• Asian Journal of Business Environment
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• v.6 no.3
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• pp.21-31
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• 2016

Purpose - The purpose of this research is to determine the impact of word of mouth on customer perceived value for restaurants in Malaysia. The objectives of this research include determining how word of mouth (WoM) factors - frequency of word of mouth messages, reputation of word of mouth messenger, richness of word of mouth message, dispersion of word of mouth conversations and manner of word of mouth delivery impact customer perceived value in Malaysian restaurant industry. Research Design, Data, and Methodology - The research follows causal / explanatory research method based on quantitative data. A sample of 150 restaurant customers in Kuala Lumpur, Malaysia was selected using convenience sampling technique. Likert scale questionnaire is used to collect data and data is analysed using regression analysis through SPSS 22. Results - The statistical analysis revealed that independent variable 'manner of delivery' significantly and positively impacts customer perceived value for restaurants in Malaysia. Conclusions - To build strong positive customer perception, Malaysian restaurants can enhance word of mouth campaigns' 'manner of delivery' by making them passionate, exciting and with high emotional appeal.

• Korean Journal of Artificial Intelligence
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• v.8 no.1
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• pp.11-18
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• 2020

In this paper, it is to identify the effects of differences in interpretation levels depending on the type of brand association and the brain psychological distance on the evaluation of the product of that brand through two experiments. To test our hypotheses empirically, we conducted online survey. We addressed the hypotheses involving the general and relative impact of actual and ideal self-congruence on emotional brand attachment (H1) and explored the effect of product involvement as the moderating variable (H1-1 and H1-2). The goal of this research was to validate the results from involving our basic model and to explore the impact of two additional moderating variables (self-esteem and public self-consciousness: H2). We followed the same procedure. This finding is theoretical to the extent of the interpretation level theory in brand association research by applying the interpretation level theory to the brand association, and provides the meaning that, in practice, it is necessary to utilize the message of different types of brain psychological distance depending on the brand association characteristics that the brand has in defining the brand. In particular, it was confirmed that functional brand associations and symbolic brand annals have representational harmonization, respectively, depending on the low and high levels of interpretation levels.

• Journal of the Korean Institute of Illuminating and Electrical Installation Engineers
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• v.27 no.12
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• pp.54-62
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• 2013

In this study, a mock powder room was installed with variable LED lighting environments in order to conduct the experiments. The experimental conditions include luminaire type, illuminance ratio, vertical illuminance and color temperatures. The evaluation methods used were the Semantic Differential Method and a subjective evaluation on activities through observation. The SD evaluation result factor analysis categorizes ideas into three factors: brightness, emotion, and glare. The vertical bracket or the combined luminaire (luminous panel+ Vertical bracket) has better brightness than luminous panel. A vertical illuminance of 500lx is not significantly difference as compared to 600lx, allowing 500lx to be considered standard. The emotional atmosphere is evaluated as being better at lower color temperature. The luminous panel is the best for reducing glare while the vertical bracket is the worst. The best conditions differ according to the illuminance ratio of the luminous panel and vertical bracket. In the subjective evaluation (satisfaction with lighting environment, suitability to activity) the combined luminaire and 4000K received the best evaluation.

• Journal of Sport and Applied Science
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• v.4 no.3
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• pp.11-22
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• 2020

Purpose: The purpose of this study is to analyze the effect of college sport club participants' ego-resilience on the college adjustment. Research design, data, and methodology: To accomplish the purpose, 360 participants were sampled by means stratified cluster random sampling method. Only 317 questionnaires were statistically processed, while 43 questionnaires were excluded because their respondents failed to complete instrument and judged insincere in filling out questionnaire. To analyze the data collected, statistical techniques, such as descriptive statistics, reliability analysis, independent-sample t-test, and one-way ANOVA, multiple regression analysis were used, and as for difference verification between individual groups in relation to significant results, Duncan's multiple range was conducted. Results: The following results have been drawn out via hypothesis test. First. the background variable of the college sport club participants of was proved to affect the degree of their ego-resilience on the college adjustment. Specifically, their period of participation, frequency of participation and expenses made a statistically meaningful. Second, the college sport club participants of ego-resilience were proved to affect the college adjustment. Academic adjustment, social adjustment, personal-emotional adjustment and institutional attachment made a statistically meaning-full difference. Conclusions: The findings indicate the function of sport club participants' ego-resilience in assisting their adjustment.

• Korean Journal of Child Studies
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• v.30 no.4
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• pp.135-153
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• 2009

This study examined trends in private after-school lessons for preschoolers and elementary school children as a function of demographic characteristics such as children's age, socioeconomic status, and mothers' employment status. One thousand and sixty-three mothers completed questionnaires on demographic characteristics and their children's participation in private after-school lessons. Data were analyzed by chi-square, one-way ANOVA, t-test, and multiple regression analyses. Results demonstrated that older children and children from higher income and full-time homemaker families attended more private lessons. Age of children was the most influential variable among the demographic characteristics; that is, older children had more after-school lessons. Recommendations for future research are to focus on possible negative effects of excessive private lessons on children's socio-emotional development.

