• Title/Summary/Keyword: fashion convention

Search Result 33, Processing Time 0.029 seconds

Textile·Fashion convention status and satisfaction (섬유·패션 전시회 현황과 만족도)

  • Kwon, Young-Hoan;Lee, Youn-Hee;Lee, Ji-Yeon
    • Journal of the Korea Fashion and Costume Design Association
    • /
    • v.21 no.1
    • /
    • pp.17-33
    • /
    • 2019
  • The purpose of this study is to understand the present status of the international textile fashion conventions and the Korean textile fashion conventions in order to secure competitiveness in the textile fashion industry and to discover the satisfaction of the convention and to develop an improvement plan of the current textile and fashion conventions in Korea. For the method of study, five representative conventions of domestic and foreign textiles and fashion were selected and case analyses were conducted focusing on relevant reports. Also, the satisfaction and improvement of the conventions for companies, buyers and visitors attending the Preview in Seoul(PIS) convention were surveyed. The first result of the study was that international textile and fashion conventions have clarified their identity according to changes in the market environment and buyer's interest. For example, the professional exhibition changed the nature of the comprehensive convention or made it easier for many related businesses and buyers to attend the convention by sharing the same convention period and location with other conventions. In addition, the convention hall has been constructed to display promising items, such as eco-friendly materials and smart materials. Second, participating companies, buyers and visitors of the Preview in Seoul (PIS) convention were generally satisfied with the convention, but were aware of the need for change. In particular, the satisfaction level with the number and level of new buyers at home and abroad, the number of counseling sessions and the quality level were also found to be low.

A Study on the Relative Importance of Structural Elements of the Fashion Convention by Delphi Analysis

  • Kim, Moon-Sook;Oh, Hyun-Nam;Kim, Hyun-Ah
    • The International Journal of Costume Culture
    • /
    • v.4 no.3
    • /
    • pp.171-181
    • /
    • 2001
  • The Purpose of this study first was to establish the concept based on the existing convention theory, and classifies the types of industrial aspect, and cultural and artistic aspects. Based on it, the relative importance of structural elements of the fashion convention industry is analyzed to fashion conventions in the industrial aspect. The research applies Delphi technique, it is applied to experts in the fashion convention industry in two rounds. Re result is as follows ; First, exhibitions and collection of the fashion convention industry are classified into five groups by examining their main types and main targets. Second, in fabric·material exhibitions, the procedure, personnel and communication have relatively equal importance on the whole although facilities are considered most important. in clothing·fashion exhibitions, the procedure has by far a high level of importance unlike others. Third, comparing the second stage importance, it is shown that the event hall, pubic relations, professionalization of personnel, communication between the promoter and supporting organization are most important with a slight difference by type. Fourth, comparing the third stage importance, it is revealed that ten most important factors are the event location, publicity time, the size·number of event halls customer handling , expertise, publicity media, friendliness, facilities, Publicity Publications, and business competence.

  • PDF

Pastiche of Western Traditional Costume in Japanese Avant-Garde Fashion (일본 아방가르드 패션에 표현된 서구 전통복식의 혼성모방)

  • Yim, Eun-Hyuk
    • The Research Journal of the Costume Culture
    • /
    • v.19 no.5
    • /
    • pp.970-980
    • /
    • 2011
  • As a type of intimate architecture, fashion has always mediated the dialogue between clothes and the body, or fashion and figure. This study seeks to inquire the current aesthetic consciousness of the body and dress in Japanese avant-garde fashion and intends to research the features and meanings in the pastiche of Western sartorial convention in Japanese avant-garde fashion in order to examine the changing aesthetic attitude in postmodern fashion. The study investigates subjects of the fashion collections of the turn of the twenty-first century, when pastiche strategies frequently appeared in Japanese avant-garde fashion, through the methodology of literature research and case analysis. The results of the study are as follows: by developing the strategy of pastiche, Japanese avant-garde fashion exposes the defectiveness of the Western idea of the idealized and standardized body for mass productions, thus freeing design from its traditional confinement to the human body. Drawing on the re-conceptualization of the sartorial convention of Western tradition, Japanese avant-garde fashion designers tend to experiment with extreme exaggeration in form, refusing to subscribe to the traditional Western values built on the balance and symmetry of the body. Through the combination of the past and the present as well as the inner-wear as outerwear strategy, the historical pastiche challenges convention and symbolism, which results in the discord between signifiant and signifi$\acute{e}$ of clothing.

The Influence of Constituent of the Fashion Convention on Customer Satisfaction (패션 컨벤션 구성요인이 고객만족에 미치는 영향)

  • 김현아;김문숙
    • The Research Journal of the Costume Culture
    • /
    • v.11 no.3
    • /
    • pp.331-339
    • /
    • 2003
  • This study first defines the fashion convention industry as an idea that includes international conventions, exhibitions and collections mainly dealing with fashion (fabric·material, clothing·fashion, and machinery·equipment). It then infers constituents of the industry based on preceding studies on service quality and satisfaction, and analyzes their importance and the structural relation between constituent performance, satisfaction and ex post behaviour. Also it analyzes perception difference of the organizer and participators on constituent importance, performance, and satisfaction. In the survey, a total of 500 questionnaires were distributed to the organizers and participants of 2001 Seoul Fashion Week, and among them, 259 questionnaires from the participants and 18 from the organizers were used as data for the demonstrative analysis. LISREL 8 program and SPSS WIN V. 8.0 were used for a statistical process of collected data.

