• Title/Summary/Keyword: evaluation of website characteristics

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A Study on Evaluation Model based Characteristics of Website (구축목적에 따른 웹사이트평가 모형에 관한 연구 - 평가모형 개발 방법을 중심으로 -)

  • Kim Jung-Ja;Lee Jung-Hoon
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.28 no.2
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    • pp.125-132
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    • 2005
  • Internet website is widely used as strategic mean for making profits as well as corporate advertisement. Therefore, website becomes necessary to evaluate for improving the efficiency of the website. Especially companies construct the website with different purposes, so applying the universal web evaluation model is inefficient. Also existing research about website evaluation model don't consider about the dependence of each evaluation factor. In this paper, we propose the developing methodology of website evaluation model considering the dependence of evaluation factors. This developing methodology use FSM and the inference algorithm using levelized FCM.

Strategic Framework for Website Evaluation based on a Review of Tourism and Hospitality Literature from 2010-2023

  • Xiaonan Li;Dave C. F. Chan;Rob Law
    • Journal of Smart Tourism
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    • v.3 no.3
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    • pp.17-27
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    • 2023
  • This study examines the scientific publications on website evaluation in hospitality and tourism from 2010 to 2023 through a systematic review and discusses implications for future research. The reviewed literature from publication years, journals, research methods, website-related stakeholders, context, various forms of Internet presence (Internet forms), and theories are analyzed to create a comprehensive website evaluation dimension. Furthermore, a conceptual framework is developed to show the relationship between the website characteristics, stakeholders-channels interaction, and stakeholders' reactions. The proposed website evaluation framework in hospitality and tourism synthesizes the existing knowledge, identifies gaps, and further advances our understanding of this research area.

Perceived Importance and Satisfaction of Evaluation Criteria of the Price Comparison Website (가격비교사이트 평가기준의 중요도와 만족도 분석)

  • Cha, Kyung-Wook
    • Journal of Family Resource Management and Policy Review
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    • v.11 no.4
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    • pp.1-20
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    • 2007
  • The purpose of this study was to identify the criteria of evaluating a price-comparison website, and to investigate the consumers' perceived importance and satisfaction of each criterion. Also, it compared both the importance and satisfaction levels based on consumers' socio-economic and Internet-usage characteristics. Data for this study came from a questionnaire completed by consumers (n=417), who had used the price-comparison website, and were analyzed through factor analysis, t-test, and ANOVA. The findings of the study were as follows: First, the evaluation criteria of the price-comparison website were categorized into five variety of information, accuracy, convenience, credibility, and the website system. Second, convenience of searching information was seen by consumers as both the most important and most satisfactory criterion. Variety of information was also considered important. For most of the evaluation criteria, the level of consumers' satisfaction was significantly lower than the level of consumers' recognized importance. Third, consumers in their 20s, students, and housewives were less likely to be satisfied by the price-comparison website overall. Older people were less likely to be satisfied with the convenience of the website, and the higher-income group was less likely to be satisfied with the variety of information on hand.

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The Role of Website Characteristics on Impulse Buying (의류웹사이트 특성과 충동구매행동의 상관관계에 관한 연구)

  • Rhee, Young-Ju
    • Journal of the Korean Home Economics Association
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    • v.45 no.6
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    • pp.113-122
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    • 2007
  • The purpose of this study was to examine the relationship between online apparel impulse buying behavior and apparel website characteristics. The data were collected using an online survey with a structured questionnaire. To recruit participants, online surveys were collected and a total of 236 college students were used in the study. The results of factor analysis showed that website characteristics consisted of two factors (i.e., promotion, product/policy information). The results of MANOVA and multiple regression showed that the impulse purchase group evaluated the website where they bought the last apparel item significantly better in promotion and product/policy information than the non-impulse purchase group. Based on the results, H1, H2, and H3 were supported. The evaluations of the characteristics of websites where impulse purchases and non-impulse purchases of apparel products were made were significantly different.

