• 제목/요약/키워드: e-Community

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e러닝 성공 평가에 관한 연구 (An Empirical Study on the Measurement of e-Learning Success)

  • 손맥;조은영;김희웅
    • 지식경영연구
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    • 제15권2호
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    • pp.67-88
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    • 2014
  • This study aims to investigate on measuring the success of e-Learning. For this purpose, we proposed a research model that consists of e-Learning contents quality, e-Learning system quality, e-Lecturing quality, sense of e-Learning community factors as independent factors and e-Learning and e-Learning satisfaction as mediators and tested it empirically based on the structural equation model. The empirical results showed that e-Learning contents quality, e-Learning system quality, sense of e-Learning community factors directly lead to e-Learning. The study also found that e-Learning contents quality, e-Lecturing quality, sense of e-Learning community factors bring about higher e-Learning satisfaction and that e-Learning satisfaction has a positive impact on e-Learning. Furthermore, the research discovered that both e-Learning and e-Learning satisfaction have a significant relationship with e-Learning net benefits. This research renders its theoretical contribution to analyzing a positive influence of sense of e-Learning community, a newly suggested variable added to the existing IS success model in this study, on e-Learning. From a practical view, the findings of this study can lead to improving the quality of e-Learning in today's era where the growth of e-Learning industry is quite noticeable.

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대학의 e-커뮤니티활성화와 변화관리 (The Actualizatoin of e-Community and Change Management in Higher Education)

  • 김세인
    • 정보학연구
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    • 제8권2호
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    • pp.1-16
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    • 2005
  • In high education, knowledge is the very important resource and output. Knowledge management is the art of creating additional value from academic knowledge assets. The e-community is the network community, newly created by information communication technology, and the critical place that share and transfer people's the various knowledge and thinking and the effective space that can apply knowledge management. If we construct a convenient and useful e-community in our university, we will be able to increase the student's intellectual needs, and create new knowledge. Web-portal will promote the activity of e-community providing easy to access and personalized web circumstance. The emergence of Internet and Web access to all university services will force institutions to rethik everything. We should reconfigure our academic environment in order to adapt information technology and educational change, and must do change management based on their structure and culture.

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공개형 해운전자시장의 참여와 커뮤니티 활성화에 관한 연구 - 정기선 해운운임을 중심으로 - (The Study on Actualizing the Participation and Community in the Public Shipping e-marketplace)

  • 김석용
    • 한국항만경제학회지
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    • 제22권2호
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    • pp.109-133
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    • 2006
  • The Study investigated economic effects and the conditions in the public Shipping e-marketplace. For efficient operation of the public Shipping e-marketplace, this study analyzed how do the participation and community actualize in the public Shipping e-marketplace actualize. According to the research results of the Shipping Cooperations, For Promoting participation in the public Shipping e-marketplace, the Cyber-intermediary operating public Shipping e-marketplace provides timely shipping information, needs publicity strategy generating more benefits than offline transaction, and gives a conviction of the searching costs and transaction costs decrease. Second For promoting community, the Cyber-intermediary must playa major role in electronic community and drive forward continuous publicity strategy in the public Shipping e-marketplace.

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e-CRM에 기반한 온라인 커뮤니티 사이트 활성화 모형: 방송사 사례를 중심으로 (Promotion Model for Online Community Site based on the e-CRM: Focusing on the Case of Broadcasting)

  • 김창수;조은석
    • 경영정보학연구
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    • 제6권2호
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    • pp.243-268
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    • 2004
  • 현재 e-CRM은 다양한 유형의 e-비즈니스에서 활용되고 있다. 이 가운데 본 연구에서는 지금까지 비교적 e-비즈니스 연구에 있어 사각지대에 놓여 있던 방송사의 온라인 커뮤니티 사이트를 활성화하기 위한 e-CRM을 연구함에 있어 성공적이면서 지속 가능한 커뮤니티를 특징짓는 요건들을 중심으로 각 방송사 사이트들을 분석하고 활성화 모형을 제시하고자 하였다. 방송사들에 대한 온라인 커뮤니티 사례를 분석한 결과 방송사들의 인터넷 사이트는 컨텐츠, 커뮤니티, 커머스의 순으로 발전하고 있음을 알 수 있었다. 이러한 사례분석에 근거하여 고객관계관리 활성화 모형을 고객유치, 고객유지, 고객강화, 고객활성화의 네 단계로 구분하여 주요한 이슈들을 제시하였다. 본 연구에서 제안한 고객관계관리 활성화 모형은 향후 후속연구를 위한 이론적 기반과 실무적 시사점을 제공하기를 기대한다.

