• Title/Summary/Keyword: e-business education

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Virtual Field Education(VFE) for Active E-Business Learning (가상현장교육을 통한 능동적 체험 학습의 도입과 활용)

  • 김범수
    • Proceedings of the CALSEC Conference
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    • 2003.09a
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    • pp.167-171
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    • 2003
  • 목차 ◎연구의 배경 ㆍ전통적인 교육과 온라인 교육 ◎효과적 온라인 교육:능동적 체험 학습 ◎가상현장교육(Virtual Field Education) ㆍ가상현장교육 환경 및 구성 ㆍ지식의 전달 및 학습 과정 ◎가상현장실험(Virtual Field Experiments) ◎정보통신 교육과 연구의 융합(중략)

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Suggestions of E-business Education to Promote Direct Sales of Agricultural Products (농산물 직거래 활성화를 위한 e-비즈니스 교육 방향)

  • Park, Gil-Seog;Choi, Jae Hyeok;Cho, Hyeon Ji;Kim, Sung-Yong
    • Journal of agriculture & life science
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    • v.50 no.5
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    • pp.239-249
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    • 2016
  • The direct sale of agricultural products is an alternative distributional channel which can provide satisfactions to both producers and consumers by reducing marketing cost through a direct connection between them. Due to this role, there has been rising interest in farmers' direct selling of agricultural products. However, the direct selling by farmers expose many problems and obstacles, because farmers should take a role as a middleman when they directly sell their products. This study tries to identify the obstacles from farmers who started the direct sales, and suggested a direction of e-business education programs being in place by RDA for the purpose of promoting farmers' direct sales. Suggestions of e-business education is needed to enhance education programs such as improving personal capability, cooperative work between farmers, expending programs what farms want.

An Empirical Study on effect of Education Service Quality which Influence Re-Use and Customer Satisfaction - Focusing on E life-long Education Center - (교육서비스품질이 고객만족 및 재이용에 미치는 영향에 관한 실증적 연구 - E평생교육센터 중심으로 -)

  • Kim, Jie-Hyun;Ree, Sang-Bok
    • Journal of Korean Society for Quality Management
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    • v.39 no.1
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    • pp.155-166
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    • 2011
  • In this research, we study on to find the inter-relation among education service quality and customer satisfaction and re-use focusing on E life-long education center. Education service quality consists of four factors such as training center's facility, trainer, employee's service and operating service. As like the results of this research, we found that three factors of education service quality such as facility, trainer and operating service give a positive effect to customer satisfaction and also we found that customer satisfaction gives a positive effect to re-use.

Web-site Management and Utilization Strategies for Family Farm Businesses (농촌형 가정기업의 웹사이트 관리실태와 활성화를 위한 제언)

  • Koh Sun- Kang;Jin Kyung-A
    • Journal of Family Resource Management and Policy Review
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    • v.9 no.1
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    • pp.131-146
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    • 2005
  • The farming type in Korea is predominantly a small farm managed by family members. This study mainly examines the current usage of the website of family farms as a management tool for small farm business and discusses the strategies for effective utilization of the website. A county that currently employs governmental project of information system was purposely selected. Among all the websites operated by small farm businesses in that county, websites of which purpose is introduction of the business, advertisement, or e-business were included for analysis; it yielded total seven websites, The study was conducted with two phases; on-line website analysis and interview with business owners. The websites were analyzed based on four categories; content, interface, design, and site management. With regard to the content of the websites, the lack of connection between domain names and product names was found. Moreover, the problem relevant to site management was shown as low utilization of bulletin boards and delayed upload of new information. However, design and interface were comparatively well presented. Business owners reported that the motivation to initiate the websites was mostly supports from the governmental project for the agricultural information system. The barriers to effective management of websites were found i) business owner's misinterpretation of business website with e-business ii) very limited opportunity for website management education in small farm business, and iii) lack of regional infrastructure for information system. Based on the findings, this study suggests as followed; i) construction of infrastructure should be preceded to make effective management for websites; ii) education for website management should include small business management strategies as well as computer skills, iii) the education should be provided in diverse ways considering subject's characteristics iv) small farm business owners should be informed that their websites could play a role only to provide information about the products and hand over the practical load for e-business to retailing web sites such as portal shopping mall; and v) wives' participation should be encouraged.

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Factors Influencing the Learning Effectiveness and Transfer of e-Learning in Business Organlizations (기업의 e-Learning에 대한 학습효과 및 전이에 영향을 미치는 요인)

  • Jung Kyung-Soo;Kim Kyung-Jun
    • The Journal of Information Systems
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    • v.15 no.2
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    • pp.1-29
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    • 2006
  • The recent development of IT, consolidation of communication and multimedia technology have brought enormous changes in many organizations. Theses changes are enabling the new educational opportunities such as distance teaming and virtual class room. Recently, e-Learning has grown rapidly in business training field, In the context of companies, e-Learning has merits in terms of access convenience, costs reduction self-directed learning, reciprocity, and flexibility. In this regard, the primary purpose of this study is to investigate which factors of e-Learning influence the effectiveness of education and transfer of loaming in business organizations. Based on the prior studies of the education and business training field, research model and research hypotheses were developed. Factors studied in this paper were as follows: 1) learners' characteristics, 2) organizational support and 3) system environments. The results of our study are as follows. (1) Motivation perceived usefulness in Learner factors had an significant influence on both learning effectiveness and transfer of teaming, whereas Ability, expectation had an influence on transfer of teaming. (2) Support from peer, support from supervisor in Organization factors had an significant influence on both Loaming effectiveness and transfer of teaming, whereas support from organization had influence on learning effectiveness. (3) Appropriate contents in system circumstance had an significant influence on both teaming effectiveness and transfer of teaming, whereas interface design had an influence on learning effectiveness.

