• Title/Summary/Keyword: digital data economy

Search Result 194, Processing Time 0.028 seconds

A proposition on digital maniac consumer market segmentation by consumer characteristics and behavior (매니아 소비자의 태도와 성향에 의한 디지털 매니아 세그멘테이션 제안)

  • Kim, You-Rie;Lee, Hye-Sun
    • Archives of design research
    • /
    • v.19 no.5 s.67
    • /
    • pp.243-254
    • /
    • 2006
  • Maniac consumers have a ripple effect on marketing because they are the main body of trends and consumer economy. So It is very important that we should first read needs and wants - in other words, psychological motives. And then we should find maniac consumer segments. This is an exploratory study that was done to obtain an insight for the new maniac consumer market segmentation. It examined the definition and characteristics of digital maniacs in Korea, and it carried out a literature study on consumers who have a similar consumption trend as the maniac users as a pre-study. Also, it looked into the trends and values of the maniac community in Korea, using the previous study's scale for innovative consumers. Next, the study interviewed maniac users using the first data and focused on discovering and grouping the new maniac segments based on the results. The study analyzed the purchase behaviors, decision-making, attitude for involvement and potential needs of the digital maniacs in Korea, and it discovered the segments for the segmentation of maniacs so it could find out the disposition and status of the digital maniacs. Such approach can be used as a strategical due for maniac target marketing and design(customer-oriented marketing and design) in the future.

  • PDF

Research on digital evidence-based countermeasure depending on the type of small and medium-sized enterprises technology leakage accident (중소기업 기술유출사고 유형에 따른 디지털증거기반 대응방안 연구)

  • Jaeyun Wang;Hangbae Chang
    • Journal of Platform Technology
    • /
    • v.12 no.1
    • /
    • pp.67-76
    • /
    • 2024
  • Small and medium-sized enterprises play a fundamental role in the foundation of our country's industry and economy, and most technological innovations occur in small and medium-sized enterprises rather than large corporations. Technology development and innovation are the only way for small and medium-sized enterprises to survive in a fiercely competitive environment, so they focus on it, but interest and investment in technology protection tend to be stingy. As a result, industrial technology leakage accidents occur frequently, and it is difficult to meet improvement measures. When a leak occurs, digital evidence is required to prove criminal activity, but problems such as digital evidence being damaged or deleted due to management loopholes often occur. Therefore, through this study, we aim to design a digital evidence-based countermeasure depending on the type of technology leak accident. We will classify the types of technology leak incidents that actually occurred and study ways to secure digital evidence in the security environment of small and medium-sized businesses that operate internal information leak prevention solutions.

  • PDF

Digital Transformation: Using D.N.A.(Data, Network, AI) Keywords Generalized DMR Analysis (디지털 전환: D.N.A.(Data, Network, AI) 키워드를 활용한 토픽 모델링)

  • An, Sehwan;Ko, Kangwook;Kim, Youngmin
    • Knowledge Management Research
    • /
    • v.23 no.3
    • /
    • pp.129-152
    • /
    • 2022
  • As a key infrastructure for digital transformation, the spread of data, network, artificial intelligence (D.N.A.) fields and the emergence of promising industries are laying the groundwork for active digital innovation throughout the economy. In this study, by applying the text mining methodology, major topics were derived by using the abstract, publication year, and research field of the study corresponding to the SCIE, SSCI, and A&HCI indexes of the WoS database as input variables. First, main keywords were identified through TF and TF-IDF analysis based on word appearance frequency, and then topic modeling was performed using g-DMR. With the advantage of the topic model that can utilize various types of variables as meta information, it was possible to properly explore the meaning beyond simply deriving a topic. According to the analysis results, topics such as business intelligence, manufacturing production systems, service value creation, telemedicine, and digital education were identified as major research topics in digital transformation. To summarize the results of topic modeling, 1) research on business intelligence has been actively conducted in all areas after COVID-19, and 2) issues such as intelligent manufacturing solutions and metaverses have emerged in the manufacturing field. It has been confirmed that the topic of production systems is receiving attention once again. Finally, 3) Although the topic itself can be viewed separately in terms of technology and service, it was found that it is undesirable to interpret it separately because a number of studies comprehensively deal with various services applied by combining the relevant technologies.

