• 제목/요약/키워드: environmental concern

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Impact of Environmental Concern on Image of Internal GSCM Practices and Consumer Purchasing Behavior

  • LEE, Changjoon;LIM, So-Youn
    • The Journal of Asian Finance, Economics and Business
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    • 제7권6호
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    • pp.241-254
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    • 2020
  • As environmental concerns continue to grow, green supply chain management (GSCM) is attracting attention as an element of competitive advantage for companies. This study examined internal GSCM practices to show how they influenced the end-point of the supply chain from the perspective of the end-consumer. It identified the effects of environmental concerns on consumer purchasing behavior mediated by the company image of internal GSCM practices. Data were collected through an email survey of Korean consumers. Reliability and validity were verified using SPSS 18.0. Cronbach's alpha, and confirmatory factor analysis. The results showed that environmental concerns had a positive impact on such practices, and the image of internal GSCM practices was found to have a significantly positive effect on consumer purchasing behavior. Companies will have to actively reflect environmental factors in their operational activities, and GSCM implementation will become a necessity. A positive image of internal environmental management and eco-design, which are key elements of internal GSCM practices, strengthened the company's eco-friendly image and ultimately affected consumer purchasing behavior. This suggests that it is important for companies to evaluate their environmental attitude and make eco-friendly products from a consumer's perspective, making it a differentiation strategy for a company in building an eco-friendly corporate image.

성별에 따른 배양육 인지도 및 영향 요인 (Korean Consumers' Awareness of Cultured Meat and Influencing Factors by Gender)

  • 이경본;박길준;권희경
    • 디지털융복합연구
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    • 제20권1호
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    • pp.239-247
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    • 2022
  • 본 연구의 목적은 배양육에 대한 소비자의 인지도 및 이에 영향을 미치는 요인을 성별에 따라 살펴보고자 하는 것이다. 2021년 6월 9일부터 15일까지 온라인 설문조사에 참여한 20세 이상 1,008명의 응답을 분석하였다. 배양육 인지도는 성별에 따라 차이가 있어 남성이 여성보다 높았다. 또 연령대가 낮을수록, 교육 수준이 높을수록, 직업이 학생일 경우 배양육 인지도가 높았다. 배양육 인지도에 영향을 미치는 요인은 전체적으로는 성별, 연령, 직업, 건강에 대한 관심, 환경에 대한 관심, 전통육에 대한 인식, 얼리어답터 성향이었다. 성별에 따라 배양육 인지도에 영향을 미치는 요인은 차이가 있어 남성은 성별, 직업, 건강에 대한 관심, 얼리어답터 성향이, 여성은 연령, 교육 수준, 건강에 대한 관심, 환경에 대한 관심, 전통육에 대한 인식, 얼리어답터 성향이 영향을 미쳤다. 본 연구의 결과는 향후 배양육 연구 개발 및 소비자 정책을 마련하기 위한 기초 자료로 활용될 수 있을 것이다.

소비자 구매행동유형과 환경에 대한 태도 및 환경 친화적 행동 (The style of consumers' purchase, consumers' attitudes toward environment and pro-environmental behavior.)

  • 허경옥
    • 한국생활과학회지
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    • 제13권4호
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    • pp.569-579
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    • 2004
  • This study categorizes consumers by the style of consumers' purchase behavior, and examines the differences in consumers' attitudes toward environment and pro-environmental behavior in the stage of purchase, usage, and disposal. The results of this study are summarized below: First, The style of consumers' purchase behavior can be categorized on a basis of four factors: fashioned-demonstrative consumer group focusing on fashion and demonstration effects when purchasing; rational consumer group more likely to concern price, quality, and product function; indifferent consumer group having no interest in purchasing; and fashioned-functional consumer group who values not only fashion but function. Second, the result of investigating the differences of consumers' attitudes toward environment reveals that the level of concern and awareness for environment is highest in rational consumer group, but lowest in indifferent consumer group. Also, it is higher in fashioned-functional consumer group than in fashioned-demonstrative consumer group. Lastly, the level of pro-environmental behavior in the stage of purchase, usage, and disposal is highest in rational consumer group, but lowest in indifferent consumer group. The level of pro-environmental behavior in usage stage is inactive in fashioned-demonstrative consumer group, whereas that in disposal stage is active in fashioned-functional consumer group for fashioned-demonstrative consumer group. It was so, especially in the area of not-being-a-litterbug.

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환경 소양 개념의 변천과 환경 소양 측정 연구 (A Study on the Conceptual Evolution of Environmental Literacy and Its Assessment)

  • 진옥화;최돈형
    • 한국환경교육학회지:환경교육
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    • 제18권2호
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    • pp.31-43
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    • 2005
  • In this study, after establishing assessment framework and reviewing the conceptual evolution and component of EL(Environmental Literacy) through literature review, through middle school students as population, the level of EL and relationship of its related variables were examined. The investigation was consisted of second and third grades of urban and rural middle schools in Choongbook. The used measurement methods were objective evaluation and Likert-type scale. The questionnaire instrument variables were consisted of 80 items on environmental literacy variables and six items on student gender, area of residence, environmental lesson, degree of environmental concern, environmental information, environmental activity as background variables. The major findings of this study were as follows: 1. Although the broad and obscure concept of EL has been evolved until 1992, it has been developed more systematic and precise after 1992. But there is not still an agreed concept. 2. The subordinate components of EL were consisted of cognitive, affective, and behavioral aspects. Both ecological knowledge(KEOC) and environmental skill(SKILL) were determined to serve as two powerful predictors of EL. 3. The level of EL of middle school student was showed statistically significant difference to some variables by student gender, residential area, environmental lesson, environmental concern, environmental information, and environmental activity variables. And the most influential variables of EL in middle school student were environmental skill(SKILL), and locus of control (LOC). Based on the findings of this study, the following suggestions are drawn: It should be established a precise concept on EL as the ultimate aim of environmental education both interdisciplinary cooperation and experts of environmental education and also performed further longitudinal study which assessed multidimensional variables which are able to exactly measure the EL of middle school student.