Development of a Website-Based Nutrition Education Program for Female College Students and Young Women (여대생 및 젊은 여성층을 위한 영양교육 웹사이트 개발)

  • 김경원;강현주;김경아;김세화
    • Korean Journal of Community Nutrition
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    • v.6 no.4
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    • pp.657-667
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    • 2001
  • This study was designed to develop a website for providing nutrition information and education for college women and young women. The website focuses on two topics ; general nutrition and desirable weight control. This program is located at http : // www.ezydiet.co.kr. This program is composed of 5 major sections. The first two sections were designed to provide information ; one for general nutrition, and the other for providing information regarding weight control. The first section includes information regarding young adult women's diet, nutrition standards, such as the RDA or Korean Food Pyramid, drinking and smoking. The second section coveres information regarding desirable control, foods with high or low calories, eating disorders and popularly used dieting methods. The third section is for simple nutrition assessment, consisting of assessment of ideal body weight and obesity, energy requirements, and eating habits. The fourth section was designed to introduce and help users to apply behavioral modification techniques, such as monitoring, goal setting, stimulus control and reinforcement. The final section was designed for meal planning, by introducing a food exchange list and menu examples for one week. The characteristics of this web-based program are as follows ; 1) provide nutrition information systematically, 2) involve sections for the participation of the user, 3) include food pictures to help understanding of nutrition information, 4) include management modules for some sections to revise or update the information. One-hundred and ten female university students participated in the evaluation of this website. The evaluation results were favorable. About 90% of subjects rated that this program covers major topics 'well ' or 'very well', and that it was 'easy'to 'very easy'to understand the contents on website. Two-thirds of subjects rated quite positively on questions regarding attractiveness, overall quality and technical quality of website. In addition, about three-fourths of subjects answered that this website was helpful in increasing nutrition knowledge and in applying nutrition information into daily life. These results suggested the possibility of using a website as a means of providing nutrition information and education for young adult women.

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A Study on Government Service Innovation with Intelligent(AI): Based on e-Government Website Assessment Data (전자정부 웹사이트 평가 결과 데이터 기반 지능형(AI) 정부 웹서비스 관리 방안 연구)

  • Lee, Eun Suk;Cha, Kyung Jin
    • Journal of Information Technology Services
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    • v.20 no.2
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    • pp.1-11
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    • 2021
  • As a key of access to public participation and information, e-government is taking the active role of public service by relevant laws and policy measures for universal use of e-government websites. To improve the accessibility of web contents, the level of deriving the results for each detailed evaluation item according to the Korean web contents accessibility guideline is carried out, which is an important factor according to the detailed evaluation items for each website property and requires data-based management. In this paper, detailed indicators are analyzed based on the quality control level diagnosis results of existing domestic e-government websites, and the results are classified according to high and low to propose new improvement directions and induce detailed improvement. Depending on the necessity of management according to the detailed indicators for each website attribute, not only results but also level diagnosis to strengthen web service quality suggests directions for future improvement through accurate detailed analysis and research for policy feedback. This study ultimately makes it possible to expect government system management based on predicted data through deduction history management based on evaluation score data on public websites. And it provides several theoretical and practical implications through correlation and synergy. The characteristics of each score for the quality management of public sector websites were identified, and the accuracy of evaluation, the possibility of sophisticated analysis, such as analysis of characteristics of each institution, were expanded. With creating an environment for improving the quality of public websites and it is expected that the possibility of evaluation accuracy and elaborate analysis can be expanded in the e-government performance and the post-introduction stage of government website service.

The influence of evaluation factors of overseas direct sales website on the continuous intention of Chinese consumers (대(對)중국 역직구사이트 평가요인이 지속적 이용의도에 미치는 영향)

  • Son, Je-Young;Kang, In-Won
    • Korea Trade Review
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    • v.43 no.3
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    • pp.219-243
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    • 2018
  • This study focused on the rapidly growing Chinese market by developing an evaluation model for overseas direct sales websites for Chinese consumers. In addition, we developed specific strategic alternatives for each sub-market by conducting multi-group analysis for each consumer's characteristics. Results showed that the level of concern about site use had a stronger impact on persistent use behavior. In addition, among antecedents that affect the level of assurance and concern, we found that these includes not only the perceived benefits and perceived risk factors identified in previous studies but also social-cultural factors. In addition, this study compares the evaluation of overseas direct sales website according to the level of involvement of users. This study analyzes the differences in coefficients among the paths and suggest practical implications for each group.

