• 무역상무연구
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• 제70권
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• pp.135-157
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• 2016

Globalization of consumption, expansion of cross border e-trade, increase use of internet and mobile have led to rapid growth of world e-commerce particularly in Asia and emerging markets. Impacted by Korean wave, online export is continuously increasing, yet Korea is experiencing severe e-commerce trade imbalance. Export growth rate and ratio of Korean small companies are relatively low from OECD member countries. Therefore, Korean government is currently emphasizing on vitalization of online export to China to resolve trade imbalance and to increase export of small companies. To propose detail measures to vitalize online export to China, this study is focused on export customs clearance procedure of Korea and import customs clearance procedure of China in view of online export company. Also suggested countermeasure plan and analysis for the new tax revision plan related to e-commerce which implemented on April 8th 2016. This study have grouped countermeasure plan by short term plan of firms and long term plan of the government. As for the short-term countermeasure plan for firms, first, comparison analysis of tax rate on products is need to decide type of e-commerce strategy; second, if planning to start e-commerce business to China, sales possibility and certification check is necessary; third, through preparation of customs clearance document is needed; last in order to obtain price competitiveness, new logistics strategy and packing development is required. As for the long-term countermeasure plan for the government, I have suggested cooperated bonded logistics service for small businesses and operation plan of show room for promising Korean products.

• 한국산학기술학회논문지
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• 제13권10호
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• pp.4551-4556
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• 2012

본 논문은 한-미 FTA 체제하에서 한국의 로봇산업 수출 경쟁력을 조사하고, 로봇산업의 역량 강화를 위한 전략을 제시하고자 한다. 이러한 목적을 위하여 한국과 미국의 로봇 산업의 현재 상황과 환경 그리고 한-미 FTA의 핵심 요인들을 분석한다. 그리고 한국 로봇산업의 SWOT 분석을 통하여 우리나라 로봇산업의 특징을 분석하고, 분석결과를 바탕으로 한-미 FTA 협정 발효에 따른 로봇 산업의 경쟁력 향상 전략을 도출한다. 이러한 분석과 전략을 통하여, 한-미 FTA는 한국의 로봇 산업이 미국 시장으로의 진출하는데 다양한 이점을 가지게 하며, 한국의 수출 역량을 강화할 수 있는 기회를 제공함을 발견하였다. 결론적으로 현재의 상황을 개선하고, 경쟁력을 확보하기 위하여 로봇산업관련 정부부처 및 업체들은 한-미 FTA 효과를 중요하게 인지하고 활용하여야만 한다.

• 디지털융복합연구
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• 제10권10호
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• pp.13-18
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• 2012

본 논문은 한-미 FTA 체제하의 로봇 청소기 산업에서 한국의 수출 경쟁력을 조사하고, 로봇 청소기 산업의 역량 강화를 위한 전략을 제시하고자 한다. 이러한 목적을 위하여 한국과 미국의 로봇 청소기의 현재 상황과 환경 그리고 한-미 FTA의 핵심 요인들을 분석한다. 그리고 한국의 로봇 청소기 산업의 SWOT 분석을 통하여 우리나라 로봇 청소기 산업의 특징을 분석하고, 분석결과를 바탕으로 한-미 FTA 협정 발효에 따른 로봇 청소기의 경쟁력 향상 전략을 도출하였다. 이러한 분석과 전략을 통하여, 한-미 FTA는 한국의 로봇 청소기 산업이 미국 시장으로의 진출하는데 다양한 이점을 가지게 하며, 한국의 수출 역량을 강화할 수 있는 기회를 제공함을 발견하였다. 결론적으로 현재의 상황과 개선하고, 경쟁력을 확보하기 위하여 정부 및 회사들은 한-미 FTA 효과를 중요하게 인지하고 활용하여야만 한다.

