• Journal of Korea Trade
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• v.27 no.4
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• pp.77-100
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• 2023

Purpose - Using the Model of Goal-Directed Behavior (MGB), this study identifies the critical factors that influence consumer intention to purchase an electric vehicle (EV). This study also provides differentiated policy implications to the Korean and Chinese governments and EV-related companies for the expansion of the EV market in both countries by comparing consumers' perceptions of EV purchase intentions. Design/methodology - Our extended MGB model adds to the standard model consideration of financial incentives, perceived risks, and environmental concerns. An online survey was conducted of Korean and Chinese consumers. Based on the collected responses, all tested hypotheses were verified using PLS-SEM (Partial Least Squares-Structural Equation Modeling). Differences in the path analysis results between Korea and China were compared and verified using Henseler's MGA (multi-group analysis), the parametric test, and the Welch-Satterthwaite test. Findings - The most critical factor that influences the intent to purchase an EV in consumers from both countries is personal desire. PBC and SN were identified as the critical factors that respectively increase personal desire in Korea and China. In addition, in Korea, among the three factors EC, FIP, and PR, environmental concerns were found to have the most significant impact on attitudes and purchase intention. In contrast, in China, economic factors (specifically financial incentives) had greater importance than environmental issues. Originality/value - This study has academic contributions in that it presents a new research model that includes financial incentive policies, environmental concerns, and perceived risk variables based on the MGB to explore consumers' purchase intentions. This study can also make a practical contribution in that it provides some meaningful implications to the governments and EV-related companies of both countries based on the differences in the analysis results of the Korean and Chinese markets.

• Proceedings of the KSME Conference
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• 2003.04a
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• pp.43-48
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• 2003

The problem of welding stresses and fatigue behavior is the main concerns of welding research fields. The residual stresses and distortion of structures by welding is exert negative effect on the safety of mechanical structures. That is, expansion of material by high temperature and distortion by cooling during welding process is caused of tensile and compressive residual stresses on welding material, and this residual stresses reduce fracture and fatigue strength of welding structures. The accurate prediction of residual stress and relaxation due to loading and post weld heat treatment of weld zone is very important to improve the quality of weldment. In this study, a finite element modeling technique is developed to simulate the relaxation of residual stresses due to loading and post weld heat treatment of weld zone. The accuracy of finite element models is evaluated based on experimental results and the results of the analytical solution.

• Proceedings of the KSR Conference
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• 2002.10a
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• pp.225-231
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• 2002

The problem of welding stresses and fatigue behavior is the main concerns of welding research fields. The residual stresses and distortion of structures by welding is exert negative effect on the safety of mechanical structures. That is, expansion of material by high temperature and distortion by cooling during welding process is caused of tensile and compressive residual stresses on welding material, and this residual stresses reduce fracture and fatigue strength of welding structures. The accurate prediction of residual stress and redistribution due to fatigue crack propagation of weld zone is very important to improve the quality of weldment. In this study, a finite element modeling technique is developed to simulate the redistribution of residual stresses due to fatigue crack propagation of weld zone.

• Nuclear Engineering and Technology
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• v.45 no.7
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• pp.827-838
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• 2013

Interaction layer growth between U-Mo alloy fuel particles and Al in a dispersion fuel is a concern due to the volume expansion and other unfavorable irradiation behavior of the interaction product. To reduce interaction layer (IL) growth, a small amount of Si is added to the Al. As a result, IL growth is affected by the Si content in the Al matrix. In order to predict IL growth during fabrication and irradiation, empirical models were developed. For IL growth prediction during fabrication and any follow-on heating process before irradiation, out-of-pile heating test data were used to develop kinetic correlations. Two out-of-pile correlations, one for the pure Al matrix and the other for the Al matrix with Si addition, respectively, were developed, which are Arrhenius equations that include temperature and time. For IL growth predictions during irradiation, the out-of-pile correlations were modified to include a fission-rate term to consider fission enhanced diffusion, and multiplication factors to incorporate the Si addition effect and the effect of the Mo content. The in-pile correlation is applicable for a pure Al matrix and an Al matrix with the Si content up to 8 wt%, for fuel temperatures up to $200^{\circ}C$, and for Mo content in the range of 6 - 10wt%. In order to cover these ranges, in-pile data were included in modeling from various tests, such as the US RERTR-4, -5, -6, -7 and -9 tests and Korea's KOMO-4 test, that were designed to systematically examine the effects of the fission rate, temperature, Si content in Al matrix, and Mo content in U-Mo particles. A model converting the IL thickness to the IL volume fraction in the meat was also developed.