웹사이트에 나타난 디지털 라이프의 특성 분석 (An analysis on the characteristics of digital life reflected in web sites)

  • 조명은;김현경;이현수
    • 한국주거학회논문집
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    • 제12권2호
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    • pp.181-190
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    • 2001
  • The purpose of this study is to analysis web sites which relate to housing environment on Internet and to suggest guidelines which are needed in digital life. Data are in 53 web sites searched by housing environmental word such as people, living, town and so on. The web sites are analyzed by key words. The results of this study were as follow: The web sites are divided into e-housing community, e-housing management, e-housing workplace and e-housing design. These are the digital life of new type. E-housing community sitess key words are 3D virtual world, chatting, information, service, community etc. E-housing community is related to making new wired community cross time and space. E-housing management sitess key words are guard management, apartment management, building management etc. E-housing management sites provide the useful information of housing management. E-housing workplace sitess key words are virtual office. conference etc. E-housing workplace sites enable us to work in cyberspace. E-housing design sitess key words are design, interior, furniture etc. E-housing design sites provide marketing, consulting and designing in relation to the house. The web life style on cyberspace is common and makes many changes happen in house life and environment.

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온라인쇼핑몰에서 구매고객의 인지부조화가 불만족 및 재구매에 미치는 영향에 관한 연구 - e-CRM 구성요소 중 e-Community를 중심으로 - (A Study on the Effects of Purchaser's Cognitive Dissonance on their Re-purchase and Dissatisfaction in Online Shopping Malls)

  • 이득규;노태범
    • CRM연구
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    • 제2권2호
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    • pp.71-88
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    • 2009
  • 본 논문의 목적은 인터넷 쇼핑몰 기업의 e-CRM 활동이 구매고객 및 잠재고객의 구매활동에 미치는 영향을 규명하기 위함이다. 인터넷 쇼핑몰 기업은 고객의 다양한 수요를 체계적으로 파악하고 이를 마케팅 수단으로 활용하기 위하여 e-CRM을 활용하고 있으며 특히 게시판(e-Community)등을 통해 구매고객의 이용후기를 유도하여 많은 잠재 고객에게 유의미한 영향을 미치고자 한다. 그러나 인터넷쇼핑몰 기업의 의도와는 달리 게시판등을 통해 구매고객의 인지부조화가 발생할 수 있으며 불만사항으로 이어질 수 있다. 이러한 불만사항이 게시판을 통해 제대로 관리되지 않고 방치되면 다른 잠재고객에게 불만이 전이되고 불만고객에 대한 동조현상이 발생할 수 있다. 본 논문을 통해 확인된 내용은 인터넷 쇼핑몰을 통해 제품을 구매한 고객이 부정적 인지부조화가 발생하게 되면 사적불만행동으로 이어질 수 있으며 이러한 행동은 게시판등을 통해 형성된다. 사적불만 행동단계에게 기업의 적절한 대응이 없으면 사적불만행동은 곧 공적불만행동으로 커지게 되고 아울러 다른 잠재고객에게 불만내용이 전이되어 빠르게 확산될 수 있다. 즉, 인터넷쇼핑몰 기업의 의도와는 반대로 e-CRM을 통해 잠재고객의 구매의사결정을 촉진하는 것이 아니라 반대로 잠재고객의 구매의사결정을 보류 또는 철회하도록 하는 작용을 하게 되는 것이다. 따라서 인터넷 쇼핑몰 기업은 e-CRM 의 구성요인 중 e-Community에 대한 철저한 관리가 필요하며 불만고객에 대해서 즉각적인 대응이 있어야만 e-Community 의 기능이 제대로 작동을 하게 된다.

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월악산국립공원 영봉지역의 식생과 토양특성 (Vegetation and Soil Properties of the Young-bong Area in Woraksan National Park)

  • 신경현;권혜진;송호경
    • 한국환경복원기술학회지
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    • 제14권1호
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    • pp.43-55
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    • 2011
  • This study was carried out to analyze vegetation, soil characteristic, and ordination of the Young-bong region in Woraksan National Park. Communities by species in Woraksan forest were composed of Quercus mongolica community group. This community group was classified into Pinus densiflora community, Quercus variabilis community, Carpinus cordata community and Quercus mongolica community. In the study, it was found that the composition of organic matter was 9.6~19.6%, nitrogen (0.3~0.7%), available phosphorous (4.5~8.8mg/kg), exchangeable K ($0.3{\sim}0.5cmol^+/kg$), exchangeable Ca ($1.6{\sim}6.75cmol^+/kg$), exchangeable Mg ($0.8{\sim}1.55cmol^+/kg$), cation exchange capacity (C.E.C.; $7.6{\sim}32.95cmol^+/kg$), and pH was 4.5~5.1 respectively. The Carpinus cordata community were mostly found in high elevation and high percentage of total nitrogen, C.E.C., and organic matter. Controversially, Pinus densiflora community and Quercus variabilis community were found mostly in low elevation and low percentage of total nitrogen, C.E.C., and organic matter. The Quercus mongolica community were found in medium elevation and medium percentage of total nitrogen, C.E.C., and organic matter.

