• 제목/요약/키워드: e-Business Methodology

검색결과 507건 처리시간 0.023초

Knowledge 추출을 중심으로 한 Knowledge Map 작성 방법론에 관한 연구 (A Study on Knowledge Map Development Methodology Focused on Knowledge Acquisition)

  • 연성일;서의호;김수연
    • 산업공학
    • /
    • 제13권1호
    • /
    • pp.37-43
    • /
    • 2000
  • With the rapid changes of business environments and the tremendous amount of information generated from those environments, most companies must learn to manage those changes and information more effectively. Furthermore, within those amounts of information, the information that meets with achieving the goal of each company should be selected and managed as a core competency, i.e. the knowledge, visible and invisible assets of the company. Knowledge management, as a tool of creating, sharing, and applying such knowledge, has pursued those requirements of companies and been studied by many researchers and consultants, especially focusing on the Knowledge Map'. It is said that a knowledge map is a powerful tool for scanning and managing the knowledge that exists in a company and that it is the most important part of establishing a knowledge management base. Until now, however, there have been no specific or practical models for establishing a knowledge map, in spite of the concern. For this reason, this paper suggests a practical model for establishing a knowledge map in terms of a knowledge acquisition procedure based on the traditional research concerning concept maps. In addition to this, for examining the validity of the model, a case study on the 'P' steel and iron company has been performed. This paper's methodology on developing a knowledge map and the procedures to apply them to the real business environment will suggest a cornerstone in the field of practical implementation of knowledge management.

  • PDF

GAP: A Study on Strategic Derivation Approach Using Perceptual Difference

  • Yang, Hoe-Chang;Huh, Moo-Yul;Yang, Woo-Ryeong
    • 산경연구논집
    • /
    • 제9권2호
    • /
    • pp.17-26
    • /
    • 2018
  • Purpose - The purpose of this study is to provide a formalized process of decision making for companies or organizations that need to make various decisions in the age of uncertainty. Therefore, this study aimed to proposes a strategic decision-making approach citing the relatively easily accessible using IPA(important-performance analysis) and SWOT/AHP analysis. Research design, data, and methodology - To be specific, the first step is to derive necessary attributes and conduct IPA. The second step is to subdivide the IPA results into internal strength and weakness factors and the external opportunity and threat factors, hierarchize those factors, and weight them accordingly. The third step is to build a causality model to propose a method of supporting a rational decision making. Results - The foregoing approach seems to facilitate the diversification of decision-making strategies by helping businesses or organizations to measure and analyze the attributes needed for certain decisions. Additionally, the perceived importance and satisfaction (or achievement) usage of those derived attributes can be used as the reference data for SWOT/AHP analysis. Conclusions - The proposed stepwise approach is applicable to businesses or organizations in need of making stepwise decisions in line with their retained competencies in comparison to conventional or intuitive decision-making practices.

한국 기업들의 몽골 시장 진출 전략 (Korean Firms' Entry Strategy in Mongolia)

  • 김재림;서정일;정선욱
    • 아태비즈니스연구
    • /
    • 제12권4호
    • /
    • pp.107-134
    • /
    • 2021
  • Purpose - Korean firms have entered the Mongolia, the world's top 10 resource rich country with huge market potential, since the diplomatic relations between Korea and Mongolia were established in 1990, but little is known about Korean firms' entry strategy in the Mongolian market. With this background, this study aims to investigate the seven cases of Korean firms doing business in Mongolia (SK Telecom, Samsung S1, T-Money, E1 Energy, Cafe Bene, E-Mart, and CU). Methodology - this study is based on numerous primary and secondary data about the Mongolian market, as well as Korean firms in Mongolia. Findings - the following three implications were derived from our case analysis: first, when entering into Mongolia, a thorough analysis of political and social risks and a good understanding of institutional voids should be preceded. Second, for this reason, entering through cooperation with local partners, such as joint ventures or franchising, is expected to increase the possibility of success. Third, unlike in the early days of Korean firms in Mongolia, the business environment in Mongolia has become more stable and predictable, and a friendly atmosphere for Koreans and Korean firms is forming, increasing the possibility of success and settlement of Korean firms. Research implications - this study contributes to extant literature by providing more systematic research on Korean firms in Mongolia and by presenting practical implications through the analysis of success and failure cases of Korean firms in the Mongolian market.

O2O 커머스 모델에 기반한 경험가치가 고객만족 및 온라인 구전에 미치는 효과에 관한 실증연구 (Effect of Experiential Value on Customer Satisfaction and e-WOM under O2O Commerce)