  • PDF

Aesthetic deviation of modern fashion design through Rei Kawakubo (레이 가와쿠보의 디자인을 통해 본 현대의상(現代衣裳)의 일탈성(逸脫性))

  • Lee, Sang-Rye
    • Journal of Fashion Business
    • /
    • v.7 no.5
    • /
    • pp.45-53
    • /
    • 2003
  • Rei Kawakubo is known for her provocative aesthetics: she often deliberately seeks beauty in what is seen by convention as taboo. With her highly informed and invariably provocative aesthetic, Rei Kawakubo has advanced historical forms of dress using radical functional and structural transpositions. She is considered as a pioneer showing firmly important elements of modern fashion design in her works by fashion journalists. In this paper, I'd like to analysis features of modern fashion design through Rei Kawakubo's works. I will analysis important elements of Rei Kawakuvo's design and devote study of the connection between the feature of her design and the feature of modern fashion design.

Pastiche in Fashion by Bodily Deformation (몸의 왜곡을 통한 혼성모방)

  • Yim, Eun-Hyuk
    • Journal of the Korean Society of Clothing and Textiles
    • /
    • v.33 no.4
    • /
    • pp.511-518
    • /
    • 2009
  • Freed from its traditional confinement to the human body, postmodernism in fashion exposes the defectiveness of body and abstracts from the body under. Deformation of the body denotes the break away from the idealized and standardized body for mass productions. It tends to experiment with extreme exaggeration in form, refusing to subscribe to the traditional values that build on the balance and symmetry of the body. Bodily deformation carried out historical and cultural pastiche opposes the sartorial convention and symbolism which results in the discord between signifiant and $signifi{\acute{e}}$ of clothing. As a type of intimate architecture, fashion always mediates the dialogue between clothes and body, or fashion and figure. My study suggests a framework to analyze bodily deformation as pastiche, focusing on the relationship between clothes and the body. In order to inquire the deformation of the body in fashion, my study examines subjects of the fashion collections of the turn of the 21st century, using the method of literature research and content analysis.

A Study on Eco-friendly Tendency in Contemporary Fashion Brand (현대 패션 브랜드에 나타난 친환경 경향 연구)

  • Kim, Mi-Geum;Park, Hee-Jeong;Kan, Ho-Sup
    • Journal of Fashion Business
    • /
    • v.14 no.4
    • /
    • pp.185-199
    • /
    • 2010
  • Global warming started as the scientific problem in 20th century is being highlighted as the environmental issue with the conclusion of convention on climate change. It has great influence in all aspects of nature, especially 'Eco-friendly design' that takes not only health life of present but also affluent life in the future into consideration became an inevitable trend in almost all industries including the apparel and distribution industry worldwide. Therefore, this study is an eco-friendly tendency in fashion that are hot issue in the world and focused on advertisement and collection since 2000. The aim of this is to classify eco-friendly fashion design study presented in contemporary fashion brand. In result, it was analyzed fourth tendencies as follows : eco-friendly tendency with organic material, upgradation of recycle fashion, green campaign and well-being LOHAS fashion. In this aspect, eco-friendly tendency that is expanded to overall society, culture and living shows in present.

Fragmentation of the Body in Fashion (현대 패션에 표현된 몸의 파편화)

  • Yim, Eun-Hyuk
    • Journal of the Korean Society of Costume
    • /
    • v.57 no.6 s.115
    • /
    • pp.145-159
    • /
    • 2007
  • Freed from its traditional confinement to the human body, postmodernism in fashion exposes the defectiveness of body and abstracts from the body under. As the 20th century art put premium on self-expression, the body itself became a powerful medium of expression in fashion. Using 'body' to analyze the clothing form, my study develops a framework by which to classify the fragmentation of the body in fashion. In order to inquire the formative style and aesthetic values expressed in fragmentation of the body in fashion, my study examines subjects from the discourse on the body to the fashion collections of the late 20th and 21st century, The results of the study are as follows. Fragmentation of the body in fashion means the break away from the idealized and standardized body for mass productions. It tends to experiment with extreme exaggeration in form, refusing to subscribe to the traditional values that build on the balance and symmetry of the body. The formative aspects of fragmentation are achieved through body casting, displacement, and deconstruction. The absence of physicality in fashion opposes the sartorial convention and symbolism that results in the discord between signifiant and $signifi{\tilde{e}}$ of clothing. Fashion continues to explore forms and images that transcend the traditional representations of the clothed body. As a type of intimate architecture, fashion always mediates the dialogue between clothes and body, or fashion and figure. My study suggests a framework to analyze fragmentation of the body in fashion, focusing on the relationship between the clothes and body.

Absence of Physicality in Fashion -Focusing on the Deformation of the Body Parts-

  • Yim, Eun-Hyuk
    • International Journal of Costume and Fashion
    • /
    • v.9 no.1
    • /
    • pp.26-33
    • /
    • 2009
  • Clothes and human body are inseparably related. Aesthetic consciousness of the body determines the form of clothing, reflecting the time and culture as well as the individual and society. Clothes can even reorganize the meaning of the body, while transcending their instrumental functions of concealing, revealing, and deforming the body. Using �body�t o analyze the clothing form, my study develops a framework by which to classify the absence of physicality in fashion focusing on the deformation of the body parts. The absence of physicality denotes the break away from the idealized and standardized body for mass productions. It tends to experiment with extreme exaggeration in form refusing to subscribe to the traditional values that build on the balance and symmetry of the body, which opposes the sartorial convention and symbolism that results in the discord between signifiant and signifi? f clothing.