학습 공동체의 특성이 기업 e-Learning 성과에 미치는 영향 (The Effect of Community of Learning(CoL) on the e-Learning Performance)

  • 서현주;정예선;김효근
    • 지식경영연구
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    • 제5권1호
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    • pp.19-38
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    • 2004
  • The present paper examines the effect of "community of learning" factors as well as learning and contextual factors on the e-learning performance empirically. The concept of community of learning, which was derived from community of practice, has not been emphasized in previous studies on e-learning. Data were collected from 226 people who had experienced e-learning and multiple regression analysis was used to analyze the data. The results are as follows; First, learning motivation and appropriateness of learning contents, ease of system use, and knowledge sharing have a positive effect on learner's satisfaction. Whereas, learning motivation, appropriateness of learning contents, ease of system use, knowledge sharing, and activated communication are appeared to affect the ability of performing tasks significantly.

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Online Brand Community and Its Outcomes

  • Ha, Yongsoo
    • The Journal of Asian Finance, Economics and Business
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    • 제5권4호
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    • pp.107-116
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    • 2018
  • The aim of this study is to delve deeper into the online brand community study. This study tests (a) the effects of online brand community on its outcomes, (b) the impact of value creation practice construct as a whole, (c) the effects of value creating practice construct on the two types of loyalty, loyalty toward the brand and the community. Participants of this study (N=353) are members of four types of online brand communities (e.g., business-to-consumer virtual product support community, firm-hosted online community, user-generated online community, peer-to-peer problem-solving community, and social media based brand community). Data were collected online using Amazon Mechanical Turk from April 10, 2016 to May 10, 2016. The data were analyzed through structural equations modeling using AMOS 20. The three community markers (e.g., consciousness of kind, rituals and traditions, and moral responsibility) and the four value creation practices (e.g., social networking, impression management, community engagement, and brand use) are proved to be significant indicators of online brand community and value creation practice constructs, respectively. Test results showed that strong and effective online brand communities generate value creation practices, and value creation practices enhance brand loyalty. The mediating effects of community loyalty between value creation practices and brand loyalty were revealed.

Seasonal variation in longitudinal connectivity for fish community in the Hotancheon from the Geum River, as assessed by environmental DNA metabarcoding

  • Hyuk Je Lee;Yu Rim Kim;Hee-kyu Choi;Seo Yeon Byeon;Soon Young Hwang;Kwang-Guk An;Seo Jin Ki;Dae-Yeul Bae
    • Journal of Ecology and Environment
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    • 제48권1호
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    • pp.32-48
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    • 2024
  • Background: Longitudinal connectivity in river systems strongly affects biological components related to ecosystem functioning, thereby playing an important role in shaping local biodiversity and ecosystem health. Environmental DNA (eDNA)-based metabarcoding has an advantage of enabling to sensitively diagnose the presence/absence of species, becoming an efficient/effective approach for studying the community structure of ecosystems. However, little attention has been paid to eDNA-based biomonitoring for river systems, particularly for assessing the river longitudinal connectivity. In this study, by using eDNA we analyzed and compared species diversity and composition among artificial barriers to assess the longitudinal connectivity of the fish community along down-, mid- and upstream in the Hotancheon from the Geum River basin. Moreover, we investigated temporal variation in eDNA fish community structure and species diversity according to season. Results: The results of species detected between eDNA and conventional surveys revealed higher sensitivity for eDNA and 61% of species (23/38) detected in both methods. The results showed that eDNA-based fish community structure differs from down-, mid- and upstream, and species diversity decreased from down to upstream regardless of season. We found that there was generally higher species diversity at the study sites in spring (a total number of species across the sites [n] = 29) than in autumn (n = 27). Nonmetric multidimensional scaling and heatmap analyses further suggest that there was a tendency for community clusters to form in the down-, mid- and upstream, and seasonal variation in the community structure also existed for the sites. Dominant species in the Hotancheon was Rhynchocypris oxycephalus (26.07%) regardless of season, and subdominant species was Nipponocypris koreanus (16.50%) in spring and Odontobutis platycephala (15.73%) in autumn. Artificial barriers appeared to negatively affect the connectivity of some fish species of high mobility. Conclusions: This study attempts to establish a biological monitoring system by highlighting the versatility and power of eDNA metabarcoding in monitoring native fish community and further evaluating the longitudinal connectivity of river ecosystems. The results of this study suggest that eDNA can be applied to identify fish community structure and species diversity in river systems, although some shortcomings remain still need to be resolved.