  • 상옥비;진요;김홍섭
    • 유통과학연구
    • /
    • 제15권8호
    • /
    • pp.75-86
    • /
    • 2017
  • Purpose - The online-to-offline (O2O) business model has brought considerable changes to the traditional Chinese business model. The main difference between O2O and pure online consumption is that O2O offers a richer experience and word-of-mouth. it is easier to trigger online word-of-mouth. However, few scholars have been concerned about the impact of experiential value on customer satisfaction and online word-of-mouth (e-WOM) in the study of O2O. This study takes the O2O business model in China's catering industry as its research object and uses structural equation modelling to analyze the impact of online and offline experiential values on customer satisfaction and e-WOM. Research design, data, and methodology - According to previous researches, consumer experiential value is mainly divided into return on investment (economy and efficiency), service excellence, playfulness and aesthetics. According to the characteristics of O2O in China's catering industry, this study divides the online experience value into efficiency and economy (return on investment). The offline part is divided into return on investment (economy and efficiency), service excellence, playfulness and aesthetics. Using a web-based survey, we collected 303 valid samples. Structural equation modelling was used to create the research model. Results - The results show that efficiency (online) and service excellence (offline) have a significant effect on customer satisfaction. Economics (online) and playfulness (offline) have a positive impact on customers' e-WOM. In addition, the higher the customer satisfaction, the greater the positive impact on the spread by word of mouth. However, aesthetic(offline) and return on investment(offline) have no significant impact to customer satisfaction and e-WOM. Conclusions - The study findings show that the key to boost customer satisfaction in the catering industry is to improve product quality and service. Although traditional competitive strategies such as online discount have been questioned by many scholars about their decreasing effectiveness, they are indispensable means to attract online traffic and trigger e-WOM. The traditional enterprises can reconstruct traditional business processes through the O2O model to effectively improve customer satisfaction and word of mouth by improving the experiential value of economy and efficiency. Additionally, it can be used as the natural advantages of online communication to induce customers to engage in word of mouth and attract more potential customers.

Economic Popularism and Globalization

  • KIM, Dongho;YOUN, Myoung-Kil
    • 유통과학연구
    • /
    • 제18권3호
    • /
    • pp.37-41
    • /
    • 2020
  • Purpose: The purpose of this paper is to examine the recent resurgence of popularism and the possible impacts it may have on contemporary business and economics. Research design, data and methodology: This is an exploratory case study that examines the rise of popularism and identifies and analyzes the likely implications for contemporary business and economics. Results: Although populists tend to reject elitism, capitalism, economic globalization, and political establishment, their ethnocentric behavior is no different from those of the corrupt political and economic elites. Popularism does enable nationalism and protectionism and negatively impacts business and economic growth. Conclusions: Popularism existed for a long time, and this phenomenon will continue to exist as long as a triggered mechanism exist, e.g., income inequality, resurgence of immigration, recession, insufficient factors of resources and social welfare. The recent rise of popularism is not a fad or a short-lived anti-establishment and anti-elitism movements but, rather, a force to be reckoned with in the near future. The rise of economic nationalism limits international trade, integration, and cooperation. As a result, international capital, service, and product flows will decline, and countries and multinational corporations have to develop and restructure their international supply and value chain to cope with this phenomenon.

How the domestic industry of Costa Rica became more competitive in the US market. Antecedents and Trends

  • Pena-Vinces, Jesus C.;Castro, Segundo;Espasandin-Bustelo, Francisco
    • 유통과학연구
    • /
    • 제11권4호
    • /
    • pp.5-11
    • /
    • 2013
  • Purpose - The aim of this work is to study the reorientation that the export industrial sectors in Costa Rica have experienced during the last 20 years. Research design, data, methodology - The study employs the Cluster Analysis with the export data (20 years of cut-off period) from Costa Rica to the U.S-market. To make the predictions, the technique of the time series was used, with official data (from 2001 to 2010) from the U.S. Department of Commerce and the U.S. International Trade Commission. Results - The Cluster Analysis, show how the economic sectors of traditional products exports of Costa Rica have progressively become in exporters of non-traditional products, meanwhile,the time series confirms that this trend will continue, at least during the next five years. Conclusions - The industry of traditional products exports of Costa Rica (dressmaking, vegetables, coffee, mate, species, etc.) will progressively become in exporters of non- traditional products with a high-tech component (i.e., mechanical equipment and devices, electronic devices and medical equipment),as a consequence of the Chinese (Costa Rica's main competitor) economy's presence in the Organization for Economic Co-operation and Development (OCDE). This fact has enabled the potential improvement of Costa Rica's international competitiveness in the U.S. market.

  • PDF

Adaptation of New Institutional Theory in Shariah Governance Practice, Structure and Process

  • ALAM, Md. Kausar;KARBHARI, Yusuf;RAHMAN, Md. Mizanur
    • Asian Journal of Business Environment
    • /
    • 제11권1호
    • /
    • pp.5-15
    • /
    • 2021
  • Purpose: The study aims to delineate Shariah Governance Framework (SGF) by applying the components of New Institutional Theory (NIT) to provide an understanding of how Islamic banks theoretically influence Shariah Governance (SG) practice, structure, and process. Design/methodology/approach: As it is a conceptual paper, this paper has prepared based on an analytical approach to show how such institutions could provide a more effective system concerning the contents, procedures, and practices for the multiple users in the SG process of Islamic banks. Findings: The paper critically explores the adoption of NIT to develop SGF with its existing practice, structure, and procedure. Utilizing NIT, a proposed theoretical framework has developed for exploring the SG through its major components, i.e., 'isomorphism' and 'legitimacy'. It is stated that NIT can offer a useful framework by which homogenous structures, comprising guidelines, standards, and practices become recognized and authorized as a satisfactory standard corporate exercise. Thus, the proposed theoretical framework would be beneficial in understanding and exploring the SGF. Conclusion: The application of this SGF could help to justify the key dimensions of NIT with its overall formation, function, and practices that might also help to attain legitimacy.

