• Title/Summary/Keyword: design originality

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A Study on the Artistic Representation and Design of Fashion (패션의 藝術的 表現과 디자인 硏究 - 실루엣과 Image 효과-)

  • 김은주
    • The Research Journal of the Costume Culture
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    • v.5 no.1
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    • pp.85-98
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    • 1997
  • The purpose of this study is to pointed artistic representation design on fashion through observation, integrating of the formative arts. Above all, designing principle should be considered with trend, styling ,coloring. Suggested designing study is the essence of present methods. ① Clothing as an art ② Expression in fashion design ③ Creation of the artistic sense ④ The various techniques of design ⑤ Perform the steps of design (Ⅰ) ∼ (Ⅲ) That is to say, fashion is reflected in the spirit of painters as well as designers. Art is close and common relationship between individual will-to-form and the sense of value. Thus Art wear is represented the minute expression of designing the function with artistic originality. I submit some opinion and my studies. ① Forms of Formative Arts ② Analysis of the Silhouette & Design - - ③ Color scheme of Design ④ Artistic representation techniques - Knit wear design ⑤ Emotion of Beauty The results of this study were as follows : 1. Fashion design is demanded to do motivation by means of artistic representation. 2. Smart, sophisticated image effects, avoiding posterlike garish appearance. 3. It is supported for fashion information which is relating to design through industry society.

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Fashion Design Utilizing Korean Characters Pattern (한글 패턴을 활용한 패션 디자인)

  • Yun, Eul-Yo;Park, Sun-Kyung
    • The Journal of the Korea Contents Association
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    • v.9 no.3
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    • pp.164-174
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    • 2009
  • As a condition for raising competitive force in the global fashion era that pursues diversity, originality is essential. This research is a study on fashion design able to seek high added value while considering the creative Korean Characters pattern as its motive. Therefore, this research hopes to examine the substantial methods regarding the creation of high added values centered on products utilizing Korean Characters as their motives in the fashion field. The specific research contents intend on, first, studying the formative specialties of Korean Characters; second, examining garment and fashion properties produced with Korean Character as their motive in domestic and foreign fashion shows; and third, understanding the methodology of applying the formation of Korean Characters pattern to fashion design. Hereby, this research suggests the design development regarding the geometrical formation of Korean Characters and the grafting of fashions as the way to inspire the images of domestic fashion brands in the global fashion market and heighten competitive force.

Expression Analysis of the Modern Fashion Design Used Origami's Expression Methods (오리가미의 표현 기법이 나타난 현대 패션 디자인의 표현 분석)

  • Choi, Yoo-Jin;Choi, Jung-Hwa
    • Journal of the Korean Home Economics Association
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    • v.47 no.4
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    • pp.1-10
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    • 2009
  • Origami’s formative characteristics have been used in modern fashion design usefully. This article categorized origami expression methods by making technique as three category; producing methods, organized principles and expressive characteristics. And then, this article argued characteristics of fashion design used origami expression methods. Fashion design using origami expression methods had three characteristics; basic tailoring, decorative surface, fluidity & rhythm. The proceeding article on paper folding argued formative aspects of paper folding widely, while this study focused on origami’s basic expression methods in detail and clarified characteristics of fashion design used origami. This article’s originality existed in that point. And also a result of this study would be regarded as a important sources in design processing of fashion design.

A Case Study of Teaching Method in Research Problem for Engineering Design (공학설계를 위한 전공연구 교수법 사례연구)

  • Lee, Dong-Myung
    • Journal of Engineering Education Research
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    • v.15 no.3
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    • pp.72-77
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    • 2012
  • The engineering design is very important to make the building of engineering mind in many industry companies because most of companies require commonly the talents for engineering design in order to have originality, reliability and responsibility for university students. But, it can be thought that most of students studying engineering fields in Korea can not have their talents for engineering design in major fields of university sufficiently due to traditional engineering education method. In this paper, a case study of the teaching method for the 'esearch problem' that means capstone design in engineering education is suggested to improve the teaching skills for various engineering based fields. In this paper, a case study of teaching method in research problem for engineering design is shown in order to improve the teaching method for the design in engineering fields.

Is Anything Ever New? Fashion Design Students' Perceptions of Piracy

  • Marcketti, Sara B.;Greder, Kate;Sinclair, Heather
    • International Journal of Costume and Fashion
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    • v.14 no.1
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    • pp.17-28
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    • 2014
  • Design piracy is the unauthorized copying of another designer or manufacturer's work. While controversial, it is an institutionalized practice in the apparel industry. The purpose of this study was to better understand student perceptions of design piracy, particularly as it is one they will encounter in their future careers. The authors interviewed twenty-four apparel design students at a land-grant Midwestern University. Data was analyzed using theme analysis. Three themes developed including: 1) Expressions of cognitive dissonance in statements expressing enjoyment of the practice of design piracy as a consumer; yet disappointment when (and if) their own design work was copied. 2) Concerns regarding the definition of originality and the logistics of enforcing a plan against design piracy. 3) Differences of opinion regarding the prevalence of the practice, particularly if the students had industry experience or not. Advice for professors from students regarding piracy is included.

