• CRM연구
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• v.2 no.2
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• pp.71-88
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• 2009

The purpose of this thesis is to examine the effects of e-CRM activities by the internet shopping mall companies on the purchase activities of purchase customers and the potential customers. The internet shopping companies utilize e-CRM to systematically identify customers' varying demands, and to utilize the results as marketing tools, thus producing a significant effect on the potential customers by generating customer feedback through e-Community. Contrary to their intention, however, cognitive dissonance can occur through e-Community, which may lead to customers' complaints. If these complaints are not properly managed and settled in a timely manner, they can be transferred to other potential customers, and the conformity phenomenon could be created by other complaining customers. Findings obtained through this thesis are as follows: If cognitive disharmony is created by customers who purchased products through the internet shopping malls, this can lead to private complaining behaviors, and subsequently, these behaviors are formed through e-Community. If the internet shopping mall companies do not take any timely and proper measures to intervene in the stage of private complaining behaviors in the first place, these behaviors will immediately escalate into the public complaining behaviors. Furthermore, the complaints will be transferred to other potential customers, ultimately resulting in their swift expansion. In other words, contrary to intention of the internet shopping mall companies, e-CRM does not facilitate the potential customers purchase decision, it rather affects them to postpone or withdraw their purchase decision. Accordingly, the internet shopping mall companies are required to manage e-Community with extreme care, and they should promptly respond to the complaining customers so that e-Community can function properly.

• Elastomers and Composites
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• v.41 no.3
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• pp.147-156
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• 2006

To investigate the influence of the foaming temperature and carbon black content on the cure behaviors and foaming characteristics of the foams. natural rubber (NR) was foamed at five temperature zones (145, 150, 155, 160 and $165^{\circ}C$) and different feeding ratios of the carbon black. A decreasing trend of the scorch time, $t_{s2}$ and cure time, $t_{90}$ was observed upon increasing foaming temperature and carbon black content. The optimal temperature for vulcanization and foaming of NRs in this study was considered to be $165^{\circ}C$ where density of the loomed NRs is lower than those at other four temperature regions. The rule rate index of the NRs foamed at $145^{\circ}C$ is smaller than those at 150, 155, 160 and $165^{\circ}C$. The results of the expansion ratio and micrographs of the foamed NRs were founded to support the density characteristics. The thickness of each of the struts formed inside the rubber matrix decreases with increasing the foaming temperature, while it increases with increasing the carbon black content.

• Journal of the Korea Institute of Building Construction
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• v.15 no.4
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• pp.359-365
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• 2015

Floor mortar experiences dry shrinkage by temperature and humidity difference of internal matrix with material type. Also, since floor mortar is influenced by environmental conditions during placing and curing period, cracks are likely to be occurred. In this study, it was evaluated the hardening and dry shrinkage properties of non-sintered binder based floor mortar utilizing alpha-hemihydrate gypsum which has expansibility in order to prevent crack of the floor mortar. It was applied to the construction site, and examined the effects of external environmental conditions on shrinkage deformation and cracking. Different types of slag accelerated initial and final setting in comparison with cement mortar and its compressive strength was satisfied standard compressive strength for floor mortar. Also shrinkage deformation behavior after the initial expansion exhibited a similar tendency with the cement mortar. From the field application result, no crack was found from slag mortar, and it is determined that the slag mortar has better dimensional stability than cement mortar caused by external environment conditions.

• Journal of the Korean institute of surface engineering
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• v.52 no.6
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• pp.283-288
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• 2019

