungpyeonggok' was composed to the repertoir of gagok sung at the celebration party. All the collected works are related to Daewongun directly or indirectly in their contents. Because the celebration party of Seungpyeonggye was designed for Daewongun, all the contents are dedication for Dasewongun easily. And the works of 12-pieces previously discussed were found as playing repertoir, 'type of pyeon-ga' which was composed to 8-pieces and 4-pieces identically.

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Comparison on Probability Plot Correlation Coefficient Test Considering Skewness of Sample for the GEV Distribution (표본자료의 왜곡도 영향을 고려한 GEV 분포의 확률도시 상관계수 검정방법 비교 검토)

  • Ahn, Hyunjun;Shin, Hongjoon;Kim, Sooyoung;Heo, Jun-Haeng
    • Journal of Korea Water Resources Association
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    • v.47 no.2
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    • pp.161-170
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    • 2014
  • It is important to estimate an appropriate quantile for design of hydraulic structure. For this purpose, it is necessary to find the appropriate probability distribution which can represent the sample data well. Probability plot correlation coefficient test as one of goodness-of-fit test, is recently developed and has been known as a simple and powerful method. In this study, probability plot correlation coefficient test statistics using the plotting position considering the coefficients of skewness for the GEV distribution is derived, and represented by the regression equation. Monte-Carlo method is also performed to compare the rejection power between each method. As the results, the probability plot correlation coefficient test which is derived in this study is better than the others. In particular, when sample size is small and distribution has the shape parameter, rejection power of probability plot correlation coefficient test considering the coefficients of skewness is bigger than the others.

Study of Virtual Goods Purchase Model Applying Dynamic Social Network Structure Variables (동적 소셜네트워크 구조 변수를 적용한 가상 재화 구매 모형 연구)

  • Lee, Hee-Tae;Bae, Jungho
    • Journal of Distribution Science
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    • v.17 no.3
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    • pp.85-95
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    • 2019
  • Purpose - The existing marketing studies using Social Network Analysis have assumed that network structure variables are time-invariant. However, a node's network position can fluctuate considerably over time and the node's network structure can be changed dynamically. Hence, if such a dynamic structural network characteristics are not specified for virtual goods purchase model, estimated parameters can be biased. In this paper, by comparing a time-invariant network structure specification model(base model) and time-varying network specification model(proposed model), the authors intend to prove whether the proposed model is superior to the base model. In addition, the authors also intend to investigate whether coefficients of network structure variables are random over time. Research design, data, and methodology - The data of this study are obtained from a Korean social network provider. The authors construct a monthly panel data by calculating the raw data. To fit the panel data, the authors derive random effects panel tobit model and multi-level mixed effects model. Results - First, the proposed model is better than that of the base model in terms of performance. Second, except for constraint, multi-level mixed effects models with random coefficient of every network structure variable(in-degree, out-degree, in-closeness centrality, out-closeness centrality, clustering coefficient) perform better than not random coefficient specification model. Conclusion - The size and importance of virtual goods market has been dramatically increasing. Notwithstanding such a strategic importance of virtual goods, there is little research on social influential factors which impact the intention of virtual good purchase. Even studies which investigated social influence factors have assumed that social network structure variables are time-invariant. However, the authors show that network structure variables are time-variant and coefficients of network structure variables are random over time. Thus, virtual goods purchase model with dynamic network structure variables performs better than that with static network structure model. Hence, if marketing practitioners intend to use social influences to sell virtual goods in social media, they had better consider time-varying social influences of network members. In addition, this study can be also differentiated from other related researches using survey data in that this study deals with actual field data.

