• Title/Summary/Keyword: fashion company

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A Study on Fashion Business Reengineering for Korean Fashion Industry (우리 나라 패션 산업을 위한 패션 비즈니스 리엔지니어링에 관한 연구)

  • 김문숙;한정지;최은정;홍인숙
    • The Research Journal of the Costume Culture
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    • v.7 no.4
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    • pp.1-13
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    • 1999
  • The purpose of this study is to remind the necessity of reengineering establishment of future-oriented fashion industry and to research the devices for the devices for the system establishment at this present time when the consumer\`s demands level is extremely high. This research has been done by the literature review of the relative articles, books and the case study. First, through the analysis of the important changes and movements of fashion industry environment by the environmental interpretation model of Draft and Weick, the strategic development, corresponding the environment change of fashion industry, has been attempted. Second, this study examined QR integration management method according to the Kunz\`s behavior theory of the apparel firms. Third, as the prior occupation strategy regarding the things can be done very well from now on the things are needed, the necessity and establishment of SCM, based on companionship and beyond the boundary between the companies has been studied through the exchange of the data of manufacture and sales which has been regarded as the secret of the companies. Finally, to become a company to lead the market, in addition to the re-organization of the internal process of a company with the leadership which has the clear vision for the consumer\`s satisfaction, the process have ti be integrated under the cooperation with its business partners and the cost have to be reduces, and the which takes to correspond to the consumer\`s requirements have to be reduced.

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A Study on the Education Status of Lingerie and Pattern-Making Actual Conditions in the Domestic Lingerie Business (국내(國內) Lingerie업체(業體)의 교육(敎育) 및 Pattern제작실태(製作實態)에 관(關)한 연구(硏究))

  • Cha, Su-Joung;Sohn, Hee-Soon
    • Journal of Fashion Business
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    • v.8 no.4
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    • pp.80-93
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    • 2004
  • The purpose of this study is to recognize about lingerie company's education and pattern-making actual conditions. This study used a questionnaire method. Respondent of survey is designers who work in exist lingerie company. The collected data were statistically processed using SPSS(Statistical Package for Social Science) for technical statistical analysis, correlation analysis. The results of this study can be summarized as follows; 1. Most of lingerie designers educated lingerie design, pattern and textiles etc. after entering a company and satisfaction 57.3% about education has satisfaction of intergrade. 2. Designer's 87.8% has satisfaction more than intergrade about own pattern-making technology and work career is high, satisfaction about pattern-making technology is high. 3. Correlation was expose that is in lingerie education availability and optimum level arrival period of pattern-making ability before entering a company. In case take lingerie education before entering a comany, thought that optimum level arrival period of pattern-making ability is shorter. 4. Most of lingerie company designers used flat pattern-making method and draping method. 5. There is correlation between work career and using the basic pattern. Work career was expose that make and use only own basic pattern in case is more than 3 years. 6. Contents about deepening pattern-making technology are most by 92.2% to contents of lingerie reeducation.

A Study on a Framework to Achieve the Sustainability of Apparel Brands (의류 브랜드의 지속가능성 실천을 위한 프레임워크 개발에 관한 연구)

  • Syn, Hye-Young
    • Journal of the Korean Society of Costume
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    • v.60 no.9
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    • pp.136-149
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    • 2010
  • One of the most important objectives that apparel company will pursue in 21 century is to achieve the critical factors of the sustainability. The concept of sustainability is to meet the demands for the valuable life of contemporary generation and to satisfy the desires for preservation of the species and the productive life of future generation by protecting the earth environment from the waste and pollution and by developing and maintaining harmoniously main economical, social, environmental and cultural factors. The practice of sustainability was focused only on the environmental factors in past. Now, the effective and efficient practice of sustainability should be fulfilled and executed in social factors of the responsibility company has, in economical factors and in the cultural factors that is the critical in fashion industry. The purpose of the study is to develop the practical framework consisting of four sustainable factors which apparel brand should refer and apply to the practice of sustainability. By executing the practical factors of the frameworks, apparel company can take a lot of advantages. By practicing the environmental factors, company can get Eco-efficiency. Apparel company can take the social responsibility by performing social sustainable factors, can make economical quality growth by fulfilling economical sustainable factors, and can understand cultural diversity by executing cultural sustainable factors. As one of the most important preparation in 21 century industry, the apparel brand should have an interest in and require the practical management of sustainability, objective setting and practice of brand unit, reflection on the sustainability in brand planning.