MCrAlY overaly coatings are used as oxidation barrier coatings to prevent degradation of the underlying substrate in high temperature and oxidizing environment of the hot section of gas turbines. Therefore, oxidation resistance in high temperature is important property of MCrAlY coatings. Also, coefficients of thermal expansion (CTE) of MCrAlY have middle value of that of Ni-based superalloys and oxides, which have the effect of preventing the delamination of the surface oxides. Cyclic oxidation test is one of the most useful methods for evaluating the high temperature durability of coatings used in gas turbines. In this study, NiCoCrAlY overlay coatings were formed on Inconel 792(IN 792) substrates by vacuum plasma spraying process. Vacuum plasma sprayed NiCoCrAlY coatings and IN 792 susbstrates were exposed to 1000℃ one-hour cyclic oxidation environment. NiCoCrAlY coatings showed lower weight gain in short-term oxidation. In long-term oxidation, IN 792 substrates showed higher weight loss due to delamination of surface oxide but NiCoCrAlY coatings showed lower weight loss. X-ray diffraction (XRD) analysis showed α-Al2O3 and NiCr₂O₄ was formed during the cyclic oxidation test. Through cross-section observation using scanning electron microscopy (SEM) and electron back scatter diffraction (EBSD) analysis, thermally grown oxide (TGO) layer composed of α-Al₂O₃ and NiCr₂O₄ was formed and the thickness of TGO increased during 1000℃ cyclic oxidation test. β phase in upper side of NiCoCrAlY coating was depleted due to oxidation of Al and outer beta depletion zone thickness also increased as the cyclic oxidation time increased.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.11 no.11
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• pp.4635-4642
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• 2010

Latex modification of concrete provides the material with higher flexural strength, as well as high bond strength and reduced water permeability. One of the most advantages of the very early-strength latex-modified concrete (VES-LMC) could be the similar contraction and expansion behaviour to normal concrete substrate, which enable to ensure long-term performance. The purpose of this study was to parametric nonlinear flexural nonlinear analysis of RC beam rehabilitated by VES-LMC. The results were as follows; The flexural nonlinear analysis model of RC beam overlaid by VES-LMC in ABAQUS was proposed to predict the load-deflection response, interfacial stress, and ultimate strength. The proposed FE analysis model was verified by comparison of an experimental data and the FE analysis results. The FE analysis results showed that yield point as well as flexural stiffness increased as the depth increased; the stiffness of beam overall increased as the bond stiffness became larger; the bond strength between two different materials is a key factor in composite beam. A parametric study showed that an overlay thickness was a main influencing factor to the behavior of RC beam overlaid by VES-LMC.

• International Area Studies Review
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• v.21 no.2
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• pp.71-96
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• 2017

This study analyzes the process of overcoming the impoverishment due to the failure of North Korea planned economy through marketization. Recognizing the economic policy presented by the convergence of market and planned economy system as a economy system and focusing on the 7.1 Economic Management Measures and the 6.28 New Economic Management Measures. The marketization is classified the indigenous marketization (1990-2001), the marketization focusing on central distribution (2002-2011), the marketization focusing on production (2012-2017). The major events, the economic circular structure and the economic behavior were analyzed. Results showed as following: First, through the process of marketization starting from the expansion of farmers' market and the marketization focusing on distribution, the marketization focusing on production to the marketization focusing on finance. And as the evolution of it continues, to some extent a poverty has been overcomed. Second, corporate institutions, agricultural institutions, financial institutions and progress in becoming a market economy direction. A series of privatization starting from small one to large-scale one have been progressing. Third, in order to overcome the impoverishment completely. Through foreign investment the industrialization covering a wide range of industries are urgently needed, Domestic agricultural reform, enterprise reform, price reform, financial reform, financial reform, trade and direct investment, reform, reform, distribution, etc are needed. The economic reforms across almost all sectors are needed to be combined in a global economy Expanding employment, the acquisition of foreign currencies and the acquisition of technology in the process should also be realized. The direction of change of this series of economic structures has turned Public sector and centralized into Private sector and Decentralization.

• The Journal of the Convergence on Culture Technology
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• v.5 no.4
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• pp.277-282
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• 2019

This study analyzed the determinants of the financial Soundness of savings banks. In particular, empirical analysis was carried out on how the loan deposit ratio correlates with financial soundness after restructuring. As the restructuring of savings banks was finalized in 2014, asset management changed and it is time to analyze the financial characteristics of savings banks. In summary, the relationship between the savings bank lending rate and the NPL ratio is estimated to have a negative value at the 1% significance level. In other words, the higher the mortgage rate, the lower the substandard and below ratio. It can be said that it is not easy for a savings bank to build an aggressive loan portfolio. In other words, the more difficult it is to finance loans through savings deposits, the more likely the risk aversion tends to be. The higher the corporate loan ratio, average interest expense, and economic growth rate, the higher the risk index. The larger the asset size and the higher the loan growth rate, the lower the risk index. Increasing the mortgage rate may reduce risk-seeking behavior, but it does not mean that it is unconditionally positive for savings banks. Therefore, the loan deposit rate regulation should reduce the incentives for excessive asset expansion and manage preemptive soundness through lending portfolio management.