The Influence of Overburden Pressure and Volume Change on the Soil-water Characteristic Curve of Unsaturated Weathered Granite Soil (상재하중과 체적변형을 고려한 불포화화강풍화토의 함수특성곡선)

  • Lee, Younghuy;Kim, Taehan;Moon, Seokjun
    • Journal of the Korean GEO-environmental Society
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    • v.11 no.5
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    • pp.53-60
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    • 2010
  • The comprehensive tests on unsaturated weathered granite soils are carried out to obtain the soil-water characteristic curve that is the one of the essential requisites to study the unsaturated soil. The weathered granite soils were obtained at Palgong mountain in Daegu. The existing test results have been carried out without overburden pressures and volume changes. In this study, the volumetric pressure plate extractor is improved to consider two factors such as overburden pressure and volume change. The applied overburden pressures were 0, 25, 50, 75, 100kPa and volume changes were measured at each phase. he results of this study are summarized as follows: As the overburden pressure increases, the volumetric water content decreases at the same matric suction and the air entry value increases and gradient of curve at the transition zone and the size of the hysteresis loops decreases. As the overburden pressure increases, the degree of saturation increases at the same matric suction and degree of saturation of the wetting curve is higher than that of dry curve. The SWCC with volume changes are slightly larger than those without volume changes. The general equation proposed by Fredlund & Xing(1994) to fit the experimental result of the SWCC indicates good agreement. The empirical parameters a, n, m as overburden pressure show similar inclination as the existing results.

Real-Time Terrain Visualization with Hierarchical Structure (실시간 시각화를 위한 계층 구조 구축 기법 개발)

  • Park, Chan Su;Suh, Yong Cheol
    • KSCE Journal of Civil and Environmental Engineering Research
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    • v.29 no.2D
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    • pp.311-318
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    • 2009
  • Interactive terrain visualization is an important research area with applications in GIS, games, virtual reality, scientific visualization and flight simulators, besides having military use. This is a complex and challenging problem considering that some applications require precise visualizations of huge data sets at real-time rates. In general, the size of data sets makes rendering at real-time difficult since the terrain data cannot fit entirely in memory. In this paper, we suggest the effective Real-time LOD(level-of-detail) algorithm for displaying the huge terrain data and processing mass geometry. We used a hierarchy structure with $4{\times}4$ and $2{\times}2$ tiles for real-time rendering of mass volume DEM which acquired from Digital map, LiDAR, DTM and DSM. Moreover, texture mapping is performed to visualize realistically while displaying height data of normalized Giga Byte level with user oriented terrain information and creating hill shade map using height data to hierarchy tile structure of file type. Large volume of terrain data was transformed to LOD data for real time visualization. This paper show the new LOD algorithm for seamless visualization, high quality, minimize the data loss and maximize the frame speed.

Regional frequency analysis using spatial data extension method : I. An empirical investigation of regional flood frequency analysis (공간확장자료를 이용한 지역빈도분석 : I. 지역홍수빈도분석의 실증적 검토)

  • Kim, Nam Won;Lee, Jeong Eun;Lee, Jeongwoo;Jung, Yong
    • Journal of Korea Water Resources Association
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    • v.49 no.5
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    • pp.439-450
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    • 2016
  • For the design of infrastructures controlling the flood events at ungauged basins, this study tries to find the regional flood frequencies using peak flow data generated by the spatial extension of flood records. The Chungju Dam watershed is selected to validate the possibility of regional flood frequency analysis using the spatially extended flood data. Firstly, based on the index flood method, the flood event data from the spatial extension method is evaluated for 22 mid/smaller sub-basins at the Chungju Dam watershed. The homogeneity of the Chungju dam watershed was assessed in terms of the different size of watershed conditions such as accumulated and individual sub-basins. Based on the result of homogeneity analysis, this watershed is heterogeneous with respect to individual sub-basins because of the heterogeneity of rainfall distribution. To decide the regional probability distribution, goodness-of fit measure and weighted moving averages method from flood frequency analysis were adopted. Finally, GEV distribution was selected as a representative distribution and regional quantile were estimated. This research is one step further method to estimate regional flood frequency for ungauged basins.