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A Study of Success Factors and Profitability of the E-village Shopping Mall Supported by the Korean Government (정부주도의 농촌 정보화마을 전자상거래 모델의 성공요인과 수익성에 대한 연구)

  • Jeong, Su-Hyeon;Koo, Chul-Mo;Lee, Dae-Yong
    • Information Systems Review
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    • v.12 no.3
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    • pp.141-158
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    • 2010
  • In this research, we analyzed the performance of the e-village shopping mall as an online agricultural business platform. The results suggested some critical factors that might assist the e-village owners to increase their sales by implementing the e-village information systems. We hypothesized that IT education, IT usage, online community activity, and organizational knowledge sharing influenced the e-village sales. Moreover, we investigated the moderating effect of rural experience tourism on those independent variables (IT education, IT usage, online community activity, and organizational knowledge sharing). The results indicated that online community activity had a positive effect on the online business sales, while IT education, IT usage, and organizational knowledge sharing showed insignificant effects. Furthermore, the interaction effects between rural experience tourism and both IT education and the IT usage were positive and significant. Thus, we conclude that the rural experience tourism moderated the relationship between (1) IT education and e-village sales, and (2) IT usage and e-village sales, but not the relationship between (1) online community activity and e-village sales, and (2) organizational knowledge sharing and e-village sales.

The Shifting of Business Activities during the COVID-19 Pandemic: Does Social Media Marketing Matter?

  • PATMA, Tundung Subali;WARDANA, Ludi Wishnu;WIBOWO, Agus;NARMADITYA, Bagus Shandy
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.12
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    • pp.283-292
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    • 2020
  • The implementation of physical or social distancing during the Covid-19 pandemic has an implication on the shifting of conventional to online business activities. This study aims to explore how financial support, perceived benefits, external pressure determine social media marketing as well as understanding the role of internet and e-business technology (IEBT) that occurs in this relationship. This study adopted a quantitative study with Structural Equation Modeling (SEM)-based variance Partial Least Square (PLS), which aims to enhance understanding of the relationship between variables. The surveyed population of this study came from 123 small- and medium-sized enterprise (SME) owners in East Java of Indonesia, using an online survey and selected with the convenience random sampling method. The findings of this study indicated that the perceived benefits and external pressure have a positive effect on the adoption of IEBT. However, financial support failed in explaining SMEs' adoption of IEBT. This study confirmed that the adoption of IEBT has successfully mediated the influence of financial support, perceived benefits, and external pressure on social media marketing. Despite the samples solely collected from East Java, this study is the first step in research related to the social media marketing in SMEs in Indonesia.

E-Learning Impact on the Convention Business Settings Focusing on the Employees' Attitude and Emotion (컨벤션 실무자 태도와 감정이 e-learning 교육성과에 미치는 영향)

  • Lee, Ki-Dong;Kim, Sun-Ho;Kim, Hak-Hee;Park, Cheon-Woong;Kim, Jwa-Hyun
    • Journal of Digital Convergence
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    • v.6 no.1
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    • pp.113-122
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    • 2008
  • In this paper, we studied on the e-learning impact on the employees in the convention business, focusing on the employees' learning attitudes and emotion. Since the convention business is getting more attention especially in the culture and tourism industry, the employees in this convention setting are needed to reeducated periodically. We collect and test 126 employees who have studied some conventional education in e-learning. The findings of this research are that an employees' attitude and emotion have a significant positive effect on the achievement or success of the e-learning program. Based on this study, we discuss and suggests managerial implications for building e-learning context, with the consideration of the attitudes and emotion of the participants.

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Quality of Retailer Education Program and its Effect on Loyalty and Business Performance (교육서비스 품질이 지원 사업 충성도와 경영성과에 미치는 영향 : 사업체 형태를 중심으로)

  • Park, Woo Seok;Rhee, Cheul;Lim, Jae Ik
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.8 no.1
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    • pp.127-136
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    • 2013
  • In 2013, the small retailer organized support service, which commenced in 2009, has been expanding its place in the policy by transforming into a small retailer cooperating support service. This support service supports two main sides. One of them is strengthening the financial aspects of the scale by organizing the small retailers in order to make the distribution efficient. The second is improving the management and enhancing the efficiency through visitation education. This research focuses on studying the effects of the visitation education which is one of the two aspects of small retailers support service. Empirical analysis on the effects of the visitation education's quality on the loyalty of support service and business performance was performed in detail by dividing the structure of the companies into chain form and combined form of small retailers. According to the results of the analysis, the visitation education's quality positively affected the support service's loyalty without any restrictions on the structures of the retailers. However in the business performances, the visitation education's quality only showed positive effects on the combined form of small retailers. Therefore, it is implied that in order to continuously receive support program by increasing the loyalty of the retailers, the quality of the visitation education must be increased and the retailer support service need to be considering the structure of the companies in order to improve small retailer's business performance.

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