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Environmental Perception, Ethical Consumer Behavior, and Price Sensitivity: Impact on Using Intention of Eco-Friendly Products

  • Yang, Hoe-Chang;Han, Tae-Jeom
    • 유통과학연구
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    • 제12권10호
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    • pp.57-65
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    • 2014
  • Purpose - This study aims to identify the effect of corporate eco-friendly marketing, which focuses on corporate social responsibility, on the environment, natural preservation and protection, and environmental concern among consumers. Research design, data, and methodology - A total of 92 valid questionnaires were used for analysis. A structured model was established and a 3-step mediated regression test was employed to see how consumers' perception of ethical consumer behavior and price sensitivity are influential in relation to the impact of consumer's perception of eco-friendliness on the using intention in relation to eco-friendly products. Results - Three factors of eco-friendly perception all have a positive impact on ethical consumer behavior, thus lowering their price sensitivity. In particular, it is found that environmental knowledge and environmental concern are important to promote ethical consumer behavior. Conclusion - It is found that, to increase the using intention of eco-friendly products, an enterprise should practice an eco-friendly marketing strategy, deliver eco-friendly related knowledge, and include contents to allow consumers to take an interest in the environment for effective performance of marketing.

소비자의 환경적 관심과 유기농식품 소비행동: 소비자의 지각된 시장영향력의 조절효과와 매개효과 (Consumers' Environmental Concerns and Organic Food Consumption Behaviors: Moderating and Mediating Effects of Perceived Market Influence)

  • 박명은;유요안;유소이
    • 한국지역사회생활과학회지
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    • 제28권2호
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    • pp.313-328
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    • 2017
  • The purpose of this study was to analyze the role of perceived market influence, which is an important psychological factor influencing consumer behavior in the market, and explain how consumer beliefs related to the market can affect sustainable consumer behavior. First, this study found that gaps in perceived market influence were statistically significant for age and job. Second, environmental concern, organic food consumption (vegetables and meats), and purchase behavior of organic foods were found to be significantly different by degree of perceived market influence of consumers. The mean values were found to be high for the group having strong perceived market influence. This tendency suggests an association between higher perceived market influence consumers and more environmentally friendly consumer behavior. Lastly, this study used Structural Equation Modeling to analyze the effect of perceived market influence as a moderating variable and mediating variable on the relationship between environmental concerns and consumer behavior toward organic foods. The results show a mediating effect on perceived market influence, but a moderating effect could not be found. This result implies that perceived market influence might indirectly affect consumer behavior when transferring environmental concerns to consumer behavior toward organic foods.

국립공원(國立公園) 방문객(訪問客)의 자연환경태도(自然環境態度) 측정(測定) : New Environmental Paradigm의 적용(適用) (Measuring the Environmental Attitudes for National Park Visitors : Application of New Environmental Paradigm)

  • 한상열
    • 한국산림과학회지
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    • 제89권5호
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    • pp.598-608
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    • 2000
  • 본 연구는 현재 우리나라에 지정된 20개 국립공원 가운데, 설악산, 가야산, 내장산, 북한산, 태안해안, 한려해상국립공원 등 6개 국립공원의 방문객을 대상으로 자연환경태도를 측정하고, 이와 관련 있는 방문객의 사회 경제적 특성 및 방문동기와의 관계를 규명하였다. 자연환경태도의 측정은 Dunlop과 Van Liere(1978)가 개발한 New Environmental Paradigm(NEP) scale올 기초로 Luzar 등(1995)이 6문항으로 축약한 scale을 적용하였으며, 총 2,647명의 방문객을 대상으로 조사되었다. 분석결과 방문객의 자연환경태도는 전반적으로는 친환경적인 경향을 지니고 있는 것으로 나타났으며, 자연환경태도와 관련이 있는 방문객의 사회 경제적 변수로는 교육수준이 양(陽)의 상관관계, 연령의 경우 음(陰)의 상관관계가 통계적으로 존재하는 것으로 나타났다. 다음으로 방문객의 자연환경태도와 방문동기와의 관계에 있어서는 '휴식'과 '건강' 동기요인에 양(陽)의 상관관계가 존재하는 것으로 나타난 반면, '사회성', '가족휴가' 동기요인과는 음(陰)의 상관관계가 있는 것으로 나타났다. 따라서 공원관리적 측면에서 친환경적인 이용객 유도정책을 도입할 경우 교육이 가장 효과적인 수단으로 판단되며, '가족휴가'와 '사회성' 동기가 강한 방문객일수록 자연환경태도 점수가 상대적으로 낮아, 여름 휴가철 가족동반의 방문객이나 가을 단풍철 집단방문객의 경우에서 이용자관리에 보다 세심한 고려가 필요할 것으로 사료된다.

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