• 통상정보연구
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• 제19권1호
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• pp.99-126
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• 2017

인도네시아는 지속적인 경제성장, 중산층 성장, 인터넷(SNS포함) 사용자 증가, 모바일 브로드밴드 서비스 접근성 확대 등으로 전자상거래 시장이 크게 발전하고 있다. 특히, 스마트폰 기기의 보급 확대로 모바일과 SNS를 통한 소비자들의 온라인 쇼핑이 급증하고 있다. 본 연구는 인도네시아 전자상거래 시장특징, 문제점, 진출사례 및 시사점 등을 상세하게 분석하여 전자상거래 플랫폼을 통한 한국 중소기업의 인도네시아 수출확대방안을 제시했다. 본 연구는 국내외 연구기관, 무역지원기관, 현지 진출 전자상거래업체 등으로부터 입수한 자료를 심층 분석하여 전략을 도출하였다. 인도네시아에 대한 수출확대를 위해서는 오프라인 시장을 직접 공략하기 보다는 기 구축된 온라인 플랫폼을 통해 간접 진출하는 것이 효과적일 수 있다. 현지 소비자들의 기호를 충족시키고 독창적인 제품을 개발하여 온라인 플랫폼에 입점한다면 효과적으로 시장을 공략할 수 있다. 인도네시아 전자상거래 플랫폼을 활용한 수출확대방안으로는 현지 온라인 판매유통망 구축, 물류배송 및 결제시스템 구축, 무슬림시장 공략을 위한 할랄 인증 취득, 철저한 시장조사를 통한 현지화 시장진출전략 수립, 한류 마케팅전략의 적극적 실행, 제품차별화 및 시장세분화 전략 수립, SNS 모바일 마케팅 전개 등이다.

• 수산경영론집
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• 제45권3호
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• pp.99-110
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• 2014

Flounder was selected as one of the 10 strategic export aquaculture products for seafood export expansion in 2013. The flounder aquaculture industry has promoted export market diversification and product diversification from live to processed goods as a it's main strategy. The purpose of this study is to find an improvement plan for export expansion to the United States, as it emerged as a new target export market for the flounder. A summary of the key findings is as follows. First, the western region of the United States prefers to consume live and fresh flounder, whereas the eastern region prefers to consume fresh flounder. Second, because of it's high quality, Korean flounder is favored in the western region of the United States despite it's high price, whereas in the eastern region of the United States, where production volume is high, Korean flounder has to compete with US flounders because of it's high price. Third, according to the survey results, US consumers tend to enjoy seafood, as well as flounder cuisines. Fourth, the main consumption place of flounders by US consumers are restaurants, and they prefer to consume them in the form of sashimi and sushi. Fifth, 70% of US consumers expressed willingness to consume flounder when eating out. which shows great market potential. However, the high price of Korean flounder and limited size of the live fish market act as major obstacles to expanding export volume. To expand exporting Korean flounder, continuos efforts such as price reduction, exporting highly fresh fish, the co-development of processed food with the US are needed.

• 아태비즈니스연구
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• 제11권1호
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• pp.145-165
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• 2020

Purpose - The purpose of this study is to suggest strategies and solutions for entering China in the tariff and non-tariff sectors of the cosmetic industry. Design/methodology/approach - This study analyzed the import tariff rate of cosmetics in China, and analyzed the export cost by actually interviewing the exporting companies to derive the economic effect of non-tariff measures. Findings - First, We proposed the use of the FTA business model (basic cosmetics), the use of Korea-China FTA tariffs (foam cleansing, toothpaste), and the use of APTA tariffs (perfume). Second, We proposed cooperation between the governments to facilitate customs clearance procedures and improvement of FTA awareness among corporate practitioners. Third, We proposed the expansion and support of the AEO MRA system and the expansion of Korea-China MOU conclusions regarding the certification system, and the international standardization of domestic licensing system and technical conditions. Fourth, We proposed the use of government-supported projects related to obtaining overseas certifications and overseas expansion through collaboration with the same industry. Research implications or Originality - HS3304 products excluded from the Korea-China FTA should take full advantage of the FTA business model. In addition, the non-tariff measure costs are fixed costs per year, so the ratio decreases as the number of exports and export volume increases.