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Development of Evaluation Indicators and Evaluation for Larchiveum's Web Information Services (라키비움 웹 정보서비스 평가지표 개발 및 평가)

  • Chae-young Seo;Hae-young Rieh
    • Journal of Korean Society of Archives and Records Management
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    • v.24 no.1
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    • pp.205-230
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    • 2024
  • Recently, as user demand to receive various information through one integrated institution has increased, "Larchiveum," which integrates the functions and services of archives, libraries, and museums, has been established. Thus, web information services are provided in an integrated manner through the Larchiveum website. This study attempted to analyze the information services on the Larchiveum website in detail. To this end, the researchers developed a web information service evaluation index reflecting the characteristics of Larchiveum that are differentiated from information services offered by websites of general archives, libraries, and museums. Recognizing the importance of evaluation indicators, the researchers developed evaluation indicators, and an evaluation of the three institutions' websites was conducted. The assessment showed that the currently operating Larchiveum website provides ample basic business introduction and interface navigation, but the use of search results in the information search area was insufficient. Complementary points were presented in these areas, and measures that would be effective if additionally operated were also suggested. This research sought to provide practical assistance in configuring and providing web services for the newly established Larchiveum in hopes that the evaluation indicators used in this study will be applied, supplemented, and utilized well in the future.

Evaluating Usability of E-government Web Sites Using the AHP (AHP를 이용한 전자청부 웹사이트의 사용성 평가 방법론)

  • Byun, Dae-Ho
    • Journal of Digital Convergence
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    • v.8 no.3
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    • pp.19-37
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    • 2010
  • One of the core issues in the realization of e-government is the effective implementation of a website. The current trend of e-government is developing individual web sites and portals, covering such fields as education, tax, economics, real estate, travel, and health. Evaluating e-government web sites is essential for improving web sites. These principles can be included in usability in a broader concept. Website usability has attracted considerable research on website evaluation and has been regarded as one of the most important criteria for measuring and evaluating websites. Usable e-government web sites make citizens willing to search for helpful information or solve their civil applications. The objective of this paper is to suggest an Analytic Hierarchy Process (AHP) method for evaluating e-government web sites. The proposed AHP method has two special characteristics compared to general AHP approaches. First, all citizens who are e-government users can evaluate both the usability criteria and the web sites, but the weighting mechanism differs between criteria and web sites. Secondly, a pairwise comparison is time-consuming and not cost effective with many criteria. Therefore for evaluating a website with respect to a sub-criterion, we develop checklist items as measure scales with a seven-point rating. This method is efficient as it enable us to avoid the pairwise comparison mechanism between sub-criteria. A new computation procedure for the AHP is developed that combines and synthesizes priorities of portals in the case that two decision maker groups are involved.

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An analysis of internet websites for searching domestic toxic information (국내 독성정보 검색을 위한 인터넷 웹사이트 분석)

  • Jung, Eun-Kyung;Kang, Ji-Hun
    • The Korean Journal of Emergency Medical Services
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    • v.24 no.3
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    • pp.117-128
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    • 2020
  • Purpose: This study analyzed the information and accessibility of toxic substances provided to Internet websites. Methods: From August 1, 2020, to August 31, 2020, we analyzed eight internet websites regarding toxic pharmaceuticals, pesticides, and chemicals. The website-evaluation criteria were divided into five categories for information and five categories for website convenience. Results: All eight websites about toxic substances were hosted by reliable institutions or organizations and provided accurate information in terms of informational relevance. The website run by the Safety and Health Corporation scored the highest with 100points. Analysis of the websites' accessibility to non-members' revealed that six (75.0%) were accessible, but two (12.5%) provided only limited information. Access to information through mobile apps was only available in three of the eight cases (37.5%). Conclusion: This study can be used as a reference for Internet websites about toxic substances. Toxicological information that can be viewed only with membership and manager approval requires membership in advance of viewing. In addition, emergency medical personnel working at a site or hospital should be familiar with the characteristics of toxicity information retrieval.