Business ethics education, employee perceptions of corporate business ethics, and organizational performance of apparel companies

  • Kim, Soo-Kyung;Yoh, Eunah;Shin, Eonyou
    • The Research Journal of the Costume Culture
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    • v.30 no.3
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    • pp.477-493
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    • 2022
  • The purpose of this study is to explore relationships between company's characteristics, the status of business ethics education, employee perceptions of corporate business ethics, and organizational performance. A total of 161 small- and medium-sized apparel companies participated in a survey and data was analyzed using cross-tabulation, ANOVA, and SPSS PROCESS. The results show that, larger companies involved with export are more likely to implement business ethics education, whereas no company characteristic is associated with perceptions of corporate business ethics. Furthermore, apparel companies that implemented or planned to implement business ethics education, have employees with more positive perceptions of corporate business ethics and better organizational performance than fashion companies that have no plan to implement such education. In addition, companies in the apparel sector with higher employee perceptions of corporate business ethics had greater organizational performance than apparel companies with lower employee perceptions of corporate business ethics. This study emphasizes the need to implement business ethics education to enhance employee perceptions of company business ethics, which in turn promotes organizational performance. It is expected that the results of this study will positively affect the development and expansion of business ethics education programs and contribute to the foundation of knowledge for business ethics education for fashion companies.

Analysis of the Current State of Clothing Size System in Children's Clothing Online Shopping Malls (아동복 온라인쇼핑몰 업체의 의류 치수체계 현황분석)

  • Jeong, Hwa-Yeon
    • Journal of the Korea Fashion and Costume Design Association
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    • v.24 no.3
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    • pp.145-158
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    • 2022
  • To grasp the size system of children's clothing online shopping malls, basic size charts for clothing products from 14 shopping malls were collected, compared, and analyzed. Looking at the age range of the basic size chart for each company, the minimum age is 1 year old, the maximum age is 14-15 years old, and all companies included ages up to 7 years. In addition, as for the number of size designations, children's clothing companies used seven to eight designations, and there were six types of size designation methods. Next, looking at the height range for each size, even with the same size designation method, the height range differed depending on the company. Also, the KS size standard does not consider body weight, but many companies use weight as a reference body size. Compared with the child body size data of the 6th Korean Body Size Data, the height and weight range for each size provided by the company showed differences between companies. The results of this study can be used in the future as basic data when revising and supplementing the clothing sizes in children's clothing companies.

A study of leggings patterns using a 3D virtual simulation program - Focused on the women in 30's - (3D 버츄얼 시뮬레이션을 이용한 레깅스 패턴 연구 - 30대 여성을 중심으로 -)

  • Shin, JiA
    • Journal of the Korea Fashion and Costume Design Association
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    • v.25 no.4
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    • pp.93-106
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    • 2023
  • The study is to develop and present a leggings pattern that is suitable for the human body by using a standard body type avatar for a female in her 30s. As a research method, the average body type was selected from adult women in their 30s, and the appearance was evaluated using the CLO software program. The data analysis of this study compared the dimensions and shape of each part by legging. The leggings pattern suggested based on the above research results was determine to be a total length of 80.6cm and hip length of 24cm, and the knee length was set by dividing the legging in half from the waist to the hem and then adding 5cm. These figures were evaluated higher than Company D in terms of the adequacy of the upper part of the front and rear plates of Company A as well as the adequacy of the knee lines. Company A's figures were applied and corrected. For the front plate, the waist circumference was divided by 4, and 3.5cm was removed, and the hip circumference was set by dividing the hip circumference by 4, and 3.8cm was removed. In the appearance evaluation results Company D was highly evaluated in the suitability evaluation of the waist and hips, and the waist and hips were set using the pattern of Company D. The length of the front panel was modified by dividing the hip circumference by 4 and adding 1.8cm to the length, and the length of the back panel was modified by dividing the hip circumference by 3 and adding 8cm after dividing the hip circumference by 0.8cm.