• 무역학회지
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• 제44권1호
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• pp.207-220
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• 2019

In the context of export-oriented growth strategy, Korea has promoted the conclusion of FTAs and 16 FTAs have entered into force or concluded so far. Despite of these efforts, the expansion of the global value chain (GVC) has resulted in fragmentation of production processes and international companies have been struggling to meet the criteria for determining the rule of origin. In order to overcome these difficulties, some foreign FTAs have been introducing cross-cumulation of origin. In this paper, we try to examine empirically whether the easing of the rules of origin using cross-cumulation contributes to the increase in actual value-added exports. we quantify the effects of cross-cumulation included in the EU-Vietnam FTA on Korean exports of the textile through a gravity model using the concept of value-added export. Based on the analysis results, the proportion of value-added exports in Vietnam increased by adoption of cross-cumulation of origin, which consequently resulted into an increase in total exports. This paper tries to draw several implications for the rules of origin in Korea's FTAs including cross-cumulation considering the export value chain of Korea.

• 수산경영론집
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• 제55권1호
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• pp.1-20
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• 2024

Among Japan's agriculture, forestry, fisheries and regional revitalization plans established in June 2018, the key matters related to aquaculture include ① a new perspective on the sponge use system for the development of aquaculture and coastal fisheries, ② a comprehensive strategy for growth and industrialization of aquaculture, and ③ expansion of suitable aquaculture areas. There are four countermeasures including ④ research and development trends. In accordance with these key points, the Japanese government established a comprehensive strategy for aquaculture growth and industrialization by strategically setting aquaculture items in consideration of domestic and international demand, establishing a comprehensive strategy from production to sales and export, and then working in earnest to promote the aquaculture industry. This study analyzes environmental changes surrounding aquaculture in Japan and trends in fish farming and marine products, and summarizes the key points of the June 2018 Agriculture, Forestry, Fisheries and Regional Revitalization Plan to suggest measures that can be utilized in Korea's aquaculture policy.

• 통상정보연구
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• 제4권2호
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• pp.187-199
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• 2002

Global economy these days is characterized with an unlimited competition due to Globalization and Information Age. Expansion of E-business accelerates informationized and globalized society and also intensifies market competition. As a result, global economy gradually develops to knowledge-based economy, and Business Service Industry becomes essential to the production increase in the manufacturing industry as well as its high added value comes into the spotlight as one of rapidly growing business industry. Business Service Industry has not yet been academically established, however, it may be defined as the industry of which production is a mediating service in the production process rather than in the final consumption. The export of the manufacturing industry has traditionally played mainstream role in Korea where economic development has been centered on the manufacturing export. However, as with increasing emphasis on the role of service sector and highly developed industrial field in the national economy, not only the relationships between manufacturing industry and service industry becomes rapidly more involved, but also the importance of highly competitive service industry becomes emphasized in accordance with open global economy after WTO system takes off. Now it is time we come to the realization that service is in the center of national competitive power as a result of global door open in all service industry.

• 통상정보연구
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• 제8권4호
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• pp.343-368
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• 2006

The rapid expansion of regionalism has resulted in the creation of blocs of the global economy, so that those countries not belonging to one or more blocs can be discriminated. The purpose of this paper is to examine the competition policy theoretically, international background with issues, and discussion trend of global enterprise. By doing them, this paper suggests the responsive plan, future prospects, and policy directions for the competition policy by distribution service. There is not a statistically significant relationship between international diversification strategy and firm performance. However, we observed some tendency that the larger the firm size, the higher the firm performance, assuming the degree of international diversification or multinationality to be constant. However, the export productivity increase after 1~2 years, and there exits a clear evidence that the innovation investment increases a firm's export competitiveness as time goes on.