• Composites Research
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• v.28 no.6
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• pp.340-347
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• 2015

As resin impregnates through the fiber preform in vacuum assisted resin transfer molding process, the volume of fibers is changed by expansion of fiber mat according to filling time. It causes not only the change in dimension but also the decrease of mechanical properties of the composite product. Moreover, it results in the economic loss by increase of the used amount of resin especially in the large product such as wind turbine blade. In this study, the ways to control fiber volume fraction were investigated by both the experimental and theoretical analyses on the expansion of fiber preform as the preform was impregnated by resin in the VARTM process. Two kinds of swelling stage were observed as flow front progressed, which was analyzed by comparing the experimental and simulation results. The process parameters are expected to be optimized by investigating the swelling behavior of fiber preform in the manufacturing process of the composite product.

• Proceedings of the Korean Vacuum Society Conference
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• 2016.02a
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• pp.196.2-196.2
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• 2016

The design and development procedures of SF6 gas circuit breakers are still largely based on trial and error through testing although the development costs go higher every year. The computation cannot cover the testing satisfactorily because all the real processes arc not taken into account. But the knowledge of the arc behavior and the prediction of thermal plasmas inside SF6 interrupters by numerical simulations are more useful than those by experiments due to the difficulties to obtain physical quantities experimentally and the reduction of computational costs in recent years. In this paper, in order to get further information into the interruption process of a SF6 self-blast interrupter, which is based on the combination of thermal expansion and arc rotation, gas flow simulations with a CFD-arc modeling are performed during the whole switching process such as high-current period, pre-current zero period, and current-zero period. Through the complete work, the temperature of residual arcs as well as the breakdown index after current zero should be a good criterion to predict the dielectric capability of interrupters.

• Proceedings of the KIEE Conference
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• 2005.04a
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• pp.277-279
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• 2005

The imbalance of energy demand and supply caused by rapid industrialization around the world and the associated environmental issues require and alternative energy source with possible renewable fuels. Political instability and depletion of cruel oils are other factors that cause fluctuation of oil price. Securing a new alternative energy source for the next century became an urgent issue that our nation is confronting with. As a matter of fact, the fuel cell technology can be widely used as next generation energy regardless of regions and climate. Specially, the ability of expansion and quick installation enable one to apply it for distributed power, where the technology is already gaining remarkable attentions for the application. Particularly, leading industrialized nations are focusing on the PEM fuel dell with anticipation that this technology will find their place of applications in the vehicles and homes. In this study, demonstrate the multi physics modeling of a proton exchange membrane(PEM) fuel cell with interdigitated flow field design. The model uses current balances, mass balance(Maxwell-Stefan diffusion for reactant, water and nitrogen gas) and momentum balance(gas flow) to simulate the PEM fuel cell behavior.

• Ocean Systems Engineering
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• v.8 no.1
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• pp.21-32
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• 2018

Due to the escalation in hydrocarbon consumption, the offshore industry is now looking for advanced technology to be employed for deep sea exploration. Riser system is an integral part of floating structure used for such oil and gas extraction from deep water offering a system of drill twines and production tubing to spread the exploration well towards the ocean bed. Thus, the marine risers need to be precisely employed. The incorporation of the strengthening material, fiber reinforced polymer (FRP) for deep and ultra-deep water riser has drawn extensive curiosity in offshore engineering as it might offer potential weight savings and improved durability. The design for FRP strengthening involves the local design for critical loads along with the global analysis under all possible nonlinearities and imposed loadings such as platform motion, gravity, buoyancy, wave force, hydrostatic pressure, current etc. for computing and evaluating critical situations. Finite element package, ABAQUS/AQUA is the competent tool to analyze the static and dynamic responses under the offshore hydrodynamic loads. The necessities in design and operating conditions are studied. The study includes describing the methodology, procedure of analysis and the local design of composite riser. The responses and fatigue damage characteristics of the risers are explored for the effects of FRP strengthening. A detail assessment on the technical expansion of strengthening riser has been outlined comprising the inquiry on its behavior. The enquiry exemplifies the strengthening of riser as very potential idea and suitable in marine structures to explore oil and gas in deep sea.

• Journal of the Korean Society of Clothing and Textiles
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• v.46 no.4
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• pp.583-599
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• 2022

This study aims to clarify the implications of rapidly growing live commerce in China by examining the multifaceted aspects of social presence, in particular to help small commerce operators and platform companies. It examines the effect of cognitive and affective social presence on consumer engagement by evaluating consumption values and trust in streamers. In this survey study, the responses of 221 individuals residing in large cities of China were analyzed using structural equation modeling. The results showed that cognitive social presence had a positive effect on consumer engagement by mediating the utilitarian value and trust in streamers. Furthermore, affective social presence had a positive effect on consumer engagement through the hedonic value and trust in streamers. Thus, our research provides a new perspective to approaching a multidimensional social presence and understanding consumer behavior in live commerce. Moreover, it contributes to the application and expansion of social presence theory in this field.

• Journal of Distribution Science
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• v.11 no.10
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• pp.17-25
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• 2013

Purpose - This study analyzes the effect of customers' perceived service innovativeness of service centers for electronic goods, on repurchase intentions of customers, using behavior intentions of service centers as a mediator variable. In customer management and customer relationship marketing, service centers can be the most representative customer relationship management departments because they are most closely placed at the interface with customers. In addition, this study intends to investigate if continuous relationship with customers during one-time product-selling can affect their repurchase intentions. Specifically, this research aims to investigate if the expansion of the saturated physical market of the manufacturing business, to intangible service markets, can be competitive enough to satisfy customer needs. Research design, data, and methodology - This study targets college students, and especially those who have computers, digital cameras, or cell-phones, and often use electronic products and services. In order to investigate our hypothesis, we analyzed dates through SEM (structural equation modeling) using SPSS for Windows 18.0 and AMOS 18.0. In addition, we measured Cronbach's α coefficient using SPSS for Windows 18.0 in order to measure reliability. Further, using AMOS 18.0, this research statistically measured convergent validity as well as discriminant validity, and examined mediation models and path models in which service innovativeness leads to customers' repurchase intentions of electronic products. Results - As a result, this research shows that customers' perceived service innovativeness of service centers for electronic goods has significant positive influence on customers' behavior intentions of service centers. In addition, service innovativeness of electronic goods' service centers also has significant positive influence on repurchase intentions of customers. Conclusion - This study investigates the effect of customers' positive relation with the innovativeness of electronic service center on their behavior intention and product repurchase. The more concrete, important results of the study are as follows. Through the mediating effect, the findings of the study suggest that customers' behavior intentions of service centers partially mediate the effect of customers'perceived service innovativeness of service centers for electronic goods on customers' repurchase intentions. This research also provides an insight that the importance of service innovativeness and innovative approaches in managing customers should be recognized in the process of repurchase and service roles of manufacturing business as a way for customer management. As a result, the relationship between customer satisfaction and service quality of service centers for the electronic products is very sensitive. Although previous studies focus on certain aspects of the case for enhancing service innovation (Kim, 2012), this research recommends that the service centers need to understand the customers'desire first and try to adapt to achieve customer satisfaction by being innovative. This innovativeness of service centers would make customers visit them consistently, which in the long run, will also influence their repurchase decisions.