A Survey on Uniforms and Development of New Design (유니폼 실태조사 및 디자인 개선을 위한 연구(II))

  • 김경인
    • Journal of the Korean Society of Costume
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    • v.33
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    • pp.229-253
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    • 1997
  • Uniform is getting increased importance as one of the symbols which represent the characteristics of company as well as gives good impression to the customers. Uniform shows the kinds of companies and forms of jobs and it makes the people who is putting on the uniform feel the sense of unity a security of one's position and the companion-ship and also it gives him a sense of responsi-bility and elevates the efficiency of tasks. It is required to be designed for a uniformity and it can contribute in the increase of work ef-ficiency and help the company get the good results of the management by inspiring the workers with conceit and belongingnesses. The purpose of this study is as the followings 1) Through the practical survey we analyze workers' staffs' and consumers' preference of uniform design 2) We analyze the fashion trend for 97/98 A./W 3) We present each uniform design for seven different types of company on the basis of 1) (design preference) and 2)(fashion trends).

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The Analysis of Pattern Components of Brassiere and Study on Its Making (브래지어의 패턴 구성요소 분석 및 제작법 연구)

  • Lee, So-Young
    • Journal of the Korea Fashion and Costume Design Association
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    • v.15 no.2
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    • pp.15-26
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    • 2013
  • The purpose of this study is to offer basic data for designing and making of brassiere with the consideration of the physiological nature of man. Each of 3/4-cup wired upward-support-type Mold Bra of 75 size with basic pad made at three representative domestic companies (A, B and C Company) was selected for analysis of pattern and components. The following is the result of this study. 1. That Company A's bra had the highest cup, relatively narrow width, the widest front-center and the highest front center at front pad. That of Company B had relatively short wing over the base and much difference at the height of cup depending on the presence of wire. That of Company C had low and wide cup, the widest bust span and the front center width, the front center height of front pad, the base length of front pad and the length of wings were observed to be of the figures between those of Company A and B. 2. The Bra of Company A had the biggest front center angle of $6^{\circ}$, while that of Company C had the biggest wing angle of $18^{\circ}$. The Bra of Company B showed the biggest difference of patterns depending on the presence of wire. Those of Company A and C showed very similar shape when wire was inserted. 3. The order of making brassiere is following: making of exterior mold cup${\rightarrow}$ sewing exterior cup and circumference of mold${\rightarrow}$ sewing base and wings${\rightarrow}$ sewing binding tape to base${\rightarrow}$ sewing cup and main pad${\rightarrow}$ sewing binding tape to upper sides and upper part of wings${\rightarrow}$ sewing wire-tape to interior base of cup${\rightarrow}$ inserting of wire inside wire-tape${\rightarrow}$ sewing hook & eye on the back of wings${\rightarrow}$ sewing shoulder string.

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The Effects of Advertising Expenditure on Sales in Fashion Companies

  • Ji, Hye Kyung
    • International Journal of Costume and Fashion
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    • v.17 no.1
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    • pp.17-28
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    • 2017
  • The objective of this study is to investigate the effects of advertising expenses of fashion companies on sales from a financial viewpoint. To do so, the advertising expenses and the sales of 194 manufacturing and distribution companies in the fashion industry, as per the income statements posted by the individual companies, were analyzed. The results are as follows. First, there was a statistically significant correlation between advertising expenses and sales. The higher the advertising expenses, the higher the sales. Second, there was no statistically significant differences between companies with different sizes of sales. Third, the effects of advertising expenses on sales of fashion companies were statistically significant. The higher the increase of the ratio of advertising expenses, the higher the increase of the ratio of sales, and vice versa. This study differs from others in that it uses financial data, which has been neglected in previous studies regarding the fashion industry, to analyze the relationship between advertisement and sales. It will lend help to fashion companies seeking to rationally manage advertising expenses and come up with effective advertising policies.

An Exploratory Study of Textile and Fashion Trade Show Exhibiting Management (섬유패션관련 전시회 참여 실태조사)

  • Park, Kwang-Hee;Kim, Mun-Young;Yoh, Eun-Ah
    • Fashion & Textile Research Journal
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    • v.11 no.4
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    • pp.566-573
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    • 2009
  • The purpose of this paper was to collect the information of textile and fashion trade show exhibiting such as the exhibition objectives, trade show selection criteria, reasons for not exhibiting, and exhibition performance. The data were collected from textile and fashion companies which participated in the Preview in Daegu or Seoul Fashion Sourcing Fair, or through the Research Company. The results showed that the most heavily weighted factor among reasons for not exhibiting was "high cost" and the most important exhibiting objective was "identifying the need and the preference of potential customers". "The quality and the quantity of sales lead" was ranked highly among exhibiting selection criteria. Also, the future of exhibition industry was also recognized positively and "effective PR and marketing activities" was assigned high importance among services provided by the organizer.