Visualization, Economic Complexity Index, and Forecasting of South Korea International Trade Profile: A Time Series Approach

  • Dar, Qaiser Farooq;Dar, Gulbadin Farooq;Ma, Jin-Hee;Ahn, Young-Hyo
    • Journal of Korea Trade
    • /
    • v.24 no.1
    • /
    • pp.131-145
    • /
    • 2020
  • Purpose - The recent growth of South Korean products in the international market is the benchmark for both developed as well as developing countries. According to the development index, the role of international trade is indeed crucial for the development of the national economy. However, the visualization of the international trade profile of the country is the prerequisite of governmental policy decision-makers and guidance for forecasting of foreign trade. Design/methodology - We have utilized data visualization techniques in order to visualize the import & export product space and trade partners of South Korea. Economic Complexity Index (ECI) and Revealed Comparative Advantage (RCA) were used to identify the Korean international trade diversification, whereas the time series approach is used to forecast the economy and foreign trade variables. Findings - Our results show that Chine, U.S, Vietnam, Hong Kong, and Japan are the leading trade partners of Korea. Overall, the ECI of South Korea is growing significantly as compared to China, Hong Kong, and other developed countries of the world. The expected values of total import and export volume of South Korea are approximately US$535.21 and US$ 781.23B, with the balance of trade US$ 254.02B in 2025. It was also observed from our analysis that imports & exports are equally substantial to the GDP of Korea and have a significant correlation with GDP, GDP per capita, and ECI. Originality/value - To maintain the growth rate of international trade and efficient competitor for the trade partners, we have visualized the South Korea trade profile, which provides the information of significant export and import products as well as main trade partners and forecasting.

Building a Big Data Platform Using Real-time Wearable Devices and Cases of Safety Accidents in KOREA

  • LEE, Ki Seok;CHOI, Youngjin;LEE, Kyung-cheun;SHIN, Yoonseok;YOO, Wi Sung
    • International conference on construction engineering and project management
    • /
    • 2022.06a
    • /
    • pp.375-381
    • /
    • 2022
  • Safety accidents are of concern during construction projects, even given the recent innovations in digital technologies. These projects remain focused on overcoming specific and limited applications on construction sites. For this reason, the development of an inclusive safety management system has become crucial. This study aims to build a Big Data platform to inform decisions on how to proactively eliminate worker hazards on construction sites. The platform consists of about 100,000 real records and a real-time monitored database featuring various safety indices, such as workers' altitudes, heart rates, and fatigability during construction, which are determined through various wearable devices. The data types are customized and integrated by a research team in accordance with the characteristics of a specific project using hypertext transfer protocol (HTTP). The results can be helpful as efficient tools to ensure successful safety management in complex construction situations. This study is expected to provide three significant contributions to the field, including real-time fatigability analysis and tracking of workers on-site; providing early GPS-based warnings to workers who might be accessing dangerous spaces or places; and monitoring the workers' health indices, based on details from 100,000 cases.

  • PDF

An Analysis of the Convergence Factors, Convergence Passes, and Convergence Types in Content Industries (콘텐츠의 융합요소 및 융합경로와 융합유형 분석)

  • Rim, Myung Hwan;Lee, Jung Mann
    • Journal of Information Technology Applications and Management
    • /
    • v.20 no.3_spc
    • /
    • pp.295-314
    • /
    • 2013
  • These days a great mix of traditional and digital contents such as movie, broadcasting, advertisement, e-books, music, game, animation, cartoon, character, knowledge information, and art performance are widely available. Many more are yet to come, with improved quality and added features. It is expected that all these contents will be evolved into a new breed of convergence content through the process of consolidation, expansion, integration, and recreation. Across the digital ecosystem, a new formula is being added to the industrial structure : 'Information/Content-Platform/Device-Goods/Service.' In the near future, as a result of technological innovation and convergence, the business sector will lose its boundaries as well, as businesses will be forced to look beyond the product itself and focus more on multi-functionality. Especially, in the era of creative economy, more policies need to be crafted in order to procure a new growth engine for the future with the agenda for convergence between humanities and technology. Therefore, the purpose of this paper is to analyze the concept, factors, elements, types, and cases of convergence, which are the essence of content convergence. This analysis, with its focus on the convergence process, will help identify the effects and limits of content convergence as well as the prospects for convergence contents in the smart ecosystem under the creative economic system.