• Journal of the Korean Academy of Child and Adolescent Psychiatry
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• v.24 no.3
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• pp.124-131
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• 2013

South Korea is changing into a multi-cultural society, due to an increase in international marriage, foreign workers and transcultural immigration. In addition, the number of North Korean defectors entering South Korea has increased and now, there are approximately 25000. Therefore, this review have focused on a research that pertains to adaptation and mental health concerns of their children. Children who have immigrated themselves or whose parents have immigrated, might experience language barriers, difficulties in school adjustment, identity confusion and mental health problems. However, their academic performance and developmental status are known to be variable and be affected by socioeconomic status and their parents' educational level. Studies that evaluated the psychological problems of North Korean adolescent refugees' indicated the need for interests in both emotional and behavioral problems. The risk factors of North Korean adolescent refugees' mental health are suggested to be past traumatic experiences, long duration of defection and short period of adaptation. When mental health professionals provide assessment and treatment, they should consider the pre- and post-migration experiences & cultural background that affect the illness behaviors and attitudes toward mental illnesses. Lastly, the majority of children with multi-cultural background are still under an adolescent period and we should follow up with long-term perspectives.

• Journal of the Korean Home Economics Association
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• v.49 no.9
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• pp.35-45
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• 2011

This study was conducted to investigate the influence of university students' psychological separation from their parents on conflict solving strategies for dating relationships and on relationship satisfaction. The participants were 231 university students. The results were as follows. Firstly, male students were more psychologically separated from their mothers than female students. When living with parents, students were more psychologically separated from their fathers than their mothers. Secondly, the more independent students were from psychological conflict with their mothers, the less negative strategies they used in conflicts during dating. The closer female students were with their mothers, the more positive conflict solving strategies they used. Thirdly, the students who were freer from conflict with their mothers experienced higher satisfaction with emotional communication when dating. In conclusion, psychological separation from parents was confirmed to be a variable influencing both the effective use of the conflict solving strategies and dating relationship satisfaction.

• Journal of Korean Biological Nursing Science
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• v.10 no.2
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• pp.184-193
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• 2008

Purpose: Anxiety and depression are the concepts that commonly used as an emotional approach in the nursing researches and most of researches have been used questionnaires as a marker of anxiety and depression. There were few researches using physiological markers in measuring anxiety and depression. Methods: Journals published between 1950 and 2007 that include depression and anxiety measuring through physiological markers were reviewed. Results: As in the case of the hypothlamus-pituitary-adrenal axis system, it appeared that cortisol, epinephrine, and norepinephrine belonged to the category of hormones which were responsive to anxiety and depression. Plasma norepinephrine was a marker of the anxiety whereas plasma cortisol was a marker of the depression. The anxiety and depression were correlated with immune and taste, but it considered as an outcome variable not a physiological marker. Conclusion: Catecholamine and cortisol reflect anxiety and depression state. Our findings suggest that further researches are needed to distinguish between markers and outcomes of depression and anxiety using physiological markers.

• Research in Community and Public Health Nursing
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• v.28 no.1
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• pp.78-87
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• 2017

Purpose: The purpose of this study is to identify factors influencing the quality of life of the elderly living alone and living with their families with regard to their health statuses and health behavior experiences. Methods: We used source data from the 2014 Community Health Survey. The subjects of this study included some elderly people aged 65 and over, and analyzed the data of 13,373 elders living alone and 13,322 elders living with family. Results: Factors influencing the quality of life of the elderly living alone and living with their families include gender, age, education, household income, current occupation, subjective stress level, depression, number of diagnosed diseases, walking exercise, the experience of health screening, and the experience of not having necessary medical services (p<.001). Region was a significant variable influencing the quality of life of the elderly living with their families (p<.001). Conclusion: In order to improve the quality of life of the elderly, it is necessary to provide sound conditions for working, emotional support, walking exercise and promotion of health screening, and to supplement the environment and institution for them to receive necessary medical services.

• Korean Journal of Child Studies
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• v.35 no.5
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• pp.15-35
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• 2014

The purpose of this study was to investigate parenting stress changes in both continuous working and continuous non-working mothers after the birth of their first child and their relationships with the cognitive variables about child-rearing, using the 3rd Panel Study on Korean Children(PSKC) by the Korea Institute of Child Care and Education(KICCE). The results revealed that the parenting stress of the non-working mothers was higher than the stress experienced by the working mothers. The increase in stress was only found both groups between the second year and the third year of childbirth. The total explanatory power of the knowledge, values and expectations regarding their children saw stress increase for the working mothers, but saw it decrease for the non-working mothers. Finally, the emotional value surrounding parenthood was the most powerful variable for both groups, with the exception of the non-working mothers' stress, as experienced in the first year.