DESIGN OF A MODERN COMPUTER BRAND AS THE MAIN COMMUNICATION FACTOR IN THE WORLD CULTURAL SPACE

  • Zaitseva, Veronika;Bratus, Ivan;Sverdlyk, Zoriana;Gunka, Anna;Liezhniev, Olexandr
    • International Journal of Computer Science & Network Security
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    • v.21 no.9
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    • pp.292-296
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    • 2021
  • The purpose of this article is to explore the modern branding - its nature, history, originality, spirit and value to consumers. In particular, graphic design of the brand is an important component in terms of the modern European culture. The scientific novelty of the work implies the study of the contemporary design, which widely embraces the sphere of cultural and social life and can contribute to the development of progressive phenomena in society, as the design can literally be defined as a rethinking, a search for new meanings. The design itself is a versatile means of communication at the level of feelings and meanings. One of its main goals is the harmonization, and even formation of perception of the world, creation of new images or rethinking the essence of ordinary things. Hence, the research in the field of the design development is topical in the worldwide cultural space..

A Study on Expressions of Hotel Design According to the New Design Paradigm (새로운 패러다임에 따른 호텔디자인의 표현양상에 관한 연구)

  • Kim, Jeong-Ah;Kim, Uk
    • Korean Institute of Interior Design Journal
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    • v.16 no.1 s.60
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    • pp.91-98
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    • 2007
  • Hotels had main functions of providing lodging and food and beverages in the past but hotels theses days have been changing fast to satisfy changes of social paradigm. Hotels are providing various services and further more they are places to represent certain local culture by various ways including improved entertaintment factors. accommodating combined purpose, enhancing characteristics and unique factors. These new trials can be analyzed as concepts of pursuing variety, sensual expression and pursuing originality. The concept of hotel shows new trend of expressions in design by the changes. These trends of expressions can be characterized with differentiation, sameness, heterogeneity, combination and time frame. In this study, by analyzing cases that these characteristics we applied for expanding the range of understanding toward new application method and expect to be applied to appropriate design concept of hotel culture in the future.

The effects of fashion creators' innovativeness and attractiveness on consumer response and orientation toward a sustainable relationship - Focusing on personal media - (패션 크리에이터의 혁신성과 매력성이 소비자 반응 및 지속적 관계지향성에 미치는 영향 - 1인 미디어를 중심으로 -)

  • Lee, Eun-Jin
    • The Research Journal of the Costume Culture
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    • v.30 no.1
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    • pp.121-144
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    • 2022
  • This study analyzed the effects of fashion creators' innovativeness and attractiveness on consumer response and orientation toward a sustainable relationship in personal media. A survey was conducted with consumers aged in their 20s and 30s who had experience in sharing video content or writing comments and participating in fashion creators' real-time broadcasting of personal media. The results show that the innovativeness of fashion creators was classified into originality, opinion leadership, variety, and adventurous spirit, while attractiveness was classified into physical, social, and professional attractiveness. Consumer responses were classified into either emotional or cognitive responses, and sustainable relationship orientation was classified into communication, sharing, and relationship sustainability. The originality and variety of the fashion creators positively affected the emotional and cognitive responses of consumers. Adventurous spirit positively affected emotional response, whereas opinion leadership positively affected cognitive response. In addition, the social and professional attractiveness of fashion creators positively affected consumers' emotional and cognitive responses. Emotional and cognitive responses positively affected consumers' sustainable relationship orientation. The originality and opinion leadership of the fashion creators positively affected the three factors of sustainable relationship orientation, while variety positively affected communication and relationship sustainability. Fashion creators' social and professional attractiveness positively affected the three factors of sustainable relationship orientation, and physical attractiveness positively affected relationship sustainability. The results of this study are expected to provide useful data on the direction of fashion startups using personal media and marketing as well as distribution strategies in the fashion industry.

A Study on the Application of Design Factor for Design Identity of High speed EMU (동력 분산형 고속전철의 아이덴티티 확립을 위한 디자인 요소 적용에 관한 연구)

  • Woo, Jung-Hwan;Yang, Seung-Yun;Seok, Jae-Heuck;Park, Kyong-Jin;Han, Jung-Wan
    • Proceedings of the KSR Conference
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    • 2009.05b
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    • pp.277-282
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    • 2009
  • This research present final Proto-type design of Korean High speed EMU identity establishment. To making Proto-type design; Frist step is extracting design factor which can makes final image of Proto-type. And last, Apply it to the Original-form which was presented by last research. This research is for take one's own identity of korean High speed EMU, and makes originality of design for korean rail-road culture.

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How do consumers' perceptions of brands change? - Investigating a fashion brand's green marketing, authenticity, and purchase intention in the context of greenwashing - (소비자의 브랜드에 대한 인식은 어떻게 변하는가? - 그린워싱 상황에서 그린 마케팅 활동, 브랜드 진정성, 구매의도를 중심으로 -)

  • Kwak, Hee Seung;Park, Jeong Ah;Lee, Hyun-Hwa
    • The Research Journal of the Costume Culture
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    • v.30 no.2
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    • pp.189-207
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    • 2022
  • Fashion companies and brands' marketing activities focus on resolving environmental problems; however, these companies' efforts, there are some examples of so-called "greenwashing". This paper aims to analyze different perceptions of brand authenticity, green marketing, and purchase intention toward the brand before and after exposure to case information about greenwashing. A total of 211 data were gathered and analyzed using SPSS 25.0. Respondents were asked to respond to same questionnaires related to green marketing and the brand authenticity before and after their exposure to greenwashing information. The study participants' perceptions of green marketing from the brand were statistically significantly negatively changed after exposure compared to before exposure. Similar patterns in results were found in the context of consumers' perception of brand authenticity (genuineness, originality, and consistency), and purchase intention. The originality of this study is in evaluating consumers' perception of greenwashing focused on brand authenticity. The findings of the study suggest that if a fashion brand's green marketing activity is perceived as greenwashing by consumers, the perceptions of green marketing, brand authenticity, and purchase intention can all decline. It is suggested that fashion brands need to develop a sincere and truthful green marketing campaigns to keep and enhance their brand authenticity.