E-commerce Adoption in Distribution: An Empirical Study on Household Businesses in Food and Beverage Industry

  • NGUYEN, Xuan Truong;NGUYEN, Thai Ha;DANG, Huynh Phuong;PHAM, Thi Lan Phuong;BUI, Thi Thanh;TRAN, Nhat Minh;HUYNH, Tri An;NGUYEN, Nam Phong
    • 유통과학연구
    • /
    • 제20권2호
    • /
    • pp.65-77
    • /
    • 2022
  • Purpose: This study aims to identify factors affecting the adoption of e-commerce by household businesses in Vietnam's food and beverage industry. Research design, data and methodology: The integrated TAM and TOE frameworks and ten hypotheses were developed to test the relationship between relevant factors. A cross-sectional survey was conducted to collect valid data from 992 respondents who run F&B household businesses in Vietnam. Results: The empirical research results confirm all proposed hypotheses that e-commerce adoption is affected by the perceived usefulness, the perceived ease of use, vendor support partners, social expectancy, competitive pressure, subjective norm, and household resources. Meanwhile, technical readiness, environment readiness, and organization readiness are intermediate variables that influence the implementation of e-commerce in food and beverage distribution. Conclusions: The findings suggest effective orientations to foster the food and beverage e-trading practice for household businesses in developing countries. Accordingly, to encourage private household businesses to adopt e-commerce, it is necessary to focus on improving business resources, technology readiness, environment readiness, and organization readiness through raising awareness of usefulness, benefits, perceived ease of use, and increased support of vendor partners. Future research can focus on improving the efficiency of e-commerce applications in F&B distribution for both household businesses and larger-scale enterprises.

The Influence of E-Commerce on the Foreign Trade of Shanghai Free Trade Zone

  • MA, Xinxin;ZHANG, Fan
    • 산경연구논집
    • /
    • 제11권8호
    • /
    • pp.21-29
    • /
    • 2020
  • Purpose: As one of the most developed cities in China, the application of e-commerce is more mature, especially the promotion of ecommerce to foreign trade. After the establishment of Shanghai Free Trade Zone (FTZ) in 2013, the government issued a series of policies to promote the application of e-commerce in Shanghai's foreign trade. This paper takes Shanghai FTZ as an example to study how to develop the application of e-commerce in other free trade zones and how to innovate the international trade mode. Research design, data and methodology: This paper selects the latest data from 2010 to 2019, uses econometric correlation analysis and regression analysis to study the impact of e-commerce on the foreign trade of Shanghai FTZ. Results: At last, the conclusion is drawn that the establishment of free trade zone provides many advantages for the development of e-commerce in Shanghai, and the growth of e-commerce in Shanghai FTZ promotes the development of foreign trade of Shanghai FTZ. Conclusions: So as to promote the development of e-commerce in Shanghai Free Trade Zone, some suggestions are put forward, such as increasing network supervision, establishing e-commerce talent training system, logistics management and information management systematization.

참조모델을 활용한 비즈니스 프로세스 표준화를 위한 모델링 방법론 개발 (Development of Modeling Methodology for Business Process Standardization Using a Reference Model)

  • 문신명;임춘성;김훈태;박승규
    • 한국경영과학회:학술대회논문집
    • /
    • 한국경영과학회/대한산업공학회 2003년도 춘계공동학술대회
    • /
    • pp.1100-1107
    • /
    • 2003
  • 기업 비즈니스를 위한 업무절차와 문서/데이터에서의 일관성 확보를 통한 비즈니스 프로세스의 표준화는 기업 내부적으로 효율적으로 개선된 프로세스에 기반한 정보화시스템의 구축뿐만 아니라, e-비즈니스 환경에서 기업간 협업체계로의 적용을 통해 새로운 기업가치의 창출을 목적으로 한다. 본 연구에서는 중소 규모의 업체에서 자사 비즈니스 프로세스를 분석 및 모델링하고 공개된 표준적 모델을 참조하여 자사 프로세스를 표준화하기 위한 방법론을 제시하고 있다. 즉, 기업이 유사 업종의 선진적인 표준모델을 참조 및 비교함으로써 프로세스 개선기회를 손쉽게 파악하고 자사 업무환경을 고려하여 프로세스 표준화의 구체적인 실행계획을 수립하기 전 단계까지의 과정에 대한 방법론의 개발을 목표로 하고 있다. 본 연구의 결과물은 표준모델의 참조를 통한 비즈니스 프로세스 표준화의 방법론으로 중소업체에서 효과적으로 활용될 수 있으며, 업종 특성을 고려한 표준모델의 공개 및 보급과 함께 프로세스 표준화를 유도함으로써 기업내부 정보화뿐만 아니라 산업 전반에 걸친 정보화 및 e-비즈니스 환경의 구현을 촉진시킬 것으로 기대된다.

  • PDF