Factors of Successful Aging and the Effect on Life Satisfaction by the Recognition of Old Age (노후연령인식 여부에 따른 성공적 노화 구성요소 차이 및 삶의 만족도에 미치는 영향)

  • Kim, Mee Ryoung
    • Korean Journal of Social Welfare
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    • v.65 no.1
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    • pp.227-245
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    • 2013
  • This study used the third wave of individual data of KReIs(Korean Retirement and Income Study) because the third wave of data only had the necessary variables which fit into this study. The data was collected in 2010 using national random sampling. The target population was adults who are older than 65 and the sample size of this study was 4,080. The factors of successful aging were compared by the recognition of old age (group (1): people who recognize they are not older adults(n=620); group (2): people who recognize they are older adults(n=3,460)). For comparison of each variable by the recognition of old age, t-test, chi-square test and ANCOVA were used depending on the types of variables. To test the effect on the life satisfaction of the factors of successful aging, hierarchical regressions were used for each group. 1) Except for the number of leisure activities, older adults who recognized they were not old(group (1)) had a higher level of factors composing of successful aging than older adults who recognized they were old(group (2)). 2) For group (1), age did not affect their life satisfaction in a statistically significant level, but for group (2) age negatively affected their life satisfaction. 3) The results indicated that cognitive and physical functioning were more important than avoiding disease and disability. 4) For group (2), IADL affected life satisfaction positively in a statistically significant level, but for group (1), IADL did not affect life satisfaction. 5) For group(2), whether they had a job or not affected the life satisfaction differently.

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A Study on the Attitude of CEO in Private Security Company (시큐리티기업 CEO의 민간경비에 대한 의식조사 연구)

  • Ahn, Hwang-Kwon
    • Korean Security Journal
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    • no.16
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    • pp.119-135
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    • 2008
  • This study is concerned on how much effect to activate private security officers from the attitude of CEO in private security companies. Of course the philosophy of CEO at the work is much important element on the company activity. And in small-medium size private security company the effect of CEO is tremendous because most of decision making comes from CEO and company is operated. The result of the analysis of the survey on the CEO in private security business is as belows. a) Most of them are not satisfied and negative from current situation of private security industry because too many companies are scattered and the expected social understanding is too low even though the company was established by their own decision due to it was fit to their aptitude. b) The job position is estimated not high by socio-economical perspective, which would be improved to get higher because this industry is very future business. c) Most of members of the korea security association are in negative on the policy of the korea security association but to enhance of the activity all the members should be in union. d) Must make and settle down a channel to communicate and cooperate each other between public and private sector of security business.

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Morphological Assessment of Proximal Restoration Depending on Different Matrix Systems in Primary Molars with a 3D Scanner: In Vitro Studies (매트릭스 시스템에 따른 유구치 인접면 수복물에 대한 3D 스캐너를 이용한 형태학적 평가: 실험실적 연구)

  • Hyewon Shin;Nanyoung Lee;Joohun Song;JoonSeong Kim;Myeongkwan Jih
    • Journal of the korean academy of Pediatric Dentistry
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    • v.50 no.4
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    • pp.396-408
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    • 2023
  • The purpose of this study was to compare the proximal surface contour, size of contact area, and volume difference before and after restoration in artificial teeth of primary molars during proximal composite resin restoration using different matrix systems. Four types of artificial teeth were restored with composite resin using sectional matrix systems-Palodent V3 Sectional Matrix System and myJunior Kitand a circumferential matrix system-Tofflemire Matrix System-and modeled threedimensionally for analysis. When sectional matrix systems were used, there was a higher probability of concave proximal surface contour and simultaneously greater contact area and volume. This is attributed to the dead soft properties of the matrix band used in sectional matrix systems, which can lead to deformation of the band and hence an excessive amount of resin applied around the contact point. Additionally, the rubber wedge in the sectional matrix system may not help the matrix band fit into the cavity. Therefore, based on the findings of this study, morphological aspects need to be carefully considered for proximal composite resin restoration of primary molars using sectional matrix systems.