• Journal of agriculture & life science
• /
• v.43 no.3
• /
• pp.63-75
• /
• 2009

The purpose of this study is to find out suggestions for government policy and expansion of consumption of environmental-friendly agricultural products(EFAP). For this purpose, we did research on purchasing pattern of EFAP and understanding of government environmental-friendly agricultural policy. First, the purchase of EFAP has been increased, because EFAP is safer. Consumers prefer department store because it is easier than any other marketing. Difficulties which consumers are facing when they purchase EFAP are price and credibility and small number of stores. Most favorable item is vegetable and the price of rice which consumers are willing to pay is really high. Second, not many consumers do recognize the label and system of EFAP. Third, most famous authentication institution agricultural products quality management service and other institutions are not recognized. Consumers recognize the certificate of origin. The government policy for safe food consumption is to intensify government supervision on foods. Suggestions from these results are as follow: First, the urgent problem to expand consumption of EFAP is credibility of EFAP. To make consumers trust EFAP, these are considered as useful solutions, i.e. recall, quality management service, standardization, and better quality. Second, government should be continue public relation, education and supervision of EFAP. Third, quality management should be continued. Not only central government but also local quality management institutions should continue quality management service. Last, local government should help farmers of EFAP to solve the difficulties of marketing.

• Journal of the Korea Institute of Information Security & Cryptology
• /
• v.16 no.5
• /
• pp.93-106
• /
• 2006

With the rapid growth of the wireless Internet communication, a new generation of mobile devices have made possible the broad distribution of mobile digital contents, such as image, music, video, games and applications over the wireless Internet. Mobile devices are rapidly becoming the major means to extend communication channels without copy Protection, usage rule controlling and authentication. As a result, mobile digital contents may be illegally altered, copied and distributed among unauthorized mobile devices. In this paper, we take a look at Open Mobile Alliance (OMA) DRM v2.0 in general, its purpose and function. The OMA is uniquely the focal point for development of an open standard for mobile DRM. Next we introduces features for an active content and illustrates the difference between an active content and an inactive content. Enabling fast rendering of an active content, we propose an OMA-based DRM framework. This framework include the following: 1) Extending DCF Header for supporting an selective encryption, 2) Content encryption key management, 3) Rendering API for an active content. Experimental results show that the proposed framework is able to render an active content fast enough to satisfy Quality of Experience. %is framework has been proposed for a mobile device environment, but it is also applicable to other devices, such as portable media players, set-top boxes, or personal computer.