A Study on the Appropriate Measurement of Space in Mixed-Use of School Facilities (학교시설 복합화 대상시설별 적정규모에 관한 연구)

  • Lee, Jae-Kook;Oh, Byeong-Uk
    • Journal of The Korean Digital Architecture Interior Association
    • /
    • v.11 no.1
    • /
    • pp.23-31
    • /
    • 2011
  • In order to cope with the demands of the rapidly changing society, advanced countries enrolled in OECD have been establishing corresponding directions as integrating their fields in economy, society, and education as one system. To be a part of the international changes, Korea has presented "Mixed-Use of schools and community facilities." "Mixed-Use of schools and community facilities" enables schools to expand necessary facilities, which were not secured due to insufficient budget, through community funding. Communities could not secure enough convenient facilities because they did not have enough sites for the facilities; however, school sites have made the communities possible to have facilities. As a result, the demand for "Mixed-Use of schools and community facilities" has increased. Therefore, this study redefines the concept of the Mixed-Use of School Facilities in the perspective of the main users, researches the current state of the Mixed-Use of School Facilities through case studies in Korea, and intends to research preferences of the synthesis through surveys. In addition, the study proposes the proper size and the standard of the facilities that are possible to synthesize them with schools. In the future, in running this Mixed-Use of School Facilities business, the data from this study can be utilized.

A Relation between Financing Conditions and Business Operation of a Construction Company (자금조달환경과 건설업체 경영상태 간의 관계성 분석 연구)

  • Seo, Jeong-Bum;Lee, Sang-Hyo;Kim, Jae-Jun
    • Journal of The Korean Digital Architecture Interior Association
    • /
    • v.12 no.1
    • /
    • pp.61-70
    • /
    • 2012
  • A construction project is very costly and takes a long time to make investment and yield profit. For this reason, financial institutions are cautious about financing construction projects. Meanwhile, a construction company needs financing from financial institutions to cover a large expense of a construction project. Thus, there is likely to be a close correlation between financing conditions and business operation of a construction company. To examine the relationship, variables were identified that are related to insolvency of a construction company and changes in financing conditions. The analysis period is between the second quarter of 2001 and the fourth quarter of 2010. Data was retrieved from TS2000 established by Korea Listed Companies Association (KLCA), Statistics Office, and Construction Economy Research Institute of Korea (CERIK). In terms of methodology, VECM (Vector Error Correction Model) was used to analyze dynamic relationship between changes in financing conditions and insolvency of a construction company based on the identified variables. The hypothesis was that changes in financing conditions would significantly affect business of a construction company, but, the analysis did not find a close relation between the two factors. However, it was shown that poor business of a construction company affects financing conditions adversely.

The Nexus of ICT, Manufacturing Productivity and Economic Restructuring in Vietnam

  • DUC, Dang Thi Viet;NGUYEN, Phuoc Van
    • The Journal of Asian Finance, Economics and Business
    • /
    • v.8 no.9
    • /
    • pp.235-247
    • /
    • 2021
  • The objective of this paper is to clarify the relationship between ICT application and labor productivity in Vietnamese manufacturing firms and connect it with the context of economic restructuring in Vietnam. The study uses data of 3,428 manufacturing firms from the General Statistics Office of Vietnam and regression models. In addition to the general model, the study also runs the models for sub-samples of firms of different production technology levels. Research results show two main points. First, information technology can enhance the labor productivity of Vietnamese manufacturing firms. This is true for both ICT hardware applications, ICT services, ICT software solutions, and employees' ICT skills in firms. Second, manufacturing firms with higher levels of production technology use ICT more effectively and achieve a higher impact on labor productivity. The results confirm that the Vietnamese government can stimulate ICT application and digital transformation in firms, thereby increasing labor productivity and promoting economic restructuring in the direction of shifting from agriculture to industry and from low-tech industries to high-tech ones. The results also provide implications for business managers and policymakers in other developing countries who are adopting the digital economy as a development strategy.

Corporate Financial Fraud and Countermeasures in the Internet Era (인터넷 시대 기업의 재무부정과 대책)

  • Huang, Weidong;Jin, Shanyue
    • Journal of Digital Convergence
    • /
    • v.20 no.3
    • /
    • pp.35-40
    • /
    • 2022
  • With the advent of the internet age and the outbreak of COVID-19, many companies have embraced online trade. However, due to the way the cyber economy works, the number of companies engaged in financial fraud by falsifying their transaction amounts and customer numbers has been gradually increasing. The purpose of this study is to analyze financial fraud of companies in the Internet era and to present solutions. Therefore, this study analyzed the financial fraud behavior of Luckin Coffee in China as an example and studied the causes and countermeasures of financial fraud. As a result, it was found that the cause of financial fraud lies in the opacity of cash flows from online transactions. The recommendations proposed by this study is to improve internal control systems in companies, develop risk management system, and establish comprehensive external supervision system