• The Korean Journal of Franchise Management
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• v.12 no.2
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• pp.7-21
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• 2021

Purpose: One of the characteristics of service companies such as foodservice franchise is that it is easy to imitate, so many brands can imitate the menu that is popular with consumers. Therefore, foodservice franchise company should develop a brand that customers can identify from other brands in order differentiate it from its competitors. In order make the foodservice franchise company identifiable from other brands, it is possible through communication with customers. Therefore, this study proposes a new research model to analyze customer loyalty through online advertising and online word of mouth trust and immersion. Online was provided to customers through a mixture of advertisements and word of mouth, but previous studies have only considered online advertisements or online word of mouth. In addition, we want to verify the difference according to gender, which is an important variable in researching the online information processing behavior of customers. Research design, data, and methodology: The questionnaire of this study was surveyed on 20 years of age or older who have visited the restaurant franchise store within the last 3 months among the foodservice franchise companies operating SNS. During the survey period, 400 surveys were surveyed for a total of 20 days from April 1 to April 20, 2020. Result: The research results are as follows. First, in this study, the effect of online advertisement and online word of mouth on trust and immersion was studied. Second, this study verified the social influence theory in online advertising and online word of mouth. Third, the effect of online advertising and online word of mouth on loyalty according to gender was verified. Fourth, compared to existing advertisements, online advertisements are suitable for marketing by foodservice franchise companies because they can interact with consumers, modify advertisements immediately, execute extensive advertisements at low cost, segment the market, and measure advertisement effectiveness. The recent online expansion has been expanded to mobile-based, allowing foodservice franchisees to provide new communication services such as SMS (Short Message Service), multimedia messaging services, and location-based services. Fifth, a foodservice franchise company can increase brand awareness through online marketing or induce the use of offline stores. Sixth, franchisor can grow into a sustainable company only when they use resources efficiently. Conclusions: Trust is important in foodservice franchise information. This trust has a significant impact on customer commitment and loyalty.

• Journal of the Korea Society for Simulation
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• v.30 no.1
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• pp.103-112
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• 2021

In recent years, public bicycle systems are widely spread over the world according to the development of ICT technology. Since the public bicycle systems in large cities need to secure both publicity and convenience for citizens, analysis of various their issues from introduction to operation is required. In addition, it is also necessary to prepare for various scenarios for coexistence with the PM business, which is recently in the spotlight as a last mile means and normally managed privately. This paper introduces modeling and simulation for efficient operations of public bicycle systems. In particular, the proposed method was developed in a form that can be easily used in other cities by modeling the general structure and behavior of the public bicycle system, and it was developed to facilitate modification and expansion of the future model with a component-based model configuration. This paper provides a case study of the propose method, which is the public bicycle simulation in Sejong City. The simulation results were derived by applying the data from the public bicycle system of Sejong City, and they were verified with the associated real data of Sejong City. Using the verified model, it is expected that it can be used as a tool to design and analyze various services on the public bicycle systems, which were especially suitable for Sejong City.

• Journal of the Computational Structural Engineering Institute of Korea
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• v.34 no.4
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• pp.255-262
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• 2021

In this study, a jointless bridge that integrates the superstructure and abutment without installing an expansion joint was analyzed. An example of a jointless bridge that has been introduced in Korea since 2009. Owing to the short period of use and lack of experience in design, construction, and maintenance, there is insufficient information regarding the long-term behavior of jointless bridges. When analyzing numerous bridges, the numerical analysis model must maintain the numerical values used and ensure the convenience of model construction. In this study, sensitivity analysis was performed to select a numerical model for various types of jointless bridges using commercial finite element programs, MIDAS Civil and ABAQUS 2018. According to a solid element-based model, we analyzed the mean and maximum relative errors between structural models. Consequently, it was found that the beam element-based model exhibits a significantly small relative error in comparison to the shell element, where a relatively large error was recorded. Therefore, the optimal numerical analysis model, a practical model that maintains the similarity and precision of the displacement shape cause by relative error, was judged to be the most suitable for